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New Livery For AA On The Way?  
User currently offlinebueb0g From United Kingdom, joined Jul 2010, 648 posts, RR: 0
Posted (2 years 5 months 1 week 6 days 15 hours ago) and read 36007 times:

Just posted on flightglobal.com:

http://www.flightglobal.com/news/art...-considering-livery-update-371852/

According to Captain Jim Dees - fleet captain for AA's 777s and future 787s - the airline is evaluating new colour schemes, as a lot of the airframes that the airline will be receiving will not have aluminium fuselages, but composite. Whether the update will amount to anything more than changing the shiny silver that makes up the majority of the current livery to a grey or a white remains to be seen, but hopefully it's something more substantial.

Has anybody else heard anything about a potential change to the colourscheme? What are we likely to see?


Roger roger, what's our vector, victor?
170 replies: All unread, showing first 25:
 
User currently offlinePRAirbus From Puerto Rico, joined Apr 2005, 1141 posts, RR: 1
Reply 1, posted (2 years 5 months 1 week 6 days 15 hours ago) and read 36050 times:

Yes, change it, modify it, update it!!! Most airlines do that after emerging from bankruptcy. Change is always GOOD!  

User currently offlineeldanno From Canada, joined Jun 2009, 63 posts, RR: 0
Reply 2, posted (2 years 5 months 1 week 6 days 14 hours ago) and read 35893 times:

I've got a feeling that it will look like the current US scheme with AA titles...   

User currently online817Dreamliiner From Montserrat, joined Jul 2008, 2478 posts, RR: 2
Reply 3, posted (2 years 5 months 1 week 6 days 14 hours ago) and read 35763 times:

I think adding grey would suit the current livery best IMO, instead of white. If they do go white then the majority of a.net will be complaining about another white livery, but it seem like the norm with airlines these days. O well, either way, im not complaining.


Reality be Rent. Synapse, break! Vanishment, This World!
User currently offlineLHCVG From United States of America, joined May 2009, 1605 posts, RR: 2
Reply 4, posted (2 years 5 months 1 week 6 days 14 hours ago) and read 35731 times:

Quoting 817Dreamliiner (Reply 3):
I think adding grey would suit the current livery best IMO, instead of white. If they do go white then the majority of a.net will be complaining about another white livery, but it seem like the norm with airlines these days. O well, either way, im not complaining.

Indeed. Why not just make the base layer gray, keep everything else the same, and go from there?


User currently onlineAloha717200 From United States of America, joined Aug 2003, 4516 posts, RR: 15
Reply 5, posted (2 years 5 months 1 week 6 days 14 hours ago) and read 35669 times:

Quoting PRAirbus (Reply 1):
Change is always GOOD!

Not always....


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I'm for keeping the AA livery as it is, but on composite aircraft, paint the "bare" areas in silver metallic flake, similar to Northwest's final paint scheme. This is more interesting than just grey, while keeping the classic AA look.

[Edited 2012-05-14 11:33:05]

User currently offlinePRAirbus From Puerto Rico, joined Apr 2005, 1141 posts, RR: 1
Reply 6, posted (2 years 5 months 1 week 6 days 14 hours ago) and read 35377 times:

I agree, a silver metalic base like former NWA and Virgin Atlantic's would work for AA. Modify the font and streamline the cheatlines and logo and it would effectively refresh AA's current one.

User currently offlineViscount724 From Switzerland, joined Oct 2006, 25653 posts, RR: 22
Reply 7, posted (2 years 5 months 1 week 6 days 14 hours ago) and read 35391 times:

Quoting Aloha717200 (Reply 5):
I'm for keeping the AA livery as it is, but on composite aircraft, paint the "bare" areas in silver metallic flake, similar to Northwest's final paint scheme.

Agree. Also Aeroflot, Jet2, Germanwings, and a few others.


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User currently offlineA388 From Netherlands Antilles, joined May 2001, 9903 posts, RR: 15
Reply 8, posted (2 years 5 months 1 week 6 days 14 hours ago) and read 35357 times:

Quoting eldanno (Reply 2):
I've got a feeling that it will look like the current US scheme with AA titles...

Who knows that might very well happen but I'm not sure. The AA brand is very popular in Latin America and I don't know if it is a wise move to take that away but who am I to say. Stranger things have happened  

A388


User currently offlineiFlyLOTs From United States of America, joined Apr 2012, 491 posts, RR: 0
Reply 9, posted (2 years 5 months 1 week 6 days 13 hours ago) and read 35324 times:

Quoting Aloha717200 (Reply 5):
Not always....

I actually like the new delta livery, compared to the wavy-gravy, its 10 times better!
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Quoting eldanno (Reply 2):
I've got a feeling that it will look like the current US scheme with AA titles...

I don't think so. While I do like the US livery, I don't think it would look good with the AA titles.



"...stay hungry, stay foolish" -Steve Jobs
User currently offlinePelle From Denmark, joined Apr 2012, 63 posts, RR: 0
Reply 10, posted (2 years 5 months 1 week 6 days 13 hours ago) and read 35213 times:

I'm all for changing the AA livery. I've just always disliked the look of their planes, to me they just look unfinished, like low-budget flying tin cans.


Upcoming flights: CPH-KEF, BLL-STN
User currently offlinestrfyr51 From United States of America, joined Apr 2012, 1304 posts, RR: 1
Reply 11, posted (2 years 5 months 1 week 6 days 13 hours ago) and read 35109 times:
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it'll be a shame to see the classic livery go but progress has GOT to happen. That livery is what led me TO the airline industry as I dreamed of working for American. As Luck would have it United hired me First. But I've aleways admired American;s Livery because it looks like the PROUD stars and stripes. I DO wish the Eagle had looked more Menacing though.

User currently offlinedumbell2424 From United States of America, joined Apr 2009, 932 posts, RR: 2
Reply 12, posted (2 years 5 months 1 week 6 days 13 hours ago) and read 34890 times:

Quoting eldanno (Reply 2):
I've got a feeling that it will look like the current US scheme with AA titles.
http://www.cardatabase.net/modifiedairlinerphotos/photos/big/00014883.jpg

Yessir, yessir.      

not mine, source: http://www.cardatabase.net/modifieda...earch/photo_search.php?id=00014883


User currently onlineAloha717200 From United States of America, joined Aug 2003, 4516 posts, RR: 15
Reply 13, posted (2 years 5 months 1 week 6 days 12 hours ago) and read 34470 times:

Quoting dumbell2424 (Reply 12):

The font on that thing looks awful. Otherwise it's okay. But I prefer AA remain independent.


User currently offlineby738 From Tonga, joined Sep 2000, 2364 posts, RR: 1
Reply 14, posted (2 years 5 months 1 week 6 days 11 hours ago) and read 34270 times:

silver paint all the way with some subtly revised cheatline and font adaptations will do just fine

User currently offlinemurchmo From United States of America, joined Sep 2005, 167 posts, RR: 0
Reply 15, posted (2 years 5 months 1 week 6 days 10 hours ago) and read 34167 times:




to strive to seek to find and not to yield
User currently offlinerjm777ual From UK - England, joined Nov 2011, 246 posts, RR: 0
Reply 16, posted (2 years 5 months 1 week 6 days 10 hours ago) and read 33987 times:

I think that US airways/american paint looks ugly. Maybe if the purple was replaced with blue, it would look a little better.


Greetings from Dulles!
User currently offlineTVNWZ From United States of America, joined Feb 2006, 2398 posts, RR: 2
Reply 17, posted (2 years 5 months 1 week 6 days 10 hours ago) and read 33937 times:

Quoting murchmo (Reply 15):

Back to the Future! Love that one.


User currently offlineAirCalSNA From United States of America, joined Mar 2010, 357 posts, RR: 0
Reply 18, posted (2 years 5 months 1 week 6 days 10 hours ago) and read 33897 times:

Quoting rjm777ual (Reply 16):
I think that US airways/american paint looks ugly. Maybe if the purple was replaced with blue, it would look a little better.

I agree. I think that people are posting that goofy hybrid scheme just to rile people up. I would like to see the AA livery tastefully updated, but retaining a red, white, and blue cheatline. No Eurowhite and no "swoosh" of any type, please!


User currently offlinecaleeiii From United States of America, joined Aug 2005, 83 posts, RR: 0
Reply 19, posted (2 years 5 months 1 week 6 days 10 hours ago) and read 33865 times:



  


User currently offlineByrdluvs747 From United States of America, joined Jul 2004, 2369 posts, RR: 1
Reply 20, posted (2 years 5 months 1 week 6 days 9 hours ago) and read 33565 times:

Does anyone have any data on how much weight those chrome paints would add versus regular paint? Is the process too complicated for an aviation application?

If it could be done with no added penalty over normal pigments, then that it the way to go.




The 747: The hands who designed it were guided by god.
User currently offlineB6A322 From United States of America, joined Jan 2010, 291 posts, RR: 0
Reply 21, posted (2 years 5 months 1 week 6 days 9 hours ago) and read 33477 times:

Battleship Grey.

Blue Belly.

Blue Eagle on tail.

American Airlines in logo appropriate colors.

That's my guess.



The content I post is solely my own opinion. It is not an official statement by/of/for nor representative of any company
User currently offlineCIDFlyer From United States of America, joined Apr 2005, 2328 posts, RR: 3
Reply 22, posted (2 years 5 months 1 week 6 days 9 hours ago) and read 33438 times:

while I like the current AA livery after AA's negative image of it losing money and going through bankruptcy it probably is about the right time to go through a "brand re-freshening". If UA gave up the tulip then anything is possible.

User currently offlineEA CO AS From United States of America, joined Nov 2001, 13649 posts, RR: 62
Reply 23, posted (2 years 5 months 1 week 6 days 7 hours ago) and read 33062 times:
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Quoting PRAirbus (Reply 1):
Change is always GOOD!

Only when it's change for the better; change for change's sake is just tampering.



"In this present crisis, government is not the solution to our problem - government IS the problem." - Ronald Reagan
User currently offlinelexy From United States of America, joined Jun 2006, 2515 posts, RR: 8
Reply 24, posted (2 years 5 months 1 week 6 days 7 hours ago) and read 33026 times:

Quoting murchmo (Reply 15):

God that's one sexy 757 murchmo.



Nashville, Tennessee KBNA
User currently offlinefpetrutiu From United States of America, joined Aug 2007, 893 posts, RR: 0
Reply 25, posted (2 years 5 months 1 week 6 days 7 hours ago) and read 33897 times:

Quoting bueb0g (Thread starter):
What are we likely to see?

I know, it will look very similar if not identical to the US livery... That is if the merger goes through :P


User currently offlineiFlyLOTs From United States of America, joined Apr 2012, 491 posts, RR: 0
Reply 26, posted (2 years 5 months 1 week 6 days 7 hours ago) and read 34257 times:

Quoting murchmo (Reply 15):

here here!   



"...stay hungry, stay foolish" -Steve Jobs
User currently offlineSPREE34 From United States of America, joined Jun 2004, 2248 posts, RR: 9
Reply 27, posted (2 years 5 months 1 week 6 days 6 hours ago) and read 35183 times:

Quoting eldanno (Reply 2):
I've got a feeling that it will look like the current US scheme with AA titles...   
Quoting dumbell2424 (Reply 12):
not mine, source: http://www.cardatabase.net/modifieda...earch/photo_search.php?id=00014883

Looks a lot like it would have had AA adopted the last TW scheme.



I don't understand everything I don't know about this.
User currently offlinemurchmo From United States of America, joined Sep 2005, 167 posts, RR: 0
Reply 28, posted (2 years 5 months 1 week 6 days 6 hours ago) and read 34899 times:

I have to be honest. While I really believe the retro livery thing can work great when simple and done right. I think US Airways has the best "newer" livery. It's very elegant. Especially in these days of swooshes and euro white.


to strive to seek to find and not to yield
User currently offlineByrdluvs747 From United States of America, joined Jul 2004, 2369 posts, RR: 1
Reply 29, posted (2 years 5 months 1 week 6 days 5 hours ago) and read 34867 times:

Quoting murchmo (Reply 28):
It's very elegant.

  

Wow! Elegant is the last word used to describe US' livery.

Quoting lexy (Reply 24):
God that's one sexy 757 murchmo.

I have to agree.



