LHMark
Posts: 7048
Joined: Fri Jan 21, 2000 2:18 am

LHMark- Back In The Advertising Game?

Sat Feb 04, 2006 5:56 am

Well, I got a call-in to interview for a copywriting position at a large advertising agency.

I've been out of this game for three years, and I've always been leery of agency environments, viewing them as festering pits of stress, overwork, and rapacious office politics. Still, it would be nice to return to my field.

Does anyone here who works in the Ad game have horror stories that might dissuade me?
"Sympathy is something that shouldn't be bestowed on the Yankees. Apparently it angers them." - Bob Feller
 
Logan22L
Posts: 4464
Joined: Fri Jul 16, 2004 5:59 am

RE: LHMark- Back In The Advertising Game?

Sat Feb 04, 2006 6:24 am

Quoting LHMARK (Thread starter):
overwork

Something tells me that any job you'd take would make you feel this way.
"The deeper you go, the higher you fly. The higher you fly, the deeper you go."
 
NoUFO
Posts: 7397
Joined: Tue Apr 17, 2001 7:40 am

RE: LHMark- Back In The Advertising Game?

Sat Feb 04, 2006 6:28 am

How to translate an ad agency's job advertisement:

"We are a young company"
- People leave early - if they don't drop dead before

"We are a dynamic company"
- High fluctuation rate ....
- No idea what 'dynamic' is supposed to mean, but it sounds hip

"team spirit"
- We expect you to work overtime

"horizontal command structures based on individual responsibility"
- total anarchy
- everyone can scream at you anytime

"relaxed atmosphere"
- we server our customers coffee and canapés when they stop by
I support the right to arm bears
 
dl021
Posts: 10836
Joined: Fri May 21, 2004 12:04 pm

RE: LHMark- Back In The Advertising Game?

Sat Feb 04, 2006 6:38 am

Good luck. I'm reminded of the story of the advertising salesman who was having a meeting with the ad copy guy and the illustrator to come up with ideas for their big proposal the next week....

the illustrator had been to the beach that weekend and found an old bottle and decided to bring it in and see if he could clean it up and turn it into an art piece...as that was his dream..to be a real artist.

As the meeting started he absently rubbed the bottle with a chamois and to everyone's amazement a stream of smoke emerged from the bottle and solidified into a genie......and of course it then immediately asked the three men it saw to tell it what their desires were. Since there were three men and only three wishes (some union rule, as it was explained by the genie) they each were to be granted one wish..

the illustrator/graphics guy said that his fondest desire would be to go back in time and be able to apprentice under Michaelangelo. And he disappeared into a cloud of smoke.

the ad copy writer, now believing the situation, said that he wanted to go back and apprentice as a playwright under Shakespeare....and he too disappeared into a cloud of smoke...


the genie turned to the salesman, who was beet red in the face and breathing hard, and asked him what form his desires took....


and the salesman said "I want those two clowns back here right now to finish this freaking proposal!"


So, there's my caveat about the ad business.... Good luck. Ian
Is my Pan Am ticket to the moon still good?
 
Logan22L
Posts: 4464
Joined: Fri Jul 16, 2004 5:59 am

RE: LHMark- Back In The Advertising Game?

Sat Feb 04, 2006 6:54 am

Ian: And I thought you were gonna tell the one about "which administrative asisstant would you hire?"
"The deeper you go, the higher you fly. The higher you fly, the deeper you go."
 
dl021
Posts: 10836
Joined: Fri May 21, 2004 12:04 pm

RE: LHMark- Back In The Advertising Game?

Sat Feb 04, 2006 6:57 am

I'll save that one for a more appropriate moment....usually I charge for such consultative services.  Wink
Is my Pan Am ticket to the moon still good?
 
srbmod
Posts: 15446
Joined: Tue Mar 20, 2001 1:32 pm

RE: LHMark- Back In The Advertising Game?

Sat Feb 04, 2006 7:45 am

But wouldn't a real job interfere with your drinking?  duck 
 
LHMark
Posts: 7048
Joined: Fri Jan 21, 2000 2:18 am

RE: LHMark- Back In The Advertising Game?

Sat Feb 04, 2006 8:13 am

Quoting Srbmod (Reply 6):

Not an advertising job.
"Sympathy is something that shouldn't be bestowed on the Yankees. Apparently it angers them." - Bob Feller
 
767Lover
Posts: 3254
Joined: Fri Sep 26, 2003 6:32 am

RE: LHMark- Back In The Advertising Game?

Sat Feb 04, 2006 9:13 am

Oy, where do I begin?

--Pain in the ass clients.
--Pain in the ass account people.
--Clients who want you to take a little of "this" concept and a little of "that" concept and blend the two into one coherent ad.
--Clients who want you to incorporate 27 different messages into a 30-second spot or one-page ad.
--Account people who tell the client at 3:00 p.m. on Friday, "Sure, we can get you some concepts by Monday afternoon! (kiss, kiss)"
--Pain in the ass accounting depts who chew you out for exceeding your allotted number of billable hours on given project.
--Pain in the ass new business VPs who make the creative dept spin its wheels over and over to pull in some piece of lame business that the agency will end up dropping in 9 months anyway over "creative differences."
--Bullshit awards ceremonies.
--Egos.
--The people who wear all black every day and act moody and affected.
Thanks for reminding me why I got out of the business!  Smile

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