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Virgin America Launches LAX-LAS Service  
User currently offlineLAXintl From United States of America, joined May 2000, 25077 posts, RR: 46
Posted (1 year 7 months 1 week 1 day 18 hours ago) and read 9557 times:

Effective April 22nd 3x daily between LAX and Las Vegas adding to existing Vegas service from SFO and JFK.

Schedule:
VX474 LAX-LAS 1130-1235 A319
VX486 LAX-LAS 1515-1620 A319
VX490 LAX-LAS 1900-2005 A319

VX469 LAS-LAX 1320-1430 A319
VX475 LAS-LAX 1705-1815 A319
VX492 LAS-LAX 2050-2200 A319

Las Vegas is the largest market that Virgin America does not currently serve from LAX in terms of traveler demand, and Los Angeles is the largest local market for Las Vegas travelers.


Press release:
http://www.prnewswire.com/news-relea...ngeles-to-las-vegas-187146971.html

=


From the desert to the sea, to all of Southern California
64 replies: All unread, showing first 25:
 
User currently offlinenwcoflyer From United States of America, joined Jun 2003, 690 posts, RR: 14
Reply 1, posted (1 year 7 months 1 week 1 day 18 hours ago) and read 9535 times:

Geez.... thats not an over served market lol. WN, NK, UA, AA, DL- am I missing anone else that flys that route? I would think they could use their airplanes for some other markets. Good luck to them.


The New American is arriving.
User currently offlinelightsaber From United States of America, joined Jan 2005, 12981 posts, RR: 100
Reply 2, posted (1 year 7 months 1 week 1 day 18 hours ago) and read 9483 times:
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Out of curiosity, how many other airlines are on this route? While I do believe this is a 'must have' route out of LAX, I do not think the margins will be good. A quick check on Orbitz for May fares has the lowest fare on Spirit ($88) with DL, UA, AA, and US (on UA?) with direct flights (plus WN, of course). It will be interesting to see how VX does with this route.

Lightsaber



Societies that achieve a critical mass of ideas achieve self sustaining growth; others stagnate.
User currently offlineusflyguy From United States of America, joined Jan 2012, 927 posts, RR: 0
Reply 3, posted (1 year 7 months 1 week 1 day 18 hours ago) and read 9451 times:

and 3 flights a day, all in the afternoon. Definitely won't be getting any of the daily commuters.


My post is my ideas and my opinions only, I do not represent the ideas or opinions of anyone else or company.
User currently offlinejonathanxxxx From United States of America, joined Feb 2011, 673 posts, RR: 1
Reply 4, posted (1 year 7 months 1 week 1 day 18 hours ago) and read 9403 times:

Could these be planes that would otherwise be sitting at LAX or LAS all day or are these new airplanes devoting all their time to the route? If the latter it seems like a horrible waste of aircraft...

User currently offlineLAXintl From United States of America, joined May 2000, 25077 posts, RR: 46
Reply 5, posted (1 year 7 months 1 week 1 day 18 hours ago) and read 9407 times:

Might be a well served market, but its also a huge one, and one that has some high yields.

Market size is about 6,500 daily passengers each way, and only rivals the Bay Area as the biggest shorthaul market from the LA basin.

Fare wise for instance SWA, the market leader manages a whopping $0.52 average yield on the segment.



From the desert to the sea, to all of Southern California
User currently offlinepanam330 From United States of America, joined Mar 2004, 2672 posts, RR: 9
Reply 6, posted (1 year 7 months 1 week 1 day 18 hours ago) and read 9383 times:

Quoting usflyguy (Reply 3):
and 3 flights a day, all in the afternoon. Definitely won't be getting any of the daily commuters.

Yeah, the schedule is pretty jacked. I'm guessing we'll see them add in the mornings sooner rather than later. Perhaps it's an aircraft utilization thing. Use 'em while they'd otherwise sit idle.


User currently offlineiowaman From United States of America, joined May 2004, 4384 posts, RR: 6
Reply 7, posted (1 year 7 months 1 week 1 day 18 hours ago) and read 9346 times:
AIRLINERS.NET CREW
FORUM MODERATOR

Interesting schedule, none of the flights in either direction leave before 11:30am, so that eliminates some of the business traffic they may of otherwise captured. It's a huge market though.

