nzblue
Posts: 563
Joined: Wed Jun 02, 2004 12:44 pm

Virgin, Singapore Expand Code-Share To The US

Sat Oct 23, 2004 6:23 am

Singapore Airlines and Virgin Atlantic expand code-share to the U.S.

http://asia.news.yahoo.com/041021/3/1q6nv.html
It's an entirely different kind of flying; all together.
 
ConcordeBoy
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Joined: Thu Feb 01, 2001 8:04 am

RE: Virgin, Singapore Expand Code-Share To The US

Sat Oct 23, 2004 6:30 am

One more birdie finger to UA Big grin
Faire du ciel le plus bel endroit de la terre c'est impossible sans Concorde!
 
UA744KSFO
Posts: 411
Joined: Fri Dec 12, 2003 5:55 am

RE: Virgin, Singapore Expand Code-Share To The US

Sat Oct 23, 2004 8:00 am

Makes sense. SQ is a joint venture partner in VS. I believe that they own a 49% stake in VS and then Branson owns 51%.

Think about this. If the Virgin branded airlines and SQ were to team up, they'd probably be able to form a global alliance by themselves!
 
AEROFAN
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Joined: Wed Aug 04, 2004 9:47 am

RE: Virgin, Singapore Expand Code-Share To The US

Sat Oct 23, 2004 8:32 am

I don't know why they don't do this. imagine if SQ, VS and jet blue formed an alliance. it would eventually be one to be reconked with
 
ConcordeBoy
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RE: Virgin, Singapore Expand Code-Share To The US

Sat Oct 23, 2004 8:37 am

imagine if SQ, VS and jet blue formed an alliance.

The corporate cultures are somewhat incompatible; SQ is fiercely protective of its premium clientele... such that this would only be of much benefit to the patronage which matters least to that airline's bottom line.

Faire du ciel le plus bel endroit de la terre c'est impossible sans Concorde!
 
bill142
Posts: 7853
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RE: Virgin, Singapore Expand Code-Share To The US

Sat Oct 23, 2004 9:20 am

The corporate cultures are somewhat incompatible; SQ is fiercely protective of its premium clientele... such that this would only be of much benefit to the patronage which matters least to that airline's bottom line.

yes but if they were all merged into one entity, the moneys going into the same pocket in the end isn't it?

however seeing the three merged into one entity seems highly unlikley.
 
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Richard28
Posts: 1619
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RE: Virgin, Singapore Expand Code-Share To The US

Sat Oct 23, 2004 9:27 am

I don't know why they don't do this. imagine if SQ, VS and jet blue formed an alliance. it would eventually be one to be reconked with

Dont forget that Virgin America is planned to launch in 2005. This has no connection with SQ (as far as I know), and would possibly duplicate some Jetblue routes.

Although SQ own 49% of VS, VS have always retained the driving seat as far as their product and proposition is concerned. Codeshares are a natural extention of this shareholding - nothing else.

The question for me is, as stated by Concordeboy, how UA will react to this - a partner airline in Star giving codeshares to a non-star airline - on the LHR- Washington route.

Interesting!
 
whitehatter
Posts: 5180
Joined: Sat Jun 12, 2004 6:52 am

RE: Virgin, Singapore Expand Code-Share To The US

Sat Oct 23, 2004 9:38 am

The question for me is, as stated by Concordeboy, how UA will react to this - a partner airline in Star giving codeshares to a non-star airline - on the LHR- Washington route.

It's the other way round.

VS is codesharing its flights with SQ LHR-IAD. VS is the non-Star carrier.

As for Virgin America, that's a Branson business outside of VS so SQ isn't involved at any level. Same with Virgin Express in Europe which is owned by those secretive family trusts the Bransons have.
Lead me not into temptation, I can find my own way there...
 
ConcordeBoy
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RE: Virgin, Singapore Expand Code-Share To The US

Sat Oct 23, 2004 9:51 am

however seeing the three merged into one entity seems highly unlikley.

My point exactly.

If they were ever to get to a merged stasis, then none of my aforementioned post would matter. The subject at hand however, is that they'd have to move heaven and earth just to get to that point; such that the likelihood of it ever occurring is so slim as to be functionally negligible
Faire du ciel le plus bel endroit de la terre c'est impossible sans Concorde!
 
studentflyer
Posts: 667
Joined: Sat Sep 25, 2004 9:02 am

RE: Virgin, Singapore Expand Code-Share To The US

Sat Oct 23, 2004 10:38 am

I'd say that UA will probably have to give SQ its choice, as SQ, as we would say, owns half of VS, so that comes first over an alliance. I don't know how an alliance policy works, but I think that's how UA will see it as anyway. How about if we put into context, that VS is a subsidiary of SQ?

Regards,
AK
 
whitehatter
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Joined: Sat Jun 12, 2004 6:52 am

RE: Virgin, Singapore Expand Code-Share To The US

Sat Oct 23, 2004 10:52 am

It depends on the airline.

For instance, BD codeshares with MH on its domestic flights. MH is 'almost' Skyteam but BD is Star. BD also codeshare with VS.

Virgin also has deals with Continental and Delta, both Skyteam carriers. Delta flights from Gatwick carry VS codes, same with CO.

