"Southwest Comes Calling, and a Race Begins
By MICHELINE MAYNARD
Published: May 10, 2004
PHILADELPHIA, May 9 - Southwest Airlines Flight 741 took off for Chicago a minute before 7 o'clock Sunday morning, inaugurating a critical city for Southwest, the nation's largest low-fare carrier, and setting off a flashpoint for the brutally competitive airline industry.
While depicted as a threat to the struggling US Airways, which uses Philadelphia as one of its three hubs and operates 68 percent of its flights from here, Southwest's presence has set in motion a battle for passengers between low-fare carriers and traditional airlines that epitomizes what is going on nationwide.
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[Edited 2004-05-11 00:02:51]