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New AA Color Scheme Confirmed...painted - Part 3  
User currently offlineSA7700 From South Africa, joined Dec 2003, 3432 posts, RR: 26
Posted (1 year 5 months 3 days 8 hours ago) and read 60383 times:
AIRLINERS.NET CREW
HEAD MODERATOR

This is a continuation thread of part 2 which can be found here: New AA Color Scheme Confirmed...painted - Part 2

Please feel free to continue your discussion in this thread.


Regards,

SA7700


When you are doing stuff that nobody has done before, there is no manual – Kevin McCloud (Grand Designs)
257 replies: All unread, showing first 25:
 
User currently offlineBirdwatching From Germany, joined Sep 2003, 3767 posts, RR: 51
Reply 1, posted (1 year 5 months 3 days 5 hours ago) and read 60600 times:

The old threads became so long and chaotic. Could somebody give us a quick overview of what the current status on this subject is, instead of just continuing the discussion?

Soren   



All the things you probably hate about travelling are warm reminders that I'm home
User currently offlineGiancavia From Vatican City, joined Feb 2010, 1303 posts, RR: 0
Reply 2, posted (1 year 5 months 3 days 5 hours ago) and read 60455 times:

Sure, Nothing has happened yet.

User currently offlineThe777Man From United States of America, joined Jul 1999, 6403 posts, RR: 55
Reply 3, posted (1 year 5 months 3 days 5 hours ago) and read 60465 times:

I think AA should wait to rebrand to when they come out of bankruptcy. That would show that they are starting a new chapter in their history. Also with the possible/likely merger with USairways, why re-brand now when you may have to do something very soon any way ?

The777Man



Need a Boeing 777 Firing Order....Further to fly...T5, CI, MU, LX and LH 777s
User currently offlinePDX88 From United States of America, joined Mar 2012, 159 posts, RR: 0
Reply 4, posted (1 year 5 months 3 days 3 hours ago) and read 60461 times:

Quoting The777Man (Reply 3):
Also with the possible/likely merger with USairways, why re-brand now when you may have to do something very soon any way ?

Plan A is to emerge from bankruptcy independent, plan B is to merge with US Airways, not vice versa. Either way, if the slim chance (and growing slimmer every day) they did merge with US, they're going to need a new brand anyways. Like hell they keep the US livery and slap AA on the side.


User currently offlinesccutler From United States of America, joined Jan 2000, 5393 posts, RR: 26
Reply 5, posted (1 year 5 months 3 days 3 hours ago) and read 60456 times:

If there is a consolidation of AA and US/HP, it will amount to an acquisition, more than a merger, and AA will be the acquiring entity. The airline will be called, "American Airlines," and branded accordingly, with its headquarters in Fort Worth, Texas.

AA's emergence from bankruptcy is (within the constructs of the gavial movement of court proceedings) imminent. One anticipates the rebranding to occur at that point, or (perhaps) coincident with the rollout of AA's 787.



...three miles from BRONS, clear for the ILS one five approach...
User currently offlinescbriml From United Kingdom, joined Jul 2003, 12041 posts, RR: 47
Reply 6, posted (1 year 5 months 3 days 2 hours ago) and read 60448 times:
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Quoting sccutler (Reply 5):
If there is a consolidation of AA and US/HP, it will amount to an acquisition, more than a merger, and AA will be the acquiring entity. The airline will be called, "American Airlines," and branded accordingly, with its headquarters in Fort Worth, Texas.

Is this fact, or your opinion?

Quoting sccutler (Reply 5):
or (perhaps) coincident with the rollout of AA's 787

Do you mean 777?



Hey AA, the 1960s called. They want their planes back!
User currently offlineetops1 From United States of America, joined Nov 2005, 1038 posts, RR: 1
Reply 7, posted (1 year 5 months 3 days 1 hour ago) and read 60459 times:

AA will not be acquiring anything . US will be doing the Acquiring keeping the AA name and brand . Also the chances of a US/AA merger are not growing slimmer every day like someone else said . This merger is closer to reality than you think . And that my friend is no opinion . It's a fact !
Back to the color scheme . It should be introduced once the merger is announced . Plain and simple .


User currently offlineDocLightning From United States of America, joined Nov 2005, 18704 posts, RR: 58
Reply 8, posted (1 year 5 months 3 days 1 hour ago) and read 60557 times:

Quoting scbriml (Reply 6):
Is this fact, or your opinion?

It's his opinion, of course, but I agree with him that this is the most likely scenario.

Whether US or AA do the acquiring is ultimately unimportant. Back when HP acquired US, HP quickly grabbed US's name. Kept the "cactus" callsign, though.

However the merger works out, assuming it happens, the new carrier will be called "American Airlines." We can assume, given that AA has already started their rebranding process and obviously have a new brand image in mind, that any such merger would not result in an entirely new brand, but would adopt the new AA brand much as the DL/NW merger adopted DL's very recent new brand (at the time).

Of course it's possible that the new carrier will be called "America West Airlines" and return to the old HP 1980's colors (which would be pretty amusing to see on a 77W). There is an enormous list of possibilities, but the most likely scenario is outlined above.  


User currently offlineAcey559 From United States of America, joined Jan 2007, 1495 posts, RR: 2
Reply 9, posted (1 year 5 months 2 days 23 hours ago) and read 60454 times:

I was checking in for my commute today and noticed that the kiosks have changed. The overall structure has remained mostly the same but the colors are different. I wonder if this is a sample of a wider rebranding for the future?

User currently offlineAAIL86 From Finland, joined Feb 2011, 400 posts, RR: 3
Reply 10, posted (1 year 5 months 2 days 23 hours ago) and read 60539 times:

Quoting sccutler (Reply 5):

AA's emergence from bankruptcy is (within the constructs of the gavial movement of court proceedings) imminent. One anticipates the rebranding to occur at that point, or (perhaps) coincident with the rollout of AA's 787.
Quoting etops1 (Reply 7):
Back to the color scheme . It should be introduced once the merger is announced . Plain and simple .

US Airways merger or not, US the acquiring carrier or not, the rebranding is going to happen with the rollout of this 77W in January. Either that or maybe AA will go the DL route of multiple - rebrandings  



The plural form of aircraft is * aircraft *
User currently offlineairliner371 From United States of America, joined Aug 2012, 1280 posts, RR: 1
Reply 11, posted (1 year 5 months 2 days 22 hours ago) and read 60446 times:

Quoting PDX88 (Reply 4):
(and growing slimmer every day)

It really isn't growing slimmer, we have just been completely in the dark because of the non disclosure agreement.



You will either love or hate the airline industry. If you love it, it will get in your blood and it will never leave.
User currently offlineER757 From Cayman Islands, joined May 2005, 2431 posts, RR: 7
Reply 12, posted (1 year 5 months 2 days 21 hours ago) and read 60455 times:

Quoting DocLightning (Reply 8):
would adopt the new AA brand much as the DL/NW merger adopted DL's very recent new brand (at the time).

Excellent comparison - I think you nailed it.


User currently onlineAA94 From United States of America, joined Aug 2011, 532 posts, RR: 0
Reply 13, posted (1 year 5 months 2 days 16 hours ago) and read 60560 times:

Quoting Birdwatching (Reply 1):
The old threads became so long and chaotic. Could somebody give us a quick overview of what the current status on this subject is, instead of just continuing the discussion?

What we know:

1. There is an AA-registered 77W, AA's first, painted with a greyish color scheme and a white tail (sort of in the Qantas style) parked at PAE. It is presumed that these colors are not primers due to the outlining of the exit doors (done once all top coats of paint have been applied).

2. A new kiosk design has been rolling out across the system at AA. The new design, conceived by AA's tech contractor Blockdot (the designers of their iPhone app). The new kiosk has done away with the horrendous all-caps block lettering that appears on nearly all of their current branding. You can view the new kiosk flow at http://www.behance.net/gallery/Ameri...an-Airlines-Airport-Kiosk/5935297.

Aside from that, everything else is speculation.

Quoting scbriml (Reply 6):
Is this fact, or your opinion?

Sort of both. While it's not a confirmed 100% fact, it's fairly accurate according to statements by both Tom Horton and Doug Parker. AA isn't going to simply be putting their name on US's airplanes, it will be a full and total rebranding for AA regardless of the merger with US.

With regards to the merger as a whole, I believe many members of the forum have been much too quick to speculate on the status of the US/AA merger. Regardless of anyone's personal politics regarding the merger, the fact is that a NDA being signed doesn't mean a merger. AA going to bankruptcy protection / restructuring doesn't mean a merger.



Choose a challenge over competence / Eleanor Roosevelt
User currently offlinerwy04lga From United States of America, joined Jul 2005, 3136 posts, RR: 8
Reply 14, posted (1 year 5 months 2 days 15 hours ago) and read 60449 times:

Quoting AA94 (Reply 13):
http://www.behance.net/gallery/American-Airlines-Airport-Kiosk/5935297.

Not working



Just accept that some days, you're the pigeon, and other days the statue
User currently offlinePolot From United States of America, joined Jul 2011, 2048 posts, RR: 1
Reply 15, posted (1 year 5 months 2 days 15 hours ago) and read 60523 times:

Quoting rwy04lga (Reply 14):
Not working

He accidentally included the period in the url. Here is the correct link:
http://www.behance.net/gallery/American-Airlines-Airport-Kiosk/5935297


User currently offlineLDVAviation From United States of America, joined Dec 2008, 975 posts, RR: 5
Reply 16, posted (1 year 5 months 2 days 15 hours ago) and read 60491 times:

Quoting etops1 (Reply 7):
AA will not be acquiring anything . US will be doing the Acquiring keeping the AA name and brand .

When AA stakeholders would end up with 70%+ of the equity in the combined company, it is hardly an acquisition.


User currently onlineAA94 From United States of America, joined Aug 2011, 532 posts, RR: 0
Reply 17, posted (1 year 5 months 2 days 14 hours ago) and read 60550 times:

Quoting Polot (Reply 15):
He accidentally included the period in the url. Here is the correct link:
http://www.behance.net/gallery/American-Airlines-Airport-Kiosk/5935297

Whoops, my bad everyone.  



Choose a challenge over competence / Eleanor Roosevelt
User currently offlineusafret From United States of America, joined Mar 2009, 56 posts, RR: 0
Reply 18, posted (1 year 5 months 2 days 13 hours ago) and read 60444 times:

I noticed the self service kiosks last week, thought I was at another airline at first, even though I'm Ex Plat. I like change and anything to shake up AA is good, as long as they survive.

User currently offlinebaldwin471 From UK - England, joined Mar 2012, 259 posts, RR: 0
Reply 19, posted (1 year 5 months 2 days 11 hours ago) and read 60441 times:

Quoting AA94 (Reply 17):

I think AA should wait to rebrand to when they come out of bankruptcy. That would show that they are starting a new chapter in their history. Also with the possible/likely merger with USairways, why re-brand now when you may have to do something very soon any way ?

The777Man

They should make a WP8 app with that design. Looks very Metro.


User currently offlineOB1504 From United States of America, joined Jul 2004, 3236 posts, RR: 9
Reply 20, posted (1 year 5 months 2 days 9 hours ago) and read 60431 times:

Quoting Acey559 (Reply 9):
I was checking in for my commute today and noticed that the kiosks have changed. The overall structure has remained mostly the same but the colors are different. I wonder if this is a sample of a wider rebranding for the future?

The new self-service machine software went live last Monday. As an agent, I love the new look, and I'm hoping the rest of the brand follows this aesthetic pleasantness.


User currently offlinesccutler From United States of America, joined Jan 2000, 5393 posts, RR: 26
Reply 21, posted (1 year 5 months 2 days 8 hours ago) and read 60432 times:

Quoting scbriml (Reply 6):

Quoting sccutler (Reply 5):
If there is a consolidation of AA and US/HP, it will amount to an acquisition, more than a merger, and AA will be the acquiring entity. The airline will be called, "American Airlines," and branded accordingly, with its headquarters in Fort Worth, Texas.

Is this fact, or your opinion?

Strictly opinion; my policy (it should be all of ours, I'd think) is to cite to reliable authority on any statement I make which is intended to be relied upon as fact, and to expect any statement I make which lacks such citation to be considered merely my opinion.

But, I believe time will prove-up the validity of my opinion. (grin)

Quoting etops1 (Reply 7):
AA will not be acquiring anything . US will be doing the Acquiring keeping the AA name and brand .

Common sense and math both argue against this result. But, you may be able to say, "See, I told you so!" one day. I mean, who'd have ever guessed that little Texas International Airlines would grow to be United?

