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SIA Must Be Fast In Installing SpaceBeds  
User currently offlineSingapore_Air From United Kingdom, joined Nov 2000, 13742 posts, RR: 19
Posted (12 years 11 months 3 weeks 4 days ago) and read 1629 times:

From AirlineQuality.com

SLOW PRODUCT INTRODUCTION

British Airways say the new Club World flat bed seats and World Traveller Plus product are being operated on about 35% of the airline's network.

Whilst passenger satisfaction levels appear enhanced on the key routes that British Airways selected for priority installation of the product, there is an equally dominant number of dissatisfied customers - asking why they do not receive the new product on routes regarded as less popular by BA.

Singapore Airlines latest product introduction (the SpaceBed) is targeted for fleet wide coverage within a year - a commendable timespan if it can be achieved.

Product introduction is inevitably a slow process for the airline industry - aircraft only make money when they are flying, and downtime is clearly minimised where possible.

But the real question is whether some airlines are guilty of over-publicising product change too early. The PR and Marketing exercise is all about stealing a march on the competition, but this starts to impact on the airline's longer term reputation if they do not deliver the promise.

Looking at other areas of industry, this is not a standard that many consumer groups would tolerate - if for example Mercedes Benz were to globally promote a new model, and then be unable to deliver this in 65% of their markets, they would have a lot of unhappy customers.

Whilst accepting that there is no global regulatory authority that can police such issues, we do believe it is time for some airlines to deliver more of what is promised - and within a better time frame.

British Airways of course are not the only airline to make much of their new Product offerings - and subsequently take a long time to deliver, but it does serve as a prime example of a company failing to deliver what their own marketing suggests is a current product.

With the present pace of change, it may surely be time for them to start advertising their next upgrade of Club World due by 2005 !?




Anyone can fly, only the best Soar.
27 replies: All unread, showing first 25:
 
User currently offlineDELL_dude From , joined Dec 1969, posts, RR:
Reply 1, posted (12 years 11 months 3 weeks 3 days 20 hours ago) and read 1516 times:

Is this actaully "Civil Aviation News?"

DELL_dude


User currently offlineDELL_dude From , joined Dec 1969, posts, RR:
Reply 2, posted (12 years 11 months 3 weeks 3 days 20 hours ago) and read 1505 times:

Is this actually "Civil Aviation News?"

DELL_dude


User currently offlineVirginFlyer From New Zealand, joined Sep 2000, 4574 posts, RR: 41
Reply 3, posted (12 years 11 months 3 weeks 3 days 19 hours ago) and read 1501 times:

Probably not, but it is Civil Aviation Discussion, and thats what this forums for. Give the guy a break...

I hope they are quick in installing them - I intend to be flying SIA at the begining of next year.

It really does annoy me that they announce a product, and then take so long to introduce it. Perhaps the solution is to announce it is coming, but not to heavily push it on the market until it is say, more than 50% complete. Then again, I am not a marketing guru, so what would I know...

V/F



"So powerful is the light of unity that it can illuminate the whole earth." - Bahá'u'lláh
User currently offlineAnzett From , joined Dec 1969, posts, RR:
Reply 4, posted (12 years 11 months 3 weeks 3 days 19 hours ago) and read 1490 times:

From how I see it from an analyst point of view, Singapore Airlines and Cathay Pacific were in the race to see who introduced their product details first. It was Cathay Pacific 2 days earlier than Singapore Airlines. The difference between CX and SQ were that CX had four aircrafts with the new configuration in a week of announcement.

I have flown on the new Cathay Pacific Business Class and it is very impressive. An outstanding product. I see this product having a far lead than the SQ SpaceBed. The seats on CX offers far more space and it is very adequate as I am a tall person and I found the space to be well utilised. I think by SQ concentrating on the Space idea is a copy of Ansett International product...nothing innovative but a copy of what there used to be in the market. I guess SQ had a role to play in the demise of Ansett from the Australian domestic market and subsequent demise of Ansett International along with their Space concept.

First, they copied British Airways with the First Class, now they have taken that further by copying Ansett International Space concept and then demising them to the ground...I believe in "What goes around comes around" and I think the demise of Air NZ and Virgin Atlantic will cast a shadow on Singapore Airlines in the next 12 months.

