The fact that the newest version has a lot more color than the YU
-ANJ is a very acceptable change. I have strong reservation concerning the three dots as the Jat Airways logo, and think that the actual titles are nice on their own.
I think that JAT has been going through, what some may call, a national identity crisis. Most people still associate JAT with the good old old egg-shell visual identity, and its no surprise that several places are slow to remove them from public display. In 1995 a new visual identity was adopted, the "wing" logo, as referred to by Petertenthije, reflecting a new era. In my opinion, the "wings" tail design was a huge success as people easily identified the design to JAT and the national colors of Yugoslavia. I am a big fan of that livery! With Yugoslavia retired to the history books, many people have come to the consensus that the carrier needs a new identity, reflective of Serbia. The previous management decided to adopt a livery (present on YU
-ANJ), but it was a far cry from any association with Serbia, not to mention that the tail design conveyed no meaning. Meanwhile, the newly proposed design is reflective of the Serbian flag, and as such, is a far more acceptable.
I am sure that even the newly proposed livery will not last more than give years, and future livery modifications could eventually lead its way to the original JAT egg-shell. Here is what I expect (and would like) JAT to look like in the future:
(1) The colorscheme of the current proposition should be preserved, however the gold stripe should be removed.
(2) The tail will be adopting the original egg-shell logo, however instead of the blue background, the tail will remain red.
(3) As for the titles, they should be in large capital letters with the same font as the egg-shell logo, positioned above the windows.
With my proposal, JAT would be reflective of its long-time tradition while retaining the national colors of Serbia, all at the same time.