Sponsor Message:
Civil Aviation Forum
My Starred Topics | Profile | New Topic | Forum Index | Help | Search 
ORD A Gateway To Asian Business?  
User currently offlineWROORD From United States of America, joined Mar 2009, 972 posts, RR: 0
Posted (3 years 4 weeks 1 day 23 hours ago) and read 1817 times:

Chicago Tribune reports that Rep. Mark Kirk is seeking a $5.5 mil improvement to make ORD a gateway to Asian business:

http://www.chicagotribune.com/busine...ohare-asia-20111118,0,547169.story

3 replies: All unread, jump to last
 
User currently offlineRamblinMan From United States of America, joined Oct 2010, 1138 posts, RR: 1
Reply 1, posted (3 years 4 weeks 1 day 22 hours ago) and read 1756 times:

Adding a few languages on the signage is gonna cost $5.5mil?

User currently offlineordjoe From United States of America, joined Aug 2010, 743 posts, RR: 0
Reply 2, posted (3 years 4 weeks 1 day 22 hours ago) and read 1709 times:

Quoting RamblinMan (Reply 1):
Adding a few languages on the signage is gonna cost $5.5mil?

You clearly are not from chicago. To get the contract to do this signage requires either being a relative of a city official or donating heavily towards said officials. Both of which command a good premium.


User currently offlineAADC10 From United States of America, joined Nov 2004, 2103 posts, RR: 0
Reply 3, posted (3 years 4 weeks 1 day 21 hours ago) and read 1673 times:

I doubt that having Asian language signage would help attract Asian tourists. Most Asians that can afford to fly to the USA can speak English. Last year, UA could not even be bothered to have Mandarin speaking staff to handle ORD-PEK/PVG flights I suspect because the high value passengers already speak English. Only tourists and Kettles cannot speak English and there is little reason to cater to them.

Quoting RamblinMan (Reply 1):
Adding a few languages on the signage is gonna cost $5.5mil?

Yes it could. The funds would be privately collected so there are costs there right off the top. Translating, transcreating and testing several languages is not cheap and installing durable industrial signage throughout a large airport at ORD could easily cost that much, especially if some signs would need to be replaced with the additional languages added.


Top Of Page
Forum Index

This topic is archived and can not be replied to any more.

Printer friendly format

Similar topics:More similar topics...
The Gateway To Paradise-MBJ..Jamaican Thread #20 posted Tue Oct 27 2009 23:22:30 by HummingBird
QR Changes To Asian Cities posted Sat Apr 18 2009 11:09:50 by Ojas
Stranded In ORD Due To WX?! I Doubt It posted Wed Dec 24 2008 11:07:30 by Ushermittwoch
AAL 154 NRT ORD Diverts To DTW posted Tue Dec 16 2008 15:00:46 by AA777-200
Unofficial: AA ORD-DUB/ORD-MAN To Become 757 posted Fri Sep 12 2008 10:07:30 by Transpac787
AAL1612 767-300 SFO-ORD Diverts To SLC posted Fri Jul 18 2008 15:07:54 by FlightShadow
LH Returns To The Business Hub Of Alberta posted Tue Apr 15 2008 12:12:14 by Flyb
Why Does ORD Have To Be O'Horror? posted Sun Dec 16 2007 17:14:21 by BR715-A1-30
ORD Ready To "Rename" Runway 9R/27L To 10R/28L posted Wed Jul 4 2007 14:35:59 by 777fan
ORD: Runways To Be Renamed This Summer posted Tue May 29 2007 14:52:18 by SailorOrion