Quoting etops1 (Reply 7):
Also the chances of a US/AA merger are not growing slimmer every day like someone else said . This merger is closer to reality than you think . And that my friend is no opinion . It's a fact !

Oh yeah!?! (chuckle)

I think it is a near certainty, as well, for reasons of common sense and competition.

But AA will do the acquiring!



...three miles from BRONS, clear for the ILS one five approach...
User currently offlinePHX787 From Japan, joined Mar 2012, 6944 posts, RR: 18
Reply 22, posted (1 year 5 months 2 days 8 hours ago) and read 60430 times:

Has the second one had any paint put on it yet?


One of the FB admins for PHX Spotters. "Zach the Expat!"
User currently offlineThe777Man From United States of America, joined Jul 1999, 6403 posts, RR: 55
Reply 23, posted (1 year 5 months 2 days 5 hours ago) and read 60427 times:

Quoting PDX88 (Reply 4):
Plan A is to emerge from bankruptcy independent, plan B is to merge with US Airways, not vice versa. Either way, if the slim chance (and growing slimmer every day) they did merge with US, they're going to need a new brand anyways. Like hell they keep the US livery and slap AA on the side.

Regardless of merger or not, it makes more sense to re-brand AFTER emerging from bankruptcy for the reasons that I stated in my post.

Quoting PHX787 (Reply 22):
Has the second one had any paint put on it yet?

Second one has rolled out with a metallic fuselage......

The777Man



Need a Boeing 777 Firing Order....Further to fly...T5, CI, MU, LX and LH 777s
User currently onlineAA94 From United States of America, joined Aug 2011, 532 posts, RR: 0
Reply 24, posted (1 year 5 months 2 days 4 hours ago) and read 60494 times:

Quoting The777Man (Reply 24):
Second one has rolled out with a metallic fuselage......

It has, however, the engines are painted in that white / grey combo that we saw on the first 773.

http://www.flickr.com/photos/microvolt/8189367049/in/photostream/



Choose a challenge over competence / Eleanor Roosevelt
User currently offlinescbriml From United Kingdom, joined Jul 2003, 12041 posts, RR: 47
Reply 25, posted (1 year 5 months 2 days 2 hours ago) and read 61291 times:
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Quoting AA94 (Reply 25):
It has, however, the engines are painted in that white / grey combo that we saw on the first 773.

The rudder is painted as per the first one as well.



Hey AA, the 1960s called. They want their planes back!
User currently offlineMD13 From Venezuela, joined Dec 2006, 24 posts, RR: 0
Reply 26, posted (1 year 5 months 2 days 2 hours ago) and read 61451 times:

The iphone app has also been updated and looks similar to the pictures of the self-service machines... No logos or branding in the app though...

User currently offlinejmw99ttu From United States of America, joined Aug 2010, 56 posts, RR: 0
Reply 27, posted (1 year 5 months 2 days 1 hour ago) and read 63619 times:

I just installed the iPad app update. It's completely different from the old version. It's much sleeker than the old version. Thankfully the sudoku game is still there.  

User currently offlineFL787 From United States of America, joined Aug 2007, 1531 posts, RR: 12
Reply 28, posted (1 year 5 months 1 day 17 hours ago) and read 62960 times:

If the app and kiosk are indicators, it definitely seems like the new brand will either have no red or very little of it. Guess they're letting DL have the red market lol.


717,72S,732/3/4/5/G/8/9,744,752/3,763/4,772/3,D9S/5,M8/90,D10,319/20/21,332/3,388,CR2/7/9,EM2,ER4,E70/75/90,SF3,AR8
User currently offlineOB1504 From United States of America, joined Jul 2004, 3236 posts, RR: 9
Reply 29, posted (1 year 5 months 1 day 16 hours ago) and read 62918 times:

Quoting The777Man (Reply 23):
Second one has rolled out with a metallic fuselage......

That's because it hasn't been painted yet. What you are seeing is the primer.

Quoting jmw99ttu (Reply 27):
I just installed the iPad app update. It's completely different from the old version. It's much sleeker than the old version. Thankfully the sudoku game is still there.

The look of the new iPhone/iPad app matches the new SSM software. I think it's telling that the new app doesn't display any AA logos once it's open, as if the company is just waiting to insert the new logotype once the 77W is rolled out.

I don't think the red will be gone completely from the new color scheme (after all, an airline named "American" should have all three of the colors of the flag on its aircraft), but rather that it'll play a much more reduced role as an accent touch.


User currently offlineAAIL86 From Finland, joined Feb 2011, 400 posts, RR: 3
Reply 30, posted (1 year 5 months 1 day 16 hours ago) and read 62904 times:

Quoting MD13 (Reply 26):
The iphone app has also been updated and looks similar to the pictures of the self-service machines... No logos or branding in the app though...

Well the app does feature a new logo on the phone desktop ... a metallic blue field with either off-white or sliver AA + eagle.
(sorry, haven't found a picture of this logo online)... I wonder if this is the new logo or not?

[Edited 2012-11-19 14:39:54]


The plural form of aircraft is * aircraft *
User currently offlineAntoniemey From United States of America, joined Dec 2005, 1531 posts, RR: 4
Reply 31, posted (1 year 5 months 1 day 15 hours ago) and read 62778 times:

Quoting The777Man (Reply 23):
Regardless of merger or not, it makes more sense to re-brand AFTER emerging from bankruptcy for the reasons that I stated in my post.

Most of the rebranding will be afterwards... rolling out a new color scheme with a new fleet type gets them a jump on it, though. As you probably well know, rebranding something as large as a major airline takes years.



Make something Idiot-proof, and the Universe will make a more inept idiot.
User currently offlineAirAfreak From United States of America, joined Apr 2012, 665 posts, RR: 0
Reply 32, posted (1 year 5 months 1 day 15 hours ago) and read 62781 times:
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Quoting Birdwatching (Reply 1):

The old threads became so long and chaotic. Could somebody give us a quick overview of what the current status on this subject is, instead of just continuing the discussion?

I agree. When I saw Part 3, it made me realize this post should not say confirmed until something solid is shown for our viewing. This is becoming ridiculous, in my opinion.

Air Afreak



Do you lead an Intercontinental life?
User currently offlinebaw716 From United States of America, joined Nov 2003, 2026 posts, RR: 27
Reply 33, posted (1 year 5 months 1 day 15 hours ago) and read 62767 times:

It's premature I believe to speculate on a "rebranding" of AA. In order to rebrand something, you really have to have a product to rebrand. AA is not there yet.

As for US/AA; the $64M question is does AA have enough critical mass to go toe to toe with Delta, who is getting stronger and is improving their product and a beefed up UA? Can they do it without US? I am asking the question because at the moment, I can't gather enough information to offer an intelligent, let alone educated opinion.

AA's product needs work desperately, at least domestically. They do not compare to the Delta product (I have flown both recently on similar length segments to Seattle and AA wasn't even close to Delta). Sorry AA guys, it's my opinion and I've got the background in this business to make an unbiased comparison (and also since I don't work for either company).

Branding is the least of their concerns.

baw716



David L. Lamb, fmr Area Mgr Alitalia SFO 1998-2002, fmr Regional Analyst SFO-UAL 1992-1998
User currently offlineallegiantflyer From United States of America, joined Mar 2012, 162 posts, RR: 0
Reply 34, posted (1 year 5 months 1 day 14 hours ago) and read 62763 times:

So AA has confirmed that they are getting a new livery? yes?no?

User currently offlineAntoniemey From United States of America, joined Dec 2005, 1531 posts, RR: 4
Reply 35, posted (1 year 5 months 1 day 14 hours ago) and read 62823 times:

Quoting AirAfreak (Reply 32):
When I saw Part 3, it made me realize this post should not say confirmed until something solid is shown for our viewing.

Well, the design hasn't been confirmed, but it's been confirmed that one is coming...

Quoting allegiantflyer (Reply 34):
So AA has confirmed that they are getting a new livery? yes?no?

According to various sources a new brand (and livery to go with that) are coming. Including whoever controls AA's social media outlets.



Make something Idiot-proof, and the Universe will make a more inept idiot.
User currently offlineallegiantflyer From United States of America, joined Mar 2012, 162 posts, RR: 0
Reply 36, posted (1 year 5 months 1 day 14 hours ago) and read 62752 times:

Quoting Antoniemey (Reply 35):
According to various sources a new brand (and livery to go with that) are coming. Including whoever controls AA's social media outlets.

Is there a release date set??


User currently offlineJAAlbert From United States of America, joined Jan 2006, 1491 posts, RR: 1
Reply 37, posted (1 year 5 months 1 day 14 hours ago) and read 62828 times:

Quoting FL787 (Reply 28):
If the app and kiosk are indicators, it definitely seems like the new brand will either have no red or very little of it. Guess they're letting DL have the red market lol.

I see the kiosks as interim -- really there is no logo or any design. It's sorta like the Window's screen when you first boot up or something. Add my post to the speculation bin - but I think AA will not do away with its blue/white/red stripe altogether. It's too iconic, it'd be like tossing out the campell soup label. The stripe may not be featured on the aircraft cheatline, but I think it will be all over its branding.


User currently offlineFWAERJ From United States of America, joined Jun 2006, 3641 posts, RR: 2
Reply 38, posted (1 year 5 months 1 day 14 hours ago) and read 62861 times:

Quoting baldwin471 (Reply 19):
They should make a WP8 app with that design. Looks very Metro.

AA has a Windows Phone app, and has had one since shortly after Windows Phone 7 came out. IIRC, it currently has a bare-aluminum look a la AA's planes, but as AA changes to paint, the app will have to change as well.

Speaking of which, have AA's non-iPhone apps or AA's DealFinder desktop widget gone to the new look yet? I remember when AA did their last minor brand freshening a few years back that also resulted in the current AA.com, it took DealFinder a while to go to the updated brand. That said, DealFinder also underwent a complete technology conversion to Adobe AIR at the same time.

Quoting baw716 (Reply 33):
AA's product needs work desperately, at least domestically.

The new A and B aircraft on order, including the 738s and A319/321s arriving next year, will help dramatically with that. A lot of the reasons why AA has product issues is due to the older fleet, the MD-80s and 757s in particular.



I don't work for FWA, their tenants, or their ad agency. But I still love FWA.
User currently offlineposti From United States of America, joined Oct 2004, 106 posts, RR: 0
Reply 39, posted (1 year 5 months 1 day 10 hours ago) and read 63089 times:

Link to the iPhone app:

https://itunes.apple.com/us/app/american-airlines/id382698565?mt=8

[Edited 2012-11-19 20:50:34]

User currently offlinePHX787 From Japan, joined Mar 2012, 6944 posts, RR: 18
Reply 40, posted (1 year 5 months 1 day 9 hours ago) and read 63551 times:

Quoting JAAlbert (Reply 37):

I see the kiosks as interim -- really there is no logo or any design. It's sorta like the Window's screen when you first boot up or something. Add my post to the speculation bin

This is my best guess too. It looks too empty for it to be a representative of a new livery....maybe a transition livery... it does look awfully similar to US's colors   



One of the FB admins for PHX Spotters. "Zach the Expat!"
User currently offlineZSOFN From United Kingdom, joined Jun 2005, 1411 posts, RR: 6
Reply 41, posted (1 year 5 months 19 hours ago) and read 63380 times:

Quoting PHX787 (Reply 40):
This is my best guess too. It looks too empty for it to be a representative of a new livery....maybe a transition livery... it does look awfully similar to US's colors

I'd be inclined to agree, although the whiter area below the tail is a big hint as to what's to come. I've had a go based on what we might see - the grey hints maybe at some softer colours and/or some silver, and the kiosk previews we've seen indicate they may drop the red as a primary accent colour:



[Edited 2012-11-20 11:59:26]

User currently offlineFWAERJ From United States of America, joined Jun 2006, 3641 posts, RR: 2
Reply 42, posted (1 year 5 months 19 hours ago) and read 62932 times:

Looks like AA's Android app got the update as well: https://play.google.com/store/apps/details?id=com.aa.android&feature=nav_result#?t=W251bGwsMSwxLDMsImNvbS5hYS5hbmRyb2lkIl0.

Any word on the Windows Phone or BlackBerry apps? I did notice that there is a new icon for both the iOS and Android apps... basically the same ol' AA with the scissor eagle, but all-white on a dark blue background. Previously, it was a classic red and blue AA w/eagle logo on a light blue background. Makes me think that the classic logo will survive the rebranding, albeit in very slightly modified form.



