St Louis Biz Jounral--
11:31 AM CST Thursday
Southwest to add flights from St. Louis to LA, S. Florida
Southwest Airlines is expanding its service from St. Louis by adding one new non-stop flight each way to Los Angeles and Fort Lauderdale/Hollywood, Fla., beginning March 7, 2004.
Joyce Rogge, senior vice president of marketing, said the new flights are in response to customer demand and changes in the marketplace.
"The new nonstop flights complement our existing direct and connecting service to Los Angeles and Fort Lauderdale/Hollywood as well as our other destinations in Southern California and South Florida," she said.
Southwest is launching the new service with $99 fares each way for travel from March 7 through April 2.
Dallas-based Southwest Airlines (NYSE: LUV) introduced flights in St. Louis in 1985. The airline currently has 263 local employees operating 74 daily non-stop flights to 19 cities.
Well its a start I guess....I was hoping for more than an addition of two daily flights. FLL needed an extra daily, I thought that we may even see NK come in and pick up the route but WN got to it first. Hopefully we will see more WN additions down the road. Thoughts?