bigpappa
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A380: Will There Be More Hype When 747 Launched

Sun Sep 26, 2004 9:27 pm


Will they be more buzz and media hype when the 1st A380 flies.. More than when the 1st ever 747 was launched in the late 60's/ early 70's..

The A380 as we know is not the 1st big plane to be built, the 747 was a new thing because it was the 1st ever big plane so it deserved all the attention..

what do you guys think???
one good flight deserves another!!!!
 
studentflyer
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RE: A380: Will There Be More Hype When 747 Launched

Sun Sep 26, 2004 9:30 pm

Well, to tell you the truth, I think the Airbus A380 would be big news the first time it flies, because as others in this thread has mentioned, that they 'doubt' the ability of this huge monster. Well, it would also be a big thing, because we've been following every single progress of the manufacturing process of this monster.

So, let's just wait and see what happens in the first quarter next year  Big grin

Regards,
AK
 
EGGD
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RE: A380: Will There Be More Hype When 747 Launched

Sun Sep 26, 2004 9:46 pm

I don't think so. There hasn't been that much media coverage by comparison, and the aircraft hasn't really caught the attention of the public. Obviously its not just another run of the mill aircraft, but at the same time its nothing revolutionary. I know alot of people who have never heard of it, or are unfamiliar with what the 'A380' is. I'd imagine it'll be in the news when it does take its first flight, but there won't be a grand rollout when the first A380 is completed and painted.

Then again, keep in mind that Airbus do things differently to Boeing. France/the EU are very different to the US and generally I think Boeing would make more of a deal of the rollout of a new aircraft, as we saw with the rollout of the 707 and 747 and the many thousands of people that were invited and the whole media coverage of the events.
 
N79969
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RE: A380: Will There Be More Hype When 747 Launched

Sun Sep 26, 2004 10:24 pm

I think it will be a big deal because it will mark the end of the 30+ year run the B747 had as the largest passenger airplane. That is significant.

I would be surprised if there is little or no publicity during roll-out in addition to first flight.
 
VSXA380X800
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RE: A380: Will There Be More Hype When 747 Launched

Mon Sep 27, 2004 12:13 am

I think that when the A380 first flies it won't be as spectacular the 747 because it was the first jumbo jet and by Airbus trying to build their own its like " This is just a nother one". I'm hoping that A380 to be recononized as the now largest commercial aircraft though some might think different. The A380-800 isn't much longer than the 747 and that is what mainly what people look at to see if something "big". Though the A380-900 will be much bigger and will gain more attention than the -800 variant.



[Edited 2004-09-26 17:32:02]
4 decks 4 engines 4 long haul
 
Joni
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RE: A380: Will There Be More Hype When 747 Launched

Mon Sep 27, 2004 12:16 am


Considering that the level of hype overall has increased about tenfold since the time the 747 was first rolled out, I expect the A380 rollout/first flight/EIS to be accompanied by a spectacular, almost ridiculous amount of hype and PR.

 
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Starlionblue
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RE: A380: Will There Be More Hype When 747 Launched

Mon Sep 27, 2004 12:23 am

"Almost" ridiculous? I have no doubt they will cross the line into "completely" ridiculous  Smile/happy/getting dizzy
"There are no stupid questions, but there are a lot of inquisitive idiots." - John Ringo
 
csavel
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RE: A380: Will There Be More Hype When 747 Launche

Mon Sep 27, 2004 12:28 am

Therew will be about ten times the buzz over this, but it will have less effect.

THe times are so different, that Britney farting creates buzz, and cover stories, and specials and bulletins. With all the news channels, cable channels, and interenet sites scrambling to fill up space, anything and everything creates buzz. Thus the A-380 launch will create much more buzz than the 747 launch, when PR was in its innocent halcyon days.

However, since there is so much buzz "noise" in general, the A-380 buzz may have less of an effect.

Also since flying is less exotic that it was in 1970, people may not be as interested. Who knows?