This is a couple months old so it may vary slightly from current schedules, but here is a break down of LAS-LAX service:

WN 12x daily
DL 8x daily (mix of mainline/connection)
AA 5x daily (all mainline)
UA 5x daily (mix)
NK 2x daily

WN operates a total of 36 daily LAS-LAX/BUR/

Next flights: WN DSM-LAS-PHX, US PHX-SJD. Return: US SJD-PHX, WN PHX-MDW-DSM
User currently offlinepanamair From United States of America, joined Oct 2001, 4895 posts, RR: 25
Reply 8, posted (1 year 7 months 1 week 1 day 18 hours ago) and read 9306 times:
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Quoting iowaman (Reply 7):
DL 8x daily (mix of mainline/connection)

DL runs it 9x daily (4x A319; 5x CR9) except on Saturdays (when it's 8x)


User currently offlineslinky09 From United Kingdom, joined Jun 2009, 827 posts, RR: 0
Reply 9, posted (1 year 7 months 1 week 1 day 18 hours ago) and read 9303 times:

What is it with VX and their inability to schedule decent transfers for VS passengers? The two daily VS flights arrive at 3 pm or 7 pm, the first gives a long wait, the second means overnight if you want to use VX as many do. The same is true at SFO where even to VX destinations you end up flying with someone else due to poor timings [scratches head!].

User currently offlineMaverickM11 From United States of America, joined Apr 2000, 17428 posts, RR: 46
Reply 10, posted (1 year 7 months 1 week 1 day 18 hours ago) and read 9245 times:

NK is pulling LASLAX down, no one is going to pay a premium for VX, and the first flight is at 1320. THIS is their next best add?


E pur si muove -Galileo
User currently offlineusflyer msp From United States of America, joined May 2000, 2124 posts, RR: 0
Reply 11, posted (1 year 7 months 1 week 1 day 18 hours ago) and read 9242 times:

Quoting slinky09 (Reply 9):
What is it with VX and their inability to schedule decent transfers for VS passengers? The two daily VS flights arrive at 3 pm or 7 pm, the first gives a long wait, the second means overnight if you want to use VX as many do.

Considering VS flies to LAS themselves, I highly doubt VS transfer pax are a big concern for VX...


User currently offlineusflyguy From United States of America, joined Jan 2012, 927 posts, RR: 0
Reply 12, posted (1 year 7 months 1 week 1 day 18 hours ago) and read 9246 times:

WN

LAX-LAS 12x
BUR-LAS 11x
SNA-LAS 7x
ONT-LAS 6x

B6 also has 5x LGB-LAS



My post is my ideas and my opinions only, I do not represent the ideas or opinions of anyone else or company.
User currently offlineB747forever From Sweden, joined May 2007, 17063 posts, RR: 10
Reply 13, posted (1 year 7 months 1 week 1 day 18 hours ago) and read 9108 times:

Fares starting at $39 one way.

Wish the best to VX on this very competitive route.



Work Hard, Fly Right
User currently offlineMaverickM11 From United States of America, joined Apr 2000, 17428 posts, RR: 46
Reply 14, posted (1 year 7 months 1 week 1 day 18 hours ago) and read 9108 times:

Quoting usflyer msp (Reply 11):

Considering VS flies to LAS themselves, I highly doubt VS transfer pax are a big concern for VX...

VX offers VS/VA nothing, hence the major joint ventures with DL.



E pur si muove -Galileo
User currently offlineLAXintl From United States of America, joined May 2000, 25077 posts, RR: 46
Reply 15, posted (1 year 7 months 1 week 1 day 18 hours ago) and read 9050 times:

You guys are forgetting that good portion of the VX demographic is probably not looking for an 8am Vegas flight.

The tech savy yuppie, or cosmo sipping club goer or the Hollywood fashion wanna be probably would find the VX schedule just right.

As Orbitz found out the Apple crowd would pay more for their travel needs, Virgin brand definitely attracts its own lifestyle and demographics click.



From the desert to the sea, to all of Southern California
User currently offlineairbusa322 From Australia, joined Apr 2009, 247 posts, RR: 0
Reply 16, posted (1 year 7 months 1 week 1 day 18 hours ago) and read 9028 times:

Why are Spirit reducing? Were they not like 5 Daily or something a year ago?

User currently offlineusflyguy From United States of America, joined Jan 2012, 927 posts, RR: 0
Reply 17, posted (1 year 7 months 1 week 1 day 18 hours ago) and read 8963 times:

Quoting LAXintl (Reply 15):
You guys are forgetting that good portion of the VX demographic is probably not looking for an 8am Vegas flight.

The tech savy yuppie, or cosmo sipping club goer or the Hollywood fashion wanna be probably would find the VX schedule just right.

As Orbitz found out the Apple crowd would pay more for their travel needs, Virgin brand definitely attracts its own lifestyle and demographics click.

Yes, because that demographic is doing a good job of helping VX pull in the profits.      



