"They are actually no. 1 in almost everything."
I have been telling people that for sometime!
Business is generally based on perception. For example, you perceive firm A to offer a superior, more highly respected product or service than firm B, regardless of whether it actually does or not. Businesses relish this. You might not actually know the facts, so it’s all based upon perception. It’s the same with FR
. A number of people think that Ryanair’s trashy, unreliable, dirty, unprofessional, hardly ever on-time, unsuccessful, and the like. In reality, it’s extremely reliable, punctual, and, in my experience, pretty damn clean (I can’t recall seeing anything in any of the pockets or around the seats near me – even when aboard the last flight of the day). It’s also very successful and, in contrast to other airlines – even ‘traditional’ and national ones – commendably profitable. All in all, it’s quite unlike how it’s wrongly and unfortunately perceived.
"Everyone writing for the Telegraph knows that the way to grab eyeballs is with Ryanair and/or sex."