Yes its a bad situation, but don't feel bad for us. STL
was never really a cash cow for TW
, but it was all they had and in the end were trying to take all of their eggs out of one basket and distribute them into places like SJU
. In the end, I believe STL
was profitable at times for TW
, but all the factors that were up against TW
led to its demise.
As for the geographically suited issue, it may not be right now, but it was back then. TW
was acquired so STL
could become a reliever hub for AA
when they were maxed out. With nowhere to go, they needed another option to filter passengers w/o making them go way out of their way, STL
was perfect for this. Send high yielding traffic thru other midwestern hubs, and send low yielding connecting pax thru STL
You bring up MIA
, and ORD
......Of course they are more profitable than STL
. All have better o/d, better facilities, higher yielding traffic etc. Hypothetically, (like a draft scenario) if airlines had to drop all their operations and start from scratch and pick new hubs, those three airports would be snatched up in the first 6-8 picks or so.
As for how STL is doing right now, AA execs have reported it is turning some type of a profit, how large or small I have not an idea. Even as cool as it was with the old hub days seeing tons and tons of AA, I'd rather have this smaller hub, and have flights being added back quite a bit instead of cut after cut with the old 400/500 flight a day hub.
[Edited 2004-03-23 21:03:03]