727LOVER
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Morris Air: How Big Were They?

Mon Aug 25, 2003 8:32 am

At its peak, how big was Morris Air?
Where did they fly?
How many aircraft?
Why did they WN buy them? Out of character for WN.
I don't recall seeing any WN planes with Morris registration. Did they reregister them?

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FATFlyer
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RE: Morris Air: How Big Were They?

Mon Aug 25, 2003 10:26 am

>>At its peak, how big was Morris Air?
Morris had net income of $5.3 million in 1992

>>Where did they fly?
WN gained Seattle, Portland, Spokane, Orange County, Salt Lake City, Boise, and Tucson in the merger. Morris cities that WN discontinued were Eugene, Fresno, Palm Springs, Laughlin, Colorado Springs, Denver, and Anchorage. Morris and WN were both operating at several cities including LAX, Oakland, Phoenix, Las Vegas, Sacramento, San Jose, and Reno. Here is a Morris route map from 1993.
http://www.airtimes.com/cgat/usb/misc/m/morris/detail/mapkn830801.jpg


>>How many aircraft?
Morris Air operated 21 737-300s at the time of the purchase in 1993

>>Why did they WN buy them? Out of character for WN
It was an unusual situation. June Morris had been diagnosed with cancer and wanted less responsibility. I understand she approached Southwest. What made it work for Southwest was that Morris Air had followed the Southwest model closely, so there was not a lot of corporate change needed to mesh the 2 organizations.

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727LOVER
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RE: Morris Air: How Big Were They?

Mon Aug 25, 2003 10:34 am

I thought WN served SEA and PDX already.
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FATFlyer
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RE: Morris Air: How Big Were They?

Mon Aug 25, 2003 12:37 pm

From the Southwest web site:
1994
The industry leader does it again! Southwest introduces Ticketless Travel in four cities. Morris Air is merged with Southwest. Arizona One joins the fleet. Seven new cities open, including Seattle, Spokane, Portland, and Boise in the Pacific Northwest. Southwest Airlines wins the third consecutive Triple Crown.
http://www.southwest.com/about_swa/airborne.html
"Travel is fatal to prejudice, bigotry, and narrow-mindedness." - Mark Twain
 
ThreeWests
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RE: Morris Air: How Big Were They?

Mon Aug 25, 2003 12:55 pm

Another interesting note about Morris Air: jetBlues CEO was originally with Morris Air, when Southwest bought Morris he came with, but was shortly fired, then he went to Canada to help with Westjet.
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MCIB757
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RE: Morris Air: How Big Were They?

Mon Aug 25, 2003 1:14 pm

Why did David Neelman(CEO of JetBlue) get fired from Southwest?

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Tom
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ThreeWests
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RE: Morris Air: How Big Were They?

Mon Aug 25, 2003 1:49 pm

Of course I don't know the exact reason he was fired, but in a recent PBS interview he was asked about it and he was kinda vague. He mentioned that it had to do with his frustration with not being able to call all the shots at anymore. He aslo mentioned that he is a bit of a control freak and I guess that didn't sit well with Southwest. I believe the interview was with Charlie Rose if you want to look it up.
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txagkuwait
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RE: Morris Air: How Big Were They?

Mon Aug 25, 2003 2:21 pm

Neeleman wasn't fired from Southwest.

It was a mutual parting of the ways.

His retention at Southwest after the Morris Air purchase was a condition of the sale.

It is true that he was alleged to be something of a control freak and (this is opinion) his ego was at least as big as Herb Kelleher's, if not more so.

He walked with a healthy severance package and a non-competitive clause. Does that sound like a firing?

The non-competitive clause time limit ran out, ergo, he founds JetBlue.

Somehow that interview must have gotten twisted around.....I know Neeleman could not p[ossibly be saying he got fired.


 
cloudy
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RE: Morris Air: How Big Were They?

Mon Aug 25, 2003 2:35 pm

Be careful not to confuse the case of Neeleman with the case of Lamar Muse. This may be why some are thinking Neeleman was fired.

Muse was an important figure with Southwest from its earliest days and he was indeed fired by the board after a bitter dispute. He founded Muse Air, which merged with Southwest and became Transtar. This was more of a corporate than an operational merger. Transtar never was really profitable and so Southwest liquidated it.

Interesting characters, Neeleman and Muse....
 
flyboy7974
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RE: Morris Air: How Big Were They?

Mon Aug 25, 2003 5:57 pm

i have a bunch of their old timetables, morris air operated very odd banks at slc, flights in at 6am, left for the west at 7am, very late bank out of slc. dont forget, morris air also operated 2x daily charters to cancun and pvr i think.
 
luv2fly
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RE: Morris Air: How Big Were They?

Mon Aug 25, 2003 10:06 pm

Also an interesting note on David! He hired the person from WN that let him go to work for B6, so I thing it was a mutual parting of ways. Also Lamar resigned from WN in a power struggle with Rolin King that had been going on for years.
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ThreeWests
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RE: Morris Air: How Big Were They?

Tue Aug 26, 2003 3:03 pm

So I went searching for the interview with Neeleman and found it at charlierose.com - if you have time I recommend you have a listen and maybe you will see why I thought David was fired.

About 5 mins. into the interview while discussing Neelemans short time with WN David says: " ...you know sometimes in life something happens to you and you think how could it be any worse? and it turns out to be the best thing for you ... its not what happened but how you react to it" then Charlie asks " you mean by being fired or whatever happened?" and David says " yeah having it not work out"

I know this doesn't mean he was fired but I think you can see how it would lead you to think he might have been.
Sorry for the misinformation - I know it's a first here on airliners .net.
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