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ramprat74
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Why Did CO Change Their Meatball From Black To Red

Thu Jan 29, 2004 10:54 am

What year did they change it? Does anybody know the reason they changed it?
 
Mitchell Gant
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RE: Why Did CO Change Their Meatball From Black To Red

Thu Jan 29, 2004 11:54 am

The change occured in approximately 1984. A main reason for the change was to enlarge the "CONTINENTAL" titles so that it could be read easily from a distance. I am not sure why the meatball color was changed...I always thought the black meatball was classier.

The black ball did not make it on to any MD-80's or 737-300's, which is why I place the change around 1984. The red meatball will always be symbolic of the Frank Lorenzo era at CO. Some refer to it as the "scab ball" in reference to employees who crossed picket lines during the bitter union-Lorenzo battles of the 1980's.
 
Matt D
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RE: Why Did CO Change Their Meatball From Black To Red

Thu Jan 29, 2004 11:52 pm

So which looks better?


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luv2fly
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RE: Why Did CO Change Their Meatball From Black To Red

Thu Jan 29, 2004 11:55 pm

Well in looking at the photos the red does look better to me....
You can cut the irony with a knife
 
picarus
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Joined: Fri Dec 29, 2000 6:51 am

RE: Why Did CO Change Their Meatball From Black To Red

Thu Jan 29, 2004 11:55 pm

The black always looked more visually appealing to me. I believe the actual color was changed becaues Uncle Frank wanted it that way...no other reason.

Picarus
 
gr8slvrflt
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RE: Why Did CO Change Their Meatball From Black To Red

Fri Jan 30, 2004 12:13 am

The joke going around at the time was the logo became red when the scab fell off!
I work for Southwest, but the views expressed are my own and do not necessarily represent those of Southwest.
 
DIA
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RE: Why Did CO Change Their Meatball From Black To Red

Fri Jan 30, 2004 12:34 am

To add on to what Mitchell Gant said above, yes, the change occured in 1984. Continental wanted to change the ball so that it would portray a "brighter" and "more friendly" image with uniformity. The final decision was to print the ball in the same red color as the one that is next to the CONTINENTAL title above the cheatline.

**For you trivia buffs: Many UAL employees at Stapleton wore a UA pin on their uniforms. The other side of these pins had a Continental "Golden Tail" with a screw through it. UA and CO were, to put it lightly, extremely competitive back at old Stapleton when Continental had a hub in Denver.
Ding! You are now free to keep supporting Frontier.
 
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EA CO AS
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RE: Why Did CO Change Their Meatball From Black To Red

Fri Jan 30, 2004 1:15 am

**For you trivia buffs: Many UAL employees at Stapleton wore a UA pin on their uniforms. The other side of these pins had a Continental "Golden Tail" with a screw through it. UA and CO were, to put it lightly, extremely competitive back at old Stapleton when Continental had a hub in Denver.

That's because UA played dirty pool when it came to competing with CO.

UA employees routinely approached customers in the queue for the CO ticket counter at DEN, asking them to have the CO agent endorse the ticket over and come fly UA instead. They'd lure them with free drink coupons, upgrades, etc.

On more than one occasion, UA's accounting department intentionally held off on billing CO for several months' worth of CO tickets they'd collected, hitting CO with tens of millions of dollars due at one time, trying to deplete their cash on hand. (It's the same as if your water company hiked your rate without your knowledge and then hit you with ten months' worth of excess fees at one time).
"In this present crisis, government is not the solution to our problem - government IS the problem." - Ronald Reagan

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Greg
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RE: Why Did CO Change Their Meatball From Black To Red

Fri Jan 30, 2004 1:26 am

The black meatball..as originally designed...looked far better.
Brgds.