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Will Virgin Australia Join Skyteam?  
User currently offlinestaralliance85 From United States of America, joined Jul 2011, 201 posts, RR: 0
Posted (1 year 11 months 1 week 1 day 23 hours ago) and read 9335 times:

There have been rumors that VA is looking into joining Skyteam. They seem to have a comfortable relationship with DL so do you think they will just join the ST alliance?


brad Fitzpatrick
12 replies: All unread, jump to last
 
User currently offlineAusA380 From Australia, joined Jan 2009, 310 posts, RR: 0
Reply 1, posted (1 year 11 months 1 week 1 day 23 hours ago) and read 9245 times:

I think the challenge is they also have a close relationship with NZ and SQ who are in *A and EY who is unaligned.

User currently offlinejetfuel From Australia, joined Jan 2005, 2215 posts, RR: 0
Reply 2, posted (1 year 11 months 1 week 1 day 21 hours ago) and read 9063 times:

NO. Joining Skyteam means additional costs with virtually no real benefit. World ailrine Alliances are going to become a thing of the past ...


Where's the passion gone out of the airline industry? The smell of jetfuel and the romance of taking a flight....
User currently offlinespiritair97 From United States of America, joined Jan 2011, 1231 posts, RR: 0
Reply 3, posted (1 year 11 months 1 week 1 day 21 hours ago) and read 8913 times:

Quoting AusA380 (Reply 1):

Speaking of NZ, do they even have any aircraft in the Star Alliance colors?????


User currently offlineZKOJH From China, joined Sep 2004, 1675 posts, RR: 1
Reply 4, posted (1 year 11 months 1 week 1 day 20 hours ago) and read 8883 times:

Well VA said a while back that they weren't interested in joining 'STAR' so who Knows! NZ have one A320-200 painted in 'Star Alliance colours' being ''ZK-OJH''


NZ 787-9 flying between PVG - AKL ! CAN'T WAIT!!
User currently offlineCXfirst From Norway, joined Jan 2007, 3054 posts, RR: 1
Reply 5, posted (1 year 11 months 1 week 1 day 20 hours ago) and read 8859 times:

Quoting jetfuel (Reply 2):
Joining Skyteam means additional costs with virtually no real benefit.

Not entirely true, alliances have a benefit. A move to Star Alliance would secure me as a Virgin Australia traveller, so surely a move to Skyteam would attract passengers.

However, I will say that Virgin would benefit much more from Star Alliance. When Ansett operated, they created a lot of Star Alliance members, many who stuck with star after Ansett collapsed, as they still had options in NZ and SQ. Bringing Star back to domestic would secure those passengers (granted a few of them would be flying VA already as they don't want to fly QF).

-CXfirst



From Norway, live in Australia
User currently offlineEK413 From Australia, joined Nov 2003, 4905 posts, RR: 4
Reply 6, posted (1 year 11 months 1 week 1 day 20 hours ago) and read 8856 times:

Quoting jetfuel (Reply 2):

World ailrine Alliances are going to become a thing of the past ...

Agreed totally... Clearly demonstrated with the QF/EK & AA/EK (pending) alliance agreement...

EK413



Good evening, ladies and gentlemen. We are tonight’s entertainment!
User currently offlineERJ135 From Australia, joined Nov 2000, 680 posts, RR: 1
Reply 7, posted (1 year 11 months 1 week 1 day 19 hours ago) and read 8679 times:

Its fair to say that alliances are of little benefit these days when you see an increasing number of airlines choosing their own operating partners as opposed to a hat full already in a group like OW or Star or Skyteam. The QF/EK link is a prime example, QF drops Frankfurt gains DXB and access to 50 eurpoean ports including Frankfurt thanks to EK and that is something OW can't give them. Virgin AUS in a similar way has linked with their own preferred partners in NZ, SQ, EY and DL, again a setup that no existing alliance can give them.

So Will Virgin Australia Join Skyteam? The simple answer is no as there is no need to.



I remember when the DC-3 was new!
User currently offlineCXfirst From Norway, joined Jan 2007, 3054 posts, RR: 1
Reply 8, posted (1 year 11 months 1 week 1 day 16 hours ago) and read 8435 times:

I agree that there might not be any real benefit for route network, however alliances do bring in passengers.

I can guarantee that there are passengers flying QF because of oneworld network, often business travellers that like the benefit of lounge access worldwide. Skyteam or Star would gain passengers for VA that like worldwide benefits.

-CXfirst



From Norway, live in Australia
User currently offlineIndianicWorld From Australia, joined Jun 2001, 2942 posts, RR: 0
Reply 9, posted (1 year 11 months 1 week 1 day 14 hours ago) and read 8234 times:

Its far easier to just create partnerships like it has done with various carriers in various alliances. SQ (Star), NZ (Star), Delta (Skyteam). EY (unaligned), Hawaiian (unaligned), Virgin America (unaligned) and Virgin Atlantic (unaligned) show the varied nature of their relationships, which gives flexibility to give pax numerous options.

Yes alliances have their benefits but they can be costly to join and sometimes struggle to gain any real rewards for an airline.

I like the strategy they have taken on board.


User currently offlinevaus77w From Australia, joined exactly 3 years ago today! , 143 posts, RR: 0
Reply 10, posted (1 year 11 months 1 week 1 day 12 hours ago) and read 7403 times:

Quoting IndianicWorld (Reply 11):

Its far easier to just create partnerships like it has done with various carriers in various alliances. SQ (Star), NZ (Star), Delta (Skyteam). EY (unaligned), Hawaiian (unaligned), Virgin America (unaligned) and Virgin Atlantic (unaligned) show the varied nature of their relationships, which gives flexibility to give pax numerous options.

Yes I think their current strategy of cross-alliance partnerships seems to be working pretty well for them. I think this is because of their small international network (on their own metal at least) as opposed to QF who have their own a/c to fly to many more places.


User currently offlineTWA772LR From United States of America, joined Nov 2011, 1869 posts, RR: 1
Reply 11, posted (1 year 11 months 1 week 1 day 2 hours ago) and read 3598 times:

Off topic and far fetched, but how about a "Virgin" alliance? With Virgin Atlantic, Virgin Australia, and Virgin America? Wow, typing this out, I thought there were more Virgin airlines... Just an idea I've played around with before.


Go coogs! \n//
User currently offlinemotorhussy From New Zealand, joined Mar 2000, 3181 posts, RR: 9
Reply 12, posted (1 year 11 months 1 week 1 day 2 hours ago) and read 3501 times:

Quoting spiritair97 (Reply 3):
Speaking of NZ, do they even have any aircraft in the Star Alliance colors?????

View Large View Medium
Click here for bigger photo!

Photo © Lee Gatland



Yes but not sure if it hasn't been repainted to classic NZ scheme.

Can't see VA joining Skyteam, as others have said, it doesn't need to as it has more to offer the many other airlines that serve Australia from various alliances. Other airlines need feed from around Australia and VA can benefit from the inbound business from other countries.



come visit the south pacific
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