I don't work for FWA, their tenants, or their ad agency. But I still love FWA.
User currently offlinePHX787 From Japan, joined Mar 2012, 6944 posts, RR: 18
Reply 43, posted (1 year 5 months 18 hours ago) and read 63301 times:

Quoting ZSOFN (Reply 41):

That's a livery I can get behind  



One of the FB admins for PHX Spotters. "Zach the Expat!"
User currently offlinerunway23 From US Minor Outlying Islands, joined Jan 2005, 2153 posts, RR: 36
Reply 44, posted (1 year 5 months 18 hours ago) and read 62776 times:

Quoting ZSOFN (Reply 41):

I'd be inclined to agree, although the whiter area below the tail is a big hint as to what's to come. I've had a go based on what we might see - the grey hints maybe at some softer colours and/or some silver, and the kiosk previews we've seen indicate they may drop the red as a primary accent colour:

Nice, what about a billboard style name with just "American" rather than "American Airlines" ?


User currently offlineZSOFN From United Kingdom, joined Jun 2005, 1411 posts, RR: 6
Reply 45, posted (1 year 5 months 17 hours ago) and read 63407 times:

Quoting runway23 (Reply 44):
Nice, what about a billboard style name with just "American" rather than "American Airlines" ?

That could work nicely...



...I had assumed based on the kiosk branding that they were sticking primarily with the "Airlines" bit too but you never know!


User currently online817Dreamliiner From Montserrat, joined Jul 2008, 2074 posts, RR: 1
Reply 46, posted (1 year 5 months 17 hours ago) and read 62757 times:

Quoting ZSOFN (Reply 45):

Nice work! Not bad. Im really looking forward to see what they come up with.



Reality be Rent. Synapse, break! Vanishment, This World!
User currently offlineaajfksjubklyn From United States of America, joined Jul 2007, 886 posts, RR: 1
Reply 47, posted (1 year 5 months 17 hours ago) and read 62821 times:

Best rendition I have seen, although I presume there will be red somewhere...

User currently offlineFWAERJ From United States of America, joined Jun 2006, 3641 posts, RR: 2
Reply 48, posted (1 year 5 months 16 hours ago) and read 62826 times:

A bit of an update regarding the new look on AA's mobile apps:

I checked the Windows Phone Marketplace, and the AA app for Windows Phone still has the brushed metal look. (It hasn't been updated since July, which makes me think that a refresh is coming soon.) The AA app for Kindle Fire/Amazon Appstore and the AA Nook Color app have not been updated, either; oddly enough, both the Kindle Fire and Nook Color are Android-based.

It also looks like AA has quietly discontinued their BlackBerry app, which means that it's never getting the new look. With the rapidly declining usage of BlackBerry devices, I'm not surprised.



I don't work for FWA, their tenants, or their ad agency. But I still love FWA.
User currently offlineGrude1087 From United States of America, joined Feb 2004, 49 posts, RR: 0
Reply 49, posted (1 year 5 months 13 hours ago) and read 62990 times:

I would like to point out that the font in the title has changed, and now there is a space between "American" and "Airlines" in the last iPad update.


[Edited 2012-11-20 17:10:30]

Big version: Width: 380 Height: 343 File size: 25kb


[Edited 2012-11-20 17:13:26]

User currently offlineAmerican 767 From United States of America, joined May 1999, 3651 posts, RR: 12
Reply 50, posted (1 year 5 months 13 hours ago) and read 62803 times:

The one shown on reply 45 would be a great idea. I don't know how good it would look on an MD-80 but it doesn't really matter because those are on the way out and I doubt all the remaining ones will be repainted. It sure would look good on the 772 and the 763.

Quoting 817Dreamliiner (Reply 46):
Im really looking forward to see what they come up with.

So do I. Now we imagine DFW and MIA full of white tails.

Nice work .



Ben Soriano
User currently offlineJAAlbert From United States of America, joined Jan 2006, 1491 posts, RR: 1
Reply 51, posted (1 year 5 months 12 hours ago) and read 62270 times:

Quoting Antoniemey (Reply 31):
As you probably well know, rebranding something as large as a major airline takes years.

It seems that Delta managed to redo its entire fleet in short order. How long did it take? Are there still DL planes in the old livery?


User currently offlineSXDFC From United States of America, joined Dec 2007, 2226 posts, RR: 19
Reply 52, posted (1 year 5 months 12 hours ago) and read 62268 times:

Quoting JAAlbert (Reply 51):
It seems that Delta managed to redo its entire fleet in short order.

I think the NW merger helped speed things up with that aspect. If you look at UA prior to its merger with CO they still had plenty of planes flying around in the "Darth Vader" scheme. If AA and US merge, there will be a ton of planes that will need a repaint..



ALL views, opinions expressed are mine ONLY and are NOT representative of those shared by Southwest Airlines Co.
User currently offlineBoeing777300 From North Korea, joined Jan 2004, 26 posts, RR: 0
Reply 53, posted (1 year 5 months 12 hours ago) and read 62303 times:

That base colour really screams out for a touch of red and blue paint, or is this the new AA stealth colour sheme? A foggy day in LHR and you would never see this plane.


Today, I am absolutely fantastic, tomorrow, who knows?
User currently offlinesquad55 From Canada, joined Nov 2001, 258 posts, RR: 0
Reply 54, posted (1 year 5 months 9 hours ago) and read 62055 times:

Just saw a post on KPAE Blog Spot, with the AA 773 on a flight to Grant County Airport. Just wondering why is "Experimental" decaled on the side? Are they testing a piece of equipment on it?

Thanks


User currently offlineDeltal1011man From United States of America, joined Sep 2005, 9081 posts, RR: 12
Reply 55, posted (1 year 5 months 9 hours ago) and read 61903 times:

Quoting LDVAviation (Reply 16):

and you know this as a fact because......?



yep.
User currently offlineBOACCunard From United States of America, joined Dec 2009, 851 posts, RR: 0
Reply 56, posted (1 year 5 months 9 hours ago) and read 61962 times:

Quoting ZSOFN (Reply 41):
I've had a go based on what we might see

Both this and the billboard version of the same are quite nice. And I've disliked nearly all the other renderings I've ever seen for a new AA livery. I might prefer the tail logo in the same blue as "American Airlines"/"American" though. As it is it's perhaps a bit washed out. But overall, very nice work. Fresh, modern, and still identifiably AA.



Getting There is Half the Fun!
User currently offlineZSOFN From United Kingdom, joined Jun 2005, 1411 posts, RR: 6
Reply 57, posted (1 year 5 months 6 hours ago) and read 61613 times:

Quoting aajfksjubklyn (Reply 47):
Best rendition I have seen, although I presume there will be red somewhere...

Thanks - I agree it would look better with some red in there; I just produced this based on what we've seen so far and one thing that's stood out is a conspicuous lack of red.

Quoting Grude1087 (Reply 49):
I would like to point out that the font in the title has changed, and now there is a space between "American" and "Airlines" in the last iPad update.

It looks like a variation of Microsoft's Segoe font that they've used prolifically since Vista but particularly with Windows 8. That looks like the result of the app designers using a Webfont to me and would likely only be used for secondary text rather than the logo, which I would anticipate remaining Helvetica-based.

Quoting BOACCunard (Reply 56):
Both this and the billboard version of the same are quite nice. And I've disliked nearly all the other renderings I've ever seen for a new AA livery. I might prefer the tail logo in the same blue as "American Airlines"/"American" though. As it is it's perhaps a bit washed out. But overall, very nice work. Fresh, modern, and still identifiably AA.

It does look rather washed out - I think that's a good call on a blue tail; I may try to mock that up this evening. One problem with these renders is it's hard to reproduce the dynamic nature of a reflective silver area as I've done for the tail logo. It would likely look better in the flesh.


User currently offlineLostSound From Canada, joined May 2012, 212 posts, RR: 0
Reply 58, posted (1 year 5 months 2 hours ago) and read 61265 times:

Quoting ZSOFN (Reply 45):

Looks nice! Reminds me of Silverjet.

I think we're going to see a bit more though.
People who have seen the actually livery (we don't know if this is true, just speculation)
say that what we see at Boeing field is nowhere near complete and the "approach" to the design
is retro.



"Our hands are full, our lives are not"
User currently offlineFWAERJ From United States of America, joined Jun 2006, 3641 posts, RR: 2
Reply 59, posted (1 year 4 months 4 weeks 1 day 23 hours ago) and read 60746 times:

Quoting American 767 (Reply 50):
I don't know how good it would look on an MD-80 but it doesn't really matter because those are on the way out and I doubt all the remaining ones will be repainted.

I don't think any of the MD-80s will be getting the new livery. All the Mad Dogs will be replaced by A319s and 738s in four or so years, eliminating the need to repaint.

Quoting BOACCunard (Reply 56):
Both this and the billboard version of the same are quite nice.

I could see AA going that route, but I would prefer the version where it says "AmericanAirlines" in full. Gives AA's livery a more "premium international carrier" look.

Quoting ZSOFN (Reply 57):
I would anticipate remaining Helvetica-based.

I think that the logo will remain Helvetica (switching from red/blue to all-blue), but the body type in marketing material will be the new font used for the kiosks and apps.

This wouldn't be the first time that AA has deviated from Helvetica for body type. Although AA started using Helvetica for just about everything in 1968, AA also used ITC Garamond heavily from the early 1980s until 2000 (the whole "Something Special in the Air" era), and they used yet another font (forget which one) in the late 1970s.



I don't work for FWA, their tenants, or their ad agency. But I still love FWA.
User currently offlineAmerican 767 From United States of America, joined May 1999, 3651 posts, RR: 12
Reply 60, posted (1 year 4 months 4 weeks 1 day 23 hours ago) and read 60669 times:

Quoting FWAERJ (Reply 59):
I don't think any of the MD-80s will be getting the new livery. All the Mad Dogs will be replaced by A319s and 738s in four or so years, eliminating the need to repaint.

Your thinking reminds me of Air France and the Caravelle. Air France bar code livery was introduced in the late 70s (1977 or so) and none of the Caravelles have been repainted because they (Air France) knew those would all be phased out by the early 80s. On the other hand, the 707 also to be phased out by the early 80s did get the bar code livery.

However, I am still convinced that out of 200 MD-80s left, at least one will get the new livery. I'm sure that by 2017, a few MD-80s will still be in the fleet.
I'm sure that at least one of the 15 762s left will get it.

Look at Pan Am, they introduced their billboard scheme in 1985 and they repainted one 747SP as those (11 of them) would be transferred to United a year later.

Look at United, they introduced their battle ship gray livery in 1993 and they repainted one 747SP.

Look at South African Airways, they introduced its latest livery in 1997 and they also repainted one 747SP.

Look at TWA, they introduced their latest corporate livery in 1996 and they still repainted one L-1011 as those would be gone a year later (the last one left the fleet in 1997).

Look at Lufthansa, they introduced their latest livery in the early 1990s just before introducing the then new A340, and they did repaint at least one 727 and one DC-10 as those were to leave the fleet at that time.

Ben Soriano



Ben Soriano
User currently offlineFWAERJ From United States of America, joined Jun 2006, 3641 posts, RR: 2
Reply 61, posted (1 year 4 months 4 weeks 1 day 22 hours ago) and read 60417 times:

Quoting American 767 (Reply 60):
However, I am still convinced that out of 200 MD-80s left, at least one will get the new livery. I'm sure that by 2017, a few MD-80s will still be in the fleet.
I'm sure that at least one of the 15 762s left will get it.

Look at Pan Am, they introduced their billboard scheme in 1985 and they repainted one 747SP as those (11 of them) would be transferred to United a year later.

Look at United, they introduced their battle ship gray livery in 1993 and they repainted one 747SP.

Look at South African Airways, they introduced its latest livery in 1997 and they also repainted one 747SP.

Look at TWA, they introduced their latest corporate livery in 1996 and they still repainted one L-1011 as those would be gone a year later (the last one left the fleet in 1997).

Look at Lufthansa, they introduced their latest livery in the early 1990s just before introducing the then new A340, and they did repaint at least one 727 and one DC-10 as those were to leave the fleet at that time.
DL also painted at least one MD-11 in the wavy gravy livery, and I think a few 727s as well, even though they were out the door shortly after they were repainted.

Good point there.

[Edited 2012-11-21 08:37:25]


I don't work for FWA, their tenants, or their ad agency. But I still love FWA.
User currently offlineLostSound From Canada, joined May 2012, 212 posts, RR: 0
Reply 62, posted (1 year 4 months 4 weeks 1 day 19 hours ago) and read 60213 times:

From Facebook:

Quote:
We’re making big changes to bring you a more modern, comfortable and connected experience: in the Admirals Clubs, in our airports, and onboard our planes.

