FA4UA
Topic Author
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Things I Learned At UA World Headquarters

Mon Feb 23, 2004 10:35 am

I just had a meeting at United's World Headquarters and being the nosey aviation geek that I am I had to dig around for some good info and rumors!

Facts:
1. United is expected to generate close to 7 figure returns from printing advertisements on the inside lid of the Snack Boxes we serve.

2. The new ad campaign launched on print last week (18Feb) and on TV in all our hub cities during the Academy Awards. It's supposed to be illustrations (I called them cartoons and was swiftly corrected) and they're supposed to highlight the emotional aspect of travel. Once again UA goes for the "high brow" art form to connect with passengers as apposed to AA's use of facts and figures in advertising.

3. 72 aircraft will be painted in 2004 in the new livery. Some of this number includes new CRJ's UAX will be taking delivery of and the others will all be painted after maintenance checks.

4. All flights over 2.5 hrs will include hot meal service in First and Business Class and our International First Class will again have flowers onboard, and more food selection as we try to "beef up" our premium products.

5. SFO regains Beijing! Yahoo! Can't wait to go shopping there on a long layover! (this continues my two theories that UA is going forward with a renewed focus on our international network and Point to Point flying abroad rather then through hubs)

6. Another reason TED has no first class was because premiere passengers all said for a leisure market that a first class offering wasn't as important as the ability to go there. In other words if the only way we could operate these leisure routes is all economy, the premieres thought a broader option in destinations are more important then first class offerings.

Observations:
1. United World Headquarters is a different world since I was last there in 2001. There is a new energy, new enthusiasm and a general sense of life there. Last time I was there, it was a dreary place filled with cynism and doubt.

2. The logo on the outside of the building has got to GO! It's circa 1984 and it's sad looking! I already told 744Flagship to get on it when he gets hired there!

3. Oh, another thing that I re-learned was the importance of bringing your own MP3 or Cd Player with earphones while travelling. It's the perfect answer to annoying passengers next to you who think they're really really funny or to screaming babies! I've flown millions of miles and I still chuckle thinking about how a walkman/MP3 player is the ultimate escape!

Rumors:
1. Look forward to a news release in the upcoming weeks/months about changes to the fleet. (My guess is the inevitable retirement of the 762... but what will replace it?? Official sources say it's doubtful that it will be the 752. I doubt their doubtfulness.)

2. Look forward to TED's new destinations to POSSIBLY include Mexican and Carribean leisure destinations. Probably in 2005 this will really start up. "Ted... the low fare carrier born with a Silver Spoon in it's mouth" was a slogan floating around the halls too.

Anyway, I hope you all enjoy this bit of gossip on UA!

FA4UA
The debate continues... Starwood or Hyatt... which is better
 
COTXDFW777AA
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RE: Things I Learned At UA World Headquarters

Mon Feb 23, 2004 10:49 am

Seems like UAL is really trying to pack on the extras. Trying to show why you pay more for Legacy carriers.

-COTXDFW777AA
Texas- it's like a whole different country!
 
ORD747CLE
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RE: Things I Learned At UA World Headquarters

Mon Feb 23, 2004 10:52 am

FA4UA -- Fantastic news on all fronts! Glad you had a supurb trip to WHQ. Please keep us posted on any new news you receive!

Cheers!

Ord747Cle
 
Cory6188
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RE: Things I Learned At UA World Headquarters

Mon Feb 23, 2004 10:55 am

Interesting slogan for Ted. By saying that it was born "with a silver spoon in its mouth", is UA intending to have premium services over other LCCs?
 
jeffrey1970
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RE: Things I Learned At UA World Headquarters

Mon Feb 23, 2004 10:56 am

"All flights over 2.5 hrs will include hot meal service in First and Business Class and our International First Class will again have flowers onboard, and more food selection as we try to "beef up" our premium products."

**********************************************************

Any news on what United is going to do for people who fly in economy?
God bless through Jesus, Jeff
 
FA4UA
Topic Author
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RE: Things I Learned At UA World Headquarters

Mon Feb 23, 2004 11:16 am

no news on Economy. United is really trying to target the premium business traveller as the US economy picks up.

I guess Economy news would just be the continuation of what we've already got going. Expanding Buy on Board (affectionately called BOB) and expanding TED which features a larger proportion of Economy Plus seating.

One other observation I forgot to mention was that sitting on a 3.5 hr flight with a row to myself in Economy Plus is very comparable to the comfort level in Domestic First (minus the food and laptop power) on Narrow Bodies.

FA4UA
The debate continues... Starwood or Hyatt... which is better
 
ElkGrove
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RE: Things I Learned At UA World Headquarters

Mon Feb 23, 2004 11:43 am

FA4UA-

"United World Headquarters is a different world since I was last there in 2001. There is a new energy, new enthusiasm and a general sense of life there. Last time I was there, it was a dreary place filled with cynicism and doubt."