SQ is a good airline but with faults in the way they carry out their business. Remember, Dr Cheong Kong (CK) is a Board Member of Air NZ along with Mr Michael Tan (two senior SQ executives, 1st and 2nd in charge) are under investigation from the Australia Securities and Investment Commission for their role in the Air NZ-Ansett debacle. I guess they can end up in serious trouble if investogators find the fault with the role of directors of Air NZ Board. They are been blamed for all these problems.

Shall keep you updated on the latest news.


User currently offlineSingapore_Air From United Kingdom, joined Nov 2000, 13742 posts, RR: 19
Reply 5, posted (12 years 11 months 3 weeks 3 days 15 hours ago) and read 1462 times:

Ah Anzett.

You were an AN Employee apparently, who lost her / his / it's job two days ago. Yet you claimed you flew HKG - SYD with CX. Fair enough, but it does seem rather farcical that you would be in a mood to do that considering your desperate and sad position.

Secondly, you have not flown Singapore Airlines' SpaceBed. And you cannot argue with the facts. You may be tall my dear, however people are taller. The SIA SpaceBed is 6ft 6" long, compared to CX's 6ft 3", compared to BA's 6ft. The SIA SpaceBed is 27" wide, compared to CX's 20.5" wide and BA's is obviously narrower than the two. Therefore, it is obvious that you can get more space on SIA's SpaceBed

Secondly, they did not copy BA's First Class Seat. Let me tell you the story. BA were spying (as all airlines do), and they thought that SIA's SkySuite was a copy! Shock horror. BA sued SIA in Singapore for infringing patent laws. SIA was very angry and counter-sued for false accusation. The two met at the Singapore Mediation Centre (which is a mediation centre), and the two sorted it out. Despite your wishes, there was no payoff either way. SIA announced the end of the farce on the website. However, BA seemed to sweep it under the carpet. HMMMMMMMm

Singapore Airlines Limited Pte. is not being investigated at the moment by any commission as of yet, and their management skills have earned the many management-related awards, including product and service awards. One example is Aviation Week Space & Technology's Best Managed Airline 2001 award.

Finally, despite putting on a mask saying that you do like SIA in the slightest, I find it very hard to believe. Remember when you told me that I was being paid by the Singapore Government?! That was a laugh.

Singapore Airlines is arguably the most respected airline in the business and arguably the best if not one of them.

Shall keep you updated on the latest news



Anyone can fly, only the best Soar.
User currently offlineSingapore 777 From Australia, joined May 1999, 1015 posts, RR: 3
Reply 6, posted (12 years 11 months 3 weeks 3 days 8 hours ago) and read 1429 times:

Oh please...not again!

In business, there is only one principle: that is to make money. If you actually even studied business, you would know that the no. 1 purpose of doing business is to make money. As long as SIA makes money, whether or not they sell and lease back aircraft to make money or through other not so orthodox means, we cannot fault them.

Frankly, I do not think your beloved Cathay Pacific is always so honest. Every airline has its faults and we just have to learn to live with them.


User currently offlineAnzett From , joined Dec 1969, posts, RR:
Reply 7, posted (12 years 11 months 3 weeks 3 days 8 hours ago) and read 1425 times:

Singapore_Air,

How many times have I told you that you should take your school work more seriously and join a study group rather than chatting on airliners.net

Please leave the worries of commercial airlines to the experts who know the business inside out. You are a school kid and do not fully understand the commercial issues and realities. You ought to keep your opinions to yourself until you become an airline executive down the track.

For your information, I have taken a new role in Boston Consoluting Group (BCG) based in Boston. I am the international aviation analyst. I used to be a vice-president at Ansett Australia (finance and administration). Used to be a consultant based in Los Angeles and have moved back but currently in Melbourne for personal matters. I hope I have clarifed my position to you.


User currently offlineDynkrisolo From United States of America, joined Feb 2001, 1866 posts, RR: 7
Reply 8, posted (12 years 11 months 3 weeks 3 days 7 hours ago) and read 1397 times:

Anzett:

It seems you have a serious case of insecurity constantly arguing with a high school student to the nth degree. If you were really a VP at AN, I doubt you would be posting regularly here. I don't see any airline VPs regularly posting in this group, let alone fixating on agruing with a high school student. If you were an AN VP, you would be too busy to repair AN's dire situation. So, I would go so far to say it's quite obvious that you are lying. Singapore_air's obsession of SQ is quite amusing. However, I don't think you have any right to tell him what he can do and he can't do in this forum. After all, you don't have to read his posts. You have the total control of what you read or not read.


