kbuf737
Posts: 765
Joined: Thu Dec 04, 2003 2:22 pm

Codeshare...what Is The Purpose?

Tue Jan 13, 2004 1:45 pm

Codeshare.. whats the point of it? Why not merge?

Also how is revenue split between the sharing airlines?
The tower? Rapunzel!!!!!!
 
Guest

RE: Codeshare...what Is The Purpose?

Tue Jan 13, 2004 1:49 pm

Codesharing is pure marketing. It gives many of the same beneifits of a merger (access to consumer bases, networks, etc.) without the costs / loss of identity / etc.

There's different types of codesharing...

- e.g. NW/CO - the carrier that operates the flight gets the revenue from the coupon (from whatever formula they use)

- e.g. NW/KL - NW/KL split all transatlantic revenues

- e.g. AA/MU - AA purchases a block of seats on MU's LAX-PEK flights

[Edited 2004-01-13 06:00:24]
 
texan
Posts: 4059
Joined: Tue Dec 23, 2003 2:23 am

RE: Codeshare...what Is The Purpose?

Tue Jan 13, 2004 2:08 pm

You might want to check out this posting http://www.airliners.net/discussions/general_aviation/read.main/1346198/. Couple ideas out there already describing some pros and cons of different areas of codesharing (regional, national, international). Hope it helps

Texan
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