LoneStarMike From United States of America, joined Jul 2000, 4028 posts, RR: 31
Reply 1, posted (14 years 7 months 8 hours ago) and read 1730 times:
Not so much cool as downright nasty. Here's an excerpt from a bigger article about sex in advertising.
Ryanair have had their bums smacked by the Advertising Standards Authority. They've gone too far.. No, they haven't suddenly won a new flight route to Australia, but they have seriously offended 3 members of the public with their latest advert.
Ryanair offered two return flights for £69 in the regional press under the headlines "Blow Me! (These fares are hard to swallow!) and "Satisfaction Guaranteed!"
Each advert featured two pairs of feet, one pair on top of the other. I wish I'd seen them. Of the people who did have that pleasure, three miserable sods complained.
Seeing Red: What really pisses me off is that in order to see the sexy side of phrases like 69, hard to swallow and satisfaction guaranteed they have to have as 'so-called' dirty a mind as the genius who dreamt up the ad in the first place!!!
The Advertising Standards Authority considered the innuendos about oral sex likely to cause "serious or widespread offence" and asked Ryanair not to repeat the campaign.
Ryanair said the advertisements were published to coincide with Valentine's Day, which was a celebration of relationships, and were intended to be humorous within that context. Good on you Ryanair. And to the 3 prudes who complained I can only say go get a sexlife!!!
Lowfareair From , joined Dec 1969, posts, RR:
Reply 2, posted (14 years 6 months 4 weeks 1 day 12 hours ago) and read 1652 times:
I bet the people who complained about the Ryanair ad are the same ones that came up with the NC-17 movie rating here in the states. If you don't know what this rating is, scroll down until you see it at http://www.movierating.com/rating_system.html
Braniff Place From Australia, joined Sep 2001, 1125 posts, RR: 3
Reply 3, posted (14 years 6 months 4 weeks 1 day 12 hours ago) and read 1642 times:
Airlines Varig and Viasa together launched a new airline called VIAGRA their motto was "we give airlines stiff competition." with the word "stiff" emphisised. I read this from Airliner World magazine. As seen sex used in ads is very effective.