I couldn’t have said it better myself. The winter of 2001-2002 was the most depressing period in my life, this coming from a veteran two airline bankruptcies. Simply entering the buildings seemed to take the life out of you. I considered early retirement a number of times during that winter. The working environment has changed quite drastically since then, as you pointed out. There is an aura of optimism at WHQ unlike anything that I have seen before. The recent influx of fresh blood into management certainly has contributed to changing the environment, though a few old-timers remain, myself included.

-ElkGrove

P.S. I am glad someone else finds that sign as dated as I do. I do not think now however, would be the best time to suggest its replacement, do you?
 
FA4UA
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RE: Things I Learned At UA World Headquarters

Mon Feb 23, 2004 11:58 am

Yeah, I guess we can wait a little while on that sign... but it's gotta go real soon! soooo ugly and dated!

Same on the Reservations building/ Credit Union Building. DATED!

There you go again ElkGrove... being fiscally responsible!

FA4UA
The debate continues... Starwood or Hyatt... which is better
 
luv2fly
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RE: Things I Learned At UA World Headquarters

Mon Feb 23, 2004 12:10 pm

I thought you were presently furloughed?
You can cut the irony with a knife
 
Guest

RE: Things I Learned At UA World Headquarters

Mon Feb 23, 2004 12:12 pm

I thought UA's confirmed to some of their employees the use of three-class B757 on transcon routes...
 
scottysair
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RE: Things I Learned At UA World Headquarters

Mon Feb 23, 2004 12:18 pm

Those are very longer story about UA and I'm guess that would make added new caribbean flight with TED. I think now about with UA. I am still hope will make added new flight anytime soon into the future and talk ya later!  Smile
 
AMERICAN757
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RE: Things I Learned At UA World Headquarters

Mon Feb 23, 2004 1:02 pm

Why are they retiring the 762's???? They dont seem that old. They should just keep them going for awhile. They should hold on to most of their fleet like northwest is.
 
BA
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RE: Things I Learned At UA World Headquarters

Mon Feb 23, 2004 1:11 pm

Why are they retiring the 762's???? They dont seem that old.

UA's 762s are some of the oldest built. They have the first production model, N601UA.

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Photo © Michael F. McLaughlin


Regards
"Generosity is giving more than you can, and pride is taking less than you need." - Khalil Gibran
 
isitsafenow
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RE: Things I Learned At UA World Headquarters

Mon Feb 23, 2004 1:19 pm

I dont understand why a carrier would consider retiring the 767. The airplane is not a puddle jumper like a 737-100 or 200. You only get 2 to 4 cycles a day on the 7-6 compared to 5 to 7 cycles on a 737. Perhaps Boeing is making sweetheart deals on the 7E7.....Go figure.
safe
If two people agree on EVERYTHING, then one isn't necessary.
 
N777UA
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RE: Things I Learned At UA World Headquarters

Mon Feb 23, 2004 1:38 pm

Glad to hear that the good elements of the old United are going to be part of the new United. I believe that United's insistance on keeping the airline as intact as possible throughout reorg. was one of the things that helped save it the most.

We are all glad that our great airline is coming back, and hopefully will be the best in the skies again.

//// U N I T E D F O R E V E R

[Edited 2004-02-23 06:01:55]
 
AMERICAN757
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RE: Things I Learned At UA World Headquarters

Mon Feb 23, 2004 2:32 pm

The 762s seem to be doing the airline good. Or so I think, I dont know alot about that, but regardless they should keep them just like northwest does with the 9's. Their whole fleet they should keep to the max. Northwest is a profitable airline right?
 
N777UA
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RE: Things I Learned At UA World Headquarters

Mon Feb 23, 2004 2:36 pm

The 767-200s are maintenance hogs as they are the oldest planes in the fleet, and still don't have the new seats/interiors like the rest of the fleet does. Great plane, but even the best have to retire sometime.

On that note...I really miss the DC10. Long live the Death Cruiser.
 
rjpieces
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RE: Things I Learned At UA World Headquarters

Mon Feb 23, 2004 2:39 pm

Does anybody have a pic of that sign? I'm really curious now hehe  Smile
"Millions long for immortality who do not know what to do with themselves on a rainy Sunday afternoon"
 
AirframeAS
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RE: Things I Learned At UA World Headquarters

Mon Feb 23, 2004 4:35 pm

The logo on the outside of the building has got to GO! It's circa 1984 and it's sad looking! I already told 744Flagship to get on it when he gets hired there!

