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Sprint And SoftBank To Merge!  
User currently offlinePHX787 From Japan, joined Mar 2012, 7577 posts, RR: 18
Posted (1 year 2 months 1 week 4 days 8 hours ago) and read 1845 times:

Deal announced yesterday and will go in effect today.

SoftBank will buy out a large percentage of stock.

Reportedly the Sprint name will change to SoftBank in the USA but I'm not entirely sure.


Awesome! I hope they adopt some better technology here in Japan, and likewise adapt some good Japanese management skills in the USA.

Masayoshi Son is a class act too.


Now what's to happen to the NASCAR name?   


次は、渋谷、渋谷。出口は、右側です。電車とホームの間は広く開いておりますので、足元に注意下さい。
22 replies: All unread, jump to last
 
User currently offlinejpetekyxmd80 From United States of America, joined Jul 2003, 4389 posts, RR: 29
Reply 1, posted (1 year 2 months 1 week 4 days 8 hours ago) and read 1833 times:

Quoting PHX787 (Thread starter):

Reportedly the Sprint name will change to SoftBank in the USA but I'm not entirely sure.

Yeah.. I don't think that is going to happen. They would require an obscene amount of advertising just to say "we're not a bank!" and is a generally bad idea all around.



The Best Care in the Air, 1984-2009
User currently offlineBraniff747SP From United States of America, joined Oct 2008, 2986 posts, RR: 1
Reply 2, posted (1 year 2 months 1 week 4 days 8 hours ago) and read 1822 times:

Quoting PHX787 (Thread starter):

Deal announced yesterday

Deal was announced months ago. It happened today.

Quoting PHX787 (Thread starter):
Sprint name will change to SoftBank in the USA but I'm not entirely sure.

Won't happen. It's a stupid name; bad one for a bank, let alone a mobile carrier. Sprint is well established.



The 747 will always be the TRUE queen of the skies!
User currently offlinejpetekyxmd80 From United States of America, joined Jul 2003, 4389 posts, RR: 29
Reply 3, posted (1 year 2 months 1 week 4 days 7 hours ago) and read 1813 times:

True, this happened in Oct 2012, but finalized now. Where was it 'reported' that Softbank name would come to USA? Does that sound like a good USA telecom name?


The Best Care in the Air, 1984-2009
User currently offlinecasinterest From United States of America, joined Feb 2005, 4626 posts, RR: 2
Reply 4, posted (1 year 2 months 1 week 4 days 7 hours ago) and read 1791 times:

Quoting jpetekyxmd80 (Reply 3):
Does that sound like a good USA telecom name?

It would be highly stupid to implement such a name for a Telecom company. However they can try to ram it through as a play on "Bank of phones"



Older than I just was ,and younger than I will soo be.
User currently offlineAeroWesty From United States of America, joined Oct 2004, 20640 posts, RR: 62
Reply 5, posted (1 year 2 months 1 week 4 days 7 hours ago) and read 1786 times:

Quoting jpetekyxmd80 (Reply 3):
Where was it 'reported' that Softbank name would come to USA? Does that sound like a good USA telecom name?

I thought they were just going to drop Nextel off their name, but the OP hasn't provided any links for this deal, so who knows what he was reading.



International Homo of Mystery
User currently offlineBraniff747SP From United States of America, joined Oct 2008, 2986 posts, RR: 1
Reply 6, posted (1 year 2 months 1 week 4 days 5 hours ago) and read 1752 times:

Quoting AeroWesty (Reply 5):
drop Nextel off their name

They did, indeed, do that yesterday. It's now just Sprint.



The 747 will always be the TRUE queen of the skies!
User currently offlineN328KF From United States of America, joined May 2004, 6485 posts, RR: 3
Reply 7, posted (1 year 2 months 1 week 3 days 22 hours ago) and read 1704 times:

Quoting PHX787 (Thread starter):
Reportedly the Sprint name will change to SoftBank in the USA but I'm not entirely sure.
Quoting Braniff747SP (Reply 2):
Won't happen. It's a stupid name; bad one for a bank, let alone a mobile carrier. Sprint is well established.

SoftBank isn't a bank either. But they will not drop the Sprint name in the US. Note that Sprint is in the process of gradually reducing the dozen or so brands it has operated under in the US. Many people have no idea that they are Sprint customers.



When they call the roll in the Senate, the Senators do not know whether to answer 'Present' or 'Not guilty.' T.Roosevelt
User currently offlinesw733 From United States of America, joined Feb 2004, 6324 posts, RR: 9
Reply 8, posted (1 year 2 months 1 week 3 days 21 hours ago) and read 1695 times:

I live about 10 minutes from the Sprint headquarters in Overland Park, Kansas. Big news around here. I think people are just happy that the company is planning to stay in Overland Park. It's a big corporate campus that is quite empty (but beautiful)...I can't imagine what they'd do with the space if Sprint left!

