cricket
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Indian Airlines To Get New Sub-brand

Wed Nov 30, 2005 9:23 pm

The new brand will be called 'Indian' this will be addition to the Alliance Air (CD) brand, which will continue (however the rumours persist that the brand will be killed). The first aircraft featuring this brand will be a A319 and will be unveiled in Delhi on the 7th. The livery will feature the Konark Sunwheel in blue on a Saffron background. 'Indian' will be a no-frills carrier operating on major sectors and will start service by mid-December.
A300B2/B4/6R, A313, A319/320/321, A333, A343, A388, 737-2/3/4/7/8/9, 747-3/4, 772/2E/2L/3, E170/190, F70, CR2/7, 146-3,
 
kkfla737
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RE: Indian Airlines To Get New Sub-brand

Wed Nov 30, 2005 10:00 pm

Will it be exclusively A 319, as IC right now only has A 320s? (CD flies 737-200s)
 
cricket
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RE: Indian Airlines To Get New Sub-brand

Wed Nov 30, 2005 10:05 pm

The A319 saga is a bit strange - the planes were initially being taken for Alliance, but now the powers that be have decided to kill that airline and start a new brand which will fly the 4 A319's that arrive between now and mid-2006. God knows how the 43 new A32X's will be distributed.
A300B2/B4/6R, A313, A319/320/321, A333, A343, A388, 737-2/3/4/7/8/9, 747-3/4, 772/2E/2L/3, E170/190, F70, CR2/7, 146-3,
 
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AirIndia
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RE: Indian Airlines To Get New Sub-brand

Wed Nov 30, 2005 10:17 pm

Quoting Cricket (Reply 2):
but now the powers that be have decided to kill that airline

what about the pilots? Will they be trained for the 319/320s..?

Will this new entity also be entitled to fly abroad and say compete with air arabia or deccan lanka... any idea on that?
 
cricket
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RE: Indian Airlines To Get New Sub-brand

Wed Nov 30, 2005 10:23 pm

No idea as yet, the details will become clear over the next few days. From some reports Alliance pilots have been told that some of them will be absorbed into the new carrier, however I doubt that they'll have any problem finding jobs given the current Indian market.
A300B2/B4/6R, A313, A319/320/321, A333, A343, A388, 737-2/3/4/7/8/9, 747-3/4, 772/2E/2L/3, E170/190, F70, CR2/7, 146-3,
 
Nimish
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RE: Indian Airlines To Get New Sub-brand

Thu Dec 01, 2005 1:33 am

Quoting Cricket (Thread starter):
The new brand will be called 'Indian'

Corny...

Quoting Cricket (Thread starter):
Alliance Air (CD) brand, which will continue (however the rumours persist that the brand will be killed

I'm not surprised - the CD brand has no perceived value at all (IMO).

Quoting Cricket (Thread starter):
'Indian' will be a no-frills carrier operating on major sectors and will start service by mid-December.

If you can't beat them, join them!! Good move on IC's side - I guess similar to AIX?

Quoting AirIndia (Reply 3):
Will this new entity also be entitled to fly abroad

I would hope not (since that's an unfair advantage to IC compared to DN, KF, 0S etc.) - but given AIX can fly abroad, I'm sure these guys can as well.
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cricket
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RE: Indian Airlines To Get New Sub-brand

Thu Dec 01, 2005 1:38 am

Yes, but hopefully these A319's can reach the further SE Asia destinations without needing a stop-over someplace unlike the A320's.
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aseem
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RE: Indian Airlines To Get New Sub-brand

Thu Dec 01, 2005 2:33 am

As for the name we have Go and IndiGo, they could have named it GotToGo!! Big grin
About the rights to fly abroad, I'd say the policy is such a mish-mash of do's and don'ts.
cheers!!
VT-ASJ
ala re ala, VT-ALA ala
 
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AirIndia
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RE: Indian Airlines To Get New Sub-brand

Thu Dec 01, 2005 1:47 pm

Any reports if the new 319s will have some IFE?
 
blrBird
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RE: Indian Airlines To Get New Sub-brand

Thu Dec 01, 2005 2:58 pm

Quoting Cricket (Reply 2):
4 A319's that arrive between now..

Here are the 1st & 2nd in XFW Hamburg (Airbus Plant) Germany not yet painted.

D-AVWC
http://planepictures.net/a/41/48/1131991178_TN.jpg
D-AVXL
http://planepictures.net/a/41/48/1131990753_TN.jpg

Quoting Cricket (Thread starter):
livery will feature the Konark Sunwheel in blue on a Saffron background

Is it going to be in the new livery then?

