Expand from MAN-
*Many US or even Asian routes could be started up, with no competition.
*Slots are less of a problem than in London
*Serve few European destinations from MAN, and so most pax will be O&D.
*Less demand for premium classes than from London.
*Many routes to the US have been tried in the past (by other airlines) and failed.
Start services from London Gatwick/LGW
*bmi have right to several US destinations from LGW. These could be served as soon as new a/c arrive, as Bermuda 2 is not an issue from LGW.
*Higher number of pax/premium pax than MAN.
*BM Handling already operates at LGW.
*bmi has NO shorthaul flights from LGW, so ALL pax would have to be O&D if they want to travel to their final destination with BD.
*No strong Star pressence.
Start non-US longhauls from London Heathrow/LHR
*High demand to many destinations.
*Strong Star pressence.
*Pax can easily connect from a BD shorthaul flight to a longhaul BD flight (or other way round). Large number of European destinations means pax can connect with BD to many other cities.
*Not many slots (BD could use existing shorthaul ones though).
*If BD did start longhauls from London, is it likely that A332 options would be changed to A333 for flights to the US east coast from LGW or Canada from LHR, thus providing more capasity?
Or even A340s if LHR L/H began to non-US cities?
*If A340s do join the fleet, would bmi opt for second hand/new 300s or order the larger capasity 600?
Thanks for your opinions on what bmi british midland will do in the near future....
Photo © Dean Barnes