isn't expensive in SLC
, it's just the perception. For Origination traffic in Utah, DL
has to have people perceive they're affordable. Easier said than done. I know people that will just book WN
because they perceive they're the cheapest. From there level of service, it's an understandable perception. However, they are usually more expensive than DL
on 14 day fares, and there's always a connection heading east.
Another funny thing, I've noticed DL
will match WN
's fare specials. So if you see a great price on WN
, check DL
and if it's the same route they fly, you'll get the same price, and often have a better choice of flights. WN
's cheapest fares seem to be limited to tues, wed & sat.
Last time I went to SJC
about a year ago, we paid around $140, so I don't think the pricing is new. Depending on the time of day you were looking, there are less cheap fares available if it's a CRJ. Those LUT fares sell out fast. Having said that, DL
knows it has the only non-stop to SJC
and charges accordingly.
I'm heading to SMF
if a few weeks... I paid $178. The last flight of the day from SMF
is a CRJ and that came out to be over $400 on an M fare. Pretty pricey.