Where will they base the new entity?
from star dust....
 
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sammyk
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RE: Indian Airlines To Get New Sub-brand

Thu Dec 01, 2005 4:59 pm

Hmm...a Konark Sunwheel oughta look good. Hope it isn't cheesy.
 
cricket
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RE: Indian Airlines To Get New Sub-brand

Thu Dec 01, 2005 7:37 pm

Quoting BlrBird (Reply 9):
Is it going to be in the new livery then?

Yes, these will all be for the new no-frills operation by IC called 'Indian' as I pointed out.

Quoting BlrBird (Reply 9):
Where will they base the new entity?

DEL will be maint hub for now
A300B2/B4/6R, A313, A319/320/321, A333, A343, A388, 737-2/3/4/7/8/9, 747-3/4, 772/2E/2L/3, E170/190, F70, CR2/7, 146-3,
 
planeboy
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RE: Indian Airlines To Get New Sub-brand

Thu Dec 01, 2005 7:46 pm

The choice of the name "Indian" seems to be too strange for a sub brand (I suppose they will get a unique IATA code similar to CD)

How an average person will refer it? Indian Airlines? That would be to confusing with the peer IC.

They could have called it "Bharath" or something like that.
 
himmat01
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RE: Indian Airlines To Get New Sub-brand

Thu Dec 01, 2005 7:53 pm

It's high time IC gets a new livery. It's had the current livery for ages.
An airplane might disappoint any pilot but it'll never surprise a good one.
 
aseem
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RE: Indian Airlines To Get New Sub-brand

Fri Dec 02, 2005 1:22 am

Quoting Sammyk (Reply 10):
Hmm...a Konark Sunwheel oughta look good. Hope it isn't cheesy.

it is straight out of one of those liveries in cardatabase. Here is the link
CarDatabase
they should pay royalty to the designer
rgds
VT-ASJ
ala re ala, VT-ALA ala
 
aseem
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RE: Indian Airlines To Get New Sub-brand

Fri Dec 02, 2005 2:04 am

Quoting Cricket (Reply 11):
Yes, these will all be for the new no-frills operation by IC called 'Indian' as I pointed out.

are they trying to cut down costs by avoiding painting "Airlines" next to "Indian". Big grin
cheers!!
VT-ASJ
ala re ala, VT-ALA ala
 
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HAWK21M
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RE: Indian Airlines To Get New Sub-brand

Fri Dec 02, 2005 3:47 am

Looks like CD will eventually shut down.
Also I don't see the B732 freighters having crew unless they pay them 50% more than the market value.
I think a better name should have been chosen.
regds
MEL
I may not win often, but I damn well never lose!!! ;)
 
aseem
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RE: Indian Airlines To Get New Sub-brand

Mon Dec 05, 2005 11:43 am

folks!! read this. This article makes it quite clear that its not just the A319s but whole of IC is in for rebranding.
Hindustan Times
IA puts on warpaint to appear in ‘Indian’ avatar
As its mint-fresh leased A 319 arrives from Hamburg, Indian Airlines will change its name, motif, colours and maybe to a great extent revitalise itself to be more contemporary. For starters, Indian Airlines will no longer be Indian Airlines but now be called ‘Indian’.

“While there is a clear link to the present, the identity is innovative and fresh. Though the name of the company remains Indian Airlines Ltd, the brand changes completely. The colours and motif are very stylish.”

On December 7, only the new A319 will see the new name and colours atop it, but over a period of time, the entire fleet will see the metamorphosis. The change doesn't stop there. The standard livery will also be altered to enhance the look and feel of the interiors. And the uniforms too will be different.


interesting..
rgds
VT-ASJ
ala re ala, VT-ALA ala
 
gamps
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RE: Indian Airlines To Get New Sub-brand

Mon Dec 05, 2005 12:10 pm

So this is not related to Alliance Air at all. Just the parent undergoing image makeover. For a moment I thought what will they do with the North East ATRs if they shutdown Alliance Air.

BTW has anyone seen the Indian Airlines/Alliance Air ATRs? I am surprised there are no photos of them anywhere on the Net.
 
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HAWK21M
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RE: Indian Airlines To Get New Sub-brand

Mon Dec 05, 2005 4:56 pm

Quoting Gamps (Reply 18):
I am surprised there are no photos of them anywhere on the Net.

