Just another thing that AA has done that is better than United and as usual SFOIntern can't bring himself to acknowledge it.
How long will we have to wait for United's new site? Probably nothing in the works. Or if there was, the money dried up when United cut out all capital expenditures from its budget.
As to the aesthetics of the site, I think it had to be that simple because of the desire to increase the functionality of the homepage. Plus, the circle is not "cheesy" at all; it is consistent with AA's emphasis on conic sections throughout its new branding scheme. From bulkheads to ticket counters, AA has been sporting some nice curves. On the website, the oval with the words "American Airlines" is a good complement to the circlular face of the 777. Any other shape would have not have worked in that triangular corner or in combination with the circle of the plane. Quite a graphic problem and the designer solved it well without resorting to cheap theatrics. In fact, the combination of a circle with an oval is very retro. Think Austin Powers. Think Lava Lamp.
AA is no graphically-challenged Airline... If you want to talk graphically-challenged, we could debate the merits of Continental's website or even United's new decor scheme.