ATA767
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ATA And Hawaii A Match!

Wed Jun 14, 2006 1:44 am

ATA is cleaning up on ALL of their current flight to hawaii. The current load factor are in the high 90's or sold out for the next few months. This is even on the new ONT,LAX-HNL and OAK-ITO even with the new flights being offered by the competition. This should translate into a very positive strenghtening of their position as a scheduled service carrier. I would expect to hear some good things from them soon.
 
7e72004
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RE: ATA And Hawaii A Match!

Wed Jun 14, 2006 1:47 am

I would hope that they do not expand too fast. Does ATA still use ORD for any charters, etc.?
The next generation of aircraft is just around the corner!
 
PanAm747
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RE: ATA And Hawaii A Match!

Wed Jun 14, 2006 1:47 am

I am delighted for ITO that they have a mainland flight, but what market are they going after with ITO-OAK? Is it aimed at a Hilo-Oakland O&D market? Is it for connections?
Pan Am:The World's Most Experienced Airline - P(oor) S(ailor's) A(irline): San Diego's Hometown Airline-Catch Our Smile!
 
san747
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RE: ATA And Hawaii A Match!

Wed Jun 14, 2006 2:11 am

Good to see ONT-HNL doing well, ONT needs more services like this and this is a good sign for the future...
Scotty doesn't know...
 
737tanker
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RE: ATA And Hawaii A Match!

Wed Jun 14, 2006 2:25 am

Quoting 7E72004 (Reply 1):
I am delighted for ITO that they have a mainland flight, but what market are they going after with ITO-OAK? Is it aimed at a Hilo-Oakland O&D market? Is it for connections?

It is for the connections on Southwest. ATA and Southwest codeshare from OAK and other cities to Hawaii.
 
7e72004
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RE: ATA And Hawaii A Match!

Wed Jun 14, 2006 2:26 am

I did not write that....
The next generation of aircraft is just around the corner!
 
PanAm747
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RE: ATA And Hawaii A Match!

Wed Jun 14, 2006 3:54 am

Quote:
It is for the connections on Southwest. ATA and Southwest codeshare from OAK and other cities to Hawaii.

Okay, that makes sense...but why ITO? Why not KOA?

As much as love Hilo (I'd rather stay there than Kona!!), it's not the "happening" tourist locale. What is ATA's rationale for ITO and not KOA?
Pan Am:The World's Most Experienced Airline - P(oor) S(ailor's) A(irline): San Diego's Hometown Airline-Catch Our Smile!
 
iowaman
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RE: ATA And Hawaii A Match!

Wed Jun 14, 2006 7:37 am

The loads may be great, but what about yields??
 
luv2fly
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RE: ATA And Hawaii A Match!

Wed Jun 14, 2006 7:51 am

Quoting Iowaman (Reply 7):
The loads may be great, but what about yields??

That right there says it all.
You can cut the irony with a knife
 
ATA767
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RE: ATA And Hawaii A Match!

Wed Jun 14, 2006 8:18 am

The yields are doing very well! Dont forget this is high season for Hawaii so you are not seeing bargins.
 
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TZTriStar500
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RE: ATA And Hawaii A Match!

Wed Jun 14, 2006 10:13 am

Quoting 7E72004 (Reply 1):
I would hope that they do not expand too fast. Does ATA still use ORD for any charters, etc.?

Not this time around and we haven't got the airplanes to expand anyway. With no additional narrowbodies planned anytime soon, the current schedule is all that can be handled with the 21 aircraft that are segregated to sched service. Though if loads and yields are good, 757-200/300s could be moved from charter.

As for ORD, no more tour group charters out of there.
35 years of American Trans Air/ATA Airlines, 1973-2008. A great little airline that will not be soon forgotten.
 
vulindlela744
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RE: ATA And Hawaii A Match!

Wed Jun 14, 2006 10:20 am

I was told just the other day by an ATA captain that they will soon be changing over to all 757 service to Hawaii because they are leaving behind alot of cargo. Interesting. More seats,yeah!!!
 
oakjam
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RE: ATA And Hawaii A Match!

Wed Jun 14, 2006 10:43 am

Could the 757 be used on the Oakland flights? I know that there is a cargo opportunity on the ITO-OAK route. I know that the OAK-HNL flight is pretty full. I'm glad ATA is doing good at OAK, most airlines tend to take off from this airport.
 
wedgetail737
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RE: ATA And Hawaii A Match!

Wed Jun 14, 2006 10:46 am

Yes...it would be interesting to see the Hawaii flights turn from 738's to 752/753's. Somehow, I doubt we'll see too many 753's in sched service. But never say never.
 
wjcandee
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RE: ATA And Hawaii A Match!