It def is Surprising.But I guess the Area of Operation count too.
regds
MEL
I may not win often, but I damn well never lose!!! ;)
 
himmat01
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RE: Indian Airlines To Get New Sub-brand

Mon Dec 05, 2005 5:23 pm

Is VT-SCA still in Hamburg? If if the new colors are to be unveiled in Delhi on December 7th., it must be on it's way to DEL by now. I guess the pictures may be in queue.
An airplane might disappoint any pilot but it'll never surprise a good one.
 
hawaijahaz
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RE: Indian Airlines To Get New Sub-brand

Mon Dec 05, 2005 5:50 pm

So from what I understand from the article its not that IA is getting a sub-brand but it's rebranding itself. It will be called Indian and will have a new color scheme and all the schbang associated with it.

It's not like Ted is being formed but United is changing it's name and livery.

Is my thinking correct?

PG
 
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AirIndia
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RE: Indian Airlines To Get New Sub-brand

Mon Dec 05, 2005 6:17 pm

Quoting Hawaijahaz (Reply 21):
It's not like Ted is being formed but United is changing it's name and livery.

Is my thinking correct?

This is what appeared in print today. I was also surprised at reading the article as all along I too was thinking that a new sub airline was being floated.

However, having seen the track record of indian aviaion reporting, I will only believe when the new a/c is invieled in DEL, whether its Indian (a new sub) or a changed IC...

BTW wud anyone know what time it might be in DEL on 7th. I have a 2pm flight to catch, might just geta glimpse...
 
himmat01
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RE: Indian Airlines To Get New Sub-brand

Mon Dec 05, 2005 6:22 pm

Quoting AirIndia (Reply 22):
BTW wud anyone know what time it might be in DEL on 7th. I have a 2pm flight to catch, might just geta glimpse

Don't forget to take some pictures. Your pics might be the first ones on the net. bigthumbsup 
An airplane might disappoint any pilot but it'll never surprise a good one.
 
cricket
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RE: Indian Airlines To Get New Sub-brand

Mon Dec 05, 2005 8:21 pm

See from what I found out out from IC, this is going to be a new sub-brand but the main airline is also being 'revamped' whatever that means.
A300B2/B4/6R, A313, A319/320/321, A333, A343, A388, 737-2/3/4/7/8/9, 747-3/4, 772/2E/2L/3, E170/190, F70, CR2/7, 146-3,
 
aseem
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RE: Indian Airlines To Get New Sub-brand

Mon Dec 05, 2005 9:08 pm

Quoting Cricket (Reply 24):
See from what I found out out from IC, this is going to be a new sub-brand but the main airline is also being 'revamped' whatever that means.

maybe it will be sub-brand till the whole fleet is revamped. As I understand eventually whole of IC will become Indian.
rgds
VT-ASJ
ala re ala, VT-ALA ala
 
Gr8Circle
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RE: Indian Airlines To Get New Sub-brand

Mon Dec 05, 2005 11:21 pm

I personally think 'Alliance Air' is a nice name....IC could have strengthened the brand and rejuvenated it....''Indian" is really hard to understand....ultimately, everyone will just call it 'Indian' airlines.....how will it differentiate from the existing IC??? eg. AI Express is really a distinct name and can be differentiated from the main AI....
 
cricket
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RE: Indian Airlines To Get New Sub-brand

Tue Dec 06, 2005 12:25 am

Quoting Aseem (Reply 25):
maybe it will be sub-brand till the whole fleet is revamped.

God knows, one can never tell with the state-owned carriers, but I do think that some brand consultant (close to either the Congress or PeePee) must have made a ton of money on this deal.
Lets see what IC reveals on Wednesday, I believe the new MD (Vijaynand Tripathi) will also be 'unveiled' at the same presser.
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atmx2000
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RE: Indian Airlines To Get New Sub-brand

Tue Dec 06, 2005 12:38 am

Quoting Aseem (Reply 15):
are they trying to cut down costs by avoiding painting "Airlines" next to "Indian".

They should just call it "I"

It will save even more on painting costs and will be less confusing than Indian.

And then they can market it to the "me" generation.
ConcordeBoy is a twin supremacist!! He supports quadicide!!
 
cricket
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RE: Indian Airlines To Get New Sub-brand

Tue Dec 06, 2005 12:43 am

Quoting Atmx2000 (Reply 28):
And then they can market it to the "me" generation.

The problem is that the 'me' generation likse being pampered and ain't something you'll get on Indian Airlines or any subsidiary of Indian Airlines whatever you call it....
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HAWK21M
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RE: Indian Airlines To Get New Sub-brand

Tue Dec 06, 2005 1:24 am

Don't forget to post the Pictures on this thread.
regds
MEL
I may not win often, but I damn well never lose!!! ;)
 
TKMCE
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RE: Indian Airlines To Get New Sub-brand

Tue Dec 06, 2005 2:04 am

Quoting Cricket (Reply 29):
The problem is that the 'me' generation likse being pampered and ain't something you'll get on Indian Airlines or any subsidiary of Indian Airlines whatever you call it....

