The majors, if they are smart, will realize this and begin to differentiate their products in this manner, and abandon the silly notion of setting up these doomed "airlines within airlines" such as SONG, TED, and the grand-pappy of the group, the long-gone MetroJet.
Airline food history - early U.S. airlines were almost all organized and, indeed, at one point, controlled or owned by the railroad companies. Getting cross-country by "air" in the early days meant you flew during daylight hours, landed close to dusk, reboarded a comfy sleeper car and zipped through the night to the next daylight aerodrome. Cross-country travel in this way was luxurious and novel and for the very privileged. This also gave rise to the need for "box lunches" on early flights and "stewardesses." Early stewardesses were registered nurses, as well, so obviously they had several roles to play, not just meeting, greeting, seating and feeding, the way some would have you believe.
According to several sources, the first commercial flight attendant (or "stewardess") was Ellen Church, a young woman from Cresco, Iowa, who approached the Boeing Co. in 1929 with the idea and organized the first hiring/training/etc. of flight attendants for them:
"Ellen Church, was instrumental in organizing a Stewardess Service with the Boeing Company. Miss Church felt that institutional training should be combined with aviation. The Boeing Company was the first in the history of aviation to employ women as members of their flying force, and it was also the first to engage institutionally trained women as a third member of their crew.
"According to Miss Church, the duties of the stewardesses were to look after the interests and comforts of air passengers and to take complete charge of such to the passengers' destinations. While enroute, the stewardesses pointed out places of interest in cities, towns, rivers, mountains, passes, altitudes, etc. She was a licensed pilot and approached the Boeing Company with the idea that she could serve as a nurse and substitute pilot on their planes. Early specifications for flight attendants were that they be no taller than 5 foot 4 inches and must weigh less than 115 pounds. With these specifications they would be able to manuever around the plane with the low celings and narrow aisles. Attendants' other duties were to take tickets, load luggage, gas the plane and help push the machine into the hangar. Ellen Church was instrumental in hiring the first team of attendants. Through her work and calming presence, she helped convince the public of the safety in flying."Source: http://www.exnet.iastate.edu/Pages/howard/steward.html
I miss good food on national flights here in the U.S. and would gladly switch from my preferred LCCs to "the majors" if they were to bring back meals and not go the DL route by overcharging for bad sandwiches, something that PeoplExpress did back in the 1980s for ghastly sandwiches on its international flights from BRU to EWR... (I haven't had such bad indigestion ever since!)