Ansett767
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Why Doesnt QF Have Premium Economy?

Wed Apr 05, 2006 11:04 pm

Just a quick question which may have been raised before...

but whay doesn't QF have premium economy?

QF operates so many LONG haul routes. i.e. all their european legs are 20+ hours, and 14-20 hours to the US?

I know BA and VS have had theirs for some years now and seem quite successful. Do people think QF would make a success of it?

I have flown BA WT+ a number of time and now prefer to pay the extra on such long haul routes, as IM sure all the other people did too - makes SUCH a different on a long flight like that, esecially as a taller person.

So what are people's thoughts? Other top airlines like SQ and CX could also possibly look to introduce this on long hauls - im sure they would be a success to?
 
luv2fly
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RE: Why Doesnt QF Have Premium Economy?

Wed Apr 05, 2006 11:09 pm

Quoting Ansett767 (Thread starter):
So what are people's thoughts? Other top airlines like SQ and CX could also possibly look to introduce this on long hauls - im sure they would be a success to?

Myself I think more and more airlines are going to be adding this feature as a means of generating additional revenue.
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Zkpilot
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RE: Why Doesnt QF Have Premium Economy?

Wed Apr 05, 2006 11:13 pm

Quoting Ansett767 (Thread starter):
Just a quick question which may have been raised before...

but whay doesn't QF have premium economy?

QF operates so many LONG haul routes. i.e. all their european legs are 20+ hours, and 14-20 hours to the US?

I know BA and VS have had theirs for some years now and seem quite successful. Do people think QF would make a success of it?

I have flown BA WT+ a number of time and now prefer to pay the extra on such long haul routes, as IM sure all the other people did too - makes SUCH a different on a long flight like that, esecially as a taller person.

So what are people's thoughts? Other top airlines like SQ and CX could also possibly look to introduce this on long hauls - im sure they would be a success to?

short answer... because QF isn't an innovator.. they follow the lead of others, but do well in the end.


QF still wants an a/c to do SYD-LHR-SYD non-stop. The options that they were looking at basically had all pax in a Y+ configuration plus J class. 200odd pax in a 772LR instead of the more usual 300-330. With the A380 I think QF may put in Y+ for the kangaroo route.
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kiwiandrew

RE: Why Doesnt QF Have Premium Economy?

Wed Apr 05, 2006 11:18 pm

Quoting Luv2fly (Reply 1):
So what are people's thoughts? Other top airlines like SQ and CX could also possibly look to introduce this on long hauls - im sure they would be a success to?

I think the only concern some airlines have is that it may cannibalise their J class product with companies becoming more and more price sensitive , on the other hand , I was told by a friend at BA a few years ago that the WT+ cabin is the most profitable cabin per square metre of floor space out of all 4 classes ( of course like anything that a friend tells you this could be utter rubbish - most people who work for an airline have no real access to that sort of information )
 
planetime
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RE: Why Doesnt QF Have Premium Economy?

Fri Apr 07, 2006 10:00 am

Quoting Zkpilot (Reply 2):
With the A380 I think QF may put in Y+ for the kangaroo route.

I would imagine more likely for their N.American route because it might be more premium oriented routes than the European routes. Classic example being their 744's for Europe as compared to N.America. You find more premium seats on the N.American than on European.
 
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Zkpilot
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RE: Why Doesnt QF Have Premium Economy?

Fri Apr 07, 2006 10:43 am

Quoting Planetime (Reply 4):
I would imagine more likely for their N.American route because it might be more premium oriented routes than the European routes. Classic example being their 744's for Europe as compared to N.America. You find more premium seats on the N.American than on European.

Yes and No.... They have 1st class on the European routes.. Business Class only on N. American (it does allow more premium seats however)
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mariner
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RE: Why Doesnt QF Have Premium Economy?

Fri Apr 07, 2006 11:05 am

Quoting Zkpilot (Reply 2):
.. because QF isn't an innovator.. they follow the lead of others, but do well in the end.

Isn't that a bit harsh? I thought Qantas was the first airline in the world to introduce Business Class:

http://www.qantas.com.au/info/about/history/details16

"In the same year Qantas launched the world's first Business Class."

I'd say that was fairly innovative.

mariner
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jacobin777
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RE: Why Doesnt QF Have Premium Economy?

Fri Apr 07, 2006 11:20 am

Quoting Zkpilot (Reply 2):

short answer... because QF isn't an innovator.. they follow the lead of others, but do well in the end.

whether they are or not, I don't know......but BA and VS have had this for years now...so what's holding up QF?

I plan on flying SFO-SYD (just checked out the QF 747 yesterday @ SFO..what a beauty!!) in December, and I'm not sure if I will fly on QF....I might wind up flying on NZ's Premium Economy with 38-40 inch seat pitch...and NZ fly a 777-200ER (saw that beauty rotate out of SFO last nite...whoooo!) to SFO too.. biggrin 

Quoting Zkpilot (Reply 2):
With the A380 I think QF may put in Y+ for the kangaroo route.

interesting....but so far, they have around 480 seats planned...
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AeroWesty
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RE: Why Doesnt QF Have Premium Economy?

Fri Apr 07, 2006 11:39 am

Quoting Mariner (Reply 6):
"In the same year Qantas launched the world's first Business Class."

IIRC, it was 8-across in the early days, just like what some Premium Economy cabins resemble today.
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Broocy
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RE: Why Doesnt QF Have Premium Economy?

Fri Apr 07, 2006 11:52 am

I have often asked this question to QF directly. Basically why do you keep sending me to BA? They claim that they have done the research and found there is not the demand for it, but the situation is always under review. Interetsingly SQ have said the same thing. (Sure, SQ has a y+ product on the A345, but that is a replacement for standard y.) While I think there is a market- it is often difficult securing seats in BA W class- it is also my feeling that, as already mentioned, the issue is about the risk of losing revenue from J rather than not having enough Y class pax who will upgrade.

My gut feeling is that we might see one on the A380. They have downsized the seat numbers to be installed over inital estimates, and I just don't see QF being generous by giving more room in standard Y. I also notice that Ao and JQ will have a Y+ product on their aircraft soon.
 
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mariner
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RE: Why Doesnt QF Have Premium Economy?

Fri Apr 07, 2006 12:24 pm

Quoting AeroWesty (Reply 8):
IIRC, it was 8-across in the early days, just like what some Premium Economy cabins resemble today.

I think you are right. Originally, it was just a thank you to loyal, full fare paying economy pax. It became something a great deal more later on.

I never quite understood why it all changed. We used to have three clases - First, Business and Economy.

In many cases, we still do, they just call 'em something else - which may be Business, Economy Plus and Economy.

Nothing really changes.  Smile

mariner
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malb777
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RE: Why Doesnt QF Have Premium Economy?

Fri Apr 07, 2006 1:02 pm

If QF are going to introduce A WT+ , in what part of the cabin are they going to put it. The nose is 1st class, upper and first section on main deck are buisness. the rest is economy from about row 36 , this is on the euro routes . in comaprison BA WT+ is in the area used by QF for buisness on the lower deck , So if they where to put it in it would have to be bewtween rows 36 and say 40 but that would mean a new cabin wall / divider would be needed as it breaks into the main economy section. Cant see it happening myself

MAlb777
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