Oh! What is the problem......A lot of Anet members have found Indian Airlines perfectly okay! But then you may not get that FULL can of coke!

Not a spokesman of Jet PR dept are you by any chance....????
 
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HAWK21M
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RE: Indian Airlines To Get New Sub-brand

Wed Dec 07, 2005 12:25 am

7th is the Launch  Smile.So the Aircraft should be in Del now.
regds
MEL
I may not win often, but I damn well never lose!!! ;)
 
abrelosojos
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RE: Indian Airlines To Get New Sub-brand

Wed Dec 07, 2005 1:14 am

Quoting Cricket (Reply 29):
The problem is that the 'me' generation likse being pampered and ain't something you'll get on Indian Airlines or any subsidiary of Indian Airlines whatever you call it....

= I think the nouveau-rich Indians call IC poor  Smile ... personally, IC is one of my favorite airlines out there.

-A.
Live, and let live.
 
TKMCE
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RE: Indian Airlines To Get New Sub-brand

Wed Dec 07, 2005 3:49 am

Quoting Abrelosojos (Reply 33):
I think the nouveau-rich Indians call IC poor Smile ... personally, IC is one of my favorite airlines out there.

Yo have company!
 
aseem
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RE: Indian Airlines To Get New Sub-brand

Wed Dec 07, 2005 3:51 am

Quoting TKMCE (Reply 34):
Yo have company!

where is Roy(IndianGuy).. Big grin it'd have been threesome awesome!!
ala re ala, VT-ALA ala
 
abrelosojos
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RE: Indian Airlines To Get New Sub-brand

Wed Dec 07, 2005 1:22 pm

There we go ... its "official" .... INDIAN is now born?

Link: http://www.agencyfaqs.com/news/stories/2005/12/07/13503.html

-A.
Live, and let live.
 
cricket
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RE: Indian Airlines To Get New Sub-brand

Wed Dec 07, 2005 7:09 pm

Hey, I never said I don't like IC - I just grab my seat on row Alpha or Foxtrot and stare out the window, then use the sidewall to sleep until they serve those nice tikkas/curries for lunch or dinner and proceed back to sleep and wake up when we're on approach. Prefer the 320's nice legroom compared to 9W.
And IC has the most efficient call-centre of any of the airlines in this country. You should really try them - they were so brilliant when I cancelled and rebooked my DEL-BOM ticket over and over (I was issued six PNR's, my ticket looked like a scrapbook by the end of it) during the deluge in end-July.
A300B2/B4/6R, A313, A319/320/321, A333, A343, A388, 737-2/3/4/7/8/9, 747-3/4, 772/2E/2L/3, E170/190, F70, CR2/7, 146-3,
 
TKMCE
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RE: Indian Airlines To Get New Sub-brand

Wed Dec 07, 2005 7:41 pm

Quoting Cricket (Reply 37):
And IC has the most efficient call-centre of any of the airlines in this country.

I am more or less okay with the call centre but dont have 100% trust on them. They are still learning the ropes! I was once told by those chaps that a, My bags will be checked through from HYD to TRV while connecting via MAA and b, Both boarding passess will be issued at HYD, avoiding the need to recheck in at MAA.

The situation on check in was a, NO BAGGAGE TRANSFER and b, NO through boarding pass -pls recheck in at MAA. If I had believed the call centre, I would have missed my connection for sure since what turned out to be a 3 hour connection turned out to be a 25 min one thanks to the HYD MAA flight being rescheduled. Fortunately I had got some feedback from one of my friends who flew the route earlier that he was not able to through check in, so I had ignored the advice of the call centre and flew with hand baggage only, thereby making the connection in the nick of time.

The problem was the HYD MAA was part of an international flight and IC does not through check on these flights to other domestic points (atleast in MAA) which the call centre chaps were not aware of.
 
cricket
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RE: Indian Airlines To Get New Sub-brand

Wed Dec 07, 2005 8:41 pm

Quoting TKMCE (Reply 38):
They are still learning the ropes!

Hmmm, surprised at your experience, I've used them three or four times and I've always found it satisfactory. However, Air Deccan's Call-centre on the other hand..... argh!
A300B2/B4/6R, A313, A319/320/321, A333, A343, A388, 737-2/3/4/7/8/9, 747-3/4, 772/2E/2L/3, E170/190, F70, CR2/7, 146-3,
 
RMenon
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RE: Indian Airlines To Get New Sub-brand

Wed Dec 07, 2005 9:03 pm

Quoting TKMCE (Reply 34):
Yo have company!