AA has started a new subsite, www.aa.com/progress

It says too keep checking in, so AA will most likely be updating that as they make announcements.

Figured it was worth posting here.



"Our hands are full, our lives are not"
User currently offlineFWAERJ From United States of America, joined Jun 2006, 3641 posts, RR: 2
Reply 63, posted (1 year 4 months 4 weeks 1 day 18 hours ago) and read 59670 times:

Quoting American 767 (Reply 60):
However, I am still convinced that out of 200 MD-80s left, at least one will get the new livery. I'm sure that by 2017, a few MD-80s will still be in the fleet.
I'm sure that at least one of the 15 762s left will get it.

You may be right on the MD-80s, as there will probably be some in the AA fleet until 2019 or so.

But all the 762ERs will be gone and replaced by A321s by 2014, IIRC. No need to repaint a plane that will be phased out within 18 months of the new brAAnd launch, though as you mentioned, stranger things have happened.

[Edited 2012-11-21 12:18:46]


I don't work for FWA, their tenants, or their ad agency. But I still love FWA.
User currently offlineLDVAviation From United States of America, joined Dec 2008, 975 posts, RR: 5
Reply 64, posted (1 year 4 months 4 weeks 1 day 18 hours ago) and read 59659 times:

Quoting Deltal1011man (Reply 55):
and you know this as a fact because......?

... the WSJ reported on the proposed equity split after the recent meeting between AMR management and the UCC.


User currently offlineZSOFN From United Kingdom, joined Jun 2005, 1411 posts, RR: 6
Reply 65, posted (1 year 4 months 4 weeks 1 day 17 hours ago) and read 60414 times:

Quoting BOACCunard (Reply 56):
I might prefer the tail logo in the same blue as "American Airlines"/"American" though. As it is it's perhaps a bit washed out.

Here we go...



User currently offlineiFlyLOTs From United States of America, joined Apr 2012, 433 posts, RR: 0
Reply 66, posted (1 year 4 months 4 weeks 1 day 17 hours ago) and read 59329 times:

Quoting ZSOFN (Reply 65):

I think the bottom one looks better, but I hope we see at least some red in the actual finished product



"...stay hungry, stay foolish" -Steve Jobs
User currently offlineZSOFN From United Kingdom, joined Jun 2005, 1411 posts, RR: 6
Reply 67, posted (1 year 4 months 4 weeks 1 day 16 hours ago) and read 59874 times:

Quoting iFlyLOTs (Reply 66):

I think the bottom one looks better, but I hope we see at least some red in the actual finished product

Same. One option...



User currently offlinemiaskies From United States of America, joined Jun 2004, 1340 posts, RR: 1
Reply 68, posted (1 year 4 months 4 weeks 1 day 16 hours ago) and read 59184 times:

how about removing the AA from the back tail and just having a larger eagle that is "supersized" (not sure how you call it...similiar to delta's enlarge widget)?? that might look a little more modern. Do love the hint of red, the eagles on the engines.


Nothing better than making love at 35K Feet!
User currently offlineZSOFN From United Kingdom, joined Jun 2005, 1411 posts, RR: 6
Reply 69, posted (1 year 4 months 4 weeks 1 day 16 hours ago) and read 60079 times:

Quoting miaskies (Reply 68):
how about removing the AA from the back tail and just having a larger eagle that is "supersized" (not sure how you call it...similiar to delta's enlarge widget)?? that might look a little more modern. Do love the hint of red, the eagles on the engines.

Something like this perhaps?



User currently offlineby738 From Tonga, joined Sep 2000, 2175 posts, RR: 1
Reply 70, posted (1 year 4 months 4 weeks 1 day 16 hours ago) and read 58977 times:

Very good work. I like the one with the red eagle

User currently offlinemiaskies From United States of America, joined Jun 2004, 1340 posts, RR: 1
Reply 71, posted (1 year 4 months 4 weeks 1 day 15 hours ago) and read 58798 times:

Quoting ZSOFN (Reply 69):

Awesome, very cool...love the red. IMO now that this is a total rebrand.



Nothing better than making love at 35K Feet!
User currently offlinewhappeh From United States of America, joined Mar 2006, 1562 posts, RR: 2
Reply 72, posted (1 year 4 months 4 weeks 1 day 13 hours ago) and read 58380 times:

Somewhere, someone working for American is kicking them selves for either not paying you hundreds of thousands of dollars to create that, OR for realizing its too late to use that.


-Travel now, journey infinitely.
User currently onlineN766UA From United States of America, joined Jul 1999, 8094 posts, RR: 24
Reply 73, posted (1 year 4 months 4 weeks 1 day 13 hours ago) and read 58281 times:

Quoting by738 (Reply 70):
Very good work. I like the one with the red eagle

Me too, though I think it's a bit TOO negative-spacey. If you could fit more of the eagle on there it'd look better, and maybe flip him around and face him forward. It looks like he's fighting to pull the airplane backwards!



This Website Censors Me
User currently offlineIMissPiedmont From United States of America, joined May 2001, 6260 posts, RR: 34
Reply 74, posted (1 year 4 months 4 weeks 1 day 13 hours ago) and read 58229 times:

Quoting squad55 (Reply 54):

Airplanes are always labeled experimental before the final certification.



Is grammar no longer taught is schools? Saying "me and her" or some such implies illiteracy.
User currently offlineJAAlbert From United States of America, joined Jan 2006, 1491 posts, RR: 1
Reply 75, posted (1 year 4 months 4 weeks 1 day 12 hours ago) and read 58043 times:

Quoting ZSOFN (Reply 65):
Here we go...

I think the AA branding will include the word "Airlines" so I'd go with the top


User currently offlineHamlet69 From United States of America, joined Mar 2000, 2703 posts, RR: 58
Reply 76, posted (1 year 4 months 4 weeks 1 day 11 hours ago) and read 58383 times:

Wow!!!!!

That bottom one with the red eagle really nails it!!! I'm very, very impressed!

I have a sinking feeling their actual rebrand won't look nearly that good. . . 

Hamlet69



Honor the warriors, not the war.
User currently offlineAVENSAB727 From United States of America, joined Jun 2012, 835 posts, RR: 1
Reply 77, posted (1 year 4 months 4 weeks 1 day 10 hours ago) and read 57788 times:

I think the rebranding will end up being a tweaked version of the current livery.


Always look on the bright side of Life!
User currently offlineBOACCunard From United States of America, joined Dec 2009, 851 posts, RR: 0
Reply 78, posted (1 year 4 months 4 weeks 1 day 7 hours ago) and read 57311 times:

Quoting ZSOFN (Reply 65):
Here we go...

Thanks. I really like the one the billboard titles, in particular. I also like the one with the blue eagle on the tail. Oddly enough, I'm not as fond as any of the red-accented versions, though they are all quite attractive, I just like some better than others (naturally). I guess more colors just makes it slightly less minimalist. But they are all great.

If I may be so bold as to ask, are you a professional designer? I dislike probably 95% of the amateur stuff I see on here as well as a good portion of what airlines actually use in the real world, but this is outstanding work. I'd love to see a version of it actually gracing the skies.



Getting There is Half the Fun!
User currently offlineZSOFN From United Kingdom, joined Jun 2005, 1411 posts, RR: 6
Reply 79, posted (1 year 4 months 4 weeks 1 day 4 hours ago) and read 57636 times:

Quoting N766UA (Reply 73):
Me too, though I think it's a bit TOO negative-spacey.

It probably is on a 77W, but I reckon this would probably work better on an A319 which is probably the key aim, much to the chagrin of many on a.net  
Quoting N766UA (Reply 73):
If you could fit more of the eagle on there it'd look better, and maybe flip him around and face him forward. It looks like he's fighting to pull the airplane backwards!

I struggled to get the angles to work initially but I agree it's probably more natural to face him forward.

Quoting JAAlbert (Reply 75):
I think the AA branding will include the word "Airlines"

Me too. I like the billboard style in general and it's very current (see EK, QR, FR etc) but I don't think it suits AA in the same way.

Quoting AVENSAB727 (Reply 77):
I think the rebranding will end up being a tweaked version of the current livery.

It'll be more than a tweak based on what we've seen so far but probably more reminiscent their old / current livery than what I've come up with, I'd imagine.

Quoting BOACCunard (Reply 78):
If I may be so bold as to ask, are you a professional designer? I dislike probably 95% of the amateur stuff I see on here as well as a good portion of what airlines actually use in the real world, but this is outstanding work. I'd love to see a version of it actually gracing the skies.

That's kind of you to say. Unfortunately anything aviation-related is pure hobby for me at the moment; not that I wouldn't mind heading in that direction. My "day job" involves a lot of web design so there's a cross-over but this is all self-taught spare-time stuff.

Quoting whappeh (Reply 72):
Somewhere, someone working for American is kicking them selves for either not paying you hundreds of thousands of dollars to create that, OR for realizing its too late to use that.

I'm in the wrong business, clearly!


User currently offlinetimboflier215 From United Kingdom, joined May 2005, 1317 posts, RR: 1
Reply 80, posted (1 year 4 months 4 weeks 19 hours ago) and read 56309 times:

Quoting ZSOFN (Reply 69):


Loving these! Though I'm sure a few people have mentioned that the new livery will have a 'ribbon' style cheatline fading blue/white/red (or v.v.), so there may be more than just titles on the fuselage.

Pretty sure it won't look as good as these though!


User currently offlineEA CO AS From United States of America, joined Nov 2001, 13255 posts, RR: 62
Reply 81, posted (1 year 4 months 4 weeks 17 hours ago) and read 55968 times:
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Quoting ZSOFN (Reply 45):
Quoting runway23 (Reply 44):Nice, what about a billboard style name with just "American" rather than "American Airlines" ?
That could work nicely...

Ugh, please no billboard titles...



"In this present crisis, government is not the solution to our problem - government IS the problem." - Ronald Reagan
User currently offlinedanfearn77 From United Kingdom, joined Jul 2008, 1807 posts, RR: 9
Reply 82, posted (1 year 4 months 4 weeks 16 hours ago) and read 55742 times:

Quoting ZSOFN (Reply 67):

Excellent work. I love the bottom one. If only their livery turned out like this. You, sir, should have been hired to complete this American rebranding!



Eagles may soar high, but weasels dont get sucked into jet engines!
User currently offlinerikkus67 From Canada, joined Jun 2000, 1577 posts, RR: 1
Reply 83, posted (1 year 4 months 4 weeks 16 hours ago) and read 56151 times:

ZSOFN... AMAZING ideas of the new paintscheme!

OK, With all the talk and hints of Retro, Here is a mock-up (based on ZSOFN's work so far) that I would like to see: The Astrojet tail (less circle), but that fills as much as the tail as possible...without negative space.


View Large View Medium
Click here for bigger photo!

Photo © Dan Brownlee




While we are at it, how about the lightning bolt, done in the current blue/white/red(rather than orange), fading from front to back...


View Large View Medium
Click here for bigger photo!

Photo © Tim Perkins




AC.WA.CP.DL.RW.CO.WG.WJ.WN.KI.FL.SK.ACL.UA.US.F9
User currently offlineColombia From Colombia, joined Nov 2005, 15 posts, RR: 0
Reply 84, posted (1 year 4 months 4 weeks 16 hours ago) and read 55665 times:

Quoting sccutler (Reply 21):
But AA will do the acquiring!

Hello new here,

I don't understand how if AA is bankrupt they could acquire US, not trying to fight your point, I just really don't see how they could do this.
Maybe some body can explain to me how the law/finance would work on this?

Thanks,



You Can't Fail If You Never Try
User currently offlineZSOFN From United Kingdom, joined Jun 2005, 1411 posts, RR: 6
Reply 85, posted (1 year 4 months 4 weeks 16 hours ago) and read 56347 times:

Thanks, all...

Quoting EA CO AS (Reply 81):
Ugh, please no billboard titles...

Always a divisive one - I'm still on the fence.

Quoting timboflier215 (Reply 80):
Loving these! Though I'm sure a few people have mentioned that the new livery will have a 'ribbon' style cheatline fading blue/white/red (or v.v.), so there may be more than just titles on the fuselage.

Here's my take on those rumours:



I'm not sure firstly which of these I prefer, or - more to the point - whether I like these at all. It looks too busy to me, but then it's a little less washed out. I'm not convinced...


