exchangeis From Australia, joined Jan 2011, 3 posts, RR: 0 Posted (2 years 2 weeks 4 days ago) and read 9565 times:
Today Virgin Blue relaunched as Virgin Australia, the two hour long event began with Sir Richard Branson and Virgin Australia CEO John Borghetti flying in on the new Virgin Australia Airbus A330-200 with their first Domestic Business Class Cabin, also on display was the airlines new Boeing 737-800 with Sky Interior.
LuftyMatt From United Kingdom, joined Jan 2009, 372 posts, RR: 0 Reply 1, posted (2 years 2 weeks 3 days 23 hours ago) and read 9422 times:
I'm not sure about the new livery yet, I like the tail though. Is the fuselage just white? Or is it a pearlescent that doesn't show up in photographs?
I personally thought that the Virgin Blue livery was amazing, sad to see it go. but I'm sure this new one will grow on me.
aa777lvr From United States of America, joined Jan 2007, 193 posts, RR: 1 Reply 2, posted (2 years 2 weeks 3 days 23 hours ago) and read 9309 times:
Any chance that replacing the red is a weight/fuel cost savings measure who's timing happens to coincide with the rebranding?
According to an article on australianaviation.com.au V Australia will be re-branded as well. I certainly hope they don't mess with the V Australia livery too. I love the Southern Cross incorporation on the tail and hope they don't loose it.
Great, another white airline livery that screams I have no imagination but I do have MS paint on my pc.
What did the people at Virgin Australia say when they were shown the new livery? "Do you like the color? NO, there still is some!"
That said, I do like the formation flying they do at the end of the commercial. The rest of the commercial really has no message.
If I were a possible customer I would think, huh, what was wrong with the old airline and what is so different about Virgin Australia compared to Virgin blue? Because after seeing that commercial I still haven't got a clue.
mccarranmgr From , joined Dec 1969, posts, RR: Reply 8, posted (2 years 2 weeks 3 days 21 hours ago) and read 8912 times:
The livery looks great. The best word to describe it is "clean". I also love the commercial. It shows Virgin’s way of putting together an airline. I also like the subliminal hint of the famous Virgin Atlantic commercial with the flight crew walking together in the terminal.
azjubilee From United States of America, joined Apr 2000, 3555 posts, RR: 30 Reply 11, posted (2 years 2 weeks 3 days 19 hours ago) and read 8594 times:
Well... after all this anticipation I can't help but be totally disappointed! It's HIDEOUS! I think the tail bothers me the most. Why couldn't they have just kept the traditional red VIRGIN tail, like all the other brands. The fuselage is okay, but overall, I think they missed the mark! The uniforms however, look great.
burnsie28 From United States of America, joined Aug 2004, 7411 posts, RR: 9 Reply 12, posted (2 years 2 weeks 3 days 18 hours ago) and read 8450 times:
So what exactly does this mean for "V Australia"
"Some People Just Know How To Fly"- Best slogan ever, RIP NW 1926-2009
virginblue4 From United Kingdom, joined Jun 2008, 831 posts, RR: 0 Reply 16, posted (2 years 2 weeks 3 days 17 hours ago) and read 8259 times:
Maybe it's just me but I honestly think it's a very nice livery. I really like it. I'm still not convinced the aircraft is white though. Look at this photo,
Stabilator From United States of America, joined Nov 2010, 487 posts, RR: 0 Reply 17, posted (2 years 2 weeks 3 days 17 hours ago) and read 8232 times:
Boring! Its almost ALL Euro-white. It's quite an eyesore. Silver (al la NW) Fuselage, red "Virgin Australia" letters as well as the flag lady would've looked great. I dont even know what to suggest for the tail...I wish they kept V Australia's livery...that one is sexy.
Quoting virginblue4 (Reply 16): I'm still not convinced the aircraft is white though
It is, I think you're just seeing the silver paint reflect the lighting.
So we beat on against the current, borne back ceaselessly into the past.
7673mech From United States of America, joined Mar 2004, 632 posts, RR: 0 Reply 18, posted (2 years 2 weeks 3 days 14 hours ago) and read 7863 times:
I have said it before for other liveries and I will say it again for this one:
It is very smart from a maintenance point of view.