PS my answer is not to be intended as an opinion of the buzz-worthiness of either the A-380 or the 747.
I may be ugly. I may be an American. But don't call me an ugly American.
 
hz747300
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RE: A380: Will There Be More Hype When 747 Launched

Mon Sep 27, 2004 12:32 am

I wasn't around when the 747 rolled out. All I can say now, is that people I know that don't follow airlines/airliners don't seem to really to care. Probably because air travel has been reduced to a commodity with little product variation between carriers.

I would expect a ton of pageantry and glitz from Airbus when it rolls out, but then it will die down during the testing phase. I would expect more joint buzz between the launch customer and Airbus when it enters service, with a gratuitous first flight full of reporters European leaders. After that flight, it will be greeted with applause, speeches will be made--men will cry and women will throw their underwear at Airbus engineers. Then it will fade quietly and become just another airliner in the skies.

Speaking of, how are the engine tests going for Airbus?
Keep on truckin'...
 
tartan
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RE: A380: Will There Be More Hype When 747 Launched

Mon Sep 27, 2004 2:05 am

I don't know if there will be more buzz and hype but it will certainly be different. When the 747 was launched flying still had a bit of glamour attached to it. In real terms, the ticket prices were so much more expensive than now and your average person would never be able to afford such a trip.
Nowadays air travel is far more accessible and a far higher percentage of people will be able to travel on the A380. This will capture people's attention in a different way.
 
DutchFlyer
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RE: A380: Will There Be More Hype When 747 Launched

Mon Sep 27, 2004 2:10 am

The A380 is overhyped.

What is realy new? It's bigger (a few more seats than a high density B747), no more modern avionics than let's say a B7e7, no surprise on the engine front.

It's just a bigger Airbus, nothing more. It's not the largest aircraft ever build, it's not the longest haul aircraft.

So about what is this hype? Just because it's new or just because it's an Airbus.

I also like a new Cessna or Piper. Just as spectacular with a full glass cockpit.
 
burnsie28
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RE: A380: Will There Be More Hype When 747 Launch

Mon Sep 27, 2004 2:17 am

Well who knows, we cant ever guarantee a plane is going to fly, the BIG BUS has to get off the ground first, the 7e7 is making more news then the A380, that will be a big deal, you hardly ever hear anything on the A380, then again, Airbus is not doing a good job with giving the public updates. I have a feeling it will be a little 10 sec piece on CNN Headline News when that takes off something like this.

Today the worlds news largest passenger jet made its first flight in Toulouse, France today the 555 passenger jet took off shortly before 10 a.m. local time and returned several minutes later marking a historical day and successfully completing its first ever flight.
 
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Starlionblue
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RE: A380: Will There Be More Hype When 747 Launched

Mon Sep 27, 2004 2:38 am

Well who knows, we cant ever guarantee a plane is going to fly, the BIG BUS has to get off the ground first, the 7e7 is making more news then the A380, that will be a big deal, you hardly ever hear anything on the A380, then again, Airbus is not doing a good job with giving the public updates. I have a feeling it will be a little 10 sec piece on CNN Headline News when that takes off something like this.


Although as you say there is no guarantee it will actually fly, I wouldn't bet against it  Big grin

As for the marketing hype, the point of it all can be argued. Passengers and the general public don't buy planes, so why make a big deal out of it to them?
"There are no stupid questions, but there are a lot of inquisitive idiots." - John Ringo
 
knoxibus
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RE: A380: Will There Be More Hype When 747 Launched

Mon Sep 27, 2004 5:00 am

What is realy new? It's bigger (a few more seats than a high density B747), no more modern avionics than let's say a B7e7, no surprise on the engine front.

I love it when people have actually no idea about the technological amelioration that will be embedded inside this aircraft. It is just amazing in terms of maintenance, systems interconnections, network and services, etc, etc...

I could provide an exhaustive list but that will take a lonnnnnng time.

