It isn't hard to but two and two together, especially since the painters were wearing Marimekko socks. Today Finnair gave us a sneak peek on their Facebook page: http://cmp.finnair.com/competitions/unikko/en/
I'm looking forward to seeing it in full detail. I think it's great since at the same time it's very Finnish but also appeals to AY's largest market, Japan. It brings some much needed color to the grey Finnish winter.
Wow it looks pretty nice. Not much of a "sneak" but more of a "show off." Marimekko's design looks amazing and can't wait to see it in the skies!
Are the Finnish normally this obvious when doing something like this? Because if this was an American company, such as Apple, it's usually top secret until the day of, with of course the rumors flying around like bugs that precede the actual unveiling
lucce From Finland, joined Jun 2011, 89 posts, RR: 0 Reply 2, posted (7 months 6 days 15 hours ago) and read 10207 times:
Quoting PHX787 (Reply 1): Not much of a "sneak" but more of a "show off."
You're right. They went all out: http://www.youtube.com/watch?v=tE-GvspWI0U&feature=g-all-u
Looks great IMO. The color combination on the poppies (Unikko) works well with the livery. It would have been nice though if they had put some poppies "under" the FINNAIR titles as well so that the entire aircraft would have been covered.
HELyes From Finland, joined Oct 2010, 644 posts, RR: 1 Reply 3, posted (7 months 6 days 13 hours ago) and read 9902 times:
Yes good to see some color on AY again! A few years back in Finland everything was covered with Marimekko "Poppies", from Nokia phones to rubber boots, a bit too much really. But they look good on A340 I think. I miss the old special liveries, especially Moomins and Santa.
Quoting lucce (Thread starter): I think it's great since at the same time it's very Finnish but also appeals to AY's largest market, Japan.
Yes both Finnair and Marimekko are active in Japan, Marimekko has been busy opening stores in Japan and China. Recently their "Poppy" patterns were seen in Hong Kong:
Ideekay From Switzerland, joined Jun 2012, 183 posts, RR: 1 Reply 4, posted (7 months 6 days 10 hours ago) and read 8967 times:
Im not really happy how they painted it. Its nice that the plane is not full white but I would like the livery more when the flowers were not so together and not in a line.. when they would make flowers all over the plane and maybe in different colors, as marimekko does, it would perhaps look nicer!
HELyes From Finland, joined Oct 2010, 644 posts, RR: 1 Reply 6, posted (7 months 6 days 8 hours ago) and read 7349 times:
Quoting PHX787 (Reply 1): Are the Finnish normally this obvious when doing something like this? Because if this was an American company, such as Apple, it's usually top secret until the day of
I don't think Finnish mentality has anything to do with this
The "Poppy" desing is originally from 1960's so nothing top secret there, just never seen on aircraft before.
Quoting SXDFC (Reply 5): When does the "Santa Claus" Sticker come back?
I would love it, but I haven't heard Santa would return anytime soon.
PHX787 From Japan, joined Mar 2012, 4991 posts, RR: 14 Reply 8, posted (7 months 6 days 7 hours ago) and read 6877 times:
Quoting HELyes (Reply 3): Quoting lucce (Thread starter):
I think it's great since at the same time it's very Finnish but also appeals to AY's largest market, Japan.
Yes both Finnair and Marimekko are active in Japan, Marimekko has been busy opening stores in Japan and China. Recently their "Poppy" patterns were seen in Hong Kong:
I had no idea who Marimekko was before this thread, and when I saw the name, I immediately thought "Japan," as it easily could be a Japanese name.
Had no idea Finnish people loved Japan that much either Explains the Finnair ad i saw in Tokyo earlier this year.
HELyes From Finland, joined Oct 2010, 644 posts, RR: 1 Reply 9, posted (7 months 6 days 5 hours ago) and read 5715 times:
Quoting PHX787 (Reply 8): I had no idea who Marimekko was before this thread, and when I saw the name, I immediately thought "Japan," as it easily could be a Japanese name.
Had no idea Finnish people loved Japan that much either. Explains the Finnair ad i saw in Tokyo earlier this year.
At least there are some similarities between Finns and Japanese, like high tolerance of silence and love for raw fish!
You are right, some Finnish words sound Japanese. So do many Finnish names: Mikko, Mika, Aki...
Yes Finnair promote a lot in Japan. The Japanese passengers taking their flights from NRT KIX and NGO to Europe are vital for them. And next spring HEL will see more Japanese passengers, JAL will start a 787 route from NRT then.
Totoro livery on AY would be great or some manga perhaps The Finnish Moomin cartoons look a bit similar to Totoro, perhaps thats why they have got friends in Japan too. AY MD11 and A340 (see above) carried Moomin stickers, mainly for the Japanese market.
Oh you moving to Japan, I envy you... all that great food.
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Explains the Finnair ad i saw in Tokyo earlier this year.
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