The 747: The hands who designed it were guided by god.
User currently onlineAloha717200 From United States of America, joined Aug 2003, 4516 posts, RR: 15
Reply 30, posted (2 years 5 months 1 week 6 days 4 hours ago) and read 34548 times:

Quoting caleeiii (Reply 19):
http://img339.imageshack.us/img339/8919/usaau.jpg

  

While you may be "stirring the pot", the second image there actually looks pretty sharp, with the exception of the mis-aligned tail logo. Bearing that in mind....

http://img593.imageshack.us/img593/3392/usaa787rb.png

Original: http://www.cardatabase.net/modifieda...earch/photo_search.php?id=00012676

[Edited 2012-05-14 21:40:07]

User currently offlinemurchmo From United States of America, joined Sep 2005, 167 posts, RR: 0
Reply 31, posted (2 years 5 months 1 week 6 days 4 hours ago) and read 33950 times:

Quoting Byrdluvs747 (Reply 29):

It must have been te way te light hit that 757 with winglets in Kona that made me think it was nice. I'll stick with the retro.   



to strive to seek to find and not to yield
User currently offlineSevensixtyseven From United States of America, joined May 2011, 170 posts, RR: 0
Reply 32, posted (2 years 5 months 1 week 6 days 3 hours ago) and read 33346 times:

Quoting Viscount724 (Reply 7):

Maybe exchanging the Aeroflot blue tail for something different...but silver like Aeroflot would look very nice..



Will that ex-HP 752 get delayed...again?
User currently offlinejporterfi From United States of America, joined Feb 2012, 446 posts, RR: 0
Reply 33, posted (2 years 5 months 1 week 6 days 3 hours ago) and read 32930 times:

Quoting dumbell2424 (Reply 12):

I hate that look! It looks totally wrong, and really messy! I'm more for nothing resembling US until a merger has been announced! I'm thinking of a complete redesign, maybe a blue body with the red and white title, and have blue engines with white stars? Just an idea...


User currently offlineBeardown91737 From United States of America, joined Jun 2011, 559 posts, RR: 0
Reply 34, posted (2 years 5 months 1 week 6 days 2 hours ago) and read 32380 times:

Quoting dumbell2424 (Reply 12):

Best looking AA I have seen, if it has to be called American, this would be the one to go with, but that AA logo with the eagle may need to be left behind.

Quoting caleeiii (Reply 19):

Top one needs a better font.

Bottom one is just too forced, like the original Continited with the wrong font. The one with the white AA is much better.



135 hrs PIC (mostly PA-28) - not current. Landings at MDW, PIA, JAN.
User currently offlineByrdluvs747 From United States of America, joined Jul 2004, 2369 posts, RR: 1
Reply 35, posted (2 years 5 months 1 week 6 days 2 hours ago) and read 32460 times:

Quoting jporterfi (Reply 33):
I hate that look! It looks totally wrong, and really messy! I'm more for nothing resembling US

  

Messy is the precise word I would use for those juvenile liveries. People think cutting & pasting is the best way to create a brand image. What you usually end up with is the cluttered abominations like posted above.

AA needs an image that reflects a professional global carrier, not something that appeals to 13yo teens on a.net. Either AA goes with their current livery or they hire professionals to create a new and classy livery. In a way I don't admire those tasked with designing the new look. If they get it wrong many will curse them.



The 747: The hands who designed it were guided by god.
User currently offlinecolumba From Germany, joined Dec 2004, 7078 posts, RR: 4
Reply 36, posted (2 years 5 months 1 week 6 days 2 hours ago) and read 32302 times:

Quoting PRAirbus (Reply 1):
Yes, change it, modify it, update it!!! Most airlines do that after emerging from bankruptcy. Change is always GOOD!  
http://25.media.tumblr.com/tumblr_lmd52ib88C1qkjxr5o1_1280.jpg



It will forever be a McDonnell Douglas MD 80 , Boeing MD 80 sounds so wrong
User currently offlineEA CO AS From United States of America, joined Nov 2001, 13649 posts, RR: 62
Reply 37, posted (2 years 5 months 1 week 6 days 2 hours ago) and read 32235 times:
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Quoting Byrdluvs747 (Reply 35):
AA needs an image that reflects a professional global carrier, not something that appeals to 13yo teens on a.net.

Thank you! The current one does that. No update needed. Full-stop.  



"In this present crisis, government is not the solution to our problem - government IS the problem." - Ronald Reagan
User currently offlinecolumba From Germany, joined Dec 2004, 7078 posts, RR: 4
Reply 38, posted (2 years 5 months 1 week 6 days 1 hour ago) and read 31788 times:

Quoting 817Dreamliiner (Reply 3):
If they do go white then the majority of a.net will be complaining about another white livery,

....and that will keep AA´s management from sleeping at night ??

Quoting Aloha717200 (Reply 5):
Not always....

Good examples.


My guess it would be either like the current paint scheme just with the exception of grey paint instead of polished metal or it will be the US paint scheme with AA titles......



It will forever be a McDonnell Douglas MD 80 , Boeing MD 80 sounds so wrong
User currently online817Dreamliiner From Montserrat, joined Jul 2008, 2478 posts, RR: 2
Reply 39, posted (2 years 5 months 1 week 6 days 1 hour ago) and read 31606 times:

Quoting columba (Reply 38):
....and that will keep AA´s management from sleeping at night ??

No, im just stating what ive observed from peoples views towards new liveries that are mostly white.



Reality be Rent. Synapse, break! Vanishment, This World!
User currently offlinejporterfi From United States of America, joined Feb 2012, 446 posts, RR: 0
Reply 40, posted (2 years 5 months 1 week 6 days 1 hour ago) and read 31795 times:

Quoting Byrdluvs747 (Reply 35):
AA needs an image that reflects a professional global carrier, not something that appeals to 13yo teens on a.net. Either AA goes with their current livery or they hire professionals to create a new and classy livery. In a way I don't admire those tasked with designing the new look. If they get it wrong many will curse them.

  


User currently offlinena From Germany, joined Dec 1999, 10765 posts, RR: 9
Reply 41, posted (2 years 5 months 1 week 5 days 22 hours ago) and read 29781 times:

Quoting PRAirbus (Reply 6):

I agree, a silver metalic base like former NWA and Virgin Atlantic's would work for AA. Modify the font and streamline the cheatlines and logo and it would effectively refresh AA's current one.

AAs livery is old, but its a classic that has aged well without being stunning. I would compare it to the classic simplicity of Lufthansa or Qantas, even if AAs livery is older. If future composite planes are painted silver instead of being silver, then they should paint the tailfin accordingly, too. The only thing I really dislike on AAs livery is the dull grey of the fin.


User currently offlineGiancavia From Vatican City, joined Feb 2010, 1384 posts, RR: 0
Reply 42, posted (2 years 5 months 1 week 5 days 22 hours ago) and read 29098 times:

Quoting EA CO AS (Reply 37):

Thank you! The current one does that. No update needed. Full-stop.

How so.. It's old way out of date and totaly bland. I may be in a minority on Anet but I think AA needs a new C/s pronto. Also how does it represent a professional global image while they have been flying it around as one of the worst run airlines in the world? How much debt do they have again hmmm...


User currently offlinevirgincrew From United Kingdom, joined Oct 2004, 422 posts, RR: 1
Reply 43, posted (2 years 5 months 1 week 5 days 21 hours ago) and read 28825 times:

I like this one .......




Hello Beautiful !!!
User currently offlineeinsteinboricua From Puerto Rico, joined Apr 2010, 3185 posts, RR: 8
Reply 44, posted (2 years 5 months 1 week 5 days 21 hours ago) and read 28387 times:

Quoting virgincrew (Reply 43):

Indeed. This one is just perfect.



"You haven't seen a tree until you've seen its shadow from the sky."
User currently offlineByrdluvs747 From United States of America, joined Jul 2004, 2369 posts, RR: 1
Reply 45, posted (2 years 5 months 1 week 5 days 20 hours ago) and read 27987 times:

Quoting virgincrew (Reply 43):
I like this one .......

This is one of the more acceptable fantasy liveries out there, and the tail is elegant and professional. However, the abruptly cutoff cheatline and the screaming oversized font has a LCC-ish feel.



The 747: The hands who designed it were guided by god.
User currently offlinerg787 From Brazil, joined Nov 2010, 127 posts, RR: 0
Reply 46, posted (2 years 5 months 1 week 5 days 20 hours ago) and read 27539 times:

Yes, so you are bankrupt and want to change your livery that everyone is aware off, even a 3 years old, and spend money not only creating and putting the change in place but also making it known. Changing the livery will NOT change the way people look at AA as 'the worst run airline in the world', even if this is not totally true. If you want this effect, change also the name. The 'silver bullet' is known everywhere in the world and the feeling is: I want to fly that beautiful plane. I remember back in the day when I was 7 years old and went on my first trip to the U.S., on UA. Were in JFK on a regional plane looking at all those 747s I had never seen in my life and then an AA 777 got in front of me. Needless to say, the only thing I wanted was to quit that plane and jump inside AAs. Well, guess what? The next flight I went on to the U.S. was on AA. You want to look well run? BE WELL RUN, it's that simple. You don't need to change the livery. Looking well run is not for the people flying, it's for the people investing in the company, and those won't invest in AA because it's livery looks professional. For the people flying, your plane and brand have to look appealing for them and you need a good product. After all, you want to get from point A to point B, some in first class, some in cramped economy, but that's what you want, and you don't care if you doing this is making profit or loss to the airline, all you care about is that you receive what you bought.

User currently offlineAviRaider From United States of America, joined Nov 2007, 185 posts, RR: 0
Reply 47, posted (2 years 5 months 1 week 5 days 19 hours ago) and read 26373 times:

Quoting murchmo (Reply 15):

Gorgeous! I loved that livery. They should've painted the whole fleet that way.


User currently offlineEaglePower83 From United States of America, joined Oct 2011, 256 posts, RR: 0
Reply 48, posted (2 years 5 months 1 week 5 days 19 hours ago) and read 26553 times:

Quoting PRAirbus (Reply 1):
Yes, change it, modify it, update it!!! Most airlines do that after emerging from bankruptcy. Change is always GOOD!

Yeah....change is always good................

"new" united


User currently offlinetommy767 From United States of America, joined Aug 2003, 6667 posts, RR: 9
Reply 49, posted (2 years 5 months 1 week 5 days 19 hours ago) and read 26157 times:

I for one LOVE the US scheme with American titles. It would look awesome on every single aircraft in the fleet.

Quoting EaglePower83 (Reply 48):

I'm still puking over that UA scheme. It's still the worst. I highly anticipate that it will be changed whenever Smisek gets the boot.



"KEEP CLIMBING" -- DELTA
User currently offlineual777uk From United Kingdom, joined Nov 2005, 3356 posts, RR: 1
Reply 50, posted (2 years 5 months 1 week 5 days 18 hours ago) and read 25315 times:

Quoting PRAirbus (Reply 1):
Yes, change it, modify it, update it!!! Most airlines do that after emerging from bankruptcy. Change is always GOOD!

I agree, there is a lot of changes going on at AA and they need a fresh look, rebranding etc. It does not need to be anything too over thr top but when they roll out the first 77W they have the ideal opportunity to start afresh so as to speak both on the outside and inside the plane for that matter.


User currently offlinespeedbird217 From United Kingdom, joined Feb 2012, 341 posts, RR: 0
Reply 51, posted (2 years 5 months 1 week 5 days 18 hours ago) and read 25281 times:

I hope they don't change it too much. There were a couple of pictures in this thread where this silver-shiny-look was achieved with other methods, so it could be applied on the 787 as well with those techniques I guess.

Love AA's livery, it's one of the few timeless designs out there and it's very distinct. Would be a shame to see it go...


User currently offlineAKLDELNonstop From New Zealand, joined Apr 2006, 311 posts, RR: 0
Reply 52, posted (2 years 5 months 1 week 5 days 18 hours ago) and read 24532 times:

Quoting virgincrew (Reply 43):

That is indeed a very nice livery. Retains the old polished/silver look and makes the font and tail a bit more modern. I would really like to see that livery.


User currently offlineual777uk From United Kingdom, joined Nov 2005, 3356 posts, RR: 1
Reply 53, posted (2 years 5 months 1 week 5 days 18 hours ago) and read 24223 times:

Quoting tommy767 (Reply 49):
I highly anticipate that it will be changed whenever Smisek gets the boot.

I sincerely hope you are right!


User currently offlinerj777 From United States of America, joined Dec 2000, 1863 posts, RR: 2
Reply 54, posted (2 years 5 months 1 week 5 days 17 hours ago) and read 23526 times:

Quoting virgincrew (Reply 43):

How about the tail from that, but instead of stopping it in the middle of the plane, having the stripes run all the way to the front and around.....And American where it is now?


User currently offlineEaglePower83 From United States of America, joined Oct 2011, 256 posts, RR: 0
Reply 55, posted (2 years 5 months 1 week 5 days 16 hours ago) and read 22648 times:

Quoting rj777 (Reply 54):
Quoting virgincrew (Reply 43):


How about the tail from that, but instead of stopping it in the middle of the plane, having the stripes run all the way to the front and around.....And American where it is now?

I concur. I think that would look really classy.