Did or did the WHQ people at UA have forgotten how old that sign is or something or is it still dark and cold in that building? LOL!!!!! Just kidding.  Big thumbs up

A Safe Flight Begins With Quality Maintenance On The Ground.
 
ual777contrail
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RE: Things I Learned At UA World Headquarters

Mon Feb 23, 2004 4:48 pm

That is great news for UAL, I still think we will be the first US carrier into Saigon.

I think we have a lot of great things ahead of us, WE have all made those non-UAL folks eat words for all the non-sense they said earlier, this is just proof that UAL is moving forward.


Good news FA4UA, you always seem to bring out the good when speaking of UAL.


UAL 777 CONTRAIL
 
AirframeAS
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RE: Things I Learned At UA World Headquarters

Mon Feb 23, 2004 4:50 pm

I wonder what those words tasted like......I hadnt flown on UA since 1996 although Ive never bashed UA at all. LOL
A Safe Flight Begins With Quality Maintenance On The Ground.
 
N178UA
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RE: Things I Learned At UA World Headquarters

Mon Feb 23, 2004 4:59 pm

Excellent news, some best read I have on A.net forums! Thanks for sharing with us!

United forever for me too  Smile

Sam Chui
United Airlines 1k flyer.
For more of myself and my flight reviews visit http://www.SamChui.com
 
JGPH1A
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RE: Things I Learned At UA World Headquarters

Mon Feb 23, 2004 10:04 pm

Re: "Ted... the low fare carrier born with a Silver Spoon in it's mouth"

Tut tut - no metal cutlery allowed, you know the rules !
Young and beautiful and thin and gorgeous AND BANNED ! Cya at airspaceonline.com, losers
 
RiverVisualNYC
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RE: Things I Learned At UA World Headquarters

Mon Feb 23, 2004 10:15 pm

Are they keeping the cockpit audio for the passengers, or is that something that the marketing gurus decided had to go? I wish UA well but I doubt a strategy based on pursuing the domestic premium business traveller makes sense, because even they are compelled by their employers to seek out the best deal today. This is just a trend that's here to stay when it comes to domestic travel, doesn't matter if the economy picks up or not, and it's nearly impossible to provide a superior product while matching the lowest fares available.
 
ord
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RE: Things I Learned At UA World Headquarters

Mon Feb 23, 2004 11:49 pm

"5. SFO regains Beijing! Yahoo! Can't wait to go shopping there on a long layover! (this continues my two theories that UA is going forward with a renewed focus on our international network and Point to Point flying abroad rather then through hubs)"

This is not point-to-point flying. SFO is UA's largest hub for Pacific travel. Further, UA has specifically stated in press releases they will move international flying to hubs where possible to concentrate on their strengths/core markets. This was most notably seen with UA's decision to move the South American flights from Miami to IAD and ORD.
 
FA4UA
Topic Author
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RE: Things I Learned At UA World Headquarters

Tue Feb 24, 2004 2:10 am

ORD: domestically yes we're moving flying to the hubs, but in this instance we're bypassing the NRT hub and flying direct to Beijing. I guess calling it Point to Point wasn't the most accurate since SFO is a hub, but my point is that we're bypassing Narita.

RiverVisualNYC : I asked directly a few months ago to our onboard entertainment dept and they said they have lots of positive feedback on Ch 9 and they have no intention of changing that! It is the cheapest form of onboard entertainment we have and people love it!

FA4UA
The debate continues... Starwood or Hyatt... which is better
 
VSlover
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RE: Things I Learned At UA World Headquarters

Tue Feb 24, 2004 2:20 am

what would ual replace the 767 with on transcon? i detest the aged business product on the route, but would be loathsome to sit in a 757 on the route.

so what would they put on it?
 
Guest

RE: Things I Learned At UA World Headquarters

Tue Feb 24, 2004 3:08 pm

what would ual replace the 767 with on transcon?

Several UA employees claim they've been told the company will operate three-class B752 on transcon but J will remain a step-up from domestic F.
 
corey07850
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RE: Things I Learned At UA World Headquarters

Tue Feb 24, 2004 3:35 pm

Not sure if this is the sign or the building people are talking about... but google brought up this picture:

 
DeltaGuy
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RE: Things I Learned At UA World Headquarters

Tue Feb 24, 2004 3:43 pm

Shame to see the 762 go....seems like all sorts of airlines are kicking it out the door.

Good for UAL though...hopefully they get a new image and new feel towards the passengers..Delta needs the same.

DeltaGuy
"The cockpit, what is it?" "It's the little room in the front of the plane where the pilot sits, but that's not importan
 
FA4UA
Topic Author
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RE: Things I Learned At UA World Headquarters

Tue Feb 24, 2004 4:58 pm

YES! that's the one Corey07850!! Great job!

