aguilo
Posts: 237
Joined: Fri Apr 02, 2004 4:52 am

Desperate Offer From USAirways

Fri Apr 16, 2004 6:08 pm

More desperate moves for a few extra coins at USAirways. The offer is bunk hough, with an almost completely RJ fleet - all in a single class (unlike USAir's prior plans to offer F class on the E170s) and a plan to reduce the number of Fclass seats on their 757s..Gold Preferred status is virtually useless anyway if you are already a Silver Preferred member.

FROM USAirways:

Effective April 15, 2004, Dividend Miles members began earning
Preferred status twice as fast on select qualifying fare classes on US Airways,
the US Airways Express carriers, US Airways Shuttle, Lufthansa and
United. As a Silver Preferred member, through December 31, 2004 this is how
it will work:

Fly on purchased qualifying US Airways First Class and Envoy Class and
United or Lufthansa First Class & Business Class* through December 31,
2004 and earn 200% credit toward Preferred miles (was 150%), 100%
credit toward Preferred segments and 150% credit towards award miles.
Purchase and fly Full Coach Class* (eg. Y or B fare classes on US Airways)
and earn 150% credit toward Preferred miles (was 100%), 100% credit
toward Preferred segments and 100% credit towards award miles. Plus, you
will continue to earn 100% credit for all Discount Coach Class* fares.

For example, fly roundtrip from Philadelphia to Madrid, Spain (3,682
miles one-way) in US Airways Envoy Class, our transatlantic Business
Class service, and you will earn over 14,000 miles toward qualifying for
Gold Preferred status. That's over a quarter of the way to the needed
50,000 miles. Here's how:

Preferred Miles = 7,364 miles roundtrip x 200% = 14,728
Award Miles = 7,364 miles roundtrip x 150% = 11,046
Silver Preferred Bonus = 7,364 miles roundtrip x 50% = 3,682

Total Preferred Miles Earned = 14,728
Total Award Miles Earned = 11,046 miles + 3,682 miles = 14,728

Gold Preferred members are enjoying a host of exclusive benefits and
recognition including:

* A 100% Preferred mileage bonus on all paid, qualifying flights on US
Airways, Lufthansa, United and Spanair
* The ability to confirm E-Upgrades 3 days before departure

Earn enough miles to achieve Chairman's Preferred status and you'll
receive even more benefits, including the ability to confirm E-Upgrades 7
days in advance of departure and the dedicated services of our Personal
Liaison staff.

Amazingly enough 50,000 miles suddenly doesn't seem so far away -- but
you'd better hurry this program is only valid through December 31,
2004.
 
NIKV69
Posts: 10889
Joined: Wed Jan 28, 2004 4:27 am

RE: Desperate Offer From USAirways

Fri Apr 16, 2004 7:30 pm

Valid through December 31st? Will they be around then? I hear a fat lady beginning to sing! Yes this is another desperate move by USAirways, they are in the fight of their lives this summer.
Hey that guy with the private jet can bail us out! Why? HE CAN AFFORD IT!
 
Leskova
Posts: 5547
Joined: Wed Oct 08, 2003 3:39 pm

RE: Desperate Offer From USAirways

Fri Apr 16, 2004 8:14 pm

If that's a desperate offer, then what are AA's Gold or Platinum Challenge offers? I don't really see that much of a desperate move in this - lot's of airlines offer extra bonus miles...

Or, for that much: how desperate is Lufthansa? They've been offering a 200% mileage credit for flights in Business Class and 300% for First Class for years... plus what they call the "Executive Bonus" of 25% as soon as you're FTL or Senator (Silver or Gold) member.

I'm not saying US isn't in trouble, but I don't see any signs of doom in this...

Regards,
Frank
Smile - it confuses people!
 
aguilo
Posts: 237
Joined: Fri Apr 02, 2004 4:52 am

RE: Desperate Offer From USAirways

Fri Apr 16, 2004 8:16 pm

Desperate in the sense that they are eagerly trying to sell you a "perk" that is really meaningless. There will soon be little to no Fclass at all so they are are really selling you snake oil...
 
Leskova
Posts: 5547
Joined: Wed Oct 08, 2003 3:39 pm

RE: Desperate Offer From USAirways

Fri Apr 16, 2004 8:26 pm

I know that they've got quite a high number of RJs flying around and, as you pointed out, that they're planning on reducing F-class on the 757s - but don't they still have quite a sizeable fleet of A320-series and B737s flying around with F class, as well as B767s and A330s with Envoy on it?

And seeing the fact that miles cannot only be used for upgrades (into the, admittedly, scarce F-class seats), but also for free flights (also on UA and LH), I wouldn't consider them meaningless.

I think that this is a better measure to try and attract customers than simply lowering the fares - that's something that the others will simply match: if this does manage to stimulate business for US (and I hope it does), then they'll have gotten what they wanted - more pax without the need to further lower the yields.

As I've said above - I know that US is in a dangerous situation and nowhere near financial security... but, again, I don't see any added desperation in this...

Regards,
Frank
Smile - it confuses people!

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