Portland is a strange market. Since the mid-1980s (when Delta flew 757s into PWM
), capacity has lessened in a big way. Is there a correlation between that and Manchester's rise over the same period? Perhaps. Observers say that there are more than a few Maine license plates at the huge MHT
seems to be a very 'seasonal' station...a decent enough place during the summer but falls off after that.
JetBlue would indeed do well at PWM
...in my view, even with A320s. If they can succeed at Burlington they should be able to do so at PWM
In the end, JetBlue cannot do much of anything until the new aircraft start arriving. In the meantime, Southwest and Song both have a larger critical mass (i.e. more airplanes) than JetBlue and thus can redirect assets quickly to fend off (or even prevent) JetBlue from opening any new core markets.
JetBlue coming to Boston sort of surprised me. I guess, in the end, going into the Lion's den (Song at Logan) was more palatable than going into the bear's den (Southwest at MHT
). Either way they would be 'encroaching' on someone else's turf. It will be interesting to see how JetBlue fares at Logan, because they cannot afford another embarrasement like Atlanta...where they came and went in the blink of an eye.
If JetBlue goes and changes around their flight mix at Logan in the spring, it will (to me at least) signal that they screwed it up at Logan and have to retrench. Compare this with Southwest, which has done nothing but increase service at MHT
and is extremely stable in terms of their schedules here.