Maybe that's because Airbus just did its "advertisement" on the real technological advances only to its customer, ie the airlines, instead of wasting time about how beautiful their aircraft will look....

And the avionics systems has been highly improved, maybe not as evolved than the 7e7, but there is a 3 to 4 years difference between the two designs already, so I would consider it as normal....

Instead of saying things you have no idea on, just keep your mouth shut.

Thanks,

Knox
No matter what anybody tells you, words and ideas can change the world.
 
Airbus Lover
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RE: A380: Will There Be More Hype When 747 Launched

Mon Sep 27, 2004 7:30 am

Thanks Knox. Took words right from my mouth.  Big thumbs up

Some people just have NO idea and yet they act like they know it all. Not that I'm saying I know a lot, but I've seen and been told of the technological advancement to be introduced in the A380, and for today's world, it is quite significant. Of course it may not beat the B7E7, which is a few years apart in terms of design. But heck, the B7E7 isn't even being built yet! Compare the A380 to today's newest aircraft, then note the difference.
 
VSXA380X800
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RE: A380: Will There Be More Hype When 747 Launched

Mon Sep 27, 2004 8:14 am

Starlionblue I second that!

Dutchflyer, Like Knoxibus Said. You have NO idea what your talking about. Your opening you big mouth like you have no clue of whats happening around you.The 7E7 is the one thats really "Over-Hyped".
4 decks 4 engines 4 long haul
 
Tarantine
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RE: A380: Will There Be More Hype When 747 Launched

Mon Sep 27, 2004 9:10 am

Remember, when the 747 was introduced, almost all the airlines, even domestic US carriers had at least a few 747s for a short time. The 747 launch was BIG because widebodys were brand spanking new. The A380 is just another big wide body & we probably won't see it much in the US for a while.
 
studentflyer
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RE: A380: Will There Be More Hype When 747 Launched

Mon Sep 27, 2004 9:36 am

Well, it could only be huge in the aviation world, but for some people (if not most), as been said by some in this thread, they just simply don't care about the aviation world. They are too, how should I say this, 'ignorant' should I say, because they just can't be bothered to even have an interest in this great subject!

Remember when the first B773 flew? That was the aircraft with the longest fuselage, and yet, it only became a hype within the aviation enthusiasts. Why, because we know the facts about this aircraft. But for those who aren't interested, it's just another big bird, comparable with others, making a flight. Nothing spectacular. (Sorry if I'm going into A vs. B mode) but anyway, it could make a bit of relevance here, just to prove my point.

Let time tell the truth

Regards,
AK
 
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RE: A380: Will There Be More Hype When 747 Launched

Mon Sep 27, 2004 9:41 am

Well, I don't know but recently I have many friends and school mates (who I think often watches TV, news and documentaries on Discovery and the likes) have asked me what is up with that huge super jumbo. Some even called it the A3XX. People who saw or knew about the A380 ARE interested and amazed. You see, most people, find size more astonishing.

Big is better in many people's mind.  Smile/happy/getting dizzy So the A380 will be getting their attention somehow.
 
MidnightMike
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RE: A380: Will There Be More Hype When 747 Launched

Mon Sep 27, 2004 9:45 am

When the A380 is launched, the only people that will be really excited will be just us aviation
nuts, as far as the media & General Public are concerned, just another big airplane. Same will hold true when the 7E7 is launched.
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rj777
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RE: A380: Will There Be More Hype When 747 Launched

Mon Sep 27, 2004 9:58 am

I bet Airbus will make sure there's going to be some hype!
 
soaringadi
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RE: A380: Will There Be More Hype When 747 Launched

Mon Sep 27, 2004 11:39 am

The answer I think is obviously yes.

That is because, there too many are more people interested in aviation today than there were in the late 60's -- early 70's.
If it ain't Boeing, I'm not going !
 
lehpron
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RE: A380: Will There Be More Hype When 747 Launched

Mon Sep 27, 2004 12:14 pm

I guess some people think they don't need to know stuff to for an opinion, huh?

