Probably not all that well known by many here (including me) but it seems he played quite a part in UK civil aviation.
"Sir Peter Masefield, who died on February 14 aged 91, was one of the leading figures in Britain's post-war aviation industry, playing an important role at British European Airways (BEA) and in the development of the Britannia aircraft; from 1965 to 1971 he was chairman of the British Airports Authority."
Close but no cigar:
"On a visit to America to sell the Britannia, Masefield spent "a fascinating week" with Howard Hughes, who insisted on flying the aircraft with bare feet, claiming that he got a better feel of it through his toes. Hughes was impressed, and asked for 30 aircraft for TWA. Unfortunately, Bristol's capacity was unable to meet Hughes's demand for one a week from May 1957. In all during Masefield's period in charge, 85 Britannias were built, 60 for BOAC and 25 for RAF Transport Command."
That was the British aviation industry for you!