Wed Jun 14, 2006 11:17 am

As to yields, I notice several days this month where the one way coach fare OAK-ITO is the same as the biz-class fare ($638 one-way). How are the biz-class seats doing, by the way?
 
HNL
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RE: ATA And Hawaii A Match!

Wed Jun 14, 2006 11:33 am

Quoting PanAm747 (Reply 6):

There are better cargo opportunities out of ITO than KOA.
HNL - There's no place like it!
 
wjcandee
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RE: ATA And Hawaii A Match!

Wed Jun 14, 2006 11:47 am

You know what would carry a LOT of cargo? An L1011. I know, I know. (It would be of dubious reliability for sked service, it would burn a lot of fuel, it requires 3 crewmembers in the cockpit, people think it's "old", it's making ATA plenty of money on military charter these days.) But I had to at least mention it. Heck, it looks like the 4 753s are flying their little heinies off on domestic as well as international CRAF charter these days.
 
swadispatcher
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RE: ATA And Hawaii A Match!

Wed Jun 14, 2006 12:17 pm

Quoting Wjcandee (Reply 16):
Heck, it looks like the 4 753s are flying their little heinies off on domestic as well as international CRAF charter these days.

That's true! I saw an IND-MEX ferry flight tonight that was a 753. Curious to know where it's going after that..
Maintain 2300 until Boiler, cleared for the VOR-A approach, report BATLE inbound..
 
ha763
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RE: ATA And Hawaii A Match!

Wed Jun 14, 2006 12:22 pm

ATA has been serving Hawaii for such a long time that it was never a question of getting the pax. However, I think it is a little early to say that the new routes are a success. New Hawaii routes are usually heavily booked in the begining. They have already been flying from LAX for many years and I believe that OAK/ONT-HNL will do fine, but I don't know if the ITO flight will last.

Quoting Wedgetail737 (Reply 13):
Yes...it would be interesting to see the Hawaii flights turn from 738's to 752/753's. Somehow, I doubt we'll see too many 753's in sched service. But never say never.

ATA started out in HNL with the L-1011s (I actually went to HNL and got to interview an ATA L-1011 pilot for a high school project in 1995), then changed to almost all 753s, now almost all 738s.

[Edited 2006-06-14 05:24:52]
 
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TZTriStar500
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RE: ATA And Hawaii A Match!

Wed Jun 14, 2006 1:06 pm

Quoting Vulindlela744 (Reply 11):
I was told just the other day by an ATA captain that they will soon be changing over to all 757 service to Hawaii because they are leaving behind alot of cargo. Interesting. More seats,yeah!!!

Not true, but select flights maybe. We only have 6 757-200s, 3 are used in the charter ops and the other three on the PHX/LAS-HNL/OGG flights. The sliding carpet loading system will be removed from all the 737-800s this fall to increase their cargo load capabilities.
35 years of American Trans Air/ATA Airlines, 1973-2008. A great little airline that will not be soon forgotten.
 
wjcandee
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RE: ATA And Hawaii A Match!

Wed Jun 14, 2006 1:25 pm

Quoting Swadispatcher (Reply 17):
I saw an IND-MEX ferry flight tonight that was a 753. Curious to know where it's going after that..

DFW. Hmmm....commercial charter, maybe? I get the flight number significance all mixed up these days with ATA. Its like 5000, 6000, 7000, 8000, and I get them confused.
 
ATA767
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RE: ATA And Hawaii A Match!

Wed Jun 14, 2006 10:27 pm

Quoting Ha763 (Reply 18):
ATA has been serving Hawaii for such a long time that it was never a question of getting the pax. However, I think it is a little early to say that the new routes are a success

You are actually wrong on that one. New routes take time to build and attract passengers. The fact that they are full and yields are good mean that they are a success no arguing that. I am sure that the use of a 757 on at least the OAK-HNL would be good for the route.
 
MCOflyer
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RE: ATA And Hawaii A Match!

Wed Jun 14, 2006 10:43 pm

Congrats to TZ. When some 757's become evaluable, maybe they'll pick them up or 73GER. I wouldnt be surprised if they pick up more 752 A/C.

MCOflyer
Never be afraid to stand up for who you are.
 
socal
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RE: ATA And Hawaii A Match!

Thu Jun 15, 2006 2:34 am

I also heard ATA was doing fine on the ONT-HNL route. My friend, who works for Southwest Airlines said its usually full. They handle all ground service for ATA. I think ATA hooked up with a good partner.  bigthumbsup 
I Love HNL.............
 
edelag
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RE: ATA And Hawaii A Match!

Thu Jun 15, 2006 2:39 am

Next week I will be flying on ATA flight 4757 which is LAX-HNL. I will be writing a trip report about my flying experience with them.
It's not just the destination, it's the journey.
 
bobnwa
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RE: ATA And Hawaii A Match!