The late 60's/early 70's was a completely different generation, back then planes evolved. That was why the 747 may have been a big deal (I wouldn't know I wasn't there), because it was something new and quickly came to be. Nowadays, it's all business.

The world newsmedia groups look at events and situations based on their own perspectives and what interests their viewers, i.e. ratings (that's why I never bought the political slant crap). More than likely a portion of Europeans will give a greater damn about A380 than that same portion of people in other nations. I remember the Concorde crash was covered for 3 days in this country, I am sure it lasted longer in France; it had to have, planes crashes in the US go on for at least a week.

For a good idea of the American reaction of the A380, look to the A345/6 roll out. For a good idea of the American reaction for the 7E7, look to the 777 roll out. Unless the flight experience changes, most people won't give much of a damn. I go to Embry-Riddle, a lot of the students don't know about the A380, except that it is supposed to be a bigger plane. It kinda upsets me that this is an aviation school.

Besides if the rumors are true that the first A380 will fly in January, I think US media will be more concerned about terrorist threats around the Presidential inaguration. Hell, I don't mean to sound harsh, but I am certain that the first reaction from Americans who've never heard of the A380 until then will think "terrorist target"

****

I don't know how many times I should say this: A380 is designed, i.e. ability, FOR the next few decades! Obviously it would be a flop as large amounts of people aren't so suddenly flying within the next week. It bugs when I read/hear people claim the A380 won't work because we don't need it now. Well fucking duh, it's not for now, it's for later!

Just in case somebody mentions it: the A380 is in a completely different category as the 787 (we know all it's not gonna stay an E). So stop comparing things like their markets or sales!


>> "Passengers and the general public don't buy planes, so why make a big deal out of it to them?" <<

Starlionblue, with all due respect, that is the most outrageous thing I have ever heard. The least you could have done was get wildly specific. Airlines may purchase the plane, but the only way they can get their money's worth is if people fly on them -- the passengers pick up the tab in the end. Besides, didn't the 747 usher in relatively cheaper fares?

>> "The A380 is overhyped" <<

Dude, I think you've been in the A.net forums a bit much lately.  Wink/being sarcastic This webnet may be the gossip central for aviation online. You can't even start a thread without it being biased to such a degree it is not even realistically logical anymore. The members here can become hyper-patriotic rather easily; life here (in places) is hyped.  Smile
The meaning of life is curiosity; we were put on this planet to explore opportunities.
 
ltbewr
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RE: A380: Will There Be More Hype When 747 Launched

Mon Sep 27, 2004 12:16 pm

In 1967, you had 3 Jumbo's in development - The 747, the DC-10 and the L-1011. I recall in 1967 a NYC Sunday Newspaper (that went out of buiness the next year) with a front page story of the DC-10, that you will be able to fly coast-to-coast for $99 dollars when it comes out. (something that would come true and sometimes still occures, before taxes) There was some attention to the 747 due to it's large size in major newspapers, newsmagazines, some TV reports. Also, PanAm, then "America's airline to the world" would be the initial airline to buy the 747 and directed many of it's specifications.
When the A-380 is formally launched, we will be able to see real time TV reports, probably on CNN and the internet, which didn't exist when the 1st Jumbos came out. There will be the pride of the Europenians to make the biggest passanger aircraft ever made which will add to the hype. There has already been shows on the A-380. But most people including those in the Media, unlike us here, really don't care about aircraft, unless there is a crash or deaths. The launch of the A-380 will only be of interest of news and aircarft junkies.
 
a380900
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RE: A380: Will There Be More Hype When 747 Launched

Mon Sep 27, 2004 1:05 pm

I would'nt be surprise if it's on the cover of major weeklies in the US after first flight. That is if Bin Laden is not caught the same week.

It will definitely be on the TV News. I'm not sure whether the pictures will be telling or not. Maybe once in the air, with the distance, it will be hard to tell the difference between the A380 and the A318 (except for the number of engines). They have the same overall proportions.