User currently offlineAirPacific747 From Denmark, joined May 2008, 2433 posts, RR: 24
Reply 56, posted (2 years 5 months 1 week 5 days 16 hours ago) and read 22529 times:

Quoting virgincrew (Reply 43):
I like this one .......

I don't like the red, white and blue cheatline.. some nostalgic airline geeks might love it, but to most people I would say it looks outdated.


User currently offlineAAMDanny From United Kingdom, joined Apr 2008, 364 posts, RR: 0
Reply 57, posted (2 years 5 months 1 week 5 days 16 hours ago) and read 22303 times:

Not being funny... but American have a lot more important thing's to sort out first before faffing around with a new livery.

User currently offlinefalkerker From Seychelles, joined Apr 2012, 163 posts, RR: 0
Reply 58, posted (2 years 5 months 1 week 5 days 16 hours ago) and read 22241 times:

Quoting dumbell2424 (Reply 12):

Thats one awful livery! Why dont they do exactly as they do with the aluminum airplanes, just leave the composite materials in their original colour.         


User currently offlinena From Germany, joined Dec 1999, 10765 posts, RR: 9
Reply 59, posted (2 years 5 months 1 week 5 days 16 hours ago) and read 21868 times:

Quoting virgincrew (Reply 43):

Sorry, but thats nothing more than a Cargolux copy,only that this time blue is above red.

Quoting Aloha717200 (Reply 30):

Please not.


User currently offlinebmacleod From Canada, joined Aug 2001, 2309 posts, RR: 0
Reply 60, posted (2 years 5 months 1 week 5 days 16 hours ago) and read 22054 times:

Quoting Aloha717200 (Reply 5):
Not always....

Add AC to list....


View Large View Medium
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Photo © Philippe Samson


View Large View Medium
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Photo © Jorge Abreu



The current livery is a little better..


View Large View Medium
Click here for bigger photo!

Photo © Phil Broad



[Edited 2012-05-15 09:55:55]


The engine is the heart of an airplane, but the pilot is its soul.
User currently offlineiluvflywn From , joined Dec 1969, posts, RR:
Reply 61, posted (2 years 5 months 1 week 5 days 16 hours ago) and read 22032 times:

I like this livery:

http://www.cardatabase.net/modifiedairlinerphotos/photos/big/00011392.jpg

Source: http://www.cardatabase.net/modifieda...earch/photo_search.php?id=00011392


User currently offlineAADC10 From United States of America, joined Nov 2004, 2099 posts, RR: 0
Reply 62, posted (2 years 5 months 1 week 5 days 15 hours ago) and read 20914 times:

I do not think AA has a big need to change identity after bankruptcy. While Ch. 11 is not good, the public is largely uninterested as all of the legacies have now gone through it. They will need to have something that will work on composite fuselages since that is the future of aircraft but there is something about the consistency of design that I like, unlike the other airlines that constantly switched liveries because the airline had received a deserved bad reputation.

AA had the A300 with its infamous composite tail fins and other aircraft with various surfaces that were not metallic or could not be polished. They were often painted light grey, which I would suspect would be the base paint on the 787.


User currently offlineqf002 From Australia, joined Jul 2011, 2987 posts, RR: 2
Reply 63, posted (2 years 5 months 1 week 5 days 15 hours ago) and read 20639 times:

I can understand the attachment that enthusiasts would have to the existing livery, like any classic livery.

But as a young person, I can tell you that my generation isn't interested in something that was created decades ago. We don't appreciate the timeless look, and this is a problem for AA.

I hate to say it, but people born since 1980 are the ones who are going to be buying high yielding corporate tickets on these planes for the next 30 years. They look at AA, with its tired looking, messy and scratched up planes and branding, and they compare it to DL, UA, US etc with clean and fresh looking aircraft and styling. Most people here would argue that it doesn't impact travel decisions, but it really does.

If it didn't, then airlines wouldn't spend millions on their branding (and nor would any other company for that matter).

AA needs a new livery, and they need it in the next few years... Something brighter and more modern than today's...


User currently offlineiFlyLOTs From United States of America, joined Apr 2012, 491 posts, RR: 0
Reply 64, posted (2 years 5 months 1 week 5 days 14 hours ago) and read 20061 times:

Quoting AirPacific747 (Reply 56):

So then a euro-white looks better?

Quoting qf002 (Reply 63):

Other than minor things QF, LH, SQ, and AF have not changed their livery in ages but there's no one complaining about theirs. I really don't think business travelers care that much about what the plane looks like on the outside as much as they care about the service quality on the inside. Yes branding matters, but no where near as much as service.



"...stay hungry, stay foolish" -Steve Jobs
User currently offlineLU9092 From United States of America, joined Oct 2007, 71 posts, RR: 1
Reply 65, posted (2 years 5 months 1 week 5 days 14 hours ago) and read 20192 times:

Quoting iluvflywn (Reply 61):

I like this livery:

Yikes. Looks like something George W. Bush's campaign team would have come up with in 1999...if you look close, there's probably a sticker on the tail with Calvin peeing on an Airbus logo.  


User currently offlinevirgincrew From United Kingdom, joined Oct 2004, 422 posts, RR: 1
Reply 66, posted (2 years 5 months 1 week 5 days 14 hours ago) and read 20242 times:



Source: http://www.cardatabase.net/modifieda...earch/photo_search.php?id=00015043



Hello Beautiful !!!
User currently offlinevirgincrew From United Kingdom, joined Oct 2004, 422 posts, RR: 1
Reply 67, posted (2 years 5 months 1 week 5 days 14 hours ago) and read 20212 times:

What about this one ......  stirthepot 



Big version: Width: 1000 Height: 515 File size: 101kb


[Edited 2012-05-15 12:08:04]


Hello Beautiful !!!
User currently offlineAirCalSNA From United States of America, joined Mar 2010, 357 posts, RR: 0
Reply 68, posted (2 years 5 months 1 week 5 days 13 hours ago) and read 19870 times:

This thread well illustrates just how difficult it will be to improve on the current AA livery. Sorry to say, but none of the proposed alternates is even halfway decent. The starting point for any new livery has to be keeping the Helvetica font for the titles, which are iconic. Additionally, billboard titles reek of LCC and must be avoided at all costs. The current US scheme was a mistake to begin with and should be dumped if there is a merger, which I think is unlikely.

User currently offlinerampart From United States of America, joined Aug 2005, 3147 posts, RR: 6
Reply 69, posted (2 years 5 months 1 week 5 days 12 hours ago) and read 19606 times:

Quoting virgincrew (Reply 67):
What about this one ......

Great. Now 4 people think they have an original idea... (complete with stir the pot emoticons)

Quoting Aloha717200 (Reply 30):
While you may be "stirring the pot", the second image there actually looks pretty sharp, with the exception of the mis-aligned tail logo. Bearing that in mind....
Quoting caleeiii (Reply 19):
Quoting dumbell2424 (Reply 12):
Yessir, yessir.

I find more enjoyment by reading the entire thread, doesn't anyone else?

I'd just as soon AA keep their original livery. Call me staid.. as if 60's and 70's liveries are staid.

-Rampart


User currently offlineJBo From Sweden, joined Jan 2005, 2360 posts, RR: 0
Reply 70, posted (2 years 5 months 1 week 5 days 12 hours ago) and read 19406 times:

Quoting AirCalSNA (Reply 68):
This thread well illustrates just how difficult it will be to improve on the current AA livery. Sorry to say, but none of the proposed alternates is even halfway decent. The starting point for any new livery has to be keeping the Helvetica font for the titles, which are iconic. Additionally, billboard titles reek of LCC and must be avoided at all costs. The current US scheme was a mistake to begin with and should be dumped if there is a merger, which I think is unlikely.

The bare polished metal look just doesn't look as classy as it used to with so many grey plastic parts dotting the landscape. A silver metallic look would be the best improvement to create a consistent identity with the 787.

I really like the US livery, a combination of the old US livery and HP. I do think it would work well with the AA logo, even if it isn't as "classy" of a look.



I'd take the awe of understanding over the awe of ignorance any day.
User currently onlineAloha717200 From United States of America, joined Aug 2003, 4516 posts, RR: 15
Reply 71, posted (2 years 5 months 1 week 5 days 12 hours ago) and read 19303 times:

Quoting rampart (Reply 69):
I find more enjoyment by reading the entire thread, doesn't anyone else?

Perhaps you should take a second look. I noted the original image, stated I didn't like the font, someone else posted a similar one with the American helvetica font, I liked that, and created a version with a properly aligned tail logo.


I have to disagree with the folks here who don't like the current US livery. I've always liked it. And I feel it looks much better as an American brand than a US brand, because of the font. It looks sharp.


That said, I don't want US to merge with AA. And my ultimate preference is that AA keep their current livery, and use silver metallic paint for composite aircraft. All of the other proposed liveries here pale in comparison to that. But if American and US do merge, and they do decide to go with something other than silver metallic, I'd say the US livery with American titles is the next best thing.

[Edited 2012-05-15 13:53:15]

User currently offlinetsugambler From United States of America, joined Jul 2010, 302 posts, RR: 0
Reply 72, posted (2 years 5 months 1 week 5 days 11 hours ago) and read 19285 times:

1) AA is NOT going to merge with US. It's just not gonna happen.

2) I've said this in threads on this topic before, but change for the sake of change is RARELY good. (Cf: New Coke) The current livery is iconic, and changing it will damage the brand, not enhance it. None of the proposed liveries above holds a candle to it in style or recognizability (if that wasn't a word before, it is now).

3) AA will not paint its planes white or gray. Going white or gray is just asking to blend in with the crowd, when in reality AA needs to stand out from the crowd. AA will use neither of those colors--if they are going to go the painted route (which they will, presumably, with more and more composite materials in use), then they will choose some sort of reflective paint. The only question is whether it will be metallic silver, or all-out chrome. (I hope they opt for the latter, if it's at all feasible.)

4) Having said that, the livery posted by iluvflywn in reply 61 nearly gave me goosebumps (or at least the back half did--I'd still prefer the standard American title and font). The sight of a huge silver jet with a giant American flag on the back soaring through the sky... well, let's just say I like it.


User currently onlinescbriml From United Kingdom, joined Jul 2003, 12637 posts, RR: 46
Reply 73, posted (2 years 5 months 1 week 5 days 11 hours ago) and read 19160 times:
Support Airliners.net - become a First Class Member!

Quoting tsugambler (Reply 72):
3) AA will not paint its planes white or gray.

AA already has large areas of grey paint on a lot of their planes.



Time flies like an arrow, but fruit flies like a banana!
User currently offlinetsugambler From United States of America, joined Jul 2010, 302 posts, RR: 0
Reply 74, posted (2 years 5 months 1 week 5 days 11 hours ago) and read 19126 times:

Quoting scbriml (Reply 73):
AA already has large areas of grey paint on a lot of their planes.

Yes... the tails, and some parts of the wings and engines. Not the fuselage (excepting the A300s, which were sort of orphan stepchildren). And yes, AA has had white planes before... and they looked as dull and uninteresting as you might imagine.

If AA foolishly paints their planes white or gray when other, better options are available, then they would deserve to be liquidated.


User currently offlinezippyjet From United States of America, joined Sep 2001, 5488 posts, RR: 13
Reply 75, posted (2 years 5 months 1 week 5 days 11 hours ago) and read 19192 times:

Quoting Aloha717200 (Reply 5):

   Keep the change!
Another blatant example of good to bad:




View Large View Medium
Click here for bigger photo!

Photo © Ryan Kaskel
View Large View Medium
Click here for bigger photo!

Photo © Giovanni Verbeeck


The former is simple, and timeless the second looks dated and the globe looks like a "special needs kit" designed it.



I'm Zippyjet & I approve of this message!
User currently offlineByrdluvs747 From United States of America, joined Jul 2004, 2369 posts, RR: 1
Reply 76, posted (2 years 5 months 1 week 5 days 9 hours ago) and read 18882 times:

Quoting iluvflywn (Reply 61):
I like this livery:

It looks nice, but not for the entire fleet. I can see that as a "Salute to America" livery on one or two planes, but thats all.

Quoting qf002 (Reply 63):
But as a young person, I can tell you that my generation isn't interested in something that was created decades ago. We don't appreciate the timeless look, and this is a problem for AA.

By the time these "young" people are old enough to buy their own J/F fares or in a career position that pays for J, they will be mature enough to appreciate the stability and iconic nature of a timeless livery instead of expecting a new paint job with swooshes and bright kiddie colors every other year.

Quoting virgincrew (Reply 67):
What about this one ......

Wow! You're the first one to post that. Congratulations on your originality.  
Quoting AirCalSNA (Reply 68):
Additionally, billboard titles reek of LCC and must be avoided at all costs. The current US scheme was a mistake to begin with and should be dumped if there is a merger, which I think is unlikely.