Limited number of colors keeps weight down.
Limited number of colors saves money - (less paint to keep on hand).
The reds, blues and purples fade quickly from UV - white is easier to maintain.
So while we would all love liveries that are exciting - this one is very practical.
JetBlue777 From United States of America, joined Jul 2009, 1427 posts, RR: 1 Reply 19, posted (2 years 2 weeks 3 days 14 hours ago) and read 7863 times:
I agree.
People said that the Virgin Australia livery was "boring" and too "white" but it's not, I saw it in person and it's definitely better in actual than in pictures, especially the union jack on the fuselage.
I agree with most people, it does look too white and it'd be better if the color of the fuselage was similar to VX's but it's not hideous. It'll grow on me.
richierich From United States of America, joined Nov 2000, 4022 posts, RR: 6 Reply 23, posted (2 years 2 weeks 3 days 13 hours ago) and read 7239 times:
The people who are calling this livery hideous are a little off base, in my opinion. It's not the most awe-inspiring of schemes, I'll concede that much, but it gets the job done. It's clean and attractive, perhaps even modern (although some will confuse modern with boring.) The familial relationship with other Virgin brands, especially Virgin Atlantic, is clear and I happen to like the font and style of the titles. Complementing the cabin, dare I even say it is classy?
Overall I wouldn't call it an outright winner, but its hardly a disgusting mess either.
goblin211 From United States of America, joined Jun 2010, 1209 posts, RR: 0 Reply 24, posted (2 years 2 weeks 3 days 13 hours ago) and read 7186 times:
It lacks anything and everything Virgin. I just don't have that same feel that I do with Virgin Atlantic. It kinda reminds me of one of the Chinese special liveries in a way.
From the airport with love
25 nonimaus: Perhaps to visually distinguish themselves from that other Australian airline with a red tail. A red tail would have looked more striking, but it wou
26 aerokiwi: I tend to agree. Looks like a leased plane, a charter airline or something very very low cost. Ha! Nice
27 ATLflyer: On the link above about the new Virgin Australia, it says the next A330s will have a 2-2-2 Business Class configuration instead of the 2-3-2 on this a
28 cpd: The existing ones were ex-Emirates A330s (XFA/XFB), the new ones will I believe be properly built for V-OZ. And the rival has 2-2-2 business class on
29 ATLflyer: http://www.ausbt.com.au/inside-virgi...g-737-with-futuristic-sky-interior Their 737-800 interior looks absolutely amazing. Well Done Virgin Australia
30 Pohakuloa: Overall i like the livery, but with two minor adjustments would make it far less awkward. removing the red circle around the engines and perhaps addin
31 IndianicWorld: Totally agree. That red ring is odd. Disliked it in the past, so im dissapointed they went for it on this livery. The engines would look good complet
32 BLIKSEM: I think that the scheme is great. I believe that less is more!
33 trent1000: No... it's become virgin australia... Are there any other cases where airlines write the name of a country starting with a lower case letter? It brea
34 esdex: I have to agree - it's a terrible effort, unrecognisable from the ground. As a shareholder, what concerns me is that this whole rebranding and reposi
35 esdex: When they take delivery of their ATRs they are going to look awful close to Air Vanuatu - lucky the ATR doesn't have the range to meet at an Australia
36 777klm: bmi- british midland international germanwings Not a country, but airberlin and brussels airlines come to mind. Agree it looks silly...
37 NZdsgnr: Just came across this article... this guy actually believes his own bull*** as he tries to convince us that it is a great livery http://www.flightglob
38 Raptor1090: Will the V-Australia 77Ws be repainted to the new livery as well? Or is it that Pacific Blue and V-Australia will be subsidiaries of Virgin Australia?
39 steex: I don't take it that way, especially considering they don't capitalize "virgin" on the fuselage either. This is standard practice for the Virgin Grou
Sponsor Message: 
From Australia, joined Jan 2011, 3 posts, 
From United Kingdom, joined Jan 2009, 372 posts, 
From United States of America, joined Jan 2007, 193 posts, 
From Netherlands, joined Jun 2009, 444 posts, 
From China, joined Apr 2005, 481 posts, 
From Christmas Island, joined May 1999, 3074 posts, 
Printer friendly format 
