Cedric
Topic Author
Posts: 16
Joined: Sat May 12, 2001 9:19 pm

Best In-flight Magazine

Sun Dec 28, 2003 8:36 am

Which airline offers the best in-flight magazine ? Type of article, quality of the writers, advertising...

I regularly read AF Magazine, I find it pretty good with beautiful photos and good articles.
 
garnetpalmetto
Posts: 5351
Joined: Tue Oct 21, 2003 1:38 am

RE: Best In-flight Magazine

Sun Dec 28, 2003 8:50 am

I've always been a fan of Attaché, US's inflight magazine.
South Carolina - too small to be its own country, too big to be a mental asylum.
 
VSGirl
Posts: 316
Joined: Tue Dec 23, 2003 2:18 am

RE: Best In-flight Magazine

Sun Dec 28, 2003 8:59 am

Can tell you that it would not be BA's or VS's.
 
dmerinop
Posts: 156
Joined: Fri Dec 26, 2003 5:19 am

RE: Best In-flight Magazine

Sun Dec 28, 2003 9:05 am

VS Girl,

Hi, I would like to know the name of Virgin´s inflight magazine... do you not think is good at all?

Dani
 
Southamerica
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Joined: Tue Dec 02, 2003 2:56 am

RE: Best In-flight Magazine

Sun Dec 28, 2003 9:08 am


I have always been a fan of Avianca's on-flight magazine "Mundo al Vuelo". They changed the name last year to "Euforia" and became even larger and more interesting than what it already was.

Great photography and very substancial articles.

Regards,


SOUTHAMERICA
 
copenhagenboy
Posts: 541
Joined: Fri Sep 14, 2001 11:03 pm

RE: Best In-flight Magazine

Sun Dec 28, 2003 9:34 am

I know, I am from SASland, but their magazine Scanorama is really great, sometimes there are so much reading stuff, so I take it from the plane on my destination. I like it is all in English, so they don't cut 10 articles into 5 like on LH and AF, because of translation.
 
awschucksflyer
Posts: 135
Joined: Tue Nov 04, 2003 3:02 am

RE: Best In-flight Magazine

Sun Dec 28, 2003 9:42 am

Air Canada's ENROUTE magazine is the best I have ever seen, by far! The overall layout, advertising content and quality, the articles, and the messages are TOP NOTCH!! I guess this is why the magazine wins numerous awards year after year. Hey, it's even sold in Canadian bookstore across the country because of its very high quality. Plus it circulates in both official languages (in the same issue), English and French.

If you get a chance, pick one up. I highly recommend it! GO ENROUTE!!!

AWSCHUCKS!
 
AA777MIA
Posts: 671
Joined: Thu Aug 07, 2003 10:30 am

RE: Best In-flight Magazine

Sun Dec 28, 2003 10:37 am

AMERICAN WAY!! lol....
 
L1011Lover
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RE: Best In-flight Magazine

Sun Dec 28, 2003 11:08 am

Ok, what I´m interested in when reading an In-Flight Magazine is the airline specific information like routemaps, beverage selection, movies and entertainment etc. ...

From that point of view, I really like DL´s Sky, UA´s Hemispheres, US´s Attache and also TW´s Ambassador was really good!
What I really like is the fleet information page provided in AA´s American Way!
CO´s and NW´s magazines are not bad either and also AS´s magazine is a pretty good source for all information needed for a flight and the airline!

Among the worst I think is defintley LH´s Lufthansa Magazin!
It´s just too boring to read!

You see, another thing where I like US carriers better than Europeans!

Best regards,

L1011Lover
 
Guest

RE: Best In-flight Magazine

Sun Dec 28, 2003 12:46 pm

Hmmm.. best inflight magazine? If someone left a Time, Newsweek or The Economist in the seat pocket that certainly beats whatever rag the airline keeps shoved in there.
 
nethkt
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Joined: Thu Apr 19, 2001 10:27 am

RE: Best In-flight Magazine

Sun Dec 28, 2003 12:59 pm

I like Air Cananda's En Route!!
Love those beautiful airports' map and route map!!
Let's just blame it on yields.
 
cha747
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RE: Best In-flight Magazine

Sun Dec 28, 2003 1:28 pm

My vote goes to the old Lufthansa Bordbuch! It was full of info on other airports and had maddeningly detailed maps of FRA.

