Boeing order boom helped by beefed up trading unit
Tue Jun 14, 2005 1:47 PM ET
By Christian Plumb
LE BOURGET, France, June 14 (Reuters) - Boeing Co. (BA.N: Quote, Profile, Research) is set to surmount Airbus' (EAD.PA: Quote, Profile, Research) 4-year order lead in 2005 thanks in part to a new unit that helps airlines fill gaps in their fleets, the jetmaker's sales head said on Tuesday.
The unit, established in January, has played a key role in several successful deals this year, including a 28-plane agreement with leasing giant International Leasing Finance Corp. (AIG.N: Quote, Profile, Research) announced at the Paris Air Show on Tuesday.
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Looks like the Boeing sales machine is finally getting into stride. For decades Boeing sat around like a fat cat totally ignoring the Airbus threat. A little dose of humility is always good for business (and for the travelling public.)
The group was set up in January. Was this Stoncipher's doing?