Although not yet official, it leaked out in one of the yesterday's newspaper interviews: Estonian Air (49% SAS) will introduce the same (IMHO ridiculous) 3 class service concept.
Not 1st, business, economy! Business, economy flex, economy instead!
And if the pricing structure will be the same as at SAS then you will have effectively 2 full-service-full-fare (read: damn expensive) classes and one economy without any service at all...
I think it sucks, but hey, I'm just a customer (maybe even too frequent)