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ATA Starts LGA-PIE On 4/30

Wed May 05, 2004 1:00 am

A few days late, but this is big news for me.

INDIANAPOLIS, April 29 /PRNewswire-FirstCall/ -- Beginning May 1, New
York-based travelers will have a new, low-fare option when flying to the
Tampa/St. Petersburg, Fla. area, recognized as one of New Yorkers' Top 10
favorite destinations in the country.* ATA (ATA Airlines, Inc., Nasdaq: ATAH)
will launch new daily nonstop service on Saturday, May 1, between New York
LaGuardia International Airport (LGA) and St. Petersburg-Clearwater
International Airport (PIE).


The carrier is introducing the new daily service with competitive fares
between LGA and PIE. For travel through June 16, 2004, ATA is offering fares
online from $62.** This is welcome news for New York Yankee fans who might
want to visit the Florida Gulf Coast and see the series against the Tampa Bay
Devil Rays at the end of May, as well as the many travelers venturing from St.
Petersburg-Clearwater to the New York area.
"This is an opportunity for us to join New York and St. Pete -- two of our
most popular destinations," said John Happ, Senior Vice President of Marketing
and Sales for ATA Airlines. "The St. Petersburg-Clearwater International
Airport is directly across the bay from Tampa and considerably closer to the
beaches and resorts to which most New Yorkers are traveling, offering all the
world class amenities and services expected from a premier international
airport, minus the crowds and delays."
With a keen focus on the business traveler as well as leisure travelers
seeking more space and comfort, the carrier is launching Business Class
service with system-wide availability by the fourth quarter of 2004. The new
ATA Business Class will feature two-across all leather seating, wider seats,
more legroom, priority boarding, and other upgraded amenities. The pricing
structure will have a distinctive ATA flavor.
"We're creating a new kind of Business Class experience for our
customers," Happ said. "We're going to offer the level of service they expect
in Business Class, but at fares that are affordable to a much wider range of
travelers. We believe it's going to generate a lot of excitement, not only
among our existing customers, but with people who've never flown us before."

LGA's IND routes with ATA are also direct now, right? That would give ATA three routes now form LGA. It's nice to see expansion from them. It's a great sign as I feel that LGA is a great pertri-dish for American aviation as a whole.

Congrats ATA!

Phil Derner Jr.
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RE: ATA Starts LGA-PIE On 4/30

Wed May 05, 2004 1:04 am

Let's see how is they doing out of PIE-LGA this summer and I am still hope how is doing out of PIE. Talk ya later!

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Joined: Sat Sep 20, 2003 2:53 pm

RE: ATA Starts LGA-PIE On 4/30

Wed May 05, 2004 3:26 am

LGA, contrary to popular belief, is an outstanding airport for low fares and an awful airport for high-yields...LGA and IND may be the most fiercely-competitive airports in the US (LGA with three carriers over 20% marketshare, IND with six carriers above 10% marketshare), and with LGA having flights to nearly everywhere imaginable inside of the perimeter, prices are low, almost ridiculously low, as a result.
Burma's constitutional referendum options: A. Yes, B. Go to Insein Prison!
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RE: ATA Starts LGA-PIE On 4/30

Wed May 05, 2004 3:53 am

I heard about 7-8 years ago that ATA was trying to gets slots at LGA to serve SRQ, but they lost out to Spirit. Are they still trying to pursue these slots for SRQ service from LGA?  Confused
Love Trumps Hate
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RE: ATA Starts LGA-PIE On 4/30

Wed May 05, 2004 5:03 am

SHU... regarding your comment, "where is the proof?" LGA is a high-yield airport. It is not the highest in the country, but I would by no means say "prices are low, ridiculously low".
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RE: ATA Starts LGA-PIE On 4/30

Wed May 05, 2004 9:14 am

LGA-MDW is the highest yielding route in ATA's network. That is both for cargo and passenger service. How do you figure that comment? That is why they have 8 flights a day and some months 9.