Avion From Bouvet Island, joined May 1999, 2205 posts, RR: 8 Posted (11 years 2 months 3 weeks 2 days 8 hours ago) and read 897 times:
Hello
The old airline Swissair is going to sue the new Swiss Air Lines over name rights. So if they get their Swiss might be rebranded again. According to the swiss newspaper NZZ, Swissair has a very good chance of winning so i guess, they might have to rebrand it again. Hopefully they just stick with the Crossair brand.
B737-700 From , joined Dec 1969, posts, RR: Reply 1, posted (11 years 2 months 3 weeks 2 days 7 hours ago) and read 809 times:
I've read that in a paper today as well.
Now if they had to rebrand it again, it would cost them qutie some money right ? MNoney they probably don't have right now.
Wouldn't be a good start in my opinion.
Lindy field From United States of America, joined Mar 2001, 3072 posts, RR: 15 Reply 2, posted (11 years 2 months 3 weeks 2 days 7 hours ago) and read 799 times:
AIRLINERS.NET CREW HEAD DATABASE EDITOR
What's Swissair's management's problem? They blew it. Why don't they give up the name (which isn't the same!) with a bit of dignity? I'm unimpressed.
OzarkD9S From United States of America, joined Oct 2001, 4680 posts, RR: 23 Reply 3, posted (11 years 2 months 3 weeks 2 days 7 hours ago) and read 761 times:
Why not Crossair Switzerland? or AeroSwiss? or CrosSwiss? (ok, that one's not so hot).
Elal106 From United States of America, joined Jan 2000, 975 posts, RR: 5 Reply 6, posted (11 years 2 months 3 weeks 2 days 6 hours ago) and read 723 times:
Mikephotos From United States of America, joined Oct 2000, 2923 posts, RR: 56 Reply 9, posted (11 years 2 months 3 weeks 2 days 3 hours ago) and read 638 times:
With all this fighting, it's strange to see the new "SWISS" name on an old Swissair plane...I hope it doesn't last long (this hybrid scheme that is)
Planeguy From United States of America, joined Aug 2001, 315 posts, RR: 0 Reply 11, posted (11 years 2 months 3 weeks 2 days 2 hours ago) and read 611 times:
I can describe the old SR management with two words: sore LOSERS!! They're going out of business by April so what does it matter to them what the new carrier is called? Besides the new "SWISS" logo bears no resemblance to the old Swissair brand. If you ask me, it's red and white logo looks more like SBB's.
Gerardo From Spain, joined May 2000, 3480 posts, RR: 34 Reply 12, posted (11 years 2 months 3 weeks 2 days 1 hour ago) and read 605 times:
Boys, first get your facts, then start bashing. The old Swissair management, or better, the administrator, simpy HAVE to take legal actions to protect the rights of their creditors. Don't forget, that many people and companies still want money from the SAirGroup, and they would not like to see several 100's Mio Swiss Francs get lost.
It was known from the very first day, that the brand "Swissair" would cost the new airline, if they would take it. Now the went on with "Swiss". It will be up to the judge to decide about this question.
Gerardo
dominguez(dash)online(dot)ch ... Pushing the limits of my equipment
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