Just curious, in the press release from Landor, they explicitly say they dropped the "Air Lines" from the Delta titles. Now it simply reads: Delta. Why did they do this, whats wrong with "Air Lines." Interestingly Delta was the only carrier who spelled airlines in 2 words. My number 2 question is if they did drop the "Air Lines" from the title, what will happen when they apply the new c/s to Delta Express, Delta Shuttle, and Delta Connection? Will they all loose the modifier, and become "Delta?"