My favorite existing is AA's American Way. Somehow I always find info about my destination when I'm flying there on AA and reading American Way.

Of course...who can resist SkyMall  Wink/being sarcastic
You land a million planes safely, then you have one little mid-air and you never hear the end of it - Pushing Tin
 
virgin747
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RE: Best In-flight Magazine

Sun Dec 28, 2003 3:04 pm

Cathay Pacific has a really good magazine.
 
PJS800
Posts: 238
Joined: Wed Oct 15, 2003 10:47 am

RE: Best In-flight Magazine

Sun Dec 28, 2003 3:23 pm

I agree with Copenhagenboy, my Mom gave me the Scanorama magazine from a trip she went on and I found it to be very interseting. Haven't flown in a while so I don't remember any other ones.

PJ
 
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flybynight
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Best In-flight Magazine

Sun Dec 28, 2003 3:43 pm

Not to change the subject, but I'm not that impressed with AS's magazine. I find UA good, as well as SK (that's three for SK!).
I like in-flight magazines that give lots of data on the airline.
Heia Norge!
 
garnetpalmetto
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Joined: Tue Oct 21, 2003 1:38 am

RE: Best In-flight Magazine

Sun Dec 28, 2003 3:54 pm

I like in-flight magazines that give lots of data on the airline.

Call it a point of personal preference, but that's what I don't like in inflight magazines. I like a balance of information about the airline alongside good, interesting articles. I remember, for instance, an article in Attaché that was analyzing the US 4th Judicial Circuit, going into why it was one of the most conservative circuits and how that could have national implications if a judge on the 4th Circuit is chosen to the Supreme Court. To balance that they had an article about key lime pie and what not. All very interesting reading to a political science junkie who loves to cook in his spare time  Wink/being sarcastic
South Carolina - too small to be its own country, too big to be a mental asylum.
 
inflightmags
Posts: 98
Joined: Mon Jun 09, 2003 3:13 am

RE: Best In-flight Magazine

Mon Dec 29, 2003 6:01 pm

UAs HEMISPHERES gets my vote...alongside with PRs MABUHAY ...

Great articles and quality of photography is superb...overall design on both is outstanding...PR MABUHAY is probably one (if not) a unique inflight magazine..they always change the layouts..

VS does not even have an inflight magazine..as far as a I know...they have an INFO mag (inflight entertainment and airline info) and a CARLOS mag (but don't know what the CARLOS mag looks like).anyone who can confirm this???

If you guys got any inflight mags laying around collecting dust, I might buy it from you..let me know...

Cheers!

inflight mags
 
scf158
Posts: 406
Joined: Fri Dec 12, 2003 1:22 am

RE: Best In-flight Magazine

Tue Dec 30, 2003 3:16 am

I agree with Awschucksflyer , AC 's ENROUTE megazine is quite good... Im pretty sure it won a few awards for it.

Cheers,

Scf158
 
RiverVisualNYC
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Joined: Fri Nov 07, 2003 4:11 am

RE: Best In-flight Magazine

Tue Dec 30, 2003 3:25 am

Seems to me in terms of printing and graphic quality, the European carriers do a much better job than the US airlines, at least with respect to BA High Life, the AF magazine, SWISS, etc. I think part of the reason is that US carriers view the magazine as an advertising-driven business proposition (thank you Chester Karras!), whereas the Europeans see it as a way to entertain the passenger and enhance their airline's prestige and image. Also, the primary audience for the US carrier's magazines is a domestic traveler, so you are more likely to see articles about what's doing in Cleveland and some ads for steakhouses in Dallas, whereas the European carriers have a more international, multinational audience so the stories tend to be global in nature and the advertising as well. I tend to keep most of the European airline magazines I pick up, if only because of the beautiful graphics, but will discard those from AA, UA, etc after a quick look through...
 
jsnww81
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Joined: Mon Jan 28, 2002 3:29 am

RE: Best In-flight Magazine

Tue Dec 30, 2003 5:25 am

This is a great topic for journalism majors like me!

