I'd be interested to know what inaccuracies (not saying there aren't any) you all are seeing in the report.
To be honest, I could not bear to read past "Chapter 2: Southwest Airlines: Route Network Development since 1971"
While the following is not a comprehensive item-by-item analysis of every detail in the study, there is enough here to substantiate that there are major errors in the way research was gathered and presented.
Chapter 2 - Section 3.0
The study states during WN
's first major route-dropping exercise circa 1983 that the LAX
route was discontinued. Problem is, they never flew that route.
Chapter 2 - Section 4.0
The study states that with the addition of the 737-300 WN
added a Dallas-Los Angeles flight. The report doesn't nail down a year, but eludes to it being either 1983 or 1984, but regardless, the route would be impossible under the Wright Amendment.
Chapter 2 - Section 6.0
The study states that during WN
's 1991 California expansion, service was added between SFO
. Blatantly wrong. In May 1991 WN
expanded their operations in OAK
with service to LAX
(I still have the ticket receipts), and sometime before or after that date added OAK
service, but WN
never operated SFO
service. The correct OAK
service is left out of the study.
The study states service commenced in 1992 between SMF
never flew that route.
Confusion reigns when SFO
service was discontinued and the reason for it. The study first states it was discontinued in 1992, then moves on to talk about service expansion at BWI
in 1993, then adds the following paragraph, "Despite this, service between San Francisco and El Paso, in addition to Austin and Albuquerque to Bush Intercontinental, a spate of Nashville routes, and flights between Chicago Midway and Detroit City Airport, were dropped." That paragraph is really out of place and incomplete in some ways, redundant in others.
Chapter 2 - Section 7.0
The study states that transcontinental flights began in 1994 with flights between BWI
operated by 737-500 aircraft. I cannot directly confirm or challenge that claim with the resources currently available to me, but my recollection is that that is untrue, and the copy of WN
's timetable for October 1996 online does not show that route being operated.
Southwest Timetable September 1996
The study states WN
purchased Morris Air in 1994, but also that no routes were dropped in 1994. The study also states service to Boise, Portland and Seattle began in 1995. Now take a look at Morris Air's route map as of August 1993, and tell me if those dates are the least bit accurate, and if the statement that no routes were dropped in 1994 is also accurate if Southwest acquired Morris in 1994.
Morris Air Route Map August 1993
I do not claim to be the world's authority on Morris Air or Southwest, but a graduate study on Southwest *should* be more accurate and informative on the integration of Morris Air's route network and fleet into Southwest's, in one of their most ambitious and successful expansion efforts, and quote references accurately.
The study's bibliography cites Southwest's "A Brief History" web page as a resource, and checking that site, it states that in 1994 Morris Air was merged with Southwest and seven new cities in the Pacific Northwest opened, including Seattle, Spokane, Portland, and Boise.
Southwest Airlines - A Brief History
Chapter 2 - Section 11.0
The study claims the year 2000 saw new service including SMF
. HUH? Non-stop Sacramento to Raleigh/Durham?
The study also claims GEG
service was discontinued in 2000 (may or may not be correct, but the service exists today on a non-stop basis).
In the narrative describing the closure of the San Francisco station, the study reports, "Southwest removed Southwest from their route system."
There are a dizzying amount of disjointed, poorly written and poorly presented "facts" in this study that would take a few days to prove or disprove, and I'm not going to take upon that task. What caught my eye were some inaccuracies and things which just didn't seem right, that upon some fact-checking on my part, confirmed my suspicions. One of the responsibilities of a graduate committee and/or professors is to do the same type of fact-checking I did before approving material for presentation or as teaching materials. In my opinion, it's shameful that something this sloppy is coming out of a respected university for those purposes.