stlgph From United States of America, joined Oct 2004, 9501 posts, RR: 26 Posted (2 years 5 months 1 week 6 days 13 hours ago) and read 1814 times:
New pricing options -- obviously a way to help generate new revenue - and there is a new tier pricing system based on flight lengths. Not a bad idea for that in my opinion, but while I don't think the new pricing system will drastically add to the bottom line, every little will certainly help for Frontier. Results of course, really won't start showing up until Q3 financial results.
Previously all options were $6 -- now it changes to $3.99 to $7.99.
SW733 From United States of America, joined Feb 2004, 6365 posts, RR: 9
Reply 4, posted (2 years 5 months 1 week 6 days 11 hours ago) and read 1457 times:
Definitely love it. I've never felt the need to pay $6 for my 1.5 hour flight to Denver from MCI, but I'd certainly pay $3.99 if there was something on I wanted to watch (a game, etc.). That's the same price as an iTunes rental on my iPad, so that seems fair.
Sure, it's a small price, but it's very mental...and my mentality says "I'd pay $3.99 long before I paid $6!"