I agree that many of the European inflight magazines are glossier and more intelligently laid out. I've seen TAP's Atlantis, Alitalia's Arrivederci, Iberia's Ronda (weighing in at almost 300 pages, it was a real clunker), BA's High Life, bmi's Voyager and LOT's Kaleidoscope. All had very smart layouts, tons of fleet/destination/airport info (Iberia had picture diagrams of MAD and BCN, very impressive) and impressive, well-written articles.

The sole exception was Lufthansa's Magazin - a flimsy 80-pager with a confusing English-German "gutter" layout, crummy route maps, and poor-quality paper. It seemed like the entire issue was thrown together at the eleventh hour.

US carriers' magazines aren't too shabby, however. My top choice would be Delta's Sky, which is just as nice as any European carriers', followed by Attache and American Way. I've always thought United's Hemispheres was a little on the thin side.

Low-fare carriers are a mixed bag... Southwest's Spirit is phenomenal - it matches Southwest's 'personalilty' perfectly - but AirTran's Arrivals is really lousy. ATA doesn't print one - do JetBlue and Frontier have magazines?

I've not seen any Asian inflight magazines, but if they're anything like the timetables those airlines print, they must be incredible. I'd love to see Qantas, Singapore Airlines, and Emirates' publications.
 
Ryanair737
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Joined: Wed Nov 12, 2003 5:14 am

RE: Best In-flight Magazine

Tue Dec 30, 2003 5:27 am

BA's High Life is excellent.  Big thumbs up

Ryanair737
LAST FLIGHTS= Ryanair LPL-BGY-LPL - EI-DPS/DWV - MAY 08 // NEXT FLIGHTS= TBC
 
KKMolokai
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Joined: Tue Feb 22, 2000 2:06 am

RE: Best In-flight Magazine

Tue Dec 30, 2003 5:33 am

I like AA's American Way magazine, because they are changed out every two weeks. They also spotlight a celebrity in each issue, and on every cover. AA's Celebrated Living magazine (a publication found in AA's First Class and Business Class cabins) is also enjoyable.
We are the people of American Airlines. And we know why you fly.
 
AirGAbon
Posts: 676
Joined: Fri Dec 19, 2003 10:37 pm

RE: Best In-flight Magazine

Tue Dec 30, 2003 7:41 am

BA's High Life, AF Magazine, Lan Chile's Mundo Sur and Royal Air Maroc's Magazine.
 
chepos
Posts: 5940
Joined: Sat Dec 02, 2000 9:40 am

RE: Best In-flight Magazine

Tue Dec 30, 2003 9:00 am

Nexos by American is prety enjoyable (Spanish publication found onboard AA)
They usually feature celebrities from Latin America , the route map is very lousy though .
Copa's Cordialidad is a quiality publication, highlighting destinations served by Copa, good route map, detailed terminal info of Tocumen and nice pics.
Chepos
Fly the Flag!!!!
 
inflightmags
Posts: 98
Joined: Mon Jun 09, 2003 3:13 am

RE: Best In-flight Magazine

Tue Dec 30, 2003 12:38 pm

CX - DISCOVERY
UA - HEMISHERES
DL - SKY
AC - EN ROUTE
AA - AMERICAN WAY
BA - HIGH LIFE
VS - does not have any inflight magazines. HOT AIR was their inflight magazine
ROYAL BRUNIE - MUHIBAH
SWISS - SWISS

Not in particular order, inflight magazines above have won either the top award or runner up of the AVION AWARDS..there are probably more airlines that I can think of who won ..

CHECK EM OUT AT www.waea.org
 
COPA737
Posts: 327
Joined: Sun Jan 13, 2002 12:45 am

RE: Best In-flight Magazine

Wed Dec 31, 2003 5:13 am

The new Copa Airlines In-flight magazine is excellent, its called Panorama de Las Americas, very interesting articles and great quality photos. Even better than the older one Cordialidad.

Regards,
Copa737
Panamá Crece y Copa Airlines crece con Panamá!
 
SPLOBKrakow
Posts: 105
Joined: Wed Sep 03, 2003 9:41 am

RE: Best In-flight Magazine

Wed Dec 31, 2003 9:13 am

LOT's "Kalejdoskop" is one of the best I have seen. It us fairly thin, but i find the layout very nice. There is quite a bit of information about the airline and Poland in general. The Polish to English translation is also very accurate

Thanks