  



The 747: The hands who designed it were guided by god.
User currently offlineghifty From United States of America, joined Jul 2010, 891 posts, RR: 0
Reply 77, posted (2 years 5 months 1 week 5 days 9 hours ago) and read 18683 times:

Quoting virgincrew (Reply 66):

Honestly, that's the best concept livery I've seen for AA. It's classy. Maybe if the blue swoop was lower, the titles (in Helvetica) could go above the windows (in white)..



Fly Delta Jets
User currently offlineliftsifter From United States of America, joined Feb 2008, 317 posts, RR: 0
Reply 78, posted (2 years 5 months 1 week 5 days 8 hours ago) and read 18577 times:

PLEASE! I've had absolutely enough of the current scheme! I certainly hope that it's nothing drastic so that the entire fleet doesn't get flipped upside down. And then we get the excuse that "this type is leaving in X years, so we won't repaint."


A300 A310 A319 A320 A321 A332 A333 A342 A343 A346 A380 B738 B744 B763 B772 B77W B787 Q400 E190
User currently offlineBC77008 From United States of America, joined Sep 2011, 312 posts, RR: 0
Reply 79, posted (2 years 5 months 1 week 5 days 8 hours ago) and read 18424 times:

Quoting qf002 (Reply 63):
But as a young person, I can tell you that my generation isn't interested in something that was created decades ago. We don't appreciate the timeless look, and this is a problem for AA.

You can certainly speak for yourself, but I don't think you're the spokesperson for all young people.

Quoting qf002 (Reply 63):
I hate to say it, but people born since 1980 are the ones who are going to be buying high yielding corporate tickets on these planes for the next 30 years. They look at AA, with its tired looking, messy and scratched up planes and branding, and they compare it to DL, UA, US etc with clean and fresh looking aircraft and styling. Most people here would argue that it doesn't impact travel decisions, but it really does.

AA's planes are not tired looking, messy, scratched up nor is it's branding. And no, it doesn't impact people's travel decisions.



"He waited his whole damn life to take that flight. And as the plane crashed down he thought 'Well isn't this nice...'"
User currently offlinerampart From United States of America, joined Aug 2005, 3147 posts, RR: 6
Reply 80, posted (2 years 5 months 1 week 5 days 8 hours ago) and read 18394 times:

Quoting Aloha717200 (Reply 71):

Perhaps you should take a second look. I noted the original image, stated I didn't like the font, someone else posted a similar one with the American helvetica font, I liked that, and created a version with a properly aligned tail logo.

I did. The 2nd one posted was the one with the ham-handed attempt at the American typeface. The example previous and all subsequent ones are the exact same idea with slightly better fonts. Apart from fonts, it's not original, and I've seen it for several months at least, and maybe even since some wag suggested that the only airline remaining for AA to merge with was US, something like 2 years ago. I just think it's funny that four people have posted the same livery in one thread, or 3 1/2 if you consider the font update and logo alignment as a unique contribution.

-Rampart

[Edited 2012-05-15 17:41:30]

User currently offlineAVLAirlineFreq From United States of America, joined Jun 2008, 1064 posts, RR: 0
Reply 81, posted (2 years 5 months 1 week 5 days 8 hours ago) and read 18339 times:

By all means, let's give a giant middle finger to the stockholders, creditors, and employees by coming out of bankruptcy and investing money in a new livery and paint scheme.

Sheesh. If it's absolutely necessary because of the new equipment, fine. Otherwise it's a waste of precious financial resources.


User currently onlinePWMRamper From United States of America, joined Jul 2009, 638 posts, RR: 3
Reply 82, posted (2 years 5 months 1 week 5 days 8 hours ago) and read 18352 times:

Quoting virgincrew (Reply 43):

I like this one .......

This is sharp.


User currently offlineDocLightning From United States of America, joined Nov 2005, 19953 posts, RR: 59
Reply 83, posted (2 years 5 months 1 week 5 days 8 hours ago) and read 18329 times:

Quoting qf002 (Reply 63):
But as a young person, I can tell you that my generation isn't interested in something that was created decades ago. We don't appreciate the timeless look, and this is a problem for AA.

Sure we do. On CERTAIN BRANDS.

McDonald's has never changed their iconic "Golden Arches." Coca-Cola has never changed their iconic script (more accurately, they never did away with it, although they have flirted with other fonts). The question is whether AA's branding is iconic enough to count.

I think that the font and the "AA" with the eagle are pretty iconic and should not be done away with. Similarly, the red/white/blue corporate colors are here to stay. However, it is possible to change liveries while maintaining brand continuity.

Besides, the current strategy of using matte grey on the non-metallic parts of the aircraft just looks ugly and gives the entire aircraft a patchwork feel. Furthermore, in spite of the fact that an all-metal livery is lighter, the cost of maintaining the polish still works out to more than fuel savings. It's not a huge effect, but it is real. That said, recent fuel surges might have erased that benefit, but as of 2008 this was the case.


User currently offlineord From United States of America, joined Jul 1999, 1384 posts, RR: 1
Reply 84, posted (2 years 5 months 1 week 5 days 7 hours ago) and read 18329 times:

Apparently a new livery and logo have been in the works for the past 18 months...

http://www.businessweek.com/news/201...siders-change-in-oldest-jet-livery


User currently offlineghifty From United States of America, joined Jul 2010, 891 posts, RR: 0
Reply 85, posted (2 years 5 months 1 week 5 days 7 hours ago) and read 18152 times:

Quoting ord (Reply 84):

New or revised?

One can argue that Delta's widget is "new" but, in my eyes, it's merely revised. Modernised and brought up to current "standards." Look at Delta's widget from the 1970s. It's barely changed 40 years later, but it has changed... it's still as recognizable as it was back then. Delta IS still Delta.

I'm sure AA will be able to find a way to still look like AA while modernizing it's appearance. It's just hard for anyone to envision because their livery has stayed unchanged for a loooooong time.



Fly Delta Jets
User currently offlineN766UA From United States of America, joined Jul 1999, 8310 posts, RR: 23
Reply 86, posted (2 years 5 months 1 week 5 days 7 hours ago) and read 18138 times:

Quoting tommy767 (Reply 49):
I'm still puking over that UA scheme. It's still the worst.

Agree 100%. It makes zero sense to have Continental's [aging] livery with "UNITED" slapped on the side. It's confusing at best, and frankly I think it's insulting to both CO and UA. It sullies CO's image with United's name, and it robs United of their classic "U." Whoever came up with that idea (smisek?) is a complete idiot.

As for AA, I hope they stick with something silver and don't combine with USAir's livery. We don't need any more hybrids.



This Website Censors Me
User currently offlineAmerican 767 From United States of America, joined May 1999, 3875 posts, RR: 12
Reply 87, posted (2 years 5 months 1 week 5 days 7 hours ago) and read 18103 times:
AIRLINERS.NET CREW
FORUM MODERATOR

Quoting tsugambler (Reply 74):
If AA foolishly paints their planes white or gray when other, better options are available, then they would deserve to be liquidated.

White, I would agree with your statement if they repaint their planes the same way the ex-Reno Air planes were repainted, but I think that gray, even a very light gray close to white, would look good. I really like the tail on the livery presented above on reply 66.



Ben Soriano
User currently offlinecommavia From United States of America, joined Apr 2005, 11752 posts, RR: 62
Reply 88, posted (2 years 5 months 1 week 5 days 7 hours ago) and read 18121 times:

Quoting qf002 (Reply 63):
But as a young person, I can tell you that my generation isn't interested in something that was created decades ago. We don't appreciate the timeless look, and this is a problem for AA.

I hate to say it, but people born since 1980 are the ones who are going to be buying high yielding corporate tickets on these planes for the next 30 years. They look at AA, with its tired looking, messy and scratched up planes and branding, and they compare it to DL, UA, US etc with clean and fresh looking aircraft and styling. Most people here would argue that it doesn't impact travel decisions, but it really does.

You hardly speak for every "young person."

Having been born since 1980, I can attest that for many people - both "old" and "young" - AA's livery looks basically timeless.

The ironic thing - given your emphatic statements, and my allegedly "young" age (by your definition) - is that I actually find the logos and paint schemes of some of AA's competitors - particularly United (ex-Continental, post-merger) and USAirways - to be rather tired, unimaginative and stale looking. Frankly, I think the longevity of AA's paint scheme speaks volumes - to me, it still looks clean, fresh and modern nearly 45 years after introduction.

Now, I'll be the first one to give you AA's other non-logo/paint scheme branding and image. That is dated and needs updating. AA's fonts and style guide look very 1997. When you compare that with, say, Delta, which has absolutely fantastic branding and imagery in their print and media marketing, and on their website, and in their cabins and on airport displays/screens/signage, and with their new crew uniforms, etc., AA has some catching up to do.

But, on the flip side, as I have said numerous times, I still find in my experience that what AA may lack vis-a-vis their competitors in terms of branding and imagery they more than compensate for in terms of operational and technological execution. Generally speaking, I will take AA's IT systems, customer support, empowered and experienced employees (in the air and especially on the ground), and phone service any day over Delta's, United's or USAirways'.

All that being said - in my view, what AA needs is a marketing refresh, not a compete rebranding.

Quoting AirCalSNA (Reply 68):
This thread well illustrates just how difficult it will be to improve on the current AA livery.

Couldn't have said it better. It will be difficult to improve upon something so classic.

The most I think AA's logo and paint scheme needs might be some very modest tweaks - but nothing dramatic. Again - AA needs a refresh, not a complete rebranding.


User currently offlineN766UA From United States of America, joined Jul 1999, 8310 posts, RR: 23
Reply 89, posted (2 years 5 months 1 week 5 days 7 hours ago) and read 18080 times:

Oh, and as for AA as a standalone (which I hope it stays because US is a mess), if they're going to replace their iconic logo they'd better be damn sure they get it right. AA stands out in the crowd, and it's utterly recognizable, having used some variation of bare metal for what, 80 years? If they're going to change it they'd better hit a home run.


This Website Censors Me
User currently offlineghifty From United States of America, joined Jul 2010, 891 posts, RR: 0
Reply 90, posted (2 years 5 months 1 week 5 days 7 hours ago) and read 18076 times:

Quoting American 767 (Reply 87):
even a very light gray close to white, would look good. I really like the tail on the livery presented above on reply 66.

The skyteam gray is nice.



Fly Delta Jets
User currently offlineNutsaboutplanes From United States of America, joined Jul 2010, 504 posts, RR: 8
Reply 91, posted (2 years 5 months 1 week 5 days 6 hours ago) and read 17999 times:

Regardless of what happens merger wise, AA will have to change their livery for one very simple reason: The current, long- lived colors are the visual representation of everything that is wrong with AA inside and out......an absolute unwillingness to change or adjust to the realities of running an airline in the 2000's.

While aircraft aesthetics are important to us on A.net because we think they are cool means nothing. AA will have to attract investors who will be willing to provide AA with the financial capital necessary to emerge from bankruptcy successfully and that means that the company must undergo an attitude adjustment.....one of the best ways to do this is to embark on an aggressive advertising/ branding campaign that is fresh and not more of the same. Like it or not, these colors will change even if they remain an independent AA minus US.



American Airlines, US Airways, Alaska Airlines, Northwest Airlines, America West Airlines, USAFR
User currently offlineBeardown91737 From United States of America, joined Jun 2011, 559 posts, RR: 0
Reply 92, posted (2 years 5 months 1 week 5 days 6 hours ago) and read 17945 times:

While some consider the Helvetica font "iconic" and timeless there is an opposing view which is that a new brand would say "we are a different AA now". I have only been on AA once, but it did not surpass the experience I had on any other legacy flight. We have all see the posts from disgruntled AA crew on here, and a new branding can disassociate the company from the times those feelings made it to the cabin and ticket counters.

I really like the current US scheme and the AA scheme is OK but I don't have an emotional attachment to it so some rebranding would make sense. At least AA isn't in a branding emergency like UA's nasty battleship colors were.

Quoting Byrdluvs747 (Reply 35):
13yo teens on a.net

I guess anyone who doesn't love the 1967 livery would be considered 13?


Quoting ord (Reply 84):

lots of effort going into something that could wind up being DP's call anyway



135 hrs PIC (mostly PA-28) - not current. Landings at MDW, PIA, JAN.
User currently offlinewdleiser From United States of America, joined Apr 2004, 961 posts, RR: 4
Reply 93, posted (2 years 5 months 1 week 5 days 6 hours ago) and read 17856 times:

Quoting Nutsaboutplanes (Reply 91):

They do not "have" to change their livery. I do not equate their livery to their financial situation, I equate shitty management and stubborness as to thinking "We are AA we can make it through any financial situation just fine... because we are AA" to their financial whoa's

Personally I do think they should change their livery but that is because I simply do not like it at all. It makes me yawn. Keep 1 of each type in the current livery, have a few more "retro" jets and for the love of god, do not have a livery that is similar to US Airways.