User currently offline9v-spk From Hong Kong, joined Aug 2001, 1646 posts, RR: 6
Reply 9, posted (12 years 11 months 3 weeks 3 days 7 hours ago) and read 1392 times:

Oh come on Anzett,i've read lots of your posts.Disgraceful for us all on the Airliners.net.Stop your silly speeches!You are acting just like Kindi!

I know Singapore_Air.He's a nice guy,with the passion on aviation.You?Just know how to bluff and criticizing people?Oh come on stop that will you?I know you are very sad that yo've been fired and when Ansett is back again they didn't employ you as their employee anymore as they know you're VERY usless,i'm sorry 'bout that.But remember,you deserve it.

Last of all,PLEASE,I'm asking you.Stop asking ppl to concentrate their homework.I don't want you to get deleted someday by the administrator,and that lots of people are sick of you.You ain't know nothing about aviation.Please stop all your rubbish,silly and kindi acts.

Hey Singapore_air,i agree what you said about him!I;m on your side!And i know lots of people are on your side!Don't let this he/she/it disturb our conversation and discussion here!

Best Regards


User currently offlineDonder10 From Canada, joined Oct 2001, 6660 posts, RR: 21
Reply 10, posted (12 years 11 months 3 weeks 3 days 7 hours ago) and read 1384 times:

Some people spend WAAAAY too much time on this site and other aviation sites.

User currently offlineSingapore_Air From United Kingdom, joined Nov 2000, 13742 posts, RR: 19
Reply 11, posted (12 years 11 months 3 weeks 3 days 5 hours ago) and read 1365 times:

Thank you all.

Anzett: I'm sure you were an AN VP. Yeah right. Well my dear, thanks for the tip, but I'm on the way to GCSE success if I keep going at this rate but thanks (i think) for the tip.

Again, you are being monotonous. Two things. One, I won't leave this forum and let you banish and spread your propaganda around unchallenged. Secondly, I do concentrate on my studies for your information.

Anyway, shall we get back to the subject?



Anyone can fly, only the best Soar.
User currently offline9v-spk From Hong Kong, joined Aug 2001, 1646 posts, RR: 6
Reply 12, posted (12 years 11 months 3 weeks 3 days 4 hours ago) and read 1358 times:

It's hard to define install them fast.I mean their new aircrafts wou;d be installed with new sky suite.But the old ones?Could they spare some out and install them?It'd take lots of time to install one.....more than a month i suppose.So ...maybe we should hope they'd install them whenever time is impossible....and finish the installation in 2 years time i suppose!

Best Regards


User currently offlineJesseycy From New Zealand, joined Aug 2001, 343 posts, RR: 0
Reply 13, posted (12 years 11 months 3 weeks 2 days 12 hours ago) and read 1330 times:

K, let me give my fair opinions on this matter.....

OK, lemme give my fair opinions on this matter....

I think SQ should be really quick in installing spacebeds, reason being they are facing competition in this field, especially from CX and BA.

As for the design and marketing of the beds, I would say that CX's beds are more comfortable. To be fair, I have taken both of them, SQ's on paid biz, and CX on an lucky upgrade up from eco. Sure, SQ's spacebed are bigger in dimensions, but somehow, maybe because of bad design, CX's beds are way more comfortable.

But for marketing, SQ is WAY ahead of CX. SQ's ads for their products are famous, they are everywhere! But for CX? Far from SQ's advertising. But overall, I would say that CX is winning for now, and SQ had better hurry up in installing Spacebeds, before it falls way behind


User currently offlineSingapore_Air From United Kingdom, joined Nov 2000, 13742 posts, RR: 19
Reply 14, posted (12 years 11 months 3 weeks 2 days 7 hours ago) and read 1303 times:

The SpaceBed was always planned for November whether CX's Seat was going to be launched or not.

I find it hard how you think SIA's SpaceBed is not as comfortable as CX's seat.



Anyone can fly, only the best Soar.
User currently offlineGreg From United Kingdom, joined May 2005, 0 posts, RR: 0
Reply 15, posted (12 years 11 months 3 weeks 2 days 7 hours ago) and read 1297 times:

Hey Singapore_Air:
Stop using the expression 'Oh Dear' all the time.
It's really effiminate (and sounds pretty creepy from someone as young as you....).