Picture that lovely logo at the front gates of the property and on other buildings in the vicinity! Terrible! Granted, it's low on the priority list of things to replace!

FA4UA
The debate continues... Starwood or Hyatt... which is better
 
UA744Flagship
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RE: Things I Learned At UA World Headquarters

Wed Feb 25, 2004 12:21 am

Pre 09/11 UA had intended to purchase former military operations land adjacent to O'Hare and build a new WHQ (For the combined administration of UA/US)...

Obviously, the UA/US merger went T.U., and both carriers nearly did the same, so those plans were shelved fast.

Don't know who United released that property to...or if they still own it.

While the signage does suck, at least customers don't see it. Don't worry, Jory, should I get onboard, I'll be sure to send some suggestions to marketing.  Smile
no wire hangers!
 
Tbird
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RE: Things I Learned At UA World Headquarters

Wed Feb 25, 2004 12:57 am

Did you learn when they are coming out of Chap 11???? Their plans sound all well and good but when are they going to generate a profit???
 
ILUV767
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RE: Things I Learned At UA World Headquarters

Wed Feb 25, 2004 2:22 am

Regarding the 762's:

Its not that they are old (age is measured in cycle life and UA's have a veyr low cycle life for being 22 years old) its that the JT9D engine is hard to get parts for, and it is becomming increasingly unreliable. Also, these airplanes are due for heavy checks, and UA does not want to spend the money fixing them to keep them for another 5 years.

I L U V 7 6 7
 
The777Man
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RE: Things I Learned At UA World Headquarters

Wed Feb 25, 2004 3:01 am

Perhaps people at WHQ should get out to the real world of United which is overflowing currently with "cynism and doubt".

The777Man
Boeing 777s flown: UA, TG, KE, BA, CX, NH, JD, JL, CZ, SQ, EK, NG, CO, AF, SV, KU, DL, AA, MH, OZ, CA, MS, SU, LY, RG, PE, AZ, KL, VN, PK, EY, NZ, AM, BR, AC, DT, UU, OS, AI, 9W, KQ, QR, VA, JJ, ET, TK, PR, BG, T5, CI, MU and LX.. Further to fly.. LH 777
 
ord
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RE: Things I Learned At UA World Headquarters

Wed Feb 25, 2004 4:07 am

I agree the sign at WHQ should be changed, but it always brought back some nostalgic thoughts seeing that sign when I would visit WHQ.

On a related note, I flew UA to Newark last week (I loved the low-fat donuts they passed out for breakfast!). The maintenance building in Newark still has the name "United" on the side in the 1960s font, which is basically the same as the new font only slanted a little bit.
 
N777UA
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RE: Things I Learned At UA World Headquarters

Wed Feb 25, 2004 5:58 am

If you want to see a REALLY old sign...look at United's hangar at O'Hare. The sign reads:

UNITED AIR LINES.

UAL changed the 3 words to two words in 1974.
 
wireless
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RE: Things I Learned At UA World Headquarters

Wed Feb 25, 2004 6:34 am

The sign on the side of the SFO maintenance facility sounds like the same as O'Hare... it's a classic, I think it would be wrong to change it.

On the 3 words bit, the copyright on the bottom of the united.com is still 3 words.
 
SegmentKing
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Joined: Sun Aug 27, 2000 7:16 am

RE: Things I Learned At UA World Headquarters

Wed Feb 25, 2004 9:31 am

Actually I don't think the Credit Union has changed their logo, so why change it on the building next to RES?

And the Res building still looks good & somewhat modern..

-n
~ ~ ~ ~ pRoFeSsIoNaL hUrRiCaNe DoDgEr ~ ~ ~ ~
 
ORD747CLE
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RE: Things I Learned At UA World Headquarters

Wed Feb 25, 2004 12:32 pm

Wireless -- you're right, the bottom of united.com is 3 words!! Sheesh. I wonder what the "exact" definition is according to the marketing department.

Ord747Cle
 
sushka
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RE: Things I Learned At UA World Headquarters

Wed Feb 25, 2004 11:38 pm

All flights over 2.5 hrs will include hot meal service in First and Business Class and our International First Class will again have flowers onboard, and more food selection as we try to "beef up" our premium products.

Wow sounds nice, Im sure people will realise that United is better!

Pershoyu Spravoyu Litaki!
 
ord
Posts: 1355
Joined: Tue Jul 20, 1999 10:34 pm

RE: Things I Learned At UA World Headquarters

Wed Feb 25, 2004 11:45 pm

Although United uses "United Airlines" in marketing the airline, and has since 1974, the legal company name is still "United Air Lines, Inc." That is why any legal reference, such as a copyright in ads or on the website, will always say "United Air Lines."

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