SunCEO
Topic Author
Posts: 356
Joined: Fri Oct 12, 2001 4:42 am

Transavia Holland

Sun Mar 10, 2002 5:16 am

Has anybody heard the rumor that Transavia will be merging with Buzz soon? I read it somewhere on PPRuNe. I really hope it is just a rumor as Transavia is a much stronger brand in my opinion and a way nicer logo.

Rgds,
SunCEO.
 
Tineau
Posts: 51
Joined: Fri Nov 02, 2001 7:43 am

RE: Transavia Holland

Sun Mar 10, 2002 5:19 am

why would they do that? I mean transavia has a completely different market to serve!

I thinks these are just some rumours!

 
SunCEO
Topic Author
Posts: 356
Joined: Fri Oct 12, 2001 4:42 am

RE: Transavia Holland

Sun Mar 10, 2002 5:21 am

Something to do with Basiqair?
 
teahan
Posts: 4993
Joined: Sun Nov 21, 1999 11:18 pm

RE: Transavia Holland

Sun Mar 10, 2002 6:48 am

Hello,

Well SunCEO, AFAIK it goes as follows. Buzz are KLM UK’s low-cost brand. Transavia, KLM’s charter airline operates Basiq Air. Basiq Air and Buzz will be merged into a single brand, Buzz. Whatever you say about Transvia’s way nicer logo and brand (which I don’t agree with considering a brand should be short and easily recognisable which Buzz is), you have to admit it makes economic sense (economies of scale is just 1 factor)

Anyway, Buzz is in a very weak position. If their French routes fail, it could very well be bye bye Buzz. At least this would keep Buzz alive.

But bear in mind, it is only rumour.

Jeremiah
Goodbye SR-LX MD-11 / 6th of March 1991 to the 31st of October 2004
 
SunCEO
Topic Author
Posts: 356
Joined: Fri Oct 12, 2001 4:42 am

RE: Transavia Holland

Mon Mar 11, 2002 12:56 am

Transavia has history and substance buzz has nothing. If at least they kept on with the charter ops it would be ok I guess.

Rgds,
SunCEO.
 
The_Greq
Posts: 171
Joined: Fri Sep 29, 2000 3:39 am

RE: Transavia Holland

Mon Mar 11, 2002 1:12 am

Maybe just an extra note to this topic.

From 1 January 2003 Transavia starts operating all flights like their Basiq Air concept! So I think Transavia will be the same as Buzz.

Regards
Greg

http://www.crosswinds.net/~thegreq

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