Thu Jun 15, 2006 2:44 am

Quoting ATA767 (Reply 21):
The fact that they are full and yields are good mean that they are a success no arguing that. I

What are the RASM's on these flights. I know you say they are good but give us the numbers!
 
ATA767
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RE: ATA And Hawaii A Match!

Thu Jun 15, 2006 4:52 am

Quoting Bobnwa (Reply 25):
What are the RASM's on these flights. I know you say they are good but give us the numbers!

Sorry, that information is classified and can not be posted on this forum for obvious reasons.
 
bobnwa
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RE: ATA And Hawaii A Match!

Thu Jun 15, 2006 5:05 am

Quoting ATA767 (Reply 26):
Sorry, that information is classified and can not be posted on this forum for obvious reasons

You mean classified as in "top secret" by the government. Do you know the numbers? Do you think the planning people for any airline do not know the RASM figures for any other airline? I promise I won't give the numbers to Air Baltic.
 
swadispatcher
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RE: ATA And Hawaii A Match!

Thu Jun 15, 2006 7:13 am

Quoting Bobnwa (Reply 27):
You mean classified as in "top secret" by the government. Do you know the numbers? Do you think the planning people for any airline do not know the RASM figures for any other airline?

In all fairness, he's right..  Smile
That's not really something that one should post on a public message board.

And yes, I'm sure that he DOES know that information.
Maintain 2300 until Boiler, cleared for the VOR-A approach, report BATLE inbound..
 
ATA767
Topic Author
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RE: ATA And Hawaii A Match!

Thu Jun 15, 2006 8:15 am

I find it hard that people still seem to think that ATA would not at least have a leg up in doing well while having SWA behind it. ATA would definetly have a challenge without SWA but with the industry turning around (more or less) all airlines should see better yields.
 
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LN-MOW
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RE: ATA And Hawaii A Match!

Thu Jun 15, 2006 9:51 am

Quoting Swadispatcher (Reply 17):
That's true! I saw an IND-MEX ferry flight tonight that was a 753. Curious to know where it's going after that..

Taking mexican soccer fans to Germany. ATA's had a string of those flights. They also did an L15 POS-FRA for Trinidad & Tobago.
- I am LN-MOW, and I approve this message.
 
GGpillow
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RE: ATA And Hawaii A Match!

Thu Jun 15, 2006 12:16 pm

ITO is a great city for ATA because of the lack of flights to the mainland, and its a very nice airport.

ITO is also a good choice for many travelers -- its the one closest to the volcanos!
 
mjt909
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RE: ATA And Hawaii A Match!

Thu Jun 15, 2006 2:33 pm

My parents are flying hnl-ont this evening and the flight is delayed almost 6 hours. ATA gave everyone vouchers for another flight and $10 food vouchers as well. They flew into ITO last week to visit relatives, otherwise they would have just flown ont-hnl-ont. According to them it sounds like the flights are pretty full.
 
wjcandee
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RE: ATA And Hawaii A Match!

Fri Jun 16, 2006 1:21 am

Quoting Mjt909 (Reply 32):
ATA gave everyone vouchers for another flight and $10 food vouchers as well.

Good for them. Six hours is a lot, but I have been stuck at ATL during weather for longer than that, so it's nice to see ATA doing the right thing by its passengers. I also notice that flights are right back on schedule between ONT and HNL today. That 5 am arrival at ONT still allowed for an 8am departure back to HNL.
 
ha763
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RE: ATA And Hawaii A Match!

Fri Jun 16, 2006 11:26 am

Quoting ATA767 (Reply 21):
You are actually wrong on that one. New routes take time to build and attract passengers.

I guess you've never seen a new Hawaii route start up. I have seen 4 new daily routes start up and they were all heavily booked in the begining, some for several months. Then the traffic went down for a little bit and either stayed down or picked back up again. Of the 4, 3 of them are still operating. The 4th route was dropped due to the aircraft being too large for the demand.
 
ATA767
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RE: ATA And Hawaii A Match!

Fri Jun 16, 2006 11:53 am

Quoting Ha763 (Reply 34):
Of the 4, 3 of them are still operating. The 4th route was dropped due to the aircraft being too large for the demand.

Well that is 75% success rate which I think is pretty good. ATA has the right size A/C for that market. Hawaian may be the ones to feel the pinch in the slow times with the large 767's they have. I am not saying that ATA may not drop back to 1 LAX-HNL or 1 OAK-HNL during the slow season, that is just being flexible enough to meet the demand and smart enough to remove the seats from inventory when the demand is not there.


Also, did those 4 routes have a strong code share partner that helped to fill the seats? Probably not. When SWA starts allowing their customers to redeem points on ATA for flight to Hawaii, it will be even more demand on these routes.

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