User currently offlinerunway23 From US Minor Outlying Islands, joined Jan 2005, 2153 posts, RR: 36
Reply 86, posted (1 year 4 months 4 weeks 16 hours ago) and read 55688 times:

Quoting Colombia (Reply 84):
I don't understand how if AA is bankrupt they could acquire US, not trying to fight your point, I just really don't see how they could do this.
Maybe some body can explain to me how the law/finance would work on this?

In the US when you are in chapter 11 bankruptcy, you are technically not bankrupt, just reorganizing. AA has a lot of cash on hand and could potentially acquire US, although most likely with a number of different methods and financial instruments.


User currently offlinedanfearn77 From United Kingdom, joined Jul 2008, 1807 posts, RR: 9
Reply 87, posted (1 year 4 months 4 weeks 16 hours ago) and read 56038 times:

Quoting ZSOFN (Reply 85):

Amazing. I'd say number 3. Like the way those colour waves fade before the tail. Chance of emailing these to Horton?  



Eagles may soar high, but weasels dont get sucked into jet engines!
User currently offlinedtw757 From United States of America, joined Oct 2003, 1528 posts, RR: 3
Reply 88, posted (1 year 4 months 4 weeks 16 hours ago) and read 55710 times:

Does anyone think that the entire first 777-300 is just a decoy and that when it is actually rolled out in full AA colors it will be something completely different? From what I am seeing this will be very bland and unappealing. No offense to anyone who came up with their idea of what the livery will look like. I am expecting something really fresh and exciting once this airplane is actually rolled out.


721,2,732,3,4,5,G,8,9,741,2,3,4,752,3,762,3,4,772,3,788,D93,5,M80,D10,M11,L10,100,AB6,319,20,21,332,3,388,146,CR2,7,ERJ,
User currently offlineiFlyLOTs From United States of America, joined Apr 2012, 433 posts, RR: 0
Reply 89, posted (1 year 4 months 4 weeks 15 hours ago) and read 55579 times:

Quoting ZSOFN (Reply 85):

I like the one in the middle a lot, why are you so good at this? And why hasn't AA gotten in contact with you?



"...stay hungry, stay foolish" -Steve Jobs
User currently offlineUA735WL From United States of America, joined Apr 2012, 145 posts, RR: 0
Reply 90, posted (1 year 4 months 4 weeks 15 hours ago) and read 55566 times:

Quoting ZSOFN (Reply 85):
Here's my take on those rumours:

IMO would blow even AS out of the water w/ "American" billboard style as per earlier!



A or B? I'll stick with MD...
User currently offlinepolot From United States of America, joined Jul 2011, 2048 posts, RR: 1
Reply 91, posted (1 year 4 months 4 weeks 15 hours ago) and read 55524 times:

Quoting ZSOFN (Reply 85):

While your designs are good, I think they would be better if the white on the fuselage was actually somehow integrated into the design (i.e. your designs in post 67/69). With these (especially the first 2) it really makes no sense that the white from the tail would extend down onto the fuselage versus keeping it grey.


User currently offlineZSOFN From United Kingdom, joined Jun 2005, 1411 posts, RR: 6
Reply 92, posted (1 year 4 months 4 weeks 15 hours ago) and read 55533 times:

Quoting danfearn77 (Reply 87):

Quoting ZSOFN (Reply 85):
Chance of emailing these to Horton?

Got an address?!

Quoting iFlyLOTs (Reply 89):

I like the one in the middle a lot, why are you so good at this? And why hasn't AA gotten in contact with you?

Well they've not had much time yet to be fair! I'm sure we'll see something from a brand agency that will be worth the wait.

Quoting polot (Reply 91):

While your designs are good, I think they would be better if the white on the fuselage was actually somehow integrated into the design (i.e. your designs in post 67/69). With these (especially the first 2) it really makes no sense that the white from the tail would extend down onto the fuselage versus keeping it grey.

I completely agree - and to be honest I've not been able to come up with something yet that integrates that white area and still looks good and flows well. It's obviously going to be a key part of the design so I'm definitely missing something...


User currently offlineZSOFN From United Kingdom, joined Jun 2005, 1411 posts, RR: 6
Reply 93, posted (1 year 4 months 4 weeks 15 hours ago) and read 55436 times:

Quoting rikkus67 (Reply 83):

ZSOFN... AMAZING ideas of the new paintscheme!

OK, With all the talk and hints of Retro, Here is a mock-up (based on ZSOFN's work so far) that I would like to see: The Astrojet tail (less circle), but that fills as much as the tail as possible...without negative space.


While we are at it, how about the lightning bolt, done in the current blue/white/red(rather than orange), fading from front to back...

Nice thinking - I'd be surprised if they go with something that retro. I'll have a play with those ideas though!


User currently offlineThePinnacleKid From United States of America, joined Feb 2005, 708 posts, RR: 8
Reply 94, posted (1 year 4 months 4 weeks 13 hours ago) and read 55183 times:

Quoting ZSOFN (Reply 85):
Thanks, all...

I admire and respect your designs... you've had some good ideas... I personally am not a band wagon guy though and don't think you or anyone can improve upon the silver bird... it's a personal bias and love of AA, their heritage, and their brand image that is so iconic.... not a critique of you by any means... that said.. If I may comment on your designs... the Eagle on the engines should go... engines are usually void of design do to their constant mx handling and parts interchanging... cowlings etc... and how dirty they get thanks to reverse thrust... it'll be a clean solid... no design details...... as to the fuselage... I personally like your ideas with the ribbons... the fade to white integration to the tail is well balanced... I still think their is something missing with the tail... and I can't place it... the all blue AA current logo doesn't seem right with such white abundance.. the super imposed eagle also looks incorrect..... I would think, it being AA, that their will be slightly more color than this.... historically before silver their planes were solid painted... navy blue.... I admit it means nothing going forward... I just don't see AA being so void of color.



"Sonny, did we land? or were we shot down?"
User currently offlineB727FA From United States of America, joined Jun 2011, 712 posts, RR: 0
Reply 95, posted (1 year 4 months 4 weeks 13 hours ago) and read 55078 times:

Quoting ZSOFN (Reply 65):

I like these overall...if the grey at the tail (the "bands") were red that would sharpen it up in my mind. I love the silver eagles on the engines. I really like some of the tails that had the large eagle on the tail...I can't find them now...I think they were in blue/grey.

[Edited 2012-11-22 17:38:58]
Ok, my bad, I was on my phone and didn't see these: Post 67/69/85...there is the red I was thinking about. I like the ones with the red or blue large eagle, but it looks awkward "facing" aft. I think the bird should be landing "forward."

Thanks for the renderings!


[Edited 2012-11-22 17:42:36]


My comments/opinions are my own and are not to be construed as the opinion(s) of my employer.
User currently offlineB727FA From United States of America, joined Jun 2011, 712 posts, RR: 0
Reply 96, posted (1 year 4 months 4 weeks 13 hours ago) and read 55016 times:

I would love to see the red stripe version of 67 combined with a large blue eagle like the middle one of 85. I don't have a strong opinion either way on the titles...perhaps above window is best (no billboard).


My comments/opinions are my own and are not to be construed as the opinion(s) of my employer.
User currently offlineAmerican 767 From United States of America, joined May 1999, 3651 posts, RR: 12
Reply 97, posted (1 year 4 months 4 weeks 10 hours ago) and read 54623 times:

I looks like they already decided the tail will be white. Based on all the proposed designs in the above replies, I think it is safe to say the tail will be white. But I'm not 100% positive about that. And the engine nacelles will be painted in gray like they are now on the current (soon to be old) scheme.

Ben Soriano



Ben Soriano
User currently offlineColombia From Colombia, joined Nov 2005, 15 posts, RR: 0
Reply 98, posted (1 year 4 months 4 weeks 9 hours ago) and read 54371 times:

Quoting runway23 (Reply 86):

In the US when you are in chapter 11 bankruptcy, you are technically not bankrupt, just reorganizing. AA has a lot of cash on hand and could potentially acquire US, although most likely with a number of different methods and financial instruments.

Thanks for the explanation.



You Can't Fail If You Never Try
User currently offlinePHX787 From Japan, joined Mar 2012, 6944 posts, RR: 18
Reply 99, posted (1 year 4 months 4 weeks 9 hours ago) and read 54776 times:

Quoting runway23 (Reply 86):
In the US when you are in chapter 11 bankruptcy, you are technically not bankrupt, just reorganizing. AA has a lot of cash on hand and could potentially acquire US, although most likely with a number of different methods and financial instruments.

Waaait wasn't US going to acquire AA?   
Either way, If a merger was indeed finalized behind those closed doors, I wonder why AA is doing these transformations....

Anyone at US see any a/c go into tech for odd paint?



One of the FB admins for PHX Spotters. "Zach the Expat!"
User currently offlineboberito6589 From United States of America, joined Nov 2009, 314 posts, RR: 0
Reply 100, posted (1 year 4 months 4 weeks 8 hours ago) and read 54180 times:
Support Airliners.net - become a First Class Member!

Quoting PHX787 (Reply 99):
Anyone at US see any a/c go into tech for odd paint?

2 319s (761 and 704) got the current livery repainted
US Express side:
ZW repainted the blue CRJs to current livery
EN is finishing the Dash-8s all but 4 that arent being retired will be repainted by the spring. the other 4 will be done in the fall.
Republic is currently repainting E170s into the current livery


User currently offlineB727FA From United States of America, joined Jun 2011, 712 posts, RR: 0
Reply 101, posted (1 year 4 months 4 weeks 7 hours ago) and read 54124 times:

Quoting boberito6589 (Reply 100):
Republic is currently repainting E170s into the current livery

Never ones to rush into anything...



My comments/opinions are my own and are not to be construed as the opinion(s) of my employer.
User currently online817Dreamliiner From Montserrat, joined Jul 2008, 2074 posts, RR: 1
Reply 102, posted (1 year 4 months 4 weeks 7 hours ago) and read 54711 times:

Quoting ZSOFN (Reply 85):

These Are really good! Wish I could design stuff like this. Well done! I think the first looks better than the third. I wish AA would paint the plane already so we can stop speculating!!   



Reality be Rent. Synapse, break! Vanishment, This World!
User currently offlineZSOFN From United Kingdom, joined Jun 2005, 1411 posts, RR: 6
Reply 103, posted (1 year 4 months 4 weeks 5 hours ago) and read 54090 times:

Quoting ThePinnacleKid (Reply 94):
I admire and respect your designs... you've had some good ideas... I personally am not a band wagon guy though and don't think you or anyone can improve upon the silver bird... it's a personal bias and love of AA, their heritage, and their brand image that is so iconic

I think that once the excitement over a rebrand (I find rebrands fascinating) the current livery will be missed greatly. If AA hadn't ordered aircraft with large parts built with CFRP they'd be keeping the same livery for another 20 years at least, and I wouldn't blame them.

Quoting ThePinnacleKid (Reply 94):
If I may comment on your designs... the Eagle on the engines should go... engines are usually void of design do to their constant mx handling and parts interchanging

I'm sure they'll end up blank - but it's nice in the meantime to pretend they won't be!

Quoting ThePinnacleKid (Reply 94):
I still think their is something missing with the tail... and I can't place it

Yup, ditto. I'm going to have a think, particularly as it has this rather conspicuous white area extending below the tail.

Quoting B727FA (Reply 95):
I like these overall...if the grey at the tail (the "bands") were red that would sharpen it up in my mind.

Not 100% following which bit you mean exactly.

Quoting 817Dreamliiner (Reply 102):
I wish AA would paint the plane already so we can stop speculating!!

Believe it or not, so do I! I feel I've started something I shouldn't have...


User currently offlinedanfearn77 From United Kingdom, joined Jul 2008, 1807 posts, RR: 9
Reply 104, posted (1 year 4 months 4 weeks 3 hours ago) and read 54164 times:

Quoting ZSOFN (Reply 92):

Thorton@hotmail.com?! 

Seriously, even if it fell on deaf ears you should get in touch with the AA press department somehow. Some of your designs would give AA the best looking aircraft in the skies and I don't think that can be ignored.



Eagles may soar high, but weasels dont get sucked into jet engines!
User currently offline797 From Venezuela, joined Aug 2005, 1875 posts, RR: 28
Reply 105, posted (1 year 4 months 4 weeks 2 hours ago) and read 54286 times:

Well, is this the second baby coming out of the wound?


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Click here for bigger photo!