User currently offlineqf002 From Australia, joined Jul 2011, 2987 posts, RR: 2
Reply 94, posted (2 years 5 months 1 week 5 days 4 hours ago) and read 17611 times:

Quoting iFlyLOTs (Reply 64):
Other than minor things QF, LH, SQ, and AF have not changed their livery in ages but there's no one complaining about theirs. I really don't think business travelers care that much about what the plane looks like on the outside as much as they care about the service quality on the inside. Yes branding matters, but no where near as much as service.

But those minor things are what have maintained a fresh and modern look... Things like tweaking the font (hardly a minor change IMO), adjusting logos etc have completely changed the feel of the brand and the livery. This is all I'm asking AA to do.

Quoting Byrdluvs747 (Reply 76):
By the time these "young" people are old enough to buy their own J/F fares or in a career position that pays for J, they will be mature enough to appreciate the stability and iconic nature of a timeless livery

Maybe.

Quoting BC77008 (Reply 79):
You can certainly speak for yourself, but I don't think you're the spokesperson for all young people.

I realise that... My post was a pretty sweeping generalisation, for that I apologise...

Quoting BC77008 (Reply 79):
AA's planes are not tired looking, messy, scratched up

Are you kidding me? They looks great after a polish, but give it a few months and the metal has matted, is scratched and is dirty. It makes them look daggy and poorly maintained. That's really not a good look...

Quoting BC77008 (Reply 79):
And no, it doesn't impact people's travel decisions.

Then why on earth do airlines spend so much money on branding and their liveries etc? It absolutely is key to influencing travel decisions, because it's about building a brand that people want to travel on.

While you'll argue that cost is the single thing people look at, this is simply not the case, especially when you're hunting the high yielding end of the market.

Quoting DocLightning (Reply 83):

Perhaps you should compare what a bottle of Coke looked like in the 1960's to what it looks like today. Or what your average McDonalds looked like 50 years ago compared to today. Both brands have innovated and refreshed their image constantly over the last 50 years, while still retaining their hallmark items/themes etc.

Why can't AA to the same? Freshen it up, do something a but more modern and broadly attractive. I am not arguing to get rid of the font, the logo and the colours. I think the best airline brands are the ones that retain their heritage...

Quoting commavia (Reply 88):
You hardly speak for every "young person."

Agreed. Like I said, apologies for the generalisation...

Quoting commavia (Reply 88):
All that being said - in my view, what AA needs is a marketing refresh, not a compete rebranding.

I'm not arguing for much more... A refresh livery (not one as radical as many other posters are angling for) to go with a fresh new image and brand.

This, of course, has to tie into major changes to the inside of their aircraft, their service etc. From what I can see, they've started work on this...


User currently offlinegeorgetown From United States of America, joined Dec 2005, 239 posts, RR: 1
Reply 95, posted (2 years 5 months 1 week 5 days 4 hours ago) and read 17810 times:
Support Airliners.net - become a First Class Member!

Hey, in all honesty, how about this one?


View Large View Medium
Click here for bigger photo!

Photo © John Padgett




Let's go Hoyas!
User currently offlinequestions From Australia, joined Sep 2011, 812 posts, RR: 1
Reply 96, posted (2 years 5 months 1 week 5 days 4 hours ago) and read 17623 times:

Quoting N766UA (Reply 86):
Agree 100%. It makes zero sense to have Continental's [aging] livery with "UNITED" slapped on the side. It's confusing at best, and frankly I think it's insulting to both CO and UA. It sullies CO's image with United's name, and it robs United of their classic "U."

A better combined livery would have been the CO fuselage with UNITED in the pre-merger font and the pre-merger tulip U on the tail.

As far as AA, my bet goes for a slightly refreshed livery and logo and some sort of pearlized silver/white fuselage that will end up looking like a KitchenAid stand mixer.


User currently offlineDocLightning From United States of America, joined Nov 2005, 19953 posts, RR: 59
Reply 97, posted (2 years 5 months 1 week 5 days 4 hours ago) and read 17587 times:

Quoting qf002 (Reply 94):
Perhaps you should compare what a bottle of Coke looked like in the 1960's to what it looks like today. Or what your average McDonalds looked like 50 years ago compared to today. Both brands have innovated and refreshed their image constantly over the last 50 years, while still retaining their hallmark items/themes etc.

That's my point. It is possible to retain iconic branding without being anachronistic.


User currently offlineqf002 From Australia, joined Jul 2011, 2987 posts, RR: 2
Reply 98, posted (2 years 5 months 1 week 5 days 4 hours ago) and read 17677 times:

Quoting DocLightning (Reply 97):
That's my point. It is possible to retain iconic branding without being anachronistic.

Apologies for the misinterpretation... I was in defense overload mode  


User currently offlineaerohottie From Australia, joined Mar 2004, 802 posts, RR: 3
Reply 99, posted (2 years 5 months 1 week 5 days 4 hours ago) and read 17574 times:

Quoting qf002 (Reply 94):
Perhaps you should compare what a bottle of Coke looked like in the 1960's to what it looks like today. Or what your average McDonalds looked like 50 years ago compared to today. Both brands have innovated and refreshed their image constantly over the last 50 years, while still retaining their hallmark items/themes etc.

Why can't AA to the same? Freshen it up, do something a but more modern and broadly attractive. I am not arguing to get rid of the font, the logo and the colours. I think the best airline brands are the ones that retain their heritage...
Quoting DocLightning (Reply 97):
That's my point. It is possible to retain iconic branding without being anachronistic.

See i'm not sure the AA branding can be "refreshed". The current brand and reputation is in the toilet IMHO.
The difference with McDs and Coke compared to AA, is that those companies continually refreshed their branding and image and thus never allowed their image, branding and reputation to become delapidated.
IMHO I think AA should go for a fairly dramatic change, and have it tied to a larger relaunch of the carrier with new cabin interiors, crew uniforms and a major marketing drive... post bankruptcy emergence of course...



What?
User currently offlineaerohottie From Australia, joined Mar 2004, 802 posts, RR: 3
Reply 100, posted (2 years 5 months 1 week 5 days 4 hours ago) and read 17745 times:

I love this livery (as posted in #61), but think it needs to be toned down a little, and the eagle and font should be changed (or retained rather)... but love the idea behind it... would fit AA perfectly IMHO



What?
User currently offlinetsugambler From United States of America, joined Jul 2010, 302 posts, RR: 0
Reply 101, posted (2 years 5 months 1 week 5 days 2 hours ago) and read 17510 times:

Quoting aerohottie (Reply 99):
The current brand and reputation is in the toilet IMHO

I would like to politely disagree. Perhaps to A-netters, but not necessarily to the general public. Most of the public doesn't even know about AA being in bankruptcy, and most of those that do probably remember all the other legacy carriers did the same thing long before them.

AA has a fantastic miles program that none of the others can match. And I've been able to fly consistently cheaper on AA (to my most frequent destinations) than on any other carrier. I don't think I've ever found a cheaper flight on WN, for example.

AA is in the process of replacing its MD80s with 737s... but you know what? I LIKE the MD80s... with 3+2 seating, they don't feel as much like a sardine can as the 3+3 does on the 737.

Honestly, I don't think AA's reputation is anywhere near as negatively affected among the public as some might think. And once they come out of bankruptcy in fighting trim, then we're going to see some fireworks.

So... in other words, no changes to the livery are necessary.  


User currently offlineByrdluvs747 From United States of America, joined Jul 2004, 2369 posts, RR: 1
Reply 102, posted (2 years 5 months 1 week 5 days 2 hours ago) and read 17366 times:

Quoting qf002 (Reply 94):
Are you kidding me? They looks great after a polish, but give it a few months and the metal has matted, is scratched and is dirty. It makes them look daggy and poorly maintained. That's really not a good look...

Ever see a euro-white plane after a few months. Go look at AF metal.



The 747: The hands who designed it were guided by god.
User currently offlinemurchmo From United States of America, joined Sep 2005, 167 posts, RR: 0
Reply 103, posted (2 years 5 months 1 week 4 days 23 hours ago) and read 17467 times:


View Large View Medium
Click here for bigger photo!

Photo © Ben Wang


View Large View Medium
Click here for bigger photo!

Photo © Michael F. McLaughlin


Ew

Honestly keep it the same. The silver metallic flake looks like it will work on the composite planes.



to strive to seek to find and not to yield
User currently offlineqf002 From Australia, joined Jul 2011, 2987 posts, RR: 2
Reply 104, posted (2 years 5 months 1 week 4 days 22 hours ago) and read 17100 times:

Quoting aerohottie (Reply 99):
IMHO I think AA should go for a fairly dramatic change, and have it tied to a larger relaunch of the carrier with new cabin interiors, crew uniforms and a major marketing drive... post bankruptcy emergence of course...

You can have a high impact change without doing away with the things that define the brand... Look at QF and AF for example -- neither are particularly radical shifts, but they are distinctly different from the older branding and make a clear statement about the direction of the airline.

Quoting Byrdluvs747 (Reply 102):
Ever see a euro-white plane after a few months. Go look at AF metal.

It takes a lot longer for a euro-white plane to get to the same cosmetic state (ie years), and the remedy is much, much easier (ie a quick wash during a long turn/overnight vs intensive polish). For every dirty AF plane out there, there are literally hundreds and hundreds of euro-white planes that are respectiable looking for years between resprays.

Quoting murchmo (Reply 103):
Honestly keep it the same. The silver metallic flake looks like it will work on the composite planes.

How expensive do you think metallic paint is going to be to paint as many planes as AA has? VS literally had a fleet of 20 planes to maintain when they were using a silver metallic base, and while NW had more like 300, they were operating in a very different climate.

I don't see silver metallic being viable. It's either a mixture of polished and grey for the 787's and A320's or something new...


User currently onlinescbriml From United Kingdom, joined Jul 2003, 12637 posts, RR: 46
Reply 105, posted (2 years 5 months 1 week 4 days 21 hours ago) and read 17190 times:
Support Airliners.net - become a First Class Member!

Quoting tsugambler (Reply 74):
And yes, AA has had white planes before... and they looked as dull and uninteresting as you might imagine.

The AA brand can be seen flying on many planes with white fuselages today.

Quoting tsugambler (Reply 74):
If AA foolishly paints their planes white or gray when other, better options are available, then they would deserve to be liquidated.

Because it matters that much, doesn't it?   



Time flies like an arrow, but fruit flies like a banana!
User currently offlineByrdluvs747 From United States of America, joined Jul 2004, 2369 posts, RR: 1
Reply 106, posted (2 years 5 months 1 week 4 days 21 hours ago) and read 17011 times:

Quoting qf002 (Reply 104):
It takes a lot longer for a euro-white plane to get to the same cosmetic state (ie years),

Sorry, but I fly AA at least twice a week, and I have never seen an AA plane in such a state that the finish is dulled by scratches. Sure the MD'80's have seen better days, but even those look good for their age.



The 747: The hands who designed it were guided by god.
User currently offlineGiancavia From Vatican City, joined Feb 2010, 1384 posts, RR: 0
Reply 107, posted (2 years 5 months 1 week 4 days 20 hours ago) and read 16824 times:

Quoting qf002 (Reply 94):

Then why on earth do airlines spend so much money on branding and their liveries etc? It absolutely is key to influencing travel decisions, because it's about building a brand that people want to travel on.

While you'll argue that cost is the single thing people look at, this is simply not the case, especially when you're hunting the high yielding end of the market.

It's just one of those dumbass things that people on ANET are obsessed with getting wrong. Suggesting Liveries mean nothing and corporate identities are not important would have us all living in a Black and White world. Nice and cheap with no colour. No Mcdonalds M, No Brown UPS.. All sports teams in a white shirt with their name written in black in the center. But oh in reality it does matter, Matters greatly.. It's an image that portrays the company and if people cant accept that they should really go into town and look at all the different logos surrounding them.

Also the "cost" thing is ridiculous... It wont lose them 2372943274872 billion trillion painting planes that will need to be repainted anyway.. These annoying myths that always get churned out do my head in big time...


User currently offline747srule From United States of America, joined Mar 2004, 429 posts, RR: 0
Reply 108, posted (2 years 5 months 1 week 4 days 16 hours ago) and read 16418 times:

I say leave it as is. After all,that chrome will get you home!!!


Jesus is the way,the truth,and the life
User currently offlineN766UA From United States of America, joined Jul 1999, 8310 posts, RR: 23
Reply 109, posted (2 years 5 months 1 week 4 days 15 hours ago) and read 16392 times:

Quoting qf002 (Reply 104):
while NW had more like 300, they were operating in a very different climate.

NWA's "silver" jets looked awful, by the way. No 2 were the same shade, and many (if not most) had grossly mis-matched colors blotted all over them. I remember seeing single DC-9's with 10 different colors of grey/silver on the fusulage, doors, engine cowls, cargo doors, nose cones… you name it. Looked like crap.



