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Virgin Australia: No Plans To Join Star Alliance,  
User currently offlineZKOJH From China, joined Sep 2004, 1661 posts, RR: 1
Posted (2 years 3 months 3 weeks 4 days 1 hour ago) and read 6546 times:

Well this will be an upset to some?

With TN eyeing up ''Oneworld'' and now this -

The likely winner is ''SKYTEAM'' !!

So who would FJ go to then ???

Virgin Australia has poured cold water on speculation that it's planning to join the Star Alliance group of airlines, with CEO John Borghetti suggesting that, if anything, SkyTeam could be a better fit.

Although Virgin shareholder Air New Zealand and partner Singapore Airlines both belong to Star, this doesn't make that alliance a fait accompli, Borghetti told The Australian.

http://www.ausbt.com.au/virgin-austr...star-alliance-but-maybe-to-skyteam


NZ 787-9 flying between PVG - AKL ! CAN'T WAIT!!
8 replies: All unread, jump to last
 
User currently offlineByrdluvs747 From United States of America, joined Jul 2004, 2351 posts, RR: 1
Reply 1, posted (2 years 3 months 3 weeks 4 days 1 hour ago) and read 6499 times:

Quoting ZKOJH (Thread starter):
So who would FJ go to then ???

Can't speak to when, but FJ is 46% owned by QF. OW is most likely.



The 747: The hands who designed it were guided by god.
User currently offlineQuokkas From , joined Dec 1969, posts, RR:
Reply 2, posted (2 years 3 months 3 weeks 4 days 1 hour ago) and read 6450 times:

Quoting Byrdluvs747 (Reply 1):
Can't speak to when, but FJ is 46% owned by QF. OW is most likely.

QF has been trying to sell its share to the Government of Fiji for some time as it competes with Jetstar (part of the Qantas Group).Virgin Australia is also a competitor. QF had a say in running the airline but the Government of Fiji recently wrested effective control by changing ownership rules. So it isn't clear whether FJ will be joining anyone at present.
Source


User currently offlineIndianicWorld From Australia, joined Jun 2001, 2919 posts, RR: 0
Reply 3, posted (2 years 3 months 3 weeks 4 days ago) and read 6385 times:

JB actually talked down the value of big alliance groups.

Not really a big endorcement of any of them it seems. He is more than happy picking and choosing partners from various alligned and unalligned carriers.


User currently offlineaerohottie From Australia, joined Mar 2004, 797 posts, RR: 3
Reply 4, posted (2 years 3 months 3 weeks 3 days 22 hours ago) and read 6118 times:

Quoting IndianicWorld (Reply 3):
JB actually talked down the value of big alliance groups.

Not really a big endorcement of any of them it seems. He is more than happy picking and choosing partners from various alligned and unalligned carriers.

Which I think is the best way for them to go to IMHO...
This strategy enables them to pick and choose who the best partner is in each market, rather than being wedded to whoever is in a certain alliance.



What?
User currently offlineClassicLover From Ireland, joined Mar 2004, 4627 posts, RR: 23
Reply 5, posted (2 years 3 months 3 weeks 3 days 22 hours ago) and read 6079 times:

Quoting ZKOJH (Thread starter):
Virgin Australia has poured cold water on speculation that it's planning to join the Star Alliance group of airlines, with CEO John Borghetti suggesting that, if anything, SkyTeam could be a better fit.

Although Virgin shareholder Air New Zealand and partner Singapore Airlines both belong to Star, this doesn't make that alliance a fait accompli, Borghetti told The Australian.

I have a feeling Mr Borgehetti is playing a little game here. Whatever the costs are for joining Star, he probably wants them reduced. Star Alliance and SkyTeam need Virgin Australia - whoever lands them gets an Australian network that the other alliance will never have.

Smart move, really. Also, I would assume he would be pouring cold water on this until the change to the new seating, Business Class and livery is more complete than it is. No use joining an alliance with a half complete product change.

