I went to London this weekend as my parents where over, while in Harods I picked up the airways mag with the airliners.net advertisement in it. Honestly I was not particularly impressed. It seemed a very complex ad, where you have to look around and figure out what it is (unless you already know), I also did not like the yeallo boarder, it really clashed with the blue, and made teh ad look incredibly dark.
What do you guys think about it? And did it get the projected hits?