This Website Censors Me
User currently offlineTSS From United States of America, joined Dec 2006, 3070 posts, RR: 5
Reply 110, posted (2 years 5 months 1 week 4 days 15 hours ago) and read 16321 times:

Quoting N766UA (Reply 109):
NWA's "silver" jets looked awful, by the way. No 2 were the same shade, and many (if not most) had grossly mis-matched colors blotted all over them. I remember seeing single DC-9's with 10 different colors of grey/silver on the fusulage, doors, engine cowls, cargo doors, nose cones… you name it. Looked like crap.

Therein lies the problem with metallic/metalflake paint: It never "flops" the same on the repairs as it does on the main coat, leading to a distinctly patchwork appearance over time.



Able to kill active threads stone dead with a single post!
User currently offlineLOWS From Austria, joined Oct 2011, 1168 posts, RR: 1
Reply 111, posted (2 years 5 months 1 week 4 days 14 hours ago) and read 16189 times:

Quoting virgincrew (Reply 66):

That looks like it was designed by the same person who designs the „art“ for hotel rooms in a generic US Suburb.

Quoting aerohottie (Reply 100):
View Large

You know, I understand national pride, but that really is quite far far far over the top.

Not to mention „cheesy“ looking.


User currently offlinerikkus67 From Canada, joined Jun 2000, 1661 posts, RR: 1
Reply 112, posted (2 years 5 months 1 week 4 days 14 hours ago) and read 16410 times:

With apologies to RP Abraham, this is a "kit-bash" of two his AA artwork


This is a hybrid that I put together of both the "standard" and a modern version RP Abraham did on Modified Airliner Photos website. I say to leave the fuselage as is, and add the beautiful new eagle. Perhaps as a nod to the "better" past, add the "AA" in the same way it was originally introduced (large eagle/small AA):


View Large View Medium
Click here for bigger photo!

Photo © David C. Gayden




...and don't forget that liveries can get "tweaked" along the way...look carefully at the tail of this 727. This was the prototype of the scheme we all instantly recognize...

http://www.flickr.com/photos/zir6/5000816863/



AC.WA.CP.DL.RW.CO.WG.WJ.WN.KI.FL.SK.ACL.UA.US.F9
User currently offlineGiancavia From Vatican City, joined Feb 2010, 1384 posts, RR: 0
Reply 113, posted (2 years 5 months 1 week 4 days 14 hours ago) and read 16119 times:

Like the eagle without the AA but the Fuselage looks pretty bland and outdated. I think its mostly the font I hate that old block font.

User currently offlinezippyjet From United States of America, joined Sep 2001, 5488 posts, RR: 13
Reply 114, posted (2 years 5 months 1 week 4 days 12 hours ago) and read 15903 times:

Quoting aerohottie (Reply 100):

This is a change I would like!

Quoting rikkus67 (Reply 112):

Same for this one. These liveries may be worth keeping if they are a reality.



I'm Zippyjet & I approve of this message!
User currently offlinetsugambler From United States of America, joined Jul 2010, 302 posts, RR: 0
Reply 115, posted (2 years 5 months 1 week 4 days 10 hours ago) and read 15694 times:

Quoting scbriml (Reply 105):
Because it matters that much, doesn't it?

Welllllll.... I MAY have been just a teensy bit over-dramatic.


User currently offlineDocLightning From United States of America, joined Nov 2005, 19953 posts, RR: 59
Reply 116, posted (2 years 5 months 1 week 4 days 9 hours ago) and read 15576 times:

Quoting N766UA (Reply 86):
Agree 100%. It makes zero sense to have Continental's [aging] livery with "UNITED" slapped on the side. It's confusing at best, and frankly I think it's insulting to both CO and UA. It sullies CO's image with United's name, and it robs United of their classic "U." Whoever came up with that idea (smisek?) is a complete idiot.

It makes perfect sense, even though it's ugly. It means that only one fleet (PMUA's) needs to be repainted, while the PMCO fleet can have a quick sticker or partial repaint done. It also was a good compromise to provide brand continuity for both PM companies with the livery and logo of one and the name of the other. It wasn't a pretty solution, but it was a good business decision.

Quoting Giancavia (Reply 107):

Also the "cost" thing is ridiculous... It wont lose them 2372943274872 billion trillion painting planes that will need to be repainted anyway.. These annoying myths that always get churned out do my head in big time...

It is more expensive than routine repainting. Most airlines repaint each aircraft every several years. If we recall, UA changed their livery back in 2003 (IIRC) and at the time of their merger, less than half the fleet had been repainted. That's the WRONG way to do it. It gave a really shabby look to the fleet.

Rebranding means repainting planes sooner than they would typically be repainted, which is expensive both in direct costs and also in loss-of-use. It also means that airport signage, letterhead, etc. all needs to be changed. So it does cost more than the fees paid to the design firm. IIRC, Anderson said that DL's rebranding and that rapidly rebranding the PMNW fleet and facilities cost over $1Bn. Might have even been $2Bn.

However, I agree with the rest of your post: paint IS important! They wouldn't have done that if they didn't think that there would be a substantial ROI. Remember, packaging DOES sell a product. The average Joe Passenger doesn't know whether the plane he's about to board just came out of a heavy check yesterday afternoon and probably doesn't care. If the plane looks shabby, inside or out, with peeling paint, mismatched interior panels, or torn upholstery, then he is going to think that the plane is old and poorly-maintained. He will tell his friends how unimpressed he was with how the plane looked, and that will reflect poorly on the company.


User currently offlinemicstatic From United States of America, joined Jul 2001, 781 posts, RR: 1
Reply 117, posted (2 years 5 months 1 week 4 days 9 hours ago) and read 15474 times:

Quoting AirCalSNA (Reply 68):
The current US scheme was a mistake to begin with and should be dumped if there is a merger, which I think is unlikely.

I think their new livery is quite nice.

Quoting TSS (Reply 110):
Therein lies the problem with metallic/metalflake paint: It never "flops" the same on the repairs as it does on the main coat, leading to a distinctly patchwork appearance over time.

While I like the current bare metal look of American, I detest the metallic flake paint. Think it looks cheezy. Agree with statements above. Considering bare metal schemes will go extinct to an extent, I think it's time to change.



S340,DH8,AT7,CR2/7,E135/45/170/190,319,320,717,732,733,734,735,737,738,744,752,762,763,764,772,M80,M90
User currently offlineghifty From United States of America, joined Jul 2010, 891 posts, RR: 0
Reply 118, posted (2 years 5 months 1 week 4 days 9 hours ago) and read 15472 times:

Quoting qf002 (Reply 94):
Why can't AA to the same? Freshen it up, do something a but more modern and broadly attractive. I am not arguing to get rid of the font, the logo and the colours. I think the best airline brands are the ones that retain their heritage...

The keyword here is "continually." Coca-Cola and PepsiCola have been constantly renewing and revitalising their branding. The changes are gradual... but there are changes... and the brand still keeps it's image. AA's dilemma is that it hasn't changed it's branding for decades. Anything but a tiny change would be jarring.

Quoting qf002 (Reply 94):
Then why on earth do airlines spend so much money on branding and their liveries etc? It absolutely is key to influencing travel decisions, because it's about building a brand that people want to travel on.

I think so long as an airline's livery doesn't look old or bad, the passenger won't mind. Sure, the new Finnair livery isn't the most appealing.. but I don't think anybody will not fly with them because of that. On the other hand, if they see something like Air Koryo's livery...

Quoting Beardown91737 (Reply 92):
While some consider the Helvetica font "iconic" and timeless there is an opposing view which is that a new brand would say "we are a different AA now".

Helvetica is iconic and timeless. Let's not try and deny that one. That being said, it doesn't mean it is still iconic and timeless for AA, specifically. But... plain old Helvetica looks a lot better than any of the other fonts I've seen on here.. most of which look like Times New Roman or Tahoma. A new font for AA could do them wonders if it's professionally designed... like UA (the blue tulip era), EK, BA, etc. Helvetica is a *brand* font. Times New and Tahoma are not.



Fly Delta Jets
User currently offlineByrdluvs747 From United States of America, joined Jul 2004, 2369 posts, RR: 1
Reply 119, posted (2 years 5 months 1 week 4 days 8 hours ago) and read 15493 times:

If this thread proves anything, its that AA is going to have to try the high quality chrome paints and not the silver flake. Everything posted here seems to appear childish, unprofessional, unappealing, or downright moronic.

What really surprises me is that Boeing hasn't looked into this already. I haven't heard a single mention from Boeing concerning the this issue.

Quoting LOWS (Reply 111):
You know, I understand national pride, but that really is quite far far far over the top.
Not to mention „cheesy“ looking.

It's not over the top as a special livery for two or three planes. Maybe you would like an Austrian flag better.   

Quoting rikkus67 (Reply 112):
This is a hybrid that I put together of both the "standard" and a modern version

I do like the eagle, but I have to say that the rest of that livery is bland.



The 747: The hands who designed it were guided by god.
User currently offlinewill777 From United States of America, joined Mar 2009, 174 posts, RR: 0
Reply 120, posted (2 years 5 months 1 week 4 days 7 hours ago) and read 15293 times:

I don't see everyone's fascination with Helvetica. It seems overused to me. Not only AA, but LH also uses the font. It is also used for the entire New York City and Chicago rapid transit systems. It is also used by several retain companies, other transport companies, and many different electronics companies including Apple.

When I think of American Airlines, it's not their use of Helvetica that makes them stand out to me.

[Edited 2012-05-16 18:15:48]

User currently offlineN766UA From United States of America, joined Jul 1999, 8310 posts, RR: 23
Reply 121, posted (2 years 5 months 1 week 4 days 7 hours ago) and read 15203 times:

Quoting DocLightning (Reply 116):
It makes perfect sense, even though it's ugly.

It makes perfect sense to bean counters, chartered accountants, and Jeff Smisek.

To anyone else, it makes as much sense as Coke buying Pepsi and keeping their blue cans and logos. Every time I see one my brain goes "hey, it's continental!…. oh no it isn't." And that's the worst part, because I get my hopes up, but then it really, really isn't Continental.



This Website Censors Me
User currently offlineavnut43 From United States of America, joined Apr 2012, 20 posts, RR: 0
Reply 122, posted (2 years 5 months 1 week 4 days 6 hours ago) and read 15079 times:

Yes, the livery is old. But the design is simple, it works. A classic. The Eurowhite look is so boring and uninspiring. It’s like they forgot to finish painting the plane. Besides bare aluminum just plain looks better.

Some food for thought. The Union Pacific railroad has had the same basic livery on their locomotives for over 60 years now! Only doing tweaks to the design. Union Pacific knows that the livery has become a part of its corporate identity, and Union Pacific is "very big" into its history.


User currently offlineDocLightning From United States of America, joined Nov 2005, 19953 posts, RR: 59
Reply 123, posted (2 years 5 months 1 week 4 days 4 hours ago) and read 15034 times:

Quoting will777 (Reply 120):

When I think of American Airlines, it's not their use of Helvetica that makes them stand out to me.

The Helvetica typeface is iconic. That will not change. Can you imagine American Airlines in Times New Roman?   


User currently offlineiFlyLOTs From United States of America, joined Apr 2012, 491 posts, RR: 0
Reply 124, posted (2 years 5 months 1 week 4 days 4 hours ago) and read 15009 times:

Quoting wdleiser (Reply 93):
Quoting DocLightning (Reply 123):
The Helvetica typeface is iconic. That will not change. Can you imagine American Airlines in Times New Roman?

I want to see them in Comic Sans   

But I agree in all semi-seriousness that I can muster up. American looks best in Helvetica



"...stay hungry, stay foolish" -Steve Jobs
User currently offlineghifty From United States of America, joined Jul 2010, 891 posts, RR: 0
Reply 125, posted (2 years 5 months 1 week 4 days 4 hours ago) and read 14861 times:

Quoting will777 (Reply 120):

I don't see everyone's fascination with Helvetica. It seems overused to me. Not only AA, but LH also uses the font. It is also used for the entire New York City and Chicago rapid transit systems. It is also used by several retain companies, other transport companies, and many different electronics companies including Apple.

It's versatile. It can fit into a lot of industries... Times New Roman on the other hand. The font is iconic in that in changed how graphics were made when it came out. Before, it was commonplace to see 4-5 different fonts on *one* print ad. Post-Helvetica it was all or nothing.

Yes, it's overused.. to those who realise it. Most people live their entire lives not knowing that.. filling out tax returns, shopping at certain large chain clothing stores, etc. Personally, the fact that it's overused and nobody realises it is what Helvetica so beautiful..