Quoting Quokkas (Reply 2):
So it isn't clear whether FJ will be joining anyone at present.

Why are we even discussing FJ? They are small, they'll never join any alliance.

Quoting aerohottie (Reply 4):
Which I think is the best way for them to go to IMHO...
This strategy enables them to pick and choose who the best partner is in each market, rather than being wedded to whoever is in a certain alliance.

It constantly amazes me that people on this web site continue to make comments like this.

At least with the oneworld alliance, the airlines are not "wedded" to their alliance partners. A good example is Qantas. They have relationships with Aer Lingus, Air Niugini, Air Pacific, Air Vanuatu, Alaska Airlines, China Eastern, El Al, Jet Airways, South African Airways... all non-aligned or in other alliances.

Airlines are still able to make a create the commercial relationships they wish when they are part of an airline alliance. Fact!

For what it's worth, it would be fun to see Virgin in SkyTeam, because all of the Australian Star Alliance flyers will actually have a hernia   ... However, logic says they'll go Star... then again, no Virgin airline anywhere is in an alliance, so they could stay out.



I do quite enjoy a spot of flying - more so when it's not in Economy!
User currently offlinekiwiandrew From New Zealand, joined Jun 2005, 8544 posts, RR: 13
Reply 6, posted (2 years 3 months 3 weeks 3 days 22 hours ago) and read 6055 times:
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Quoting ClassicLover (Reply 5):

I have a feeling Mr Borgehetti is playing a little game here. Whatever the costs are for joining Star, he probably wants them reduced. Star Alliance and SkyTeam need Virgin Australia - whoever lands them gets an Australian network that the other alliance will never have.

I think that you might not be too far off the mark here.... Of course, the other unknown factor is the future of Virgin Australia's ownership. They have changed the structure of the ownership so that greater foreign shareholding is available... the question is who will end up holding the reins? If EY take a big stake then I would imagine that DJ will stay alliance free. If SQ were to take any significant stake in them ( or NZ increase their stake) then *A would seem more likely, and, of course, DL could always decide to take a stake which would lead them in the other direction.



Moderation in all things ... including moderation ;-)
User currently offlineaerohottie From Australia, joined Mar 2004, 797 posts, RR: 3
Reply 7, posted (2 years 3 months 3 weeks 3 days 18 hours ago) and read 5668 times:

Quoting ClassicLover (Reply 5):
It constantly amazes me that people on this web site continue to make comments like this.

At least with the oneworld alliance, the airlines are not "wedded" to their alliance partners. A good example is Qantas. They have relationships with Aer Lingus, Air Niugini, Air Pacific, Air Vanuatu, Alaska Airlines, China Eastern, El Al, Jet Airways, South African Airways... all non-aligned or in other alliances.

Airlines are still able to make a create the commercial relationships they wish when they are part of an airline alliance. Fact!

For what it's worth, it would be fun to see Virgin in SkyTeam, because all of the Australian Star Alliance flyers will actually have a hernia   ... However, logic says they'll go Star... then again, no Virgin airline anywhere is in an alliance, so they could stay out.

I'm not sure why you would be amazed at all???
Nobody said anything about an airline not being able to work with other non-alliance carriers. What was said was that when an airline joins an alliance they become wedded to the other carriers in that alliance, whether the other carriers are of benefit to the airline in question or not. Seems pretty straight forward to me.



What?
User currently offlinecloudboy From United States of America, joined Jan 2004, 807 posts, RR: 0
Reply 8, posted (2 years 3 months 3 weeks 3 days 17 hours ago) and read 5553 times:

I don't understand why it is assumed that if a parent company belongs to one alliance, then the child company must belong tot hat same alliance. It would in fact make sense to belong to a different alliance - therefor increase the potential connections - the overall ownership now can connect with both alliances.


"Six becoming three doesn't create more Americans that want to fly." -Adam Pilarski
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