UA735WL From United States of America, joined Apr 2012, 212 posts, RR: 0 Posted (2 years 5 months 1 week 2 days 23 hours ago) and read 6761 times:
I've gotten to wondering- what does US plan on doing with the HP brand? They own the name ( & everything else associated) but are not using it, which ( if my understanding is correct) means that the name will eventually become public domain due to inactivity. They already have renamed two of their regional carriers to preserve ownership of their other inactive brands (PSA & Piedmont)....... so is there any chance that they will do the same with America West? ( Or revive it in some other way? )
"One test is worth a thousand expert opinions" -Tex Johnston
burnsie28 From United States of America, joined Aug 2004, 7723 posts, RR: 8
Reply 10, posted (2 years 5 months 1 week 2 days 1 hour ago) and read 2799 times:
Quoting D L X (Reply 9): This is not true. A trademark (unlike a copyright or a patent) expires when you stop using the mark. That's probably the reason that the America West logo appears on every US Airways plane.
Which is all subject to factors too, such as selling merchandise (like models, t-shirts, etc) apparently does not count towards "using the marks"
"Some People Just Know How To Fly"- Best slogan ever, RIP NW 1926-2009