Of course, change is good.. a lot of airlines have custom typefaces created for their use. Delta's is clean and modern, pmUA's font was friendly and classy, even FR's font is a modified Helvetica. They just need to figure out who they are or want to be and come up with a font that reflects that. If they want to be going for this "new" and "revitalised" image, I doubt you'll see a Serif font like Georgia or whatever is used in Reply 66 (still, IMO, the best overall design).

Quoting iFlyLOTs (Reply 124):
I want to see them in Comic Sans

I just died with your words tonight..
It must have been something you said..



Fly Delta Jets
User currently offlinejporterfi From United States of America, joined Feb 2012, 446 posts, RR: 0
Reply 126, posted (2 years 5 months 1 week 4 days 4 hours ago) and read 14837 times:

Quoting virgincrew (Reply 43):

This one is a lot better, but the cheatline needs to continue to the front of the fuselage, and the font size needs to be shrunk. Maybe switching the red and the white parts of the cheatline, and make the red part meld into the red "American" text? And how about blue engine nacelles? Also, removing the "Luxery Liner" text would make it sound less pretentious. I love the tail, though!


User currently offlineBeardown91737 From United States of America, joined Jun 2011, 559 posts, RR: 0
Reply 127, posted (2 years 5 months 1 week 4 days 2 hours ago) and read 14832 times:

Quoting DocLightning (Reply 123):
Can you imagine American Airlines in Times New Roman?

All I really care about is not seeing the awesome US livery compromised with Helvetica. Also the name American in US's current font looks as wrong as the United name in COs old font.

Quoting N766UA (Reply 121):
it really, really isn't Continental

Continental as I and many others knew it has been gone since 1982.



135 hrs PIC (mostly PA-28) - not current. Landings at MDW, PIA, JAN.
User currently offlinecolumba From Germany, joined Dec 2004, 7078 posts, RR: 4
Reply 128, posted (2 years 5 months 1 week 4 days 1 hour ago) and read 14923 times:

Quoting rikkus67 (Reply 112):
This is a hybrid that I put together of both the "standard" and a modern version RP Abraham did on Modified Airliner Photos website.

Sorry, this look like Amtrak  



It will forever be a McDonnell Douglas MD 80 , Boeing MD 80 sounds so wrong
User currently offlineAVLAirlineFreq From United States of America, joined Jun 2008, 1064 posts, RR: 0
Reply 129, posted (2 years 5 months 1 week 3 days 21 hours ago) and read 14495 times:

Quoting iFlyLOTs (Reply 124):
I want to see them in Comic Sans

Presumably, Spirit will be the first airline to use that font.


User currently offlinebueb0g From United Kingdom, joined Jul 2010, 648 posts, RR: 0
Reply 130, posted (2 years 5 months 1 week 3 days 19 hours ago) and read 14284 times:

Quoting avnut43 (Reply 122):
Besides bare aluminum just plain looks better.

That may be the case, but when your aircraft's fuselage is not made of aluminium, then you're in trouble - e.g the 787, which was the trigger for the speculation of a livery change.



Roger roger, what's our vector, victor?
User currently offlineckfred From United States of America, joined Apr 2001, 5273 posts, RR: 1
Reply 131, posted (2 years 5 months 1 week 3 days 16 hours ago) and read 14096 times:

Quoting AVLAirlineFreq (Reply 81):
By all means, let's give a giant middle finger to the stockholders, creditors, and employees by coming out of bankruptcy and investing money in a new livery and paint scheme.

Sheesh. If it's absolutely necessary because of the new equipment, fine. Otherwise it's a waste of precious financial resources.

If you repaint the fleet ASAP, then you have a valid point. But, if repainting is done during normal maintenance schedules (I think AA strips planes bare during C-checks, then repaints the stripes and applies new decals elsewhere), then it's a non-issue.

One thing AA needs to keep in mind. Most of its competitors, as well as alliance and codeshare partners use Eurowhite schemes. Of the major U.S. carriers, about the only ones that don't have a paint scheme that is mostly white are AA and WN. DL, US, UA, VX, B6, and F9 have predominantly white schemes.

Oneworld partners BA, IB, JL and QF have predominantly white schemes.

While I watch planes getting into the ORD arrival pattern, AA's are easy to pick out, because of the shiny bare metal, especially on a bright, sunny day. US and DL are easy to confuse, since they both have blue tails and blue on the bottom of the fuselage, as well as UA's planes in the pre-merger scheme.

Since the 787s can't fly in a bare-surface scheme, it makes sense to paint the entire fleet in what Boeing paints the 787s. The question becomes whether to change the stripes and tail logo, as well as the exact shades of the trim colors.

I've always thought that AA's red had just a bit too much orange in it, while the blue had a bit too much violet. Perhaps a red that is more fire engine red, and a blue that is more navy would freshen things about, as well as making the eagle on the logo less stylized.

The one thing I hate on the current scheme is the winglets. The tiny stripes and AA.Com just don't do much. I'd like to see either a blue eagle that covers most of the winglet or wider stripes.


User currently offlinePHX787 From Japan, joined Mar 2012, 7757 posts, RR: 18
Reply 132, posted (2 years 5 months 1 week 3 days 13 hours ago) and read 13870 times:

Quoting caleeiii (Reply 19):

I like the first one. More mature looking.

Quoting virgincrew (Reply 43):
I like this one .......

That too is beautiful.

Quoting EaglePower83 (Reply 48):
Yeah....change is always good................

I don't know if you were being sarcastic or no, but I do like UA's new livery.

Quoting Byrdluvs747 (Reply 119):
If this thread proves anything, its that AA is going to have to try the high quality chrome paints and not the silver flake. Everything posted here seems to appear childish, unprofessional, unappealing, or downright moronic.

I agree, AA needs to have something updated from the 60's BUT at the same time mature-looking.



我思うゆえに我あり。(Jap. 'I think, therefore I am.')
User currently offlinedeltaflyertoo From United States of America, joined Nov 2000, 1655 posts, RR: 1
Reply 133, posted (2 years 5 months 1 week 3 days 13 hours ago) and read 13862 times:

Quoting ckfred (Reply 131):
they both have blue tails

As does B6, somewhat WN, and US. That leads me to wonder if AA does do new scheme if it would get red tail instead. Instincts dictate a blue tail based around current scheme but they have to do something to stand out from the rest. Same with the interiors-20 years ago every airline went out of its way to have a different interior from its competitor. Now they are all blue! Be cool if AA did dark red-almost brown leather seats on inside too.


User currently offlinegarpd From UK - Scotland, joined Aug 2005, 2686 posts, RR: 4
Reply 134, posted (2 years 5 months 1 week 3 days 12 hours ago) and read 13873 times:

*Sticks head above the parapet* Tin hat and flack jacket donned

http://img692.imageshack.us/img692/7038/american1.png





*Ducks back down*



arpdesign.wordpress.com
User currently offlineN766UA From United States of America, joined Jul 1999, 8310 posts, RR: 23
Reply 135, posted (2 years 5 months 1 week 3 days 12 hours ago) and read 13717 times:

Quoting garpd (Reply 134):
*Ducks back down*

Fuselage of the top one, tail of the bottom one.



This Website Censors Me
User currently offlineViscount724 From Switzerland, joined Oct 2006, 25653 posts, RR: 22
Reply 136, posted (2 years 5 months 1 week 3 days 12 hours ago) and read 13690 times:

Quoting qf002 (Reply 94):
Quoting BC77008 (Reply 79):
And no, it doesn't impact people's travel decisions.

Then why on earth do airlines spend so much money on branding and their liveries etc? It absolutely is key to influencing travel decisions, because it's about building a brand that people want to travel on.

While you'll argue that cost is the single thing people look at, this is simply not the case, especially when you're hunting the high yielding end of the market.

That's true for branding in general, e.g. in print, advertising, etc, but in my opinion the aircraft fleet could be plain white or black or green with no markings whatsoever and it wouldn't affect customer decisions in the slightest because by the time the see the aircraft they've already made their purchase decision. They're better to spend the money they'd spend repainting the fleet on the inside of the aircraft where it really does affect the passenger, not the outside.


User currently offlinetimf From United States of America, joined Mar 2003, 970 posts, RR: 1
Reply 137, posted (2 years 5 months 1 week 3 days 11 hours ago) and read 13589 times:
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Quoting garpd (Reply 134):
*Sticks head above the parapet* Tin hat and flack jacket donned

I think the top one would be good for a minor refresh, however I would make the AA on the tail monochrome to match the eagle. I don't think the colored logo on contrasting blue background works that well.

Also, everyone needs to remember that 787s can only have white or gray engines. I hate how this takes away from the look of certain liveries, but I've yet to see an official photo or rendering that did not follow this rule.


User currently offlinegarpd From UK - Scotland, joined Aug 2005, 2686 posts, RR: 4
Reply 138, posted (2 years 5 months 1 week 3 days 11 hours ago) and read 13539 times:

Quoting timf (Reply 137):
Also, everyone needs to remember that 787s can only have white or gray engines.

That is incorrect sir. It's what Boeing recommends. But you can have em in any colour you like.



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User currently offlineB6JFKH81 From United States of America, joined Mar 2006, 2896 posts, RR: 7
Reply 139, posted (2 years 5 months 1 week 3 days 10 hours ago) and read 13462 times:

Quoting iluvflywn (Reply 61):
I like this livery:

My pants just got a little tighter seeing this one....OMG that would be beautiful!! Especially if they used the silver metallic....AND the red metallic like VS is using now. I would never be able to work, just staring out the window of the conference room here at my hangar all day (the windows look out to JFK-T8 so I am always looking at AA planes LOL).



"If you do not learn from history, you are doomed to repeat it"
User currently offlinebrilondon From Canada, joined Aug 2005, 4303 posts, RR: 1
Reply 140, posted (2 years 5 months 1 week 3 days 10 hours ago) and read 13352 times:

Quoting aerohottie (Reply 100):
I love this livery (as posted in #61), but think it needs to be toned down a little, and the eagle and font should be changed (or retained rather)... but love the idea behind it... would fit AA perfectly IMHO




What?

This one looks horrible. It looks like something you would get at a carnival to paint on some kids' face.



Rush for ever; Yankees all the way!!
User currently offlinetsugambler From United States of America, joined Jul 2010, 302 posts, RR: 0
Reply 141, posted (2 years 5 months 1 week 2 days 14 hours ago) and read 12959 times:

Quoting garpd (Reply 134):
*Sticks head above the parapet* Tin hat and flack jacket donned

The first one is not bad (primarily because of how close it is to the current livery). The second one is too close to other airlines that have a blue belly and blue tail. Of course, if you're going to go with #1, I would go ahead and connect the cheatline around the front of the aircraft. Also, I'd make the stripes wider, specifically so the passenger windows and cockpit windows are contained within the blue stripe.

Oh, and I'd make sure the fuselage is shiny instead of gray or white.  

Then it would be just about perfect.


User currently offlineDocLightning From United States of America, joined Nov 2005, 19953 posts, RR: 59
Reply 142, posted (2 years 5 months 1 week 2 days 13 hours ago) and read 12879 times:

Quoting N766UA (Reply 135):
Fuselage of the top one, tail of the bottom one.

No no no. You are absolutely wrong. The opposite combination is CLEARLY superior. ( ) (point: no accounting for taste)

Quoting Viscount724 (Reply 136):

That's true for branding in general, e.g. in print, advertising, etc, but in my opinion the aircraft fleet could be plain white or black or green with no markings whatsoever and it wouldn't affect customer decisions in the slightest because by the time the see the aircraft they've already made their purchase decision.

You are trying to affect their NEXT decision. Most people fly more than once in their lives. And believe it or not, if they have a negative experience on a given carrier, they may be willing to choose a slightly higher fare to not fly with that carrier again. It's always a balancing act. If AA's fare is, say $306 and DL's fare is $325, the passenger who didn't like his last flight on AA might go with DL. If the difference is bigger, say $70, then the passenger might choose to suck it up and go with AA.

Quoting ckfred (Reply 131):
If you repaint the fleet ASAP, then you have a valid point. But, if repainting is done during normal maintenance schedules (I think AA strips planes bare during C-checks, then repaints the stripes and applies new decals elsewhere), then it's a non-issue.

And then you have the UA issue where five years out of your livery change, over half your fleet is still not repainted.

Quoting iFlyLOTs (Reply 124):
I want to see them in Comic Sans

Didn't some European LCC do that recently? I'd never actually wanted to strangle an aircraft before...


User currently offlineiFlyLOTs From United States of America, joined Apr 2012, 491 posts, RR: 0
Reply 143, posted (2 years 5 months 1 week 2 days 13 hours ago) and read 12857 times:

Quoting tsugambler (Reply 141):
Of course, if you're going to go with #1, I would go ahead and connect the cheatline around the front of the aircraft. Also, I'd make the stripes wider, specifically so the passenger windows and cockpit windows are contained within the blue stripe.