Photo © Bernie Leighton




Flying isn't dangerous. Crashing is what's dangerous!
User currently offlinebrilondon From Canada, joined Aug 2005, 4058 posts, RR: 1
Reply 106, posted (1 year 4 months 4 weeks 1 hour ago) and read 53594 times:

Well I am a little late to come to this discussion but I have some observances you can shoot down. looking at the pictures that have been shown here, maybe there won't be such an earth shattering change just a grey/white body replacing the polished look and the re-jigging of the logo. Keeping the red, white and blue stripes as they are today. This may have been mentioned before, but darned if I am going to go through all the posts to see if what I see is anybody else has the same opinion.


Rush for ever; Yankees all the way!!
User currently offlinegarpd From UK - Scotland, joined Aug 2005, 2584 posts, RR: 4
Reply 107, posted (1 year 4 months 3 weeks 6 days 20 hours ago) and read 53390 times:

How about this sort of idea?
The middle one would give you the mix of red, white and blue that a lot of you are foaming at the mouth for.





Just an idea, I don't like it myself.



arpdesign.wordpress.com
User currently offlinemicstatic From United States of America, joined Jul 2001, 773 posts, RR: 1
Reply 108, posted (1 year 4 months 3 weeks 6 days 20 hours ago) and read 52763 times:

I would much rather either see something different than the posts we are seeing here, or just turn the polished aluminum white and be done with it. I have never been a fan of gray as a dominate livery element. IE, Northwest, United battleship, Air Canada, Virgin. Just looks dull to me. I'm not trying to insult the efforts of those who have posted these pictures. They look nice on a one off basis, but boring to see the whole fleet that way. Just my opinion of course.


S340,DH8,AT7,CR2/7,E135/45/170/190,319,320,717,732,733,734,735,737,738,744,752,762,763,764,772,M80,M90
User currently offlineTSS From United States of America, joined Dec 2006, 3050 posts, RR: 5
Reply 109, posted (1 year 4 months 3 weeks 6 days 20 hours ago) and read 52708 times:

Quoting garpd (Reply 107):
Just an idea, I don't like it myself.

I'd say combine the blue eagle from #1 with a red version of the logo from #3, make the titles red as well, and that's a livery I could live with.



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User currently offlineLostSound From Canada, joined May 2012, 212 posts, RR: 0
Reply 110, posted (1 year 4 months 3 weeks 6 days 19 hours ago) and read 52491 times:

Quoting micstatic (Reply 108):
Air Canada

Since when is AC's livery grey?



"Our hands are full, our lives are not"
User currently offlinemicstatic From United States of America, joined Jul 2001, 773 posts, RR: 1
Reply 111, posted (1 year 4 months 3 weeks 6 days 19 hours ago) and read 52301 times:

My bad. Was referring to the green livery that almost looks gray


S340,DH8,AT7,CR2/7,E135/45/170/190,319,320,717,732,733,734,735,737,738,744,752,762,763,764,772,M80,M90
User currently offlinegarpd From UK - Scotland, joined Aug 2005, 2584 posts, RR: 4
Reply 112, posted (1 year 4 months 3 weeks 6 days 19 hours ago) and read 52264 times:

Quoting micstatic (Reply 111):
My bad. Was referring to the green livery that almost looks gray

If your colour blind it might.

It looks cool spearmint green to me



arpdesign.wordpress.com
User currently offlineLostSound From Canada, joined May 2012, 212 posts, RR: 0
Reply 113, posted (1 year 4 months 3 weeks 6 days 18 hours ago) and read 52169 times:

Quoting micstatic (Reply 111):

My bad. Was referring to the green livery that almost looks gray

It is definitely one of those tricky liveries where the lighting swaps the colour on you.
When freshly painted it is quite mint green, but once faded it does start to look dull.



"Our hands are full, our lives are not"
User currently offlineHermansCVR580 From United States of America, joined Jul 1999, 504 posts, RR: 1
Reply 114, posted (1 year 4 months 3 weeks 6 days 17 hours ago) and read 51810 times:

I'm hoping for something with a bit of retro in it like mentioned before. These new airline schemes are all starting to look blah to me. I hope AA comes out with something that has some pop to it.


The right decision at the wrong time, is still a wrong decision. "Hal Carr"
User currently offlineSXDFC From United States of America, joined Dec 2007, 2226 posts, RR: 19
Reply 115, posted (1 year 4 months 3 weeks 6 days 15 hours ago) and read 51356 times:

Everyone here is posting pictures of the new AA colorscheme, well what about American Eagle? I assume if AA is going to re-branding their mainline planes, then they are probably going to be doing the same with American Eagle too right?


ALL views, opinions expressed are mine ONLY and are NOT representative of those shared by Southwest Airlines Co.
User currently offlineAmerican 767 From United States of America, joined May 1999, 3651 posts, RR: 12
Reply 116, posted (1 year 4 months 3 weeks 6 days 14 hours ago) and read 51168 times:

Why is everyone obsessed with red? Every time someone proposes a scheme with grey and blue only, right away I read: " Oh and what about the red? We need some red to mix with the blue...a touch of red would be nice..."
A new American Airlines without any red wouldn't hurt. Right?

Among the three schemes posted in reply 107, I like the bottom one best. That's exactly what I was thinking of lately: the current AA logo in blue, on a background with a slight shade of the eagle symbol as shown above in the reply in question.
I like that one because the eagle shape is discreet with the rest of the fuselage.

1st choice: the bottom one
2nd choice: the top one
3rd choice: the middle one

Quoting SXDFC (Reply 116):
then they are probably going to be doing the same with American Eagle too right?

If Eagle is a wholly owned subsidiary of AMR, yes. Because a while ago, there were rumors about AMR selling the Eagle assets.



Ben Soriano
User currently onlineAA94 From United States of America, joined Aug 2011, 532 posts, RR: 0
Reply 117, posted (1 year 4 months 3 weeks 6 days 14 hours ago) and read 51147 times:

Quoting PHX787 (Reply 99):
Either way, If a merger was indeed finalized behind those closed doors, I wonder why AA is doing these transformations....

I think you may be overestimating the current status of an AA/US acquisition. Granted, I'm a cynic, but I don't think anything has been finalized or is close to being finalized. However, I don't want to turn this into another AA/US merger battle thread.

Regardless of the merger status, AA is going to rebrand. Since a merged carrier would bear the AA name and branding, it's not surprising to me that AA is beginning the rebranding transition. It'll stick either way.



Choose a challenge over competence / Eleanor Roosevelt
User currently offlineYXwatcherMKE From United States of America, joined May 2007, 941 posts, RR: 2
Reply 118, posted (1 year 4 months 3 weeks 6 days 12 hours ago) and read 50725 times:

If I had a voice in the re-branding of AA it would have to be a very close to the Middle a/c design in #85, but with the red and blue stripe on the bottom a/c. I would take the eagle off the engine an put on a thin Red White & blue stripe around the intake of the engine. also make the "American" Bold Tile with out airlines. That's my two cents from someone that is an AA fan and had to see a new style of livery.


I miss the 60's & 70's when you felt like a guest on the plane not cattle like today
User currently offlineTSS From United States of America, joined Dec 2006, 3050 posts, RR: 5
Reply 119, posted (1 year 4 months 3 weeks 6 days 10 hours ago) and read 50399 times:

Quoting American 767 (Reply 117):
Why is everyone obsessed with red? Every time someone proposes a scheme with grey and blue only, right away I read: " Oh and what about the red? We need some red to mix with the blue...a touch of red would be nice..."
A new American Airlines without any red wouldn't hurt. Right?

I wouldn't consider myself "obsessed" with the color red, but a livery composed only of grey/silver, blue, and white is a rather drab livery. Some red here and there makes the livery stand out, particularly if the red is used somewhat sparingly.

Quoting 797 (Reply 105):
Well, is this the second baby coming out of the wound?


View Large View Medium

Photo © Bernie Leighton

Okay, is it just me or does the rudder on N718AN appear to be painted a very light blue rather than grey or white?



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User currently offlineWingedMigrator From United States of America, joined Oct 2005, 2138 posts, RR: 56
Reply 120, posted (1 year 4 months 3 weeks 6 days 9 hours ago) and read 50210 times:

Quoting ZSOFN (Reply 92):
I completely agree - and to be honest I've not been able to come up with something yet that integrates that white area and still looks good and flows well. It's obviously going to be a key part of the design so I'm definitely missing something...

Here's my suggestion: in your concept from reply 85, make the ribbons straighten out as they reach the tail, forming the same red/white/blue line and cutting off at an angle as in the current livery, inside the white area of the tail. While this breaks the whole flapping ribbon imagery, it might resolve the rear end nicely.

Very fine visualizations, bravo.


User currently offlinePDX88 From United States of America, joined Mar 2012, 159 posts, RR: 0
Reply 121, posted (1 year 4 months 3 weeks 6 days 5 hours ago) and read 49811 times:

Quoting TSS (Reply 120):

Okay, is it just me or does the rudder on N718AN appear to be painted a very light blue rather than grey or white?

It looks the same as N717AN to me, as does the silver/grey paint behind 718's tail #.


User currently offlinetimboflier215 From United Kingdom, joined May 2005, 1317 posts, RR: 1
Reply 122, posted (1 year 4 months 3 weeks 6 days 3 hours ago) and read 49555 times:

Quoting ZSOFN (Reply 85):

Amazing - thank you! I think I prefer the ones without the ribbons though!

Think garpd may be on to something with the tail design.....


User currently offlineTSS From United States of America, joined Dec 2006, 3050 posts, RR: 5
Reply 123, posted (1 year 4 months 3 weeks 5 days 22 hours ago) and read 49297 times:

Quoting PDX88 (Reply 122):
It looks the same as N717AN to me, as does the silver/grey paint behind 718's tail #.

I went back and checked the earlier photos of N717AN, and I must respectfully disagree.

Compare these two photos...

http://www.flickr.com/photos/sabian404/8095002594/

http://www.flickr.com/photos/sabian404/8095047990/

... with the pic in reply #105. Unless the rudder on N718AN is picking up some weird reflection from the asphalt runway, it is light blue whereas N717AN's rudder is white/very light grey. Perhaps one or the other is to be in a non-standard livery?



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User currently offlinerikkus67 From Canada, joined Jun 2000, 1577 posts, RR: 1
Reply 124, posted (1 year 4 months 3 weeks 5 days 21 hours ago) and read 48936 times:

ZSOFN... look forward to it!

Quoting LostSound (Reply 113):
When freshly painted it is quite mint green, but once faded it does start to look dull

Regardless of fading or not... When an AC plane is outside of Canada, you can instantly recognize it, even without looking at the tail. The colour stands out. Lets hope the same will hold true with the new AA colours...



AC.WA.CP.DL.RW.CO.WG.WJ.WN.KI.FL.SK.ACL.UA.US.F9
User currently offlinerikkus67 From Canada, joined Jun 2000, 1577 posts, RR: 1
Reply 125, posted (1 year 4 months 3 weeks 5 days 21 hours ago) and read 48938 times:

Quoting TSS (Reply 124):
Unless the rudder on N718AN is picking up some weird reflection from the asphalt runway, it is light blue whereas N717AN's rudder is white/very light grey.

Looking on my monitor, the rudder appears to hava a couple of distinct shades of grey, with the very top a small band of white. With the rest of the aircraft still without paint, I imagine we are seeing true primer on the tail (although I thought that tails had to be painted for proper checks and balances before first flight...) am I wrong?



AC.WA.CP.DL.RW.CO.WG.WJ.WN.KI.FL.SK.ACL.UA.US.F9
User currently offlineB727FA From United States of America, joined Jun 2011, 712 posts, RR: 0
Reply 126, posted (1 year 4 months 3 weeks 5 days 20 hours ago) and read 49035 times:

Quoting ZSOFN (Reply 103):
Quoting B727FA (Reply 95):
I like these overall...if the grey at the tail (the "bands") were red that would sharpen it up in my mind.

Not 100% following which bit you mean exactly.

The red "bands" at the base of the tail (forward edge) and the band aft of the tail. Please see 65 (the grey version) and 67 with the red that I was envisioning. Hope that helps!



My comments/opinions are my own and are not to be construed as the opinion(s) of my employer.
User currently offlinePDX88 From United States of America, joined Mar 2012, 159 posts, RR: 0
Reply 127, posted (1 year 4 months 3 weeks 5 days 10 hours ago) and read 48669 times:

Quoting TSS (Reply 124):

I went back and checked the earlier photos of N717AN, and I must respectfully disagree.

