There's something about radio stations and ill judged competitions... in this case it's tragic, and for such small reward.
Others in the hall of infamy
"A Birmingham radio station has been fined £15,000 after four people were left with severe frostbite after a competition stunt went wrong.
BRMB challenged contestants to sit on blocks of dry ice - carbon dioxide frozen at temperatures of -78C - to win tickets and back stage passes for a music festival in the city."
"A British couple who met for the first time on their wedding day have gone ahead with the marriage ceremony.
They completed their vows at Birmingham's Hyatt Hotel in a strange "blind-date" style wedding despite strong protest from church leaders that their plans were "a dangerous and immoral experiment".
Carla Germaine, a 23-year-old former model, and sales manager Greg Cordell, 28, won a competition, Two Strangers and a Wedding, organised by Birmingham's BRMB radio station."