Oh, and I'd make sure the fuselage is shiny instead of gray or white.

Then it would be just about perfect.

I see what you did there!   

Quoting garpd (Reply 134):
*Sticks head above the parapet* Tin hat and flack jacket donned

I agree with tsugambler on the bottom one too, it looks too similar to every other major in the US of A right now, I do however really like the tail on it. Do you think you could try it in red?



"...stay hungry, stay foolish" -Steve Jobs
User currently offlineTSS From United States of America, joined Dec 2006, 3070 posts, RR: 5
Reply 144, posted (2 years 5 months 1 week 2 days 4 hours ago) and read 12370 times:

Quoting garpd (Reply 134):
*Sticks head above the parapet* Tin hat and flack jacket donned

*Ducks back down*
Quoting timf (Reply 137):
I don't think the colored logo on contrasting blue background works that well.

Not as posted, no, it doesn't. The blue "A" on the blue background especially doesn't work.

Quoting timf (Reply 137):
I think the top one would be good for a minor refresh, however I would make the AA on the tail monochrome to match the eagle.

I'd make both "A"s on the tail red with white outlines and keep the all-white eagle.

Quoting tsugambler (Reply 141):
Of course, if you're going to go with #1, I would go ahead and connect the cheatline around the front of the aircraft. Also, I'd make the stripes wider, specifically so the passenger windows and cockpit windows are contained within the blue stripe.

Agreed, and agreed. Also, rather than have the stripes just end slightly ahead of the horizontal stab, I'd connect the blue stripe with the blue on the tail and maybe have the red stripe widen and wrap around underneath the rear fuselage as well.



Able to kill active threads stone dead with a single post!
User currently offlinegarpd From UK - Scotland, joined Aug 2005, 2686 posts, RR: 4
Reply 145, posted (2 years 5 months 1 week 1 day 22 hours ago) and read 12312 times:

http://img526.imageshack.us/img526/9449/american2.png


I should add that these are just for fun. I am in no way suggesting that AA would ever go for anything like this. Just want to add some colour to the discussion, is all.

[Edited 2012-05-19 03:04:24]


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User currently offlineByrdluvs747 From United States of America, joined Jul 2004, 2369 posts, RR: 1
Reply 146, posted (2 years 5 months 1 week 1 day 22 hours ago) and read 12069 times:

Quoting garpd (Reply 145):
I should add that these are just for fun.

I like the tail on the bottom jet. The red tail is too loud.



The 747: The hands who designed it were guided by god.
User currently offlineIMissPiedmont From United States of America, joined May 2001, 6305 posts, RR: 33
Reply 147, posted (2 years 5 months 1 week 1 day 14 hours ago) and read 11698 times:

One old phrase comes to mind. If it ain't broke don't fix it. The AA livery is fine as it is.


Damn, this website is getting worse daily.
User currently offlineiFlyLOTs From United States of America, joined Apr 2012, 491 posts, RR: 0
Reply 148, posted (2 years 5 months 1 week 1 day 11 hours ago) and read 11511 times:

Quoting Byrdluvs747 (Reply 146):
The red tail is too loud.

the red tail makes that livery in my opinion! There's too much blue in the skies, and don't get me wrong, blue looks good on a lot of planes, but it just starts to blend in with every other one. The red makes that pop!



"...stay hungry, stay foolish" -Steve Jobs
User currently offlinegarpd From UK - Scotland, joined Aug 2005, 2686 posts, RR: 4
Reply 149, posted (2 years 5 months 1 week 1 day 9 hours ago) and read 11289 times:

Quoting iFlyLOTs (Reply 148):
The red makes that pop

I'll admit, I did put some thought into that tail and that is exactly what I planned. For it to stand out. For someone to be able to pickout the AA bird from a sea of others.



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User currently offlineDocLightning From United States of America, joined Nov 2005, 19953 posts, RR: 59
Reply 150, posted (2 years 5 months 1 week 1 day 8 hours ago) and read 11196 times:

Quoting Byrdluvs747 (Reply 146):
The red tail is too loud.

The red tail is too NW. And while I like the Eagle "watermark," my guess is that the cost of painting it will be too high.


User currently offlineByrdluvs747 From United States of America, joined Jul 2004, 2369 posts, RR: 1
Reply 151, posted (2 years 5 months 1 week 1 day 5 hours ago) and read 10944 times:

Quoting DocLightning (Reply 150):
And while I like the Eagle "watermark," my guess is that the cost of painting it will be too high.

Images like that don't need to be "painted". A decal can be applied and sealed under a clear coat.

Quoting garpd (Reply 149):
For it to stand out.

But lets not have it stand out for the wrong reasons. I just don't want to see AA planes painted in any livery that belongs on a LCC. AA needs to maintain the image of a professional, global carrier. Truth be told, with the red white and blue, that livery would be perfect for US Airways



The 747: The hands who designed it were guided by god.
User currently offlinePezySPU From Croatia, joined Dec 2011, 283 posts, RR: 0
Reply 152, posted (2 years 5 months 1 week 14 hours ago) and read 10625 times:

Quoting IMissPiedmont (Reply 147):
One old phrase comes to mind. If it ain't broke don't fix it. The AA livery is fine as it is.

You know, if they can't apply the old livery to their new aircraft, than IMHO the old livery qualifies for "broke".

  


User currently offlinegarpd From UK - Scotland, joined Aug 2005, 2686 posts, RR: 4
Reply 153, posted (2 years 5 months 6 days 23 hours ago) and read 10055 times:

Quoting Byrdluvs747 (Reply 151):
with the red white and blue, that livery would be perfect for US Airways

Have you seen the AA livery? They used Red, White and Blue.



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User currently offlineual777uk From United Kingdom, joined Nov 2005, 3356 posts, RR: 1
Reply 154, posted (2 years 5 months 6 days 23 hours ago) and read 9987 times:

Quoting iluvflywn (Reply 61):

Whilst I am with the camp that thinks AA need to change their livery this one to me is too far the other way....way to far!


User currently offlineByrdluvs747 From United States of America, joined Jul 2004, 2369 posts, RR: 1
Reply 155, posted (2 years 5 months 6 days 22 hours ago) and read 9899 times:

Quoting garpd (Reply 153):
Have you seen the AA livery? They used Red, White and Blue.

I would hope so. I fly them almost weekly. Anyway their use of the rw&b is subdued not all in your face.



The 747: The hands who designed it were guided by god.
User currently offlineboeing773W From South Africa, joined Mar 2012, 47 posts, RR: 0
Reply 156, posted (2 years 5 months 6 days 21 hours ago) and read 9841 times:

Quoting aerohottie (Reply 100):
I love this livery (as posted in #61), but think it needs to be toned down a little, and the eagle and font should be changed (or retained rather)... but love the idea behind it... would fit AA perfectly IMHO

Sorry but this livery is a complete joke. It's way too loud and, as a poster further up said, looks like something you'd get at a carnival. It's like Captain America with a big US flag cape, flying in to save the day!!!! It's cheesy beyond belief.


User currently offlineckfred From United States of America, joined Apr 2001, 5273 posts, RR: 1
Reply 157, posted (2 years 5 months 6 days 20 hours ago) and read 9665 times:

Here's something that I have never seen on any posts about AA's livery. If AA does go to fully painted airplanes in either a metallic or other color(s), would Eagle aircraft remain white? Or would they get the same paint scheme?

And would they simply but a revised eagle on the tail, or would Eagle aircraft get the AA logo and simply the titles "American Eagle" on the fuselage?


User currently offlineAA1818 From Trinidad and Tobago, joined Feb 2006, 3435 posts, RR: 4
Reply 158, posted (2 years 5 months 6 days 19 hours ago) and read 9617 times:

Quoting garpd (Reply 145):

Love these....especially the red tail, though I agree with the sentiment that it may be too "loud' for a corporate identity.

The beauty about these proposed liveries is that they retain the look of AA, while being new and fresh and a total revamp. Somehow it manages to do what other liver revamps fail to do. The only revamps in recent times that to me have maintained the feel and identity of the airline have been the LAN livery change and the Air Canada livery change.

The other nice thing about the grey tail livery is that it will look good in painted grey, thus being suitable for non-aluminium planes where bare polished metal isn't an option.

I hope you get a call from AA very soon. Hopefully you'll save them a bundle of money too!

AA1818



“The moment you doubt whether you can fly, you cease for ever to be able to do it.” J.M. Barrie (Peter Pan)
User currently offlineLostSound From Canada, joined May 2012, 233 posts, RR: 0
Reply 159, posted (2 years 5 months 6 days 11 hours ago) and read 9304 times:

I love AA's current livery. It's not modern by any means, but it's nostalgic and simple.
Reminds everyone how far commercial aviation has come.

In my opinion now is an appropriate time to change the livery as it is dated and the airline has a lot of bankruptcy press which affects the non-aviation buffs (95% of the rest of the planet lol) decision to choose the airline. Airlines generally come up with a new brand at this stage to distance themselves from the bad press and try to replace it with the positive.

So I for one will be excited to see what they come up with, and we can only hope it won't be a total dud.

One of my concept liveries seems to have already made it on here haha.

Here's another one to toss amongst the masses :P

American Airlines Concept Branding


Reworked the whole brand just for badness.   



"Our hands are full, our lives are not"
User currently offlineN766UA From United States of America, joined Jul 1999, 8310 posts, RR: 23
Reply 160, posted (2 years 5 months 6 days 10 hours ago) and read 9261 times:

Quoting LostSound (Reply 159):
Here's another one to toss amongst the masses :P

Looks an awful lot ike Qatar Airlines to me. Or maybe another middle-eastern airline. Anyway, It doesn't look "American" to me.

I do kinda like the simplification of "Eagle" though.



This Website Censors Me
User currently offlineByrdluvs747 From United States of America, joined Jul 2004, 2369 posts, RR: 1
Reply 161, posted (2 years 5 months 6 days 10 hours ago) and read 9233 times:

Quoting LostSound (Reply 159):
Here's another one to toss amongst the masses :P


Nice design, but lacks the red white and blue. Definitely doesn't say American.



The 747: The hands who designed it were guided by god.
User currently offlineLostSound From Canada, joined May 2012, 233 posts, RR: 0
Reply 162, posted (2 years 5 months 6 days 10 hours ago) and read 9236 times:

Quoting N766UA (Reply 160):
Quoting Byrdluvs747 (Reply 161):

Thanks for the criticism! I too agree that it's not very American.
A few of the designs I did had the intent of keeping with the American pallet, but this one I just did for fun with out any restriction.  



"Our hands are full, our lives are not"
User currently offlineDocLightning From United States of America, joined Nov 2005, 19953 posts, RR: 59
Reply 163, posted (2 years 5 months 6 days 10 hours ago) and read 9245 times:

Quoting LostSound (Reply 159):
Here's another one to toss amongst the masses :P

   Complete loss of brand continuity.


User currently offlineRyeFly From United States of America, joined Jun 2000, 1396 posts, RR: 0
Reply 164, posted (2 years 5 months 6 days 9 hours ago) and read 9166 times:

Here is another scheme. I forget how to post the picture here. Enjoy!

http://www.cardatabase.net/modifieda...earch/photo_search.php?id=00015112


User currently offlineAirCalSNA From United States of America, joined Mar 2010, 357 posts, RR: 0
Reply 165, posted (2 years 5 months 6 days 9 hours ago) and read 9048 times:

Quoting RyeFly (Reply 164):
Here is another scheme. I forget how to post the picture here. Enjoy!

Looks like a temporary livery, at best.


User currently offlineericaasen From United States of America, joined Jun 2010, 234 posts, RR: 1
Reply 166, posted (2 years 5 months 6 days 3 hours ago) and read 8744 times:

Quoting LostSound (Reply 159):
Reworked the whole brand just for badness.

I may be in the minority on this one, but I love this! If they went this way it would become my favorite livery period.


User currently offlineboeing773W From South Africa, joined Mar 2012, 47 posts, RR: 0
Reply 167, posted (2 years 5 months 6 days 1 hour ago) and read 8617 times:

Quoting N766UA (Reply 160):
Looks an awful lot ike Qatar Airlines to me. Or maybe another middle-eastern airline. Anyway, It doesn't look "American" to me.

I don't think it looks anything like Qatar Airways' livery but agree that it doesn't look American. It has lost the red, white & blue features which are distinctly "American" as well as distinctly "American Airlines".

Quoting ericaasen (Reply 166):
I may be in the minority on this one, but I love this! If they went this way it would become my favorite livery period.

Despite it being not "American" enough I too like it, mainly for its elegance. If it was another airline, yes but I wouldn't put it on AA.


User currently offlineFlyboyOz From Australia, joined Nov 2000, 1987 posts, RR: 25
Reply 168, posted (2 years 5 months 6 days 1 hour ago) and read 8587 times: