>>For instance according to DOT reports United reports an incredibly strong yield of 37.23 cents to SFO
, 21.91 to SMF
, 21.83 to OAK
I believe it was Liz Taylor in "Cleopatra" who said that things are not always how they appear.
It is true that UA
enjoys a yield of 37.2 cents to SFO
It is also true that the LAX
market has shrunk to 1931 psgrs per day, and UA
only carries 61% (1178 pax).
The yield to Sacramento is 21.91 cents, but UA
only has 14% of that. 1891 psgr/day market (WN has 84% market share)..
Oakland? It's a 3331 passenger per day market, but United does not even show up as a player - WN
has a 96% market share.
I won't address the preimum service international routes since I have no certain knowledge of what they add or fail to add to United's profitability. Suffice it to say if they are expecting SFO
, OR SMF
to make them some money they are seriously in a world of hurt.