Compare these two photos...

http://www.flickr.com/photos/sabian404/8095002594/

http://www.flickr.com/photos/sabian404/8095047990/

... with the pic in reply #105. Unless the rudder on N718AN is picking up some weird reflection from the asphalt runway, it is light blue whereas N717AN's rudder is white/very light grey. Perhaps one or the other is to be in a non-standard livery?

Compare them to this picture of N718AN then.

http://paineairport.com/kpae5615.htm

It just looks like the rudder in the pic in #105 is shadowed because of rudder deflection, which is why it appears darker.


User currently offlineTSS From United States of America, joined Dec 2006, 3050 posts, RR: 5
Reply 128, posted (1 year 4 months 3 weeks 5 days 10 hours ago) and read 48317 times:

Quoting PDX88 (Reply 128):
It just looks like the rudder in the pic in #105 is shadowed because of rudder deflection, which is why it appears darker.

Right you are, sir. It appears that white will indeed be the main color on the tail, then.



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User currently offlinePHX787 From Japan, joined Mar 2012, 6944 posts, RR: 18
Reply 129, posted (1 year 4 months 3 weeks 5 days 9 hours ago) and read 48535 times:

Quoting TSS (Reply 129):

Hold on a second guys:
http://paineairport.com/kpae5615.htm
Look at the very front of the vertical stabilizer. You see the metallic color?

Maybe the white is just a primer for something else.



One of the FB admins for PHX Spotters. "Zach the Expat!"
User currently offlinekanban From United States of America, joined Jan 2008, 3212 posts, RR: 26
Reply 130, posted (1 year 4 months 3 weeks 5 days 9 hours ago) and read 48145 times:
Support Airliners.net - become a First Class Member!

yes, it's unpainted, unadorned, un-beatified, un remarkable just out of the factory wearing various intensities of protective films.

User currently offlineJBo From Sweden, joined Jan 2005, 2308 posts, RR: 0
Reply 131, posted (1 year 4 months 3 weeks 5 days 8 hours ago) and read 48074 times:

Quoting PHX787 (Reply 130):
Hold on a second guys:
http://paineairport.com/kpae5615.htm
Look at the very front of the vertical stabilizer. You see the metallic color?

Maybe the white is just a primer for something else.

That metallic color at the very front of the vertical stabilizer is just the heated leading-edge area. It's almost always unpainted/bare metal.



I'd take the awe of understanding over the awe of ignorance any day.
User currently onlineblink182 From Azerbaijan, joined Oct 1999, 5476 posts, RR: 15
Reply 132, posted (1 year 4 months 3 weeks 5 days ago) and read 47481 times:

Quoting PHX787 (Reply 130):
Maybe the white is just a primer for something else.

Or maybe AA and the Boeing painters are having fun at livery speculators' expense!



Give me a break, I created this username when I was a kid...
User currently offline797 From Venezuela, joined Aug 2005, 1875 posts, RR: 28
Reply 133, posted (1 year 4 months 3 weeks 4 days 22 hours ago) and read 47219 times:

Quoting blink182 (Reply 133):
Or maybe AA and the Boeing painters are having fun at livery speculators' expense!

I think a new livery has never caught so much attention as AA has managed to do with their 777!



Flying isn't dangerous. Crashing is what's dangerous!
User currently offlineZSOFN From United Kingdom, joined Jun 2005, 1411 posts, RR: 6
Reply 134, posted (1 year 4 months 3 weeks 4 days 5 hours ago) and read 46075 times:

Quoting B727FA (Reply 127):
The red "bands" at the base of the tail (forward edge) and the band aft of the tail. Please see 65 (the grey version) and 67 with the red that I was envisioning. Hope that helps!

Spent a couple of hours over the weekend trying to come up with something that fits the bill and doesn't look a bit awkward but to no avail. I think I've thrown my hat in the ring now and we'll have to wait and see what AA come up with...


User currently offlinetonytifao From Brazil, joined Mar 2005, 1011 posts, RR: 0
Reply 135, posted (1 year 4 months 3 weeks 4 days 3 hours ago) and read 45856 times:

Just heard rumor of gray body and red stripe! Not sure about the tail

User currently onlineblueshamu330s From UK - England, joined Sep 2001, 2789 posts, RR: 25
Reply 136, posted (1 year 4 months 3 weeks 4 days 2 hours ago) and read 46151 times:

Quoting tonytifao (Reply 136):
Just heard rumor of gray body and red stripe! Not sure about the tail

The more I hear, grey fuselage, tail work extending down fuselage, flashes of red, the more I think someone in AA picked up a magazine containing an old picture of a Virgin Australia B777 and thought "We could do something like that."


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Hmm.



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User currently offlineGiancavia From Vatican City, joined Feb 2010, 1303 posts, RR: 0
Reply 137, posted (1 year 4 months 3 weeks 4 days ago) and read 45386 times:

Quoting 797 (Reply 134):
I think a new livery has never caught so much attention as AA has managed to do with their 777!

The problem will be when its revealed to be an absolutely bland disgusting pile of nothing. Not because it's American Airlines but when you look around at all the modern branding of airlines from Finnair to JAL you see whats in store. I really wish that American bucks the trend but I dont hold out much hope lol.


User currently offlineYYZBound From Canada, joined Nov 2007, 63 posts, RR: 0
Reply 138, posted (1 year 4 months 2 weeks 6 days 13 hours ago) and read 43745 times:

I did get some new info from one of the members of management that had seen the new scheme.

So here goes.

The blue that is being used in the updated kiosk interface...IS the new blue that will be used in the livery.

AND....

There is no red in the scheme (GASP - let the airliners.net flamings commence! The humanity!)

Her comment was that it was very pretty, but she was personally attached to the classic livery. And the company is pretty much waiting for the pilot agreement to be finalized before it is all revealed.


User currently offlinetonytifao From Brazil, joined Mar 2005, 1011 posts, RR: 0
Reply 139, posted (1 year 4 months 2 weeks 6 days 13 hours ago) and read 43960 times:

I like blue, so I think I will like it  

User currently offlinelollomz From Italy, joined Sep 2005, 226 posts, RR: 0
Reply 140, posted (1 year 4 months 2 weeks 6 days 8 hours ago) and read 43214 times:
Support Airliners.net - become a First Class Member!

In my opinion, without the red color in the livery AA will loose something.....

User currently offlinespacecadet From United States of America, joined Sep 2001, 3522 posts, RR: 12
Reply 141, posted (1 year 4 months 2 weeks 6 days 7 hours ago) and read 43410 times:

Quoting YYZBound (Reply 139):
There is no red in the scheme (GASP - let the airliners.net flamings commence! The humanity!)

I'll start  

I'm just so sick of blue and white. First we have blue/grey/white interiors on almost every airline, now we're going to have blue/grey/white liveries even when red as an accent color is not only warranted, but a perfect fit for what the airline stands for.

It could be *mostly* blue for all I care, but having a red accent somewhere would really set it off and add visual interest. I can't see blue/grey/white being at all interesting anymore, whatever the scheme itself actually looks like. It's going to be very drab.



I'm tired of being a wanna-be league bowler. I wanna be a league bowler!
User currently offlineTSS From United States of America, joined Dec 2006, 3050 posts, RR: 5
Reply 142, posted (1 year 4 months 2 weeks 6 days 7 hours ago) and read 43077 times:

Quoting spacecadet (Reply 142):
I'm just so sick of blue and white. First we have blue/grey/white interiors on almost every airline, now we're going to have blue/grey/white liveries even when red as an accent color is not only warranted, but a perfect fit for what the airline stands for.

It could be *mostly* blue for all I care, but having a red accent somewhere would really set it off and add visual interest. I can't see blue/grey/white being at all interesting anymore, whatever the scheme itself actually looks like. It's going to be very drab.

I couldn't possibly have put it better myself. We are in full agreement.



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User currently offlineJBAirwaysFan From United States of America, joined May 2009, 912 posts, RR: 0
Reply 143, posted (1 year 4 months 2 weeks 6 days ago) and read 42566 times:

It would make sense for them to redo their paint scheme after they emerge from Chapter 11. Delta did this as well.


In Loving Memory of Casey Edward Falconer; May 16, 1992-May 9, 2012
User currently offlinebabybus From , joined Dec 1969, posts, RR:
Reply 144, posted (1 year 4 months 2 weeks 5 days 23 hours ago) and read 42553 times:

The thing I don't believe is that there isn't one AA employee on here. It's such a big airline and this site has so many posters that you'd expect one of them to have inside info. Never mind.

I like all the fantasy livery designs that people posted on here. There's more creative talent in here than in the real world.


User currently offlineYYZBound From Canada, joined Nov 2007, 63 posts, RR: 0
Reply 145, posted (1 year 4 months 2 weeks 5 days 23 hours ago) and read 42381 times:

Quoting babybus (Reply 145):

I've been flying for them for 13 years


User currently offlineaviatortj From United States of America, joined Jul 2003, 1838 posts, RR: 7
Reply 146, posted (1 year 4 months 2 weeks 5 days 18 hours ago) and read 42181 times:

Quoting spacecadet (Reply 142):
I'm just so sick of blue and white. First we have blue/grey/white interiors on almost every airline, now we're going to have blue/grey/white liveries even when red as an accent color is not only warranted, but a perfect fit for what the airline stands for.

Don't forget you also have that calming TSA blue too.  


User currently offlineteme82 From Finland, joined Mar 2007, 1401 posts, RR: 0
Reply 147, posted (1 year 4 months 2 weeks 5 days ago) and read 41324 times:
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Quoting babybus (Reply 144):
The thing I don't believe is that there isn't one AA employee on here. It's such a big airline and this site has so many posters that you'd expect one of them to have inside info. Never mind.

I think they have and as I said earlier they are laughing their butt's off when reading this thread. Since they are under NDA contract they cant even give a hint to us... 



Flying high and low
User currently offlinespacecadet From United States of America, joined Sep 2001, 3522 posts, RR: 12
Reply 148, posted (1 year 4 months 2 weeks 4 days 12 hours ago) and read 40031 times:

Quoting babybus (Reply 144):
The thing I don't believe is that there isn't one AA employee on here. It's such a big airline and this site has so many posters that you'd expect one of them to have inside info. Never mind.

I used to work for a major video game company that has had a string of #1 games on various systems... we were constantly monitoring public forums to see what people were saying about our stuff, partly for "market research" but actually mostly for our own amusement. It was valuable info to have (I worked in marketing) but mostly we just liked to see the crazy stuff people would predict. Sometimes it would make us worried about disappointing them, but other times they seriously *underestimated* what we had planned.

Anyway, we obviously never said anything ourselves (though honestly - if you see somebody somewhere on a public forum that sounds like a paid shill, I can tell you from experience that the chances are good that they actually are, especially around the time of major product launches or announcements). It would have been obvious grounds for termination to spill company secrets - it actually did happen once when I worked there and that was the result. These types of branding rollouts are carefully controlled.

But no doubt AA is reading this.

[Edited 2012-12-02 18:36:45]


I'm tired of being a wanna-be league bowler. I wanna be a league bowler!
User currently offlineAJMIA From United States of America, joined Dec 2005, 729 posts, RR: 15
Reply 149, posted (1 year 4 months 2 weeks 4 days 11 hours ago) and read 39889 times:

Quoting ZSOFN (Reply 69):
Something like this perhaps?

I really like these designs.
It would be cool if the plane with the red eagle had AMERICAN in red.
I think the planes would look sharp parked in a line if some had the red version and some had the blue version.

Good job! I hope what we get is as good as these!

AJMIA



Lady it's a jet... not a kite.
User currently onlinePlanesNTrains From United States of America, joined Feb 2005, 5276 posts, RR: 29
Reply 150, posted (1 year 4 months 2 weeks 4 days 6 hours ago) and read 39614 times:

Quoting spacecadet (Reply 148):
It would have been obvious grounds for termination to spill company secrets

My niece was recently fired from a job at Wizards of the Coast for mentioning something about an upcoming release on-line. I don't know what she was thinking - live and learn I guess.

I hope there are subtle bits of red - but then again, I was pretty negative on the then-new Delta livery and it's grown on me somewhat so maybe I'll just shut up and enjoy whatever comes my way.  

-Dave



Totes my goats!
User currently offlineaajfksjubklyn From United States of America, joined Jul 2007, 886 posts, RR: 1
Reply 151, posted (1 year 4 months 2 weeks 3 days 20 hours ago) and read 38773 times:

I suspect something with the AA logo and bubbles or circles like you see on the map on their new APP for Ipad. There is definately something hinting there. Just my thoughts.