Alliances are formal business arrangements but not binding. Other individual arrangements can also be made outside the Alliance framework.
Lead me not into temptation, I can find my own way there...
 
nickofatlanta
Posts: 1272
Joined: Tue May 23, 2000 1:06 am

RE: Virgin, Singapore Expand Code-Share To The US

Sat Oct 23, 2004 11:33 am

DL and VS no longer code-share. They stopped code-sharing when the CO/VS code-sharing agreement begun. However, they started a frequent flyer partnership a few years back. VS is now a full participant in CO's frequent flyer programme. Until fairly recently, CO OnePass members could only earn miles on VS flights if they we booked on the CO code-share flight number - that is no longer the case. SQ has long had a frequent flyer relationship with DL - no such relationship exists between CO and SQ.
 
AEROFAN
Posts: 1406
Joined: Wed Aug 04, 2004 9:47 am

RE: Virgin, Singapore Expand Code-Share To The US

Sat Oct 23, 2004 12:01 pm

What is this about corporate cultures being incompatible??????????? helloo????????? in case you all are not aware. The corp culture of JB and VS are quite similar; down to the number of ex VS employees working at JB. VS and SQ already have a relationship. Do I need to go on??

On the other hand, what could be more dissimilar than the number of carrires in the star alliance. You have SQ the admittedly best carrier in the world in an alliance with the likes of UA (bankrupt with crappy service) LH (cold, unfriendly and rigid) do I need to go on

An alliance between JB,SQ and VS would be more successful. SQ the best in the world, JB one of the best in the USA. VS one of the best in the world.
 
VS045
Posts: 188
Joined: Sun Oct 17, 2004 5:33 pm

RE: Virgin, Singapore Expand Code-Share To The US

Sat Oct 23, 2004 6:44 pm

VS, SQ and jet blue would be a great alliance, especially in the american market. SQ, VS and virgin express? What would VS and SQ's business passengers think after flying 12 hours in Virgin's upper class or SQ's first and then have to get on to a cramped virgin express 'plane.

Cheers,
VS045
4 engines 4 long haul
 
AEROFAN
Posts: 1406
Joined: Wed Aug 04, 2004 9:47 am

RE: Virgin, Singapore Expand Code-Share To The US

Sun Oct 24, 2004 12:35 am

Hi VS45

The JB in my posts refered to Jet Blue. The only weak spot in such an alliance of SQ,VS and Jet Blue (can't remember the code) would be Africa. Hmm perhaps they could convince Emirates or SAA to become a member.
 
zvezda
Posts: 8891
Joined: Sat Aug 28, 2004 8:48 pm

RE: Virgin, Singapore Expand Code-Share To The US

Sun Oct 24, 2004 9:27 am

The code for JetBlue is B6.
 
UA744KSFO
Posts: 411
Joined: Fri Dec 12, 2003 5:55 am

RE: Virgin, Singapore Expand Code-Share To The US

Sun Oct 24, 2004 11:14 am

Hi Aerofan,

Actually, Africa wouldn't be a problem is this latest Branson venture gets off the ground:

http://www.virginnigeria.com
 
AEROFAN
Posts: 1406
Joined: Wed Aug 04, 2004 9:47 am

RE: Virgin, Singapore Expand Code-Share To The US

Sun Oct 24, 2004 1:21 pm

Thanks ZVEZ,

Hi UA744 you are right about that Smile forgot about it.
 
KA501
Posts: 238
Joined: Tue Feb 03, 2004 10:27 pm

RE: Virgin, Singapore Expand Code-Share To The US

Sun Oct 24, 2004 5:12 pm

Virgin have been codesharing with Singapore for some time on the Manchester Orlando flight VS74/75 flight number SQ2574/2575.
Virgin have the same arrangment on the Manchester Singapore legs.

What puzzles me is if Singapore has a 49% stake in Virgin, why is'nt Virgin a member of Star Alliance? it must be of mutual benefit.
 
UA744KSFO
Posts: 411
Joined: Fri Dec 12, 2003 5:55 am

RE: Virgin, Singapore Expand Code-Share To The US

Sun Oct 24, 2004 5:37 pm

Well, even with a 49% share, SQ is still the minority shareholder in VS. Branson is still the majority shareholder, so he makes the decisions about which alliances VS will join. As we know, so far, he hasn't decided to let VS or any other Virgin branded airlines join any. However, VS does code share with several carriers, and UA's code is placed on some SYD-BNE flights operated by DJ.
 
StarGoldLHR
Posts: 1346
Joined: Mon Feb 16, 2004 1:29 am

RE: Virgin, Singapore Expand Code-Share To The US

Mon Oct 25, 2004 6:43 am

I think VS is just sitting on the toilet when it comes to alliances...
sooner or later they have to drop one or get off the pot  Smile/happy/getting dizzy

VS should probably join star as soon as the standards of other star carriers climb up to their levels...

for me... in London I go BMI as much as convienient via MAN to the US or SQ / LH / TG.

I use UA mostly.. but if VS Joined.. UA would virtually lose all my business.
So far in 2008 45 flights and Gold already. JFK, IAD, LGA, SIN, HKG, NRT, AKL, PPT, LAX still to book ! Home Airport LCY
 
AEROFAN
Posts: 1406
Joined: Wed Aug 04, 2004 9:47 am

RE: Virgin, Singapore Expand Code-Share To The US

Mon Oct 25, 2004 9:12 am

I don't think star would be a good match. hmmmmmmm the only one would be the sky team one in terms of routes.

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