User currently offlineN328KF From United States of America, joined May 2004, 6485 posts, RR: 3
Reply 9, posted (1 year 2 months 1 week 3 days 20 hours ago) and read 1683 times:

Quoting sw733 (Reply 8):
I think people are just happy that the company is planning to stay in Overland Park. It's a big corporate campus that is quite empty (but beautiful)...I can't imagine what they'd do with the space if Sprint left!

Overland Park itself is just one big empty corporate campus.



When they call the roll in the Senate, the Senators do not know whether to answer 'Present' or 'Not guilty.' T.Roosevelt
User currently offlineBraniff747SP From United States of America, joined Oct 2008, 2986 posts, RR: 1
Reply 10, posted (1 year 2 months 1 week 3 days 18 hours ago) and read 1665 times:

Quoting N328KF (Reply 7):
SoftBank isn't a bank either.

I know it isn't... but it damn well sounds like a bad one.



The 747 will always be the TRUE queen of the skies!
User currently offlineouboy79 From United States of America, joined Nov 2001, 4600 posts, RR: 22
Reply 11, posted (1 year 2 months 1 week 3 days 18 hours ago) and read 1658 times:

Yeah, could not find one article even suggesting the SoftBank brand would come to the States. Just like what everyone said - dropped Nextel and it is just Sprint now.

Honestly, SoftBank, like others have said, is just a terrible name for a phone company and would destroy decades of brand recognition in the US.


User currently offlineN328KF From United States of America, joined May 2004, 6485 posts, RR: 3
Reply 12, posted (1 year 2 months 1 week 3 days 18 hours ago) and read 1656 times:

Quoting ouboy79 (Reply 11):
Honestly, SoftBank, like others have said, is just a terrible name for a phone company and would destroy decades of brand recognition in the US.

Indeed, though honestly, the firm has operated under a variety of different primary names:

  • United Telephone & Electric
  • United Utilities
  • United Telecommunications
  • Telespectrum
  • Southern Pacific Communications
  • Sprint
  • GTE Sprint
  • US Sprint
  • Sprint Nextel
  • Sprint


And that's not even accounting for all of the other brands it has operated under, including Virgin Mobile, Boost, Amp, Assurance, Nextel, Clear, Clearwire, etc.



When they call the roll in the Senate, the Senators do not know whether to answer 'Present' or 'Not guilty.' T.Roosevelt
User currently offlineAirstud From United States of America, joined Nov 2000, 2670 posts, RR: 4
Reply 13, posted (1 year 2 months 5 days 2 hours ago) and read 1461 times:

Is it possible that the OP meant/read that SoftBank will become the corporate name; even if they continue to do business in the US under the Sprint brand name?

I have Sprint as my cell phone carrier. (Which matters to you all.)



Pancakes are delicious.
User currently offlineAaron747 From Japan, joined Aug 2003, 8153 posts, RR: 26
Reply 14, posted (1 year 2 months 4 days 23 hours ago) and read 1447 times:

Quoting PHX787 (Thread starter):
Awesome! I hope they adopt some better technology here in Japan

You mean in Tokyo. We don't have any issues down this way - they are blazing fast and holes in the LTE network are getting smaller all the time.



If you need someone to blame / throw a rock in the air / you'll hit someone guilty
User currently offlinePHX787 From Japan, joined Mar 2012, 7577 posts, RR: 18
Reply 15, posted (1 year 2 months 4 days 20 hours ago) and read 1436 times:

Quoting Aaron747 (Reply 14):
You mean in Tokyo. We don't have any issues down this way - they are blazing fast and holes in the LTE network are getting smaller all the time.

Ok I'll test you on this when I go to Kansai in 2 weeks 


Why the heck is it taking so long to fix the damn service here?!



次は、渋谷、渋谷。出口は、右側です。電車とホームの間は広く開いておりますので、足元に注意下さい。
User currently offlineBraniff747SP From United States of America, joined Oct 2008, 2986 posts, RR: 1
Reply 16, posted (1 year 2 months 4 days 18 hours ago) and read 1427 times:

Quoting Airstud (Reply 13):

Is it possible that the OP meant/read that SoftBank will become the corporate name; even if they continue to do business in the US under the Sprint brand name?

Possibly, but still--what would be the point?

Quoting PHX787 (Reply 15):
Why the heck is it taking so long to fix the damn service here?!

This is curious, considering Japan is reputable for being at the forefront of things like this.



