It would have to follow a low cost model such as keeping the utilization rate high, turnaround times fast, and other costs low.
And imagine if Midwest made some money from Milwaukee, what can be made out of New York?
Alpha, I didn't mean to give the impression that they would be WN
I just did a quick search on fares from JFK
for a roundtrip flight next week.
290 roundtrip on JetBlue to LGB
272 roundtrip with a connecting flight
489 nonstop on United or American
1,000 in first/business class on the majors...similiar price for an unrestricted coach ticket.
So a premium airline could charge more than the coach fare but less than the first class fare...Something like $600. That way you capture pax who are paying the 490 but know the service will suck and are willing to pay slightly more...and you also capture the pax who would buy the unrestricted coach ticket or first class ticket. Pricing would be a complicated issue but if you find the right fare between coach and first, I think this airline could work.
"Millions long for immortality who do not know what to do with themselves on a rainy Sunday afternoon"