My post is my ideas and my opinions only, I do not represent the ideas or opinions of anyone else or company.
User currently offlineusflyguy From United States of America, joined Jan 2012, 927 posts, RR: 0
Reply 18, posted (1 year 7 months 1 week 1 day 18 hours ago) and read 8943 times:

Quoting airbusa322 (Reply 16):
Why are Spirit reducing? Were they not like 5 Daily or something a year ago?

Probably redeploy the planes out of DFW.



My post is my ideas and my opinions only, I do not represent the ideas or opinions of anyone else or company.
User currently offlineMaverickM11 From United States of America, joined Apr 2000, 17428 posts, RR: 46
Reply 19, posted (1 year 7 months 1 week 1 day 17 hours ago) and read 8893 times:

Quoting usflyguy (Reply 18):

Probably redeploy the planes out of DFW.

And/or the market is rough, even at their low costs.

Quoting LAXintl (Reply 15):
The tech savy yuppie, or cosmo sipping club goer or the Hollywood fashion wanna be probably would find the VX schedule just right.

You gotta be kidding...

Quoting usflyguy (Reply 17):

Yes, because that demographic is doing a good job of helping VX pull in the profits.

I guess image conscious $30,000 millionaires is not the best demographic to chase after



E pur si muove -Galileo
User currently offlineairbusa322 From Australia, joined Apr 2009, 247 posts, RR: 0
Reply 20, posted (1 year 7 months 1 week 1 day 17 hours ago) and read 8804 times:

These times are quite attractive for Virgin Australia connections.

User currently offlineflyingcaT From United States of America, joined May 2007, 541 posts, RR: 0
Reply 21, posted (1 year 7 months 1 week 1 day 17 hours ago) and read 8680 times:

Dont forget SQ who does not codeshare with UA and lost their connect with US when they ceased flying the market.

User currently offlinesrbmod From , joined Dec 1969, posts, RR:
Reply 22, posted (1 year 7 months 1 week 1 day 17 hours ago) and read 8638 times:

Quoting usflyguy (Reply 3):
and 3 flights a day, all in the afternoon. Definitely won't be getting any of the daily commuters.

To me, the timings make sense, as the first flight gets you there early enough to be able to typically beat the lines to check-in at your hotel. The second flight gets you in late enough in the afternoon to be able to check-in and have a nice evening out and not have to rush. The last flight is clearly aimed towards those folks who are heading out there after work.

VX474 LAX-LAS 1130-1235 A319
VX486 LAX-LAS 1515-1620 A319
VX490 LAX-LAS 1900-2005 A319


Quoting LAXintl (Reply 15):
The tech savy yuppie, or cosmo sipping club goer or the Hollywood fashion wanna be probably would find the VX schedule just right.

Very true indeed.


User currently offlineMaverickM11 From United States of America, joined Apr 2000, 17428 posts, RR: 46
Reply 23, posted (1 year 7 months 1 week 1 day 17 hours ago) and read 8624 times:

Quoting airbusa322 (Reply 20):
These times are quite attractive for Virgin Australia connections.

VA has a JV with DL--I wonder if the JV contract even allows traffic to flow onto VX.



E pur si muove -Galileo
User currently offlinePIEAvantiP180 From United States of America, joined Sep 2009, 532 posts, RR: 0
Reply 24, posted (1 year 7 months 1 week 1 day 17 hours ago) and read 8481 times:
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This schedule looks like it can be done with a single aircraft rotation. Maybe they have some slack in their fleet to run this schedule. I sure hope the bean counters and the route planning guys are right in this move, to me it does not look like a money making route. As for them getting any connection traffic from VS and VA I'm sure DL would have something to say about that. They have a JV with VA and I'm sure by the end of the year the VS JV will be fully implemented. I'm sure VX is purely on this route for the local crowd and to serve their FF members in the LA area.