User currently offlineGuyBetsy1 From Canada, joined Aug 2001, 840 posts, RR: 6
Reply 16, posted (12 years 11 months 3 weeks 2 days 6 hours ago) and read 1295 times:

Never mind the beds!

Bring back the metal cutlery first! It's tough eating steak using plastic knives and fork!


User currently offlineSingapore_Air From United Kingdom, joined Nov 2000, 13742 posts, RR: 19
Reply 17, posted (12 years 11 months 3 weeks 2 days 6 hours ago) and read 1289 times:

DeltaSFO, thank you for your comments. They have been duly noted. May I make a suggestion that you ignore my posts from here on. Thank you for your comments. They are appreciated. Goodbye.


Anyone can fly, only the best Soar.
User currently offlineAirbus_A340 From Hong Kong, joined Mar 2000, 1560 posts, RR: 19
Reply 18, posted (12 years 11 months 3 weeks 2 days 6 hours ago) and read 1279 times:

DeltaSFO

Singapore_Air has every right to be "obsessed" with Singapore Airlines. He does provide some very interesting infomation sometimes you know. It's a free forum and he keeps to the topic, let him have his say.

Singapore_Air, just liek too let you know I had a pleasant 4 flights on the B747-400 back in Economy class from HKG-SIN-LHR and back again. Service, entertainment and food was actually better than Cathay Pacifics, and Cathay Pacific is my home Airline...

I cannot make any comment on the Space beds or Cathays beds simply because I havn't been on them. I have been on Cathays old first class, although I am 16 now, I was upgraded for when I was in the Marco Polo Club, very nice indeed.

Trevor Slack
Project Airbus



People. They make an airline. www.cathaypacific.com
User currently offlineSIA fan From Indonesia, joined Aug 2000, 728 posts, RR: 1
Reply 19, posted (12 years 11 months 3 weeks 2 days 3 hours ago) and read 1262 times:

DeltaSFO,
If you don't like his post just don't read it. It's a free forum and some of us do find Singapore_Air's post useful.



SQ*G BD*S
User currently offlineJesseycy From New Zealand, joined Aug 2001, 343 posts, RR: 0
Reply 20, posted (12 years 11 months 3 weeks 1 day 12 hours ago) and read 1218 times:

I can't really describe why I think CX's beds are better. But it's probably due to the armrests, I think SQ's armrests are pretty high, so it makes it a bit "claustrophobic", whereas CX's seems more open.

Yeah, bring back the metal cutlery! Honestly, I think you can do much more damage with a broekn glass bottle than a metal fork.....


User currently offlineSin777er From , joined Dec 1969, posts, RR:
Reply 21, posted (12 years 11 months 3 weeks 1 day 11 hours ago) and read 1213 times:

DeltaSFO didn't post anything here

User currently offlineSingapore_Air From United Kingdom, joined Nov 2000, 13742 posts, RR: 19
Reply 22, posted (12 years 11 months 3 weeks 1 day 11 hours ago) and read 1214 times:

Jesseycy: The armrests can be lowered to create a kind of "double-bed". ALthough SIA has no intention to market the SpaceBed as a double-bed for couples.


Anyone can fly, only the best Soar.
User currently offlineAirbus_A340 From Hong Kong, joined Mar 2000, 1560 posts, RR: 19
Reply 23, posted (12 years 11 months 3 weeks 14 hours ago) and read 1179 times:

Sin777er
thats because it has been deleted  Smile
Trevor



People. They make an airline. www.cathaypacific.com
User currently offline9v-spk From Hong Kong, joined Aug 2001, 1646 posts, RR: 6
Reply 24, posted (12 years 11 months 3 weeks 14 hours ago) and read 1179 times:

Hey Singapore_air.
Your friend...Anzett...last time you introduced him/her to me right?And now she/he's gone!I mean deleted...too bad can't have a chit-chat with him/her!

Best Regards


25 Post contains images Jesseycy : Heehee, I remember my flight to SIN on biz with those seats.... A cute guy was sitting next to me, around my age.... Hmm, I didn't know you could lowe
26 Sin777er : What did he say?
27 Singapore_Air : hehe. Good riddance to bad rubbish! Silly Anzett, he / she / it got his / her / it's comeuppance. Oh well. He / she / it is the weakest link! GOODBYE
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