TKMCE - I agree - IC is highly underrated - I think their food is better than Jet's too....  Smile

Unfortunately there are lot of old money, and old middle class who have longer memories. Even as late as 90/91, IC had many corrupt employees. Remember the power of the local IC managers who used to hold back tickets for bribes, favors etc - and whose office used to have lines of businessmen trying to get somewhere? Unbelievably rude staff etc, who lost most of their attitude only after Jet and Sahara were well established.

Even today - look at the premium cabins of IC flights closely and try to see how many are there for free (i.e "guests" of various IC personnel) vs how many paid. Isn't it ironic that - ex-Indian Airlines and ex-Air India people who currently work for Jet/Sahara/etc - get free IC premium class travel "arranged" by some old "friends", when they cannot do the same on the airlines they work for!!! The corruption lives on....

So if the old money, old middle class, and "nouveau-rich" aren't too enamored of IC, only the dehatis, younger generation who are not noveau-riche, and wannabe-Indians (who will have to ask their Indian friends what dehati means), are IC's target market? If so, it is about time IC rebranded and did a make-over!
 
himmat01
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RE: Indian Airlines To Get New Sub-brand

Wed Dec 07, 2005 9:09 pm

I managed to get a very brief glimpse of the new colors on an Indian nes channel. It is the same as what Cricket had stated in the initial post. The engines are also painted saffron with the Konark circle in blue.
An airplane might disappoint any pilot but it'll never surprise a good one.
 
himmat01
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RE: Indian Airlines To Get New Sub-brand

Wed Dec 07, 2005 9:12 pm

Check it out guys.



An airplane might disappoint any pilot but it'll never surprise a good one.
 
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scbriml
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RE: Indian Airlines To Get New Sub-brand

Wed Dec 07, 2005 9:14 pm

Quoting Himmat01 (Reply 42):
Check it out guys.

I have to say, that livery is much nicer than IC's current one.  yes 
Time flies like an arrow. Fruit flies like a banana!
 
cricket
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RE: Indian Airlines To Get New Sub-brand

Wed Dec 07, 2005 9:21 pm

Quoting Himmat01 (Reply 42):
Check it out guys.

As Javed Jaffery says on the Maggi Hot and Sweet ad - 'Its Different'
A300B2/B4/6R, A313, A319/320/321, A333, A343, A388, 737-2/3/4/7/8/9, 747-3/4, 772/2E/2L/3, E170/190, F70, CR2/7, 146-3,
 
TKMCE
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RE: Indian Airlines To Get New Sub-brand

Wed Dec 07, 2005 9:49 pm

Quoting Rmenon (Reply 40):
Isn't it ironic that - ex-Indian Airlines and ex-Air India people who currently work for Jet/Sahara/etc - get free IC premium class travel "arranged" by some old "friends", when they cannot do the same on the airlines they work for!!!

Some of it is actually legitimate. When Jet started off, they enticed some of the best talent in IC (and IC did train even during those days, their staff well). Now many of them had their spouses working also in IC and who chose to continue in IC. Now that is called best of both worlds!
 
Nimish
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RE: Indian Airlines To Get New Sub-brand

Wed Dec 07, 2005 9:50 pm

Much better livery than IC! However, need the folks that did AIX to take a stab at this one - I love the AIX colours!
Latest Trip Report - GoAir BLR-BOM-BLR
 
jasepl
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RE: Indian Airlines To Get New Sub-brand

Wed Dec 07, 2005 10:01 pm

Quoting Scbriml (Reply 43):
I have to say, that livery is much nicer than IC's current one

Oh God yes! But it's still frightful.

Hopefully, they will also get around to changing their much-loved paan-and-turquoise colour scheme inside the aircraft (including on the she-male cabin crew).
 
ArcticTern
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RE: Indian Airlines To Get New Sub-brand

Wed Dec 07, 2005 10:08 pm

Wish the team which worked on Air india Express could also work on the same. I really didnt like the new livery. Has a touch of hinduism, this is my personal view.

Thanks,
Sushant
I wanted to fly even before I knew how to pronounce the word 'Pilot'
 
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HAWK21M
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RE: Indian Airlines To Get New Sub-brand

Wed Dec 07, 2005 10:16 pm

Better than the Earlier Livery,But not as good as the one on AIX,according to me.
regds
MEL
I may not win often, but I damn well never lose!!! ;)