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Swiss' Might Not Be Called Swiss' After All  
User currently offlineAvion From Bouvet Island, joined May 1999, 2205 posts, RR: 7
Posted (12 years 7 months 4 days 5 hours ago) and read 1381 times:

Hello

The old airline Swissair is going to sue the new Swiss Air Lines over name rights. So if they get their Swiss might be rebranded again. According to the swiss newspaper NZZ, Swissair has a very good chance of winning so i guess, they might have to rebrand it again. Hopefully they just stick with the Crossair brand.

Tom


12 replies: All unread, jump to last
 
User currently offlineB737-700 From , joined Dec 1969, posts, RR:
Reply 1, posted (12 years 7 months 4 days 5 hours ago) and read 1293 times:


I've read that in a paper today as well.
Now if they had to rebrand it again, it would cost them qutie some money right ? MNoney they probably don't have right now.
Wouldn't be a good start in my opinion.


User currently offlineLindy field From United States of America, joined Mar 2001, 3120 posts, RR: 14
Reply 2, posted (12 years 7 months 4 days 5 hours ago) and read 1283 times:
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What's Swissair's management's problem? They blew it. Why don't they give up the name (which isn't the same!) with a bit of dignity? I'm unimpressed.

User currently offlineOzarkD9S From United States of America, joined Oct 2001, 5115 posts, RR: 21
Reply 3, posted (12 years 7 months 4 days 4 hours ago) and read 1245 times:

Why not Crossair Switzerland? or AeroSwiss? or CrosSwiss? (ok, that one's not so hot).


Ozark Flies Your Way
User currently offlineAvion From Bouvet Island, joined May 1999, 2205 posts, RR: 7
Reply 4, posted (12 years 7 months 4 days 4 hours ago) and read 1235 times:

Why not 'Crossair Swiss Air Lines' like 'Lufthansa German Airlines' ???

Tom


User currently offlineVoodoo From Niue, joined Mar 2001, 2079 posts, RR: 0
Reply 5, posted (12 years 7 months 4 days 4 hours ago) and read 1219 times:

Does it matter? How likely is it that `Swiss' will actually survive no matter what name you tack on?


` Yeaah! Baade 152! Trabi of the Sky! '
User currently offlineElal106 From United States of America, joined Jan 2000, 975 posts, RR: 4
Reply 6, posted (12 years 7 months 4 days 3 hours ago) and read 1207 times:

I think that is quite apolling.

User currently offlineRJ100 From Switzerland, joined Nov 2000, 4119 posts, RR: 29
Reply 7, posted (12 years 7 months 4 days 3 hours ago) and read 1180 times:

Hello

Crossair Switzerland? Never thought about this one, sounds pretty cool!

The old Swissair management now really pisses me on: they destroyed Swissair, then Crossair, now they try to destroy Swiss.

I have no words.

RJ100



none
User currently offlineSamurai 777 From Canada, joined Jan 2000, 2458 posts, RR: 4
Reply 8, posted (12 years 7 months 4 days 1 hour ago) and read 1135 times:

Is that revenge on the part of the old Swissair's management I smell? (sniff, sniff...)

User currently offlineMikephotos From United States of America, joined Oct 2000, 2923 posts, RR: 54
Reply 9, posted (12 years 7 months 4 days 1 hour ago) and read 1122 times:

With all this fighting, it's strange to see the new "SWISS" name on an old Swissair plane...I hope it doesn't last long (this hybrid scheme that is)



Michael


User currently offlineBlink182 From Azerbaijan, joined Oct 1999, 5482 posts, RR: 15
Reply 10, posted (12 years 7 months 4 days 1 hour ago) and read 1120 times:

Hopefully the livery changes too Big grin.

blink



Give me a break, I created this username when I was a kid...
User currently offlinePlaneguy From United States of America, joined Aug 2001, 333 posts, RR: 0
Reply 11, posted (12 years 7 months 3 days 23 hours ago) and read 1095 times:

I can describe the old SR management with two words: sore LOSERS!! They're going out of business by April so what does it matter to them what the new carrier is called? Besides the new "SWISS" logo bears no resemblance to the old Swissair brand. If you ask me, it's red and white logo looks more like SBB's.

User currently offlineGerardo From Spain, joined May 2000, 3481 posts, RR: 31
Reply 12, posted (12 years 7 months 3 days 23 hours ago) and read 1089 times:

Boys, first get your facts, then start bashing. The old Swissair management, or better, the administrator, simpy HAVE to take legal actions to protect the rights of their creditors. Don't forget, that many people and companies still want money from the SAirGroup, and they would not like to see several 100's Mio Swiss Francs get lost.

It was known from the very first day, that the brand "Swissair" would cost the new airline, if they would take it. Now the went on with "Swiss". It will be up to the judge to decide about this question.

Gerardo



dominguez(dash)online(dot)ch ... Pushing the limits of my equipment
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