25 LAXintl : I'm not joking about the demographic. VX has cultivated itself a quite unique passenger demographic unlike I have ever seen in the US market place. Th
26 MaverickM11 : So what? Because/despite that demographic, close to $1B has flown out the door.
27 roswell41 : Apparently their demographic is too small or not interested in paying extra for VX. Walmart sells more clothing than Nordstrom is akin to Spirit bein
28 LAXintl : I was answering your response to my comment that the VX demographic might find the schedule just fine. Nothing about profits, or other business matte
29 san747 : Definitely. It's a route that, while I understood why we never served it prior to now, needed to be added. LAS is already one of our stronger station
30 Post contains images AussieItaliano : Unless some of us West-Londoners would prefer to change planes at LAX instead of making the trip to LGW. I doubt that anyone's THAT crazy, and in any
31 SANFan : Definitely; this schedule is done with 1 a/c, leaving LAX at 11:30 in the morning and returning there at 10pm. So Virgin is committing 1 plane for al
32 UALFAson : Yes, but that's probably for the 11:30 a.m. departure on a Tuesday morning. To fly to LAS for a weekend (departing Thursday night or Friday morning,
33 EA CO AS : True. And they'll enjoy it for maybe 9 months, until WN gleefully stomps them into the ground on this route.
34 jetMARC : They could easily add one additional r/t in the morning with an 8:00am departure from LAX... if the aircraft is available.
35 SurfandSnow : I first heard about this on Facebook - clearly, many people are VERY happy about this! You can't appeal to Angelenos without serving LAS (no, connecti
36 slinky09 : While that is true, there are a lot of VS passengers who fly through LAX or SFO because of plane configurations (more UC seats) or because they are o
37 DL WIDGET HEAD : What a stupid, stupid move. Is this really the best way that VX can think of to use their precious assets? Putting them in the overly saturated, lowes
38 LAXintl : LA-LAS has higher yields then LA-Bay Area. Lets look at SWA that operates on both. City / Average one-way fare / Yield LAS - $124 - $0.52 SF - $126 -
39 jetMARC : I don't know if this is wise or not and I don't really know their scheduling... but whenever I fly into SFO or LAX, I feel like I always see one or t
40 delta2ual : But apparently, it is not that low yielding:
41 Post contains images point2point : WIth several thousands (my roundabout averages from FAA stats) of pax flying between the SoCal area and Denver (4500 pax daily on F9, UA, WN and AA),
42 HVNandrew : Wow. DL has really become quite a player in this market, and quite quickly. I think they only restarted this route after the merger, and then it was
43 Post contains images iowaman : LAS is a huge get away for the Los Angeles area on weekends. Interstate 15 is bumper to bumper on Friday nights inbound and Sunday night outbound. Th
44 srbmod : I've got several friends that live in the LA area that go to Vegas on a regular basis and most of them opt to drive while only one of them tends to f
45 panam330 : Spending their "precious assets" opening a new station is smarter than spreading their current costs out over existing stations by connecting the dot
46 wn676 : A rather large presence. Before their first big schedule cut in early 2008, they were still running about 8 to 10 flights a day. When LAS was finally
47 richierich : As an industry observer, it seems to me that every new route VX adds is ripe with competition (usually from more than one other airline) and has timet
48 Beardown91737 : Bumper to bumper in segments. The rest of the trip is just "heavy" traffic. On Friday nights, the truck traffic in the right lane is a big impediment
49 srbmod : I'm quite aware of that fact. I just thought that US was still the dominant carrier on the route (even after the gutting of their LAS operations) and
50 wnflyguy : VX LAX-LAS was long overdue. This should be good market for VX It was also one of the most requested market from LA VX pax. The flight times for the H
51 EricR : There isn't an interstate highway from Phoenix to Vegas. You can get to Kingman or Needles on I-17 I-40 but from there is is 100 miles or so. I have d
52 wn676 : It's probably only a small contribution to the overall pulldown in frequencies. In early 2007 WN and HP/US still had about 35 daily n/s flights, but
53 Sligo : This is best explanation I could come up with. There must be some of what is solid or at-least-what-they-think-is baked-in revenue to give them a hea
54 iowaman : Most certainly the same with PHX as well. I suspect both PHX and LAS would be handling much more connecting traffic if it wasn't for DEN. VX must thi
55 usflyer msp : Yawn...another hypercompetitive route for VX to bleed money on....
56 bobloblaw : There's no high yields
57 iowaman : Not sure what others are pulling on LAX-LAS, but if this information is correct WN is pulling excellent yields on LAX-LAS: Even if VX got 25 cents a
58 AirAfreak : I live in Los Angeles and I REFUSE to waste my time off driving to Las Vegas AND waking up early in the morning. I like these departure times as I can
59 Kleiner : For all the trolling about VX here, I don't hear many creative route ideas that sound any better. If you were VX (not if you were you), where would yo
60 AirAfreak : Los Angeles to New Orleans with continuing service to Savannah. How's that for creative? =] Bon Voyage, AirAfreak
61 BestWestern : Ah, the early booking price conscious leisure passenger....
62 bobloblaw : LAX-ATL to capture the new movie industry traffic. I think ATL-LAX 3x daily and ATL-SFO 2x daily would be decent for them. I also dont think there is
63 B747forever : Now the base fare seems to be $59. The $39 was just a promotion fare.
64 Post contains images AirAfreak : Hardly. I simply prefer to sleep in. I am a frequent Businesselite paying passenger. I am a leisure passenger that actually books "J" fares because I
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