It's going to bring up some questions about Boeing in the US.
 
Thrust
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RE: A380: Will There Be More Hype When 747 Launched

Mon Sep 27, 2004 1:47 pm

I don't think the A380 is going to be as big as the 747 was when it was introduced, for several reasons. The first is that jets were still relatively new when the 747 was launched, and a giant jetliner like the 747 was simply unheard of, and untested before. THe 747 was the first giant jetliner in the world, and no jet even compared marginally in size to it....nowadays the A380, while it may be a full-double decker, is surrounded by jetliners of comparable size, such as the 777-300, Airbus A346...in short jets are not as new as back then, and more than our fair share of jetliners now exist today. Still though, it will be the first full double-deckered jet, but the 747 has been around for a long time, and half of the -400 is a double-decker.
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Starlionblue
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RE: A380: Will There Be More Hype When 747 Launched

Mon Sep 27, 2004 10:17 pm

>> "Passengers and the general public don't buy planes, so why make a big deal out of it to them?" <<

Starlionblue, with all due respect, that is the most outrageous thing I have ever heard. The least you could have done was get wildly specific. Airlines may purchase the plane, but the only way they can get their money's worth is if people fly on them -- the passengers pick up the tab in the end. Besides, didn't the 747 usher in relatively cheaper fares?


The vast majority of pax don't care what plane they fly as long as the ticket is cheap. Sure, they will say things like "I don't like props" or "FBW is dangerous" but they can't even identify the plane they are sitting in so...


Europenians

That would be Europeans
"There are no stupid questions, but there are a lot of inquisitive idiots." - John Ringo
 
sabenapilot
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RE: A380: Will There Be More Hype When 747 Launched

Mon Sep 27, 2004 10:51 pm

I expect Airbus to intensify the PR offensive based on adds and clips like this one:

http://www.airbus.com/video/media/advertising/wonders.mpg

fantasic clip by the way....
 
MD80Nut
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RE: A380: Will There Be More Hype When 747 Launched

Mon Sep 27, 2004 11:41 pm

The hype surrounding the A380 can be expected to grow as the date of it's first flight draws nearer.

However, compared to the hype that surrounded the 747 in 1969, the hype surrounding the A380 is microscopic. Remember, there was no Internet, no cable TV, yet people who were not aviation fans already had heard about it and even talked about it long before it's first flight. I don't know any people who aren't into aviation who know about the A380, unless I tell them. The 747 was simply a much larger increase in size over the biggest commercial jets of the time (the DC-8-61 and -63) than the A380 is over the 747.

Like I said, the hype over the A380 will increase as it approaches it's first flight, but right now it isn't even close!

cheers, Ralph
Fly Douglas Jets DC-8 / DC-9 / DC-10 / MD80 / MD11 / MD90 / 717
 
na
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RE: A380: Will There Be More Hype When 747 Launche

Tue Sep 28, 2004 1:50 am

I agree that compared to 1969 and the PR limitations back then the effect for the A380 won´t be higher than the lauch of the 747.
But the A380 will certainly be the first aircraft since the 747 virtually everybody will know instantly. And it will create the biggest hype around any airliner until, maybe, a new Concorde might be launched (but that is something I do not expect during my lifetime). If the A380 can´t create a hype, then no airliner ever will. It´s probably true, 90% of the public doesn´t give a shit for 777s or A330s, but the A380 undoubtedly possesses something not other airliner since the 747 had - grandness.
 
Ken777
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RE: A380: Will There Be More Hype When 747 Launched

Tue Sep 28, 2004 10:57 am

There is no doubt in my mind that the 380 will fly with very few problems, and those won't make the news. The 747 did fine with only a fraction of the computer power and designing systems, the C5 got in the air and other large plane made it off the ground. Flying isn't the issue, cost performance on a day in and day out basis is what is going to sell the planes over the years.

