While waiting for my DL
flight back to ATL
I observed a different boarding technique used by NW
on flight 54 to AMS
departing at 1910. At 1820 they called World Business Class customers to board. Then, at 1825, they invited all WorldPerk and SkyTeam Elite freqeunt flyers to board. After these 2 groups boarded, which didn't take long since they had two jetways attached to the A330-300, the gate agents did something that I have never seen on a full flight (and this flight was packed). The agent said "In line with Nothwest's boarding procedures we would now like to invite ALL
rows to board, ALL
aboard please (the time was 1830). Needless to say, a very long queue formed which ran down the center hall a bit. At first I thought this procedure was, if not stupid, then certainly strange. The funny thing is, they managed to get just about everybody in the gate area on board by about 1845, a full 25 minutes ahead of schedule. Obviously, this method worked well for them. So, my question is, did NW
stumble on to a new and improved boarding process or was this a one time thing? Seems like they went back to the old fashioned way of boarding instead of the so called "hi tech" zone or row number system. Any thoughts, questions, or concerns?