767Lover
Topic Author
Posts: 3254
Joined: Fri Sep 26, 2003 6:32 am

Inappropriateness Of Online Ads Matched To Content

Mon May 07, 2007 11:30 am

One thing that really annoys me about online ads is that it seems it is either difficult to ensure an inappropriate ad is not showing at an inappropriate time, or nobody bothers to ensure it doesn't happen.

For example. on more than one occasion I have been reading a news story about something tragic, when some stupid ad pops up on the screen about something that just seems insensitive. LIke the article is about an explosion that kills a bunch of people and the pop up ad talks about "blowout prices." I can't think of an example in this vein right now, but here's a similar example from an email I recently received.

A friend of mine died this past week. He had been ill for about 9 months. Anyway, another friend sent out an email to a few of us letting us know that Greg had passed that morning. The email was very somber and spoke of his illness and what he went through in the most recent weeks, and what a great guy he was, etc etc.

Anyway, the email was sent from a "free mail"-type of account and there was some really stupid automated marketing message at the bottom of the email. So here is this really somber message and at the end is this really inappropriate comment (not that the comment by itself was inappropriate, it was just wrong in that context). It would almost be like someone writing an email that said "Greg died this morning and by the way I saved $3 on my car insurance."

Has anyone noticed this? Is there anyone in the media world that can comment on why this is not addressed more proactively?

[Edited 2007-05-07 04:35:00]
 
mrniji
Posts: 5382
Joined: Sun Feb 29, 2004 11:51 am

RE: Inappropriateness Of Online Ads Matched To Content

Mon May 07, 2007 11:33 am

You are absolutely right. I noticed similar events. It is just the world of corporations, and hardcore capitalism, where no one cares about emotions but only how to make money with a fast click... I.e. if someone died, people don't care, but you might receive some service for cremation, or so.. it is sad to see how the market supersedes any feeling.
"The earth provides enough resources for everyone's need, but not for some people's greed." (Gandhi)
 
ltbewr
Posts: 12502
Joined: Thu Jan 29, 2004 1:24 pm

RE: Inappropriateness Of Online Ads Matched To Content

Mon May 07, 2007 11:38 am

Even here, I have seen ads that may be inappropiate or insensitive in relation to a thread. I have seen aviation lawyer ads on threads about an airline accident. I realize that sometimes these ads selected by some math formula on the servers, but I wish there was some greater degree of default toward sensitivity.
 
Newark777
Posts: 8284
Joined: Thu Dec 02, 2004 6:23 am

RE: Inappropriateness Of Online Ads Matched To Con

Mon May 07, 2007 12:06 pm









 Smile

Harry
Why grab a Heine when you can grab a Busch?
 
767Lover
Topic Author
Posts: 3254
Joined: Fri Sep 26, 2003 6:32 am

RE: Inappropriateness Of Online Ads Matched To Content

Mon May 07, 2007 9:38 pm

The coffee one is unbelievable....almost seems like a Saturday Night Live parody

(or those Wacky Packs from the 1970s.... which you are too young to know about)

Who is online

Users browsing this forum: flyguy89 and 41 guests

Popular Searches On Airliners.net

Top Photos of Last:   24 Hours  •  48 Hours  •  7 Days  •  30 Days  •  180 Days  •  365 Days  •  All Time

Military Aircraft Every type from fighters to helicopters from air forces around the globe

Classic Airliners Props and jets from the good old days

Flight Decks Views from inside the cockpit

Aircraft Cabins Passenger cabin shots showing seat arrangements as well as cargo aircraft interior

Cargo Aircraft Pictures of great freighter aircraft

Government Aircraft Aircraft flying government officials

Helicopters Our large helicopter section. Both military and civil versions

Blimps / Airships Everything from the Goodyear blimp to the Zeppelin

Night Photos Beautiful shots taken while the sun is below the horizon

Accidents Accident, incident and crash related photos

Air to Air Photos taken by airborne photographers of airborne aircraft

Special Paint Schemes Aircraft painted in beautiful and original liveries

Airport Overviews Airport overviews from the air or ground

Tails and Winglets Tail and Winglet closeups with beautiful airline logos