Pe@rson
Topic Author
Posts: 16086
Joined: Sat Jan 13, 2001 6:29 pm

How Is Eastern Airways Doing?

Fri Dec 19, 2003 8:43 pm

How is Eastern Airways doing in terms of profitability? Has it been continously improving or otherwise?

When I was at BFS on Tuesday, I saw a J31 of this airline. (The carrier operates a five-times-weekly service from ABZ to BFS and return.) Surprisingly, only two people disembarked and about the same number embarked. Despite the seemingly low loads on this flight, the airfares are high, thus perhaps meaning the yields are acceptable.
"Everyone writing for the Telegraph knows that the way to grab eyeballs is with Ryanair and/or sex."
 
CKT789
Posts: 400
Joined: Sat Sep 27, 2003 5:56 pm

RE: How Is Eastern Airways Doing?

Fri Dec 19, 2003 9:28 pm

They have recently announced new flights to the Isle of Man (from Newcastle and East Midlands - is Euromanx still on this route?), so they must be doing OK.

At EDI they always seem to carry a lot of business traffic so the yields probably will be good.

It'll be a crunch time for them over the next year as the effects of the massive increase in routes and aircraft from British Airways Citiexpress takes effect.
 
Pe@rson
Topic Author
Posts: 16086
Joined: Sat Jan 13, 2001 6:29 pm

RE: How Is Eastern Airways Doing?

Fri Dec 19, 2003 9:37 pm

But it charges absurdly high prices for short flights - normally well over £100. I wouldn't pay such prices - even if I was a millionnaire!
"Everyone writing for the Telegraph knows that the way to grab eyeballs is with Ryanair and/or sex."
 
CKT789
Posts: 400
Joined: Sat Sep 27, 2003 5:56 pm

RE: How Is Eastern Airways Doing?

Fri Dec 19, 2003 9:40 pm

...but businesses will if they need to get a manager to somewhere quick. Eastern seem to have been able to tap into a niche market which no-one else will enter and so can get away with charging thise prices. They also don't seem to operate much at weekends. I've seen loads of their fleet parked on Sundays at EDI and NCL.

Maybe they serve caviar and champagne inflight along with personal DVD players?
 
Pe@rson
Topic Author
Posts: 16086
Joined: Sat Jan 13, 2001 6:29 pm

RE: How Is Eastern Airways Doing?

Fri Dec 19, 2003 9:49 pm

Yeah, of course it's aimed at business people and of course it's found its niche - a small, specialised market. But I PERSONALLY would never pay such prices.

Because it's aimed at business people, its fleet is inactive on the weekend but busy during the week.
"Everyone writing for the Telegraph knows that the way to grab eyeballs is with Ryanair and/or sex."
 
viveAF
Posts: 187
Joined: Thu Jul 26, 2001 3:06 am

RE: How Is Eastern Airways Doing?

Fri Dec 19, 2003 10:48 pm

and... not only are their fares quite high, but even at the top end of the fares ladder they are non-refundable - just changeable within a maximum life of six months..

I would say they are doing OK for now - certainly tapping into some thin niche routes that have good, regular, traffic.

The only negative comment we get from our Business Travellers is that Eastern don`t have any affinity to a Frequent Flyer Programme, so the ones who used BA up `till the changeover feel they are losing out...


 
Logos
Posts: 608
Joined: Mon Jan 24, 2000 10:47 pm

RE: How Is Eastern Airways Doing?

Sat Dec 20, 2003 7:32 am

Much better now that they got rid of that Lorenzo character.
Too many types flown to list

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