As for the PR - Airbus had better schedule the first flight 2 weeks before the next President takes the oath. Doubt seriously that they will schedule the first flight on January 26th!

Anything can kick the story off the main page - from Miss Jackson having another "wardrobe malfunction" to another earthquake in California (is there a difference?), but it should get good press. That could be the week, of course, that Boeing announces a long string of 7E7 orders. Surely they wouldn't do that . . .

Personally I think that February would have been a better time as it is generally a dull time, news wise.
 
lehpron
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RE: A380: Will There Be More Hype When 747 Launched

Tue Sep 28, 2004 1:38 pm

>> "The vast majority of pax don't care what plane they fly as long as the ticket is cheap. Sure, they will say things like "I don't like props" or "FBW is dangerous" but they can't even identify the plane they are sitting in so..." <<

The world is different now, I can agree to that, where people take aviation for granted in addition to being incredibly ignorant. They can get away with it, everything looks the same and does the same thing, besides that the airport experience is usually remembered most. To assume that will continue to be as that is how things are have to be reversed if there is to be a future. I think it is important for the future of aviation to give people the sense that they have choices and must ask for it.

At this very moment, the aviation industry have been shaping the market, they are in control of it and they have been for 30 years. They figured out that making the same damn thing over and over again reduces costs to the point where it compunds on itself continually making what was an experience to remember to something we do. It has also created a tiny window for change that gets smaller, and with it, people's impressions. That's why they don't care, because there is no big deal to get all wet about. There is no reason to care. You're right about that.

IMO, any future idea must involve the paying pax at some point, they are the market. What they think doesn't matter, there is nothing wrong with teaching them is there? They are in the end paying for it, keep that in mind; the airline would be the intermediate costumer -- the one who makes it convinient for you. Obviously you cannot buy an airplane, but you can lease a seat for a short period of time. This time and the money you spend is very important. The impression you get off of the airplane currently is how the airlines' staff has treated you, the plane is not part of the equation. Since planes these days aren't different, there is no "wow".

The A380 might make a difference, there is no other full-length double deck, it will give off a serious impression, it will make people notice. People talk, eventually they will ask about it.

Especially if fare along these giants get cheaper than the next size down.

I guess the fantasy may only last a few years at best, unless the plane makes an impact on the industry. Currently we are still stuck subsonic, it pisses me off how some people even in here dismiss anything that could/should/would happen just because it hasn't. Such a revolting atitiude.  Confused  Wow!  Angry

The meaning of life is curiosity; we were put on this planet to explore opportunities.
 
Joni
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RE: A380: Will There Be More Hype When 747 Launched

Tue Sep 28, 2004 5:52 pm


I'm surprised that some of you know non-aviation people who don't know of the A380. Most everyone I've talked to about planes has mentioned the "new huge Airbus".
 
lehpron
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RE: A380: Will There Be More Hype When 747 Launched

Wed Sep 29, 2004 8:01 am

Joni, perhaps I misunderstood you, are you suprised people that don't know about planes are asking about it or that people who you happen to talk to do know about it?

Most people now don't care, they aren't involved and nothing is made personal, nothing about planes hits home, so to speak. If you have friends that you communicate with who don't mind you going on about A380/7E7, they will show future interest -- that doesn't mean everyone is interested. Just within your small world, everyone cares.

People in America usually only care about their cars and cell phones, then maybe the Tivo and the home PC. Other than that, it's titties 'n ass, honest to God. Unfortunately, maybe that is the way of things around the world. But maybe one form of patriotism comes from interest is what your country produces for the world. Airbus, IMO, is the flagship of all Europe. Boeing would be it for us. I figure cuz we don't have anything new out now, we aren't gonna get all upity about it; well, there are those who wish ill on others. There will be hype about 787 (yeah, shut-up) when it comes close to roll-out. Americans will get even more arrogant (they are just proud -- like you are now), you might have to deal with it (like some of them are now).

The meaning of life is curiosity; we were put on this planet to explore opportunities.