User currently offlinemiaami From United States of America, joined Jul 2007, 506 posts, RR: 0
Reply 152, posted (1 year 4 months 2 weeks 22 hours ago) and read 38101 times:

Are there any updates on a new delivery date for the new 777-300s yet? First flight is scheduled for Jan 31, 2013 and thats just a little over a month and a half away.

User currently offlineKarelXWB From Netherlands, joined Jul 2012, 8773 posts, RR: 29
Reply 153, posted (1 year 4 months 2 weeks 19 hours ago) and read 37925 times:

The first customer flight of N717AN is scheduled for today.

http://twitter.com/mattcawby/status/276746622849937408



Only two things are infinite, the universe and human stupidity. And I'm not sure about the universe.
User currently offlineKarelXWB From Netherlands, joined Jul 2012, 8773 posts, RR: 29
Reply 154, posted (1 year 4 months 2 weeks 6 hours ago) and read 37336 times:

Picture of N717AN's first customer flight:

http://www.flickr.com/photos/moonm/8251653792/in/photostream
(taken and uploaded by moonm)

Still not in paint, AA must love a good mystery  



Only two things are infinite, the universe and human stupidity. And I'm not sure about the universe.
User currently offlineteme82 From Finland, joined Mar 2007, 1401 posts, RR: 0
Reply 155, posted (1 year 4 months 2 weeks 3 hours ago) and read 36654 times:
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Quoting KarelXWB (Reply 154):
Picture of N717AN's first customer flight:

http://www.flickr.com/photos/moonm/8251653792/in/photostream
(taken and uploaded by moonm)

Still not in paint, AA must love a good mystery

Man now that's a great picture. Still gives a lot of room for speculation for the new livery!



Flying high and low
User currently offlineN737AA From United States of America, joined Aug 2008, 270 posts, RR: 0
Reply 156, posted (1 year 4 months 2 weeks 1 hour ago) and read 36349 times:

Quoting babybus (Reply 144):
The thing I don't believe is that there isn't one AA employee on here. It's such a big airline and this site has so many posters that you'd expect one of them to have inside info. Never mind.

We are here.....17 years for me. I've already given my input into this discussion but it has been discounted by those who know more. I used to be the one at BFI who received the planes from Boeing and did all of the customer inspections and both the B flights and C flights and I talk to the guy that took my place at least weekly, but again the experts here know more.

The NDA doesn't flow down to those closer to the operation because we are not privy to the type of information the NDA covers.

N737AA


User currently offlineBirdwatching From Germany, joined Sep 2003, 3767 posts, RR: 51
Reply 157, posted (1 year 4 months 1 week 6 days 21 hours ago) and read 36065 times:

Could we please delete this thread or at least rename it? The title is totally confusing. For the 3rd time already, the thread title says "confirmed, painted". Well nothing is really confirmed, and absolutely nothing is painted. The thread title promises photos of the new livery, then you scroll through hundreds of replies only to find a handful of photoshop want-to-be artists' dreams from last night.

The Airliners.net CivAv forum clearly states "factual events happening in the airline and aviation industries", and this definitely isn't any of this.

Soren   



All the things you probably hate about travelling are warm reminders that I'm home
User currently offlinetugger From United States of America, joined Apr 2006, 5254 posts, RR: 8
Reply 158, posted (1 year 4 months 1 week 6 days 21 hours ago) and read 35839 times:

Quoting whappeh (Reply 72):
Somewhere, someone working for American is kicking them selves for either not paying you hundreds of thousands of dollars to create that, OR for realizing its too late to use that.

I hate to tell you but as excellent as they may be, American Airlines (or AMR) is the worldwide exclusive owner of all rights to designs and concepts and branding for the American Airlines name and brands. They could use the designs presented here and not have to pay anything to the person here, who they did not authorize/gives right to, for the design presented.

Basically they have to give you permission prior in order to be forced to pay you (unless it was something that became a public item that garnered attention and a "brand recognition" on its own perhaps, but then they would sue the person to have them cease and desist and try to claim rights to the design).

BTW this is different and entirely separate from photographers and photographs that are taken in free and open public settings and become rights-worthy items in and of themselves.

Now with that said, I am not trying to dissuade anyone from having fun and making designs. I very much enjoy seeing what the people here on this site create.

Tugg

[Edited 2012-12-07 09:19:02]


I don’t know that I am unafraid to be myself, but it is hard to be somebody else. -W. Shatner
User currently offlinelostsound From Canada, joined May 2012, 212 posts, RR: 0
Reply 159, posted (1 year 4 months 1 week 6 days 21 hours ago) and read 35852 times:

Quoting Birdwatching (Reply 157):

Yeesh, is that a Grinch emoticon you have place next to your name.   



"Our hands are full, our lives are not"
User currently offline777STL From United States of America, joined Dec 2004, 3374 posts, RR: 3
Reply 160, posted (1 year 4 months 1 week 6 days 21 hours ago) and read 35684 times:

Quoting N737AA (Reply 156):
I've already given my input into this discussion but it has been discounted by those who know more. I used to be the one at BFI who received the planes from Boeing and did all of the customer inspections and both the B flights and C flights and I talk to the guy that took my place at least weekly, but again the experts here know more.

On the same token, low level front line employees who claim to be all knowing insiders when in reality they don't know jack are a dime dozen here as well. Pilots, mechanics, flight attendents, ticket agents, ramp rats, etc. are the last to know anything about anything. It's the same with any business, front line employees, i.e. the ones NOT making the decisions, are poor sources of information.

I've yet to see any information worth a damn come out of any of these three threads from *anyone*.



PHX based
User currently offlineBlueSky1976 From Poland, joined Jul 2004, 1834 posts, RR: 4
Reply 161, posted (1 year 4 months 1 week 6 days 21 hours ago) and read 36088 times:

http://www.flickr.com/photos/moonm/8251653792/in/photostream/lightbox/

Having in mind the branding recently revealed on AA self-service kiosk, the longer I look at this picture ^^^, the more I think this IS the new livery, minus name and logo...



All Hail Mighty Triple Seven, The MURDERER of the so-called "Queen"!!!!
User currently offlineYYZBound From Canada, joined Nov 2007, 63 posts, RR: 0
Reply 162, posted (1 year 4 months 1 week 6 days 21 hours ago) and read 35723 times:

Guys!

Let's all just calm down! People are getting incredibly angry and dramatic over this...we'll find out soon enough what AA is gonna do.

Personally, I think the speculation on these threads about what the new livery will look like is simply FUN...nothing more. It's not worth all the vitriol it's creating. . .


User currently offlineAVENSAB727 From United States of America, joined Jun 2012, 835 posts, RR: 1
Reply 163, posted (1 year 4 months 1 week 6 days 20 hours ago) and read 35519 times:

I think it could end up only being a tweak.


Always look on the bright side of Life!
User currently offlineaacun From Mexico, joined Jan 2004, 507 posts, RR: 1
Reply 164, posted (1 year 4 months 1 week 6 days 12 hours ago) and read 34826 times:
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Well, I dont think its going to be only a tweak........... I just read Hortons letter to employees today and it is very clear.....

It talks about, among other things, of getting 60 new airplanes in 2013 including the A319, A321 and the 77W........ And it says that, and this is a quote.....

"As you may have heard, We have exciting work underway to renew and refresh our iconic brand in the very near future"

It also mentions the USAir talks and how they expect a conclusion to any combination to come soon.


User currently onlinePlanesNTrains From United States of America, joined Feb 2005, 5276 posts, RR: 29
Reply 165, posted (1 year 4 months 1 week 6 days 10 hours ago) and read 34604 times:

I agree with BlueSky1976. This airborne photo gives the impression that little remains to be added other than titles and logos. Even the gray appears more of a bluish color as shown in the kiosk photos.

Either way, it won't be long before we know...

- Dave



Totes my goats!
User currently offlinelostsound From Canada, joined May 2012, 212 posts, RR: 0
Reply 166, posted (1 year 4 months 1 week 6 days 8 hours ago) and read 34352 times:

Guys read some of these posts. People who have talked to some higher-ups have all said the same thing.

What we see now is nowhere near the finished product.

Yes they could be wrong, but all indicators are pointing to this statement.

The Kiosk has a bubble-like design. A women was quoted saying she said the new livery is "very pretty".
I think we'll see something similar.



"Our hands are full, our lives are not"
User currently offlineliftsifter From United States of America, joined Feb 2008, 295 posts, RR: 0
Reply 167, posted (1 year 4 months 1 week 6 days 8 hours ago) and read 34184 times:

I feel like paint technology is far enough along to be able to nearly mimic the mirror effect of the polished body. Guess not.


A300 A310 A319 A320 A321 A332 A333 A342 A343 A346 A380 B738 B744 B763 B772 B77W B787 Q400 E190
User currently offlineJAAlbert From United States of America, joined Jan 2006, 1491 posts, RR: 1
Reply 168, posted (1 year 4 months 1 week 6 days 7 hours ago) and read 34078 times:

Quoting lostsound (Reply 166):
The Kiosk has a bubble-like design. A women was quoted saying she said the new livery is "very pretty".
I think we'll see something similar.

Can someone post the Kiosk or iPad screen again? I didn't see any bubbles on the previous AA kiosk quotes - but then maybe I don't know what a bubble-like design looks like.


User currently offlineZSOFN From United Kingdom, joined Jun 2005, 1411 posts, RR: 6
Reply 169, posted (1 year 4 months 1 week 6 days 2 hours ago) and read 33743 times:

Quoting tugger (Reply 158):
They could use the designs presented here and not have to pay anything to the person here, who they did not authorize/gives right to, for the design presented.

That's a misconception. They can only trademark the designs / logos they already have. They can't claim rights over something they haven't created.


User currently offlinelostsound From Canada, joined May 2012, 212 posts, RR: 0
Reply 170, posted (1 year 4 months 1 week 6 days 1 hour ago) and read 33746 times:

Quoting JAAlbert (Reply 168):

Sorry miss remembered what the Kiosk looked like.
What I meant is that the blue halo effect at the bottom is something that will probably be transferred over.

http://behance.vo.llnwd.net/profiles8/289132/projects/5935297/hd_8d58824ebe33b94d26c063dd3d4dbeec.jpg



"Our hands are full, our lives are not"
User currently onlineStitch From United States of America, joined Jul 2005, 29690 posts, RR: 84
Reply 171, posted (1 year 4 months 1 week 5 days 23 hours ago) and read 33266 times:
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Quoting liftsifter (Reply 167):
I feel like paint technology is far enough along to be able to nearly mimic the mirror effect of the polished body.

It is, but like polished metal, it needs to be well-maintained.

A brand-new SU or AM (in the older scheme) delivery looks mighty sharp with it's metallic paint. But after a year or two of neglect...


User currently offlinetugger From United States of America, joined Apr 2006, 5254 posts, RR: 8
Reply 172, posted (1 year 4 months 1 week 5 days 22 hours ago) and read 33059 times:

Quoting ZSOFN (Reply 169):
That's a misconception. They can only trademark the designs / logos they already have. They can't claim rights over something they haven't created.

I very much doubt that anyone else could successfully trademark or copyright a design with a brand and logo that they have no rights too. Also if you get right down to it, if it ever was an issue I bet AA had thousands of designs already done that they can show derivation from. Also think of out Internet name/brand squatters. Unless you have a valid reason of your own for creating and using a name or brand it will be returned to the rightful brand owner and you can not assert any rights to it. Once you stick "AA" (or any brand really) on it, it is not yours.

Check out this:
http://www.copyright.gov/help/faq/faq-fairuse.html#howmuch

Quote:
How much of someone else's work can I use without getting permission?
Under the fair use doctrine of the U.S. copyright statute, it is permissible to use limited portions of a work including quotes, for purposes such as commentary, criticism, news reporting, and scholarly reports. There are no legal rules permitting the use of a specific number of words, a certain number of musical notes, or percentage of a work. Whether a particular use qualifies as fair use depends on all the circumstances. See FL 102, Fair Use, and Circular 21, Reproductions of Copyrighted Works by Educators and Librarians.

How much do I have to change in order to claim copyright in someone else's work?
Only the owner of copyright in a work has the right to prepare, or to authorize someone else to create, a new version of that work. Accordingly, you cannot claim copyright to another's work, no matter how much you change it, unless you have the owner's consent. See Circular 14, Copyright Registration for Derivative Works.

How is a copyright different from a patent or a trademark?
Copyright protects original works of authorship, while a patent protects inventions or discoveries. Ideas and discoveries are not protected by the copyright law, although the way in which they are expressed may be. A trademark protects words, phrases, symbols, or designs identifying the source of the goods or services of on