The 747 will always be the TRUE queen of the skies!
User currently offlinePellegrine From France, joined Mar 2007, 2449 posts, RR: 8
Reply 17, posted (1 year 2 months 4 days 5 hours ago) and read 1362 times:

Quoting Braniff747SP (Reply 2):
Won't happen. It's a stupid name; bad one for a bank, let alone a mobile carrier. Sprint is well established.

Oh yeah. SoftBank is such a stupid name it's been established in Japan for WELL over a decade. The first time I went to Japan in 2002, SoftBank was everywhere. Japanese marketing and culture is very different from American.



oh boy!!!
User currently offlineBraniff747SP From United States of America, joined Oct 2008, 2986 posts, RR: 1
Reply 18, posted (1 year 2 months 3 days 5 hours ago) and read 1299 times:

Quoting Pellegrine (Reply 17):
SoftBank is such a stupid name it's been established in Japan for WELL over a decade.

I'm talking about the American market here.

And I'm assuming that, in Japanese, the name 'SoftBank' won't have the same connotation as it would here.



The 747 will always be the TRUE queen of the skies!
User currently offlineAkiestar From Philippines, joined May 2009, 786 posts, RR: 0
Reply 19, posted (1 year 2 months 3 days 5 hours ago) and read 1293 times:

I wonder: since Softbank is a GSM carrier (well, okay, UMTS/W-CDMA/HSPA), will this mean Sprint will also transition from CDMA technology to GSM technology?

User currently offlinewillzzz88 From United States of America, joined May 2011, 150 posts, RR: 0
Reply 20, posted (1 year 2 months 3 days 3 hours ago) and read 1286 times:

Akiestar,

No. Sprint just started their network vision program and they are keeping CDMA2000 in their refreshed base stations with LTE. This whole SoftBank Sprint deal is a little weird too me with incompatible technologies but I guess the Japanese like to invest. Why waste money changing technologies?

People who want to use their existing GSM phones use T-Mobile (cheaper, metro) or AT&T (nation-wide) anyways.

Sprint doesn't have that much contracts with firms in the US for global enterprise anyways. They mostly go to AT&T, Verizon (almost all of their smartphones now have GSM capability in addition to CDMA) and T-Mobile.

I guess in the future they will be unified with LTE as usual if they can incorporate Sprint's 1900MHz LTE band in the US to be more global (so far the Verizon, AT&T and T-Mobile AWS LTE band in the Americas is pledged to tbe the roaming LTE band in the Americas).

Maybe SoftBank will get some sense into Sprint's leadership (which has been LACKING for a long time).

[Edited 2013-07-20 00:33:47]

[Edited 2013-07-20 00:34:13]

[Edited 2013-07-20 01:29:01]

User currently offlinesrbmod From , joined Dec 1969, posts, RR:
Reply 21, posted (1 year 2 months 2 days 19 hours ago) and read 1249 times:

Quoting Akiestar (Reply 19):

I wonder: since Softbank is a GSM carrier (well, okay, UMTS/W-CDMA/HSPA), will this mean Sprint will also transition from CDMA technology to GSM technology?

With CDMA carriers going to LTE (and ditching their plans to use a rival standard, UMB), there's no need to make such a conversion. SoftBank isn't acquiring Sprint for their spectrum (which was the case behind the recent T-Mobile-Metro PCS merger and the proposed AT&T-Leap Wireless merger), but to gain a foothold in the US. SoftBank was looking to acquire a US cell carrier and if they would have lost out on Sprint, they likely would have targeted T-Mobile or even Verizon (Although that would have been a very expensive purchase, as trying to buy out Verizon or Vodaphone's stake in Verizon would have been in the hundreds of billions of dollars, as Verizon's recent $100 billion offer to buy Vodaphone's 45% stake was rejected by Vodaphone.). The Sprint name will continue to live on in the US, as we're not talking about some small cell company that has limited national visibility.


User currently offlineN328KF From United States of America, joined May 2004, 6485 posts, RR: 3
Reply 22, posted (1 year 2 months 2 days 8 hours ago) and read 1215 times:

Quoting Akiestar (Reply 19):
I wonder: since Softbank is a GSM carrier (well, okay, UMTS/W-CDMA/HSPA), will this mean Sprint will also transition from CDMA technology to GSM technology?
Quoting willzzz88 (Reply 20):
No. Sprint just started their network vision program and they are keeping CDMA2000 in their refreshed base stations with LTE. This whole SoftBank Sprint deal is a little weird too me with incompatible technologies but I guess the Japanese like to invest. Why waste money changing technologies?

Sprint has the misfortune of having to transition from several different network technologies and brands to just or two.



When they call the roll in the Senate, the Senators do not know whether to answer